section: Later innovations
question: What year did Heinz offer the "Dip and Squeeze" packet?
article: Ketchup
candidates: In fast food outlets, ketchup is often dispensed in small packets. Diners tear the side or top and squeeze the ketchup out of the ketchup packets. In 2011, Heinz began offering a new measured-portion package, called the "Dip and Squeeze" packet, which allowed the consumer to either tear the top off the package and squeeze the contents out, as with the traditional packet, or, in the alternative, tear the "front" off the package and use the package as a dip cup of the type often supplied with certain entreés. Previously fast food outlets dispensed ketchup from pumps into paper cups. This method has made a resurgence in the first decade of the 21st century with cost and environmental concerns increasing of individual packets. In October 2000, Heinz introduced colored ketchup products called EZ Squirt, which eventually included green, purple, pink, orange, teal, and blue. These products were made by adding food coloring to the traditional ketchup. these products have been discontinued.