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TS3005a
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I'm the Project Manager of this project , and , well I will tell you on what actually is the project . there are cameras industrial designer: project manager: everywhere around the room especially here for your face , of course , and this isn't a pie , it's a a set of microphones industrial designer: project manager: and there are microphones here also . well user interface: Well industrial designer: project manager: I said I'm the Project Manager and I'm hoping for a good project and I'd like to hear who you are and what your functions are on this project . industrial designer: Okay , I'm I'm the Industrial Designer and I hope to look forward to a very pleasing end of this project . well I said we're working on a project and the aim for the project is to to create a to design a new remote control which has to be original , trendy and of course , user friendly . As you can see , all of these phases consists of two parts , namely individual work part and a meeting where we will discuss our work so far . as you also noticed this presentation document is in our project folder and every document you put in this folder is it is possible to show that here in our meeting room . and yeah there are available on both smart boards but I think we will mainly use this one for the documents in the shared folder . the most functions we will use will be to to add a new page , to go back and forward between pages , and of course to save it every now and then . and this is the pen with which you can draw on the board , for instance like this if everything's okay , user interface: project manager: but I first have to put it on the pen , you see I'm new to it too . project manager: As you can see you have to move it a little bit slow , it's not such a fast board , it's a smart board but also a slow board . industrial designer: user interface: project manager: but you can write things and of course you can also , when you click here , erase things , so we have est left . project manager: Well you can erase it with the eraser , but you shouldn't delete an entire page , but just create a new blank one . marketing: S project manager: I will delete this one now because we don't use it yet . project manager: But you can of course erase when you make a mistake , but don't delete entire pages . And you can also let's see I think it's here change the colour of your pen , for instance take a blue one and change the line width like to five . that's what you will need for our first exercise , because I'm going to ask you to draw your favourite animal . user interface: industrial designer: project manager: It's also to gets to know each other because I'm asking three things , for that drawing , industrial designer: Okay . project manager: to do it on a blank sheet , with different colours and I just showed you how to pick a colour , and also with different pen widths which I also showed you . Well I'm not very good at drawing , but I will go first and try to draw user interface: project manager: Or maybe you should guess what I'm drawing , eh . And I hope our project group will not be slow , industrial designer: project manager: but we will work to a good result industrial designer: project manager: and do it as fast as we can . user interface: marketing: I think it's easy to r to recognise as a giraffe . marketing: Anything else you need to know ? project manager: Could you write the words , underneath it ? Or more words . industrial designer: marketing: user interface: Well industrial designer: user interface: you can guess what it is , I hope . project manager: industrial designer: I've I've user interface: industrial designer: Eraser . I can see we have some drawing talent in this group , industrial designer: user interface: Not really . And we're hoping for a aim of fifty million Euros and we are hoping to achieve that by aiming for an international market . what's your experience with remote controls , what kind of ideas do you have to design a new remote control , maybe for which market segments should we aim , or should we aim for all segments . marketing: Yeah but then again you you still have a lot of buttons , user interface: Yeah , that's right . industrial designer: Yeah marketing: so industrial designer: but you could I thin there's a possibility to g to to put those buttons behind some kind of protection marketing: Flap user interface: Right . Yeah , okay , that's possible , industrial designer: That's possible , so that you only get the marketing: but it'll get very big the the remote control . industrial designer: No n n no , just for example you got th the same size remote control you use everyday , but the usual buttons such as zapping as you call it in Dutch . Because things for teletext , I dunno , w industrial designer: marketing: - , of course . project manager: So you don't want to bother people with loads of buttons , but on the other hand they need many buttons marketing: No . user interface: But if if it's if it's international you should look in think in Britain they have different things they can do with the T_V_ , or so that you can choose what you want to see . I dunno if you should take that in consideration , or that you just should aim for the normal T_V_s industrial designer: . marketing: Yeah I think that's the better one , user interface: And the B_B_C_ . marketing: because I think if you you're going to target a lot of people and the whole world and only Britain then I think the cost will rise higher than the twelve fifty , I think . So I think when p when the customers will buy this remote control , they already have the remote control which companies with the the standards remote control with which comes with the television . user interface: Well industrial designer: In those in that user interface: but marketing: No but user interface: but then you have to to find your other remote control if you want to search . Yeah , th it it's I think that's not user interface: That's not industrial designer: Yeah but I but it is impossible to to accommodate accommodate all the buttons on the s on the difference different televisions sets on one remote control . industrial designer: Because for example Sony television has the opportunity to s to make to make it possible for to see on one side of the screen teletext , and on the other side just n regular television . industrial designer: Because you can't use a Panasonic remote control on a on a Philips television . marketing: Yeah , but then you have to choose the always with r universal remotes you have to choose the code . But I think like the two pages on the same screen , like teletext and normal television , that's that's nowadays standard , I think . industrial designer: but I think that most people th will buy the remote control because because the first they lost the one they lost first one marketing: Simplicity . user interface: and c if you look into the future , then they want will want the button , if their thing is broke . our next meeting will start well we're a little bit early , but our next meeting will start in in thirty minutes . industrial designer: user interface: project manager: In the meantime there's time for some individual actions . project manager: that's good , five minutes and the meeting's over , right on schedule . industrial designer: No , user interface: No industrial designer: the Industrial Designer will take a look at the working design , user interface: the Yeah . industrial designer: and the in usability interaction user interface: project manager: Industrial Designer , okay , industrial designer: Yeah , okay . user interface: So So I should look at what you should be able to do with the remote , or , or how I don't really project manager: well those instructions will be in the email you will receive shortly , I hope . project manager: No ? Okay well I think then we have to head back to our offices and start working . marketing: Where does it says we have to make a remote , because I presumed She didn't know who . project manager: Okay , well I expect everything will be much clearer with the instructions we will receive shortly
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TS3005b
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The opening , which we are doing now , and the special note , I'm project manager but on the meetings I'm also the secretary , which means I will make minutes as I did of the previous meeting . industrial designer: project manager: And I also put these as fast as possible in the project folder , so you can see them and review what we have discussed . if I'm right , there are three presentations , I guess each one of you has prepared one ? Good . project manager: And we will also take a look at new project requirements , if you haven't heard about them yet . And then of course we have to take a decision on the remote control functions and we have some more time , forty minutes . marketing: Well , shall I go first with the users ? user interface: Well marketing: I think well okay no problem . project manager: Is there an order ? I haven't user interface: everybody already has his presentation , marketing: Ja precies , ja precies , ja precies user interface: so you can adjust it . Huh ? Okay , project manager: And one question , your name Denni , is it with a marketing: E_I_E_ . when you press a button , that's when you do pr for example when you want to turn up the volume , a little connection is made the the rubber button just presses on a project manager: Sorry . marketing: user interface: industrial designer: on a little print plate which makes a connection that gives the chips , which is mounted beneath those that plastic of a rubber button . senses that a connection has been made , and know and knows what button you pressed , becau for example the the volume up or volume down button . the the chip makes a Morse code like signal which then is si signalled to several transistors which makes which sends the signal to a little let . the findings that I found searching up some detailed information about the remote controls , are that they are very easy to produce , it is pis it's possible to make them in mass production because it is as eas it is as easy as printing a page , just fibreglass plate is b is covered with some coatings and and chips . user interface: industrial designer: and the technology's already available , we don't have to find out how remote controls have to work or how that how to make some chips that are possible to to to transmit those signals . project manager: Yeah , it's a little bug it's in the in the smart board . well user interface: industrial designer: the sub-component , I suppose that you understand what a sub-component is , is f in this example it's the button . when it is pressed down , the switch is ter is is switched on , so with the wire is sent to the to the chip in co-operation with the battery of course , because to make a a signal possible you have to have some sort of li a d ad electronic user interface: marketing: Infrared light . w after it's being composed by the chip the signal is transported to the infra-red bulb , and from there it signals a Morse code-like signal to the to the b to the bulb in in the television set . Of course it is very handy if the remote control is hand held , so you don't have to wind it up or something , or just is it's it's very light to to make to use it . I personally pref prefer that it would be p come available in the various colours , and easy to use buttons . industrial designer: And it is possible for several designs and easy to use b sorry , easy to use buttons . Perhaps soft touch , touch screen buttons because the rubber buttons are always they slightly they can be slightly damaged , marketing: industrial designer: so the numbers on the buttons are not possible to read anymore . industrial designer: Okay , well , that's my contribution to this meeting , and marketing: To this meeting . user interface: Well , my name's , and I looked at technical functions design of the remote . I did this by looking at examples of other remote controls , of how they they look , and information from the web that I found . well what I found was that th the actual use of the remote control is to send messages to television set , how you d what you described just early . And this can be all sorts of medsa messages , turn it on , turn it off , change the channel , adjust volume , that kind of thing . play video , teletext , but also t play C_D_ if you use it your C_D_ player the remote control will that one . The one has got all the functions that you could possibly need and an lot of buttons etcetera . And not n all the the the the stuff you can do with it , but the the essential stuff is there . I guess you could better y you should look at a a user centred approach , because the customers have to use them and and if they don't think it's usable they won't buy it . , well perf personal preferences is is a simple remote , with the basic functions that you can need that you could use . But keep in mind the new functions of T_V_ what we discussed earlier , split screen and is that a function that you should have ? Because all the T_V_s will have them . And then make it I would make so that you can could use it on more than one appliance . If you have one that does with the vi the the video , it could also work with with the stereo , because play is play and stop stop and that sort of thing . The shu c you could reuse the buttons so that you don't have to have a lot of buttons for anything . We're going to j discuss the functional requirements of the remote , that m that means that functions user n want to have on the remote control , or just Yeah , and the users , actually . industrial designer: marketing: The methods I I prefer is we're going to look which section of the users we are going to focus a l on more . Are the younger people going to buy the remote control or the elderly people ? And then tho that section we're going to focus and adjust the remote more to that section than the whole user section . Younger people , from sixteen to thir forty five years are more interested in fj features like L_C_D_ screens , speech recognition e etcetera . The elderly people , from forty five years to sixty five years are not that much interested in features , and we possess less than two third , that's two fifth , of the market share in that area . industrial designer: marketing: So we don't have to make it very small , like like a mobile phone or something , but some somewhat bi bigger than small , so you don't lose it that much anymore . marketing: and fif seventy five of the users zap a lot , so the buttons sh should be that small , or shouldn't be that complex because we have to search for the buttons , which one are you going to use . Remote control has to have to have a low power usage , because s w seventy five percent of the users only zap one time an hour , so the power usage is also one one time an hour , or so , with a high power usage we would use a lot of but batteries . The volume button and the channel buttons are the two most important buttons on the remote control , so those they those have to h be find very easily . So if that's k if that's the problem , you also have to find it easily on the remote . L_C_D_ screen is easy because we have the L_C_D_ screen , we have the various options . Put one option and then you have the all the buttons of that options , so the other options would be gone . So L_C_D_ screens should be easy , but an L_C_D_ screen , the problem with the L_ sc L_C_D_ screen is that elderly people fr from forty five to for sixty five years don't use the L_C_D_ screen a lot . So we have to that keep that in mind that if you're going to implement L_C_D_ screen , you don't have to make it that hard to learn or to use . industrial designer: L_C_D_ screen as in touch screen ? marketing: Yeah , touch screen , yeah . marketing: So we have to keep in mind to to focus not a lot not that much on the younger pep younger people , but also somewhat on the elderly people . And on my personal preferences , I don't have any mo more time to come with that , user interface: marketing: but like I said , L_C_D_ screen is easily to use industrial designer: marketing: because you have you can implement a lot of buttons in one remote with not that much buttons . Especially the volume buttons , the channel buttes buttons and the number buttons to zap through the channels . project manager: then I think it's a good thing that I made a separate slide of them marketing: Ja , project manager: so you can all read them . project manager: So that's the first thing we I think we should pay less attention to teletext . the remote control should only be used for the television , otherwise the project becomes more complex , which endangers the time to market , and of course would make it more costly , I think . our current customers are within the age group of forty plus , and new product should reach a new market with customers that are younger than forty , and you talked about that before . And a last point , but also very important , our corporate image should stay recognisable in our products , which means that our corporate colour and slogan must be implemented in the new design . So , who has any idea about what should be on it , and what shouldn't ? user interface: Well you said it should only work with one appliance ? marketing: Be television . user interface: And the video also , or not ? project manager: Well it says only for television here , huh . user interface: Then it should have on , off , industrial designer: Yeah for user interface: and industrial designer: Standby options , marketing: Yeah , the basics then by a volume , channel , one till two zero numbers on it , industrial designer: yeah ? yeah . And per perhaps marketing: oh teletext doesn't have to be ? user interface: No . user interface: Well yes yes s sh A button where you can change from one number to two numbers . user interface: Don't know if that's got a name , industrial designer: Yeah I understand what you mean . user interface: but marketing: I think it's I think it's easy to implement a button with a s s what which especially do that , because some T_V_s , if you press the t one and then the two , it be between five secs it make twelve , industrial designer: It makes it twelve , yeah . marketing: and that's that's not relaxed industrial designer: Well , not really marketing: to user . industrial designer: d wh the Philip's television makes it possible in that indeed to press one and then two to make the tj to reach channel twelve . industrial designer: But all the television makes use of those button where you first press that button and then press two digits to to get marketing: Yeah . marketing: Our main targets' age are ? were ? Forty five plus , or ? user interface: Mute misschien also . project manager: new product should reach a market with customers that are younger than forty , and now we have current customers of forty plus . marketing: Forties , okay because because younger people as younger people have now , sixteen till to twenty five age , are f eighty one percent interested in L_C_D_ screen . From twenty six to thirty five have sixty six percent , and thirty six to forty five , fifty five percent , so I think to Because on most recog remote controls the print plate will be broken how much , two years . marketing: With the L_C_D_ screen it's easier because you only have to wipe the screen to for fingerprint , industrial designer: Yeah , we we could yeah . user interface: marketing: industrial designer: But Well is it possible to make an L_C_D_ screen , how was the information ? marketing: Yeah , it only says that this perce percentage like L_C_D_ screen . user interface: But , do you industrial designer: Yeah but will we not exceed our our production marketing: Yeah you don't know how much it costs . Yeah , you don't know how much it costs , the L_C_D_ screen . industrial designer: Is it possible to find out , anyway ? marketing: No , I don't have any costs here , industrial designer: You know ? marketing: I only have percentages . user interface: But if you would do an L_C_D_ screen do we have don don't you have any buttons ? Or because if it only directs at the T_V_ , then you only have I don't know what you want to do with the L_C_D_ screen . industrial designer: No , an L_C_D_ screen's just like like a drawn here . just displays several buttons , user interface: Yeah ? industrial designer: for example if you wanted the minimal use b buttons , such as channel and volume , you just h displays four buttons on the screen user interface: Oh right , so you can industrial designer: and it's possible to p press them down , just like a touch screen . marketing: Yeah , if you want to adjust , like for example , adjust the audio settings , you press audio on the touchscreen industrial designer: Yeah yeah . project manager: So we're going for an L_C_D_ screen ? user interface: Yeah . marketing: I think it's the most easier thing , industrial designer: That's my project manager: And hoping that when we produce a lot it won't be too expensive . user interface: Any guesses ? industrial designer: marketing: industrial designer: Well I suppose wi if the mar if our if the i if the young people are interested in L_C_D_ screens , we should make 'em . industrial designer: And if that is our d market share to and our goal to deliver those remote controls user interface: But But he also said that we should not only focus on the younger people , but also on the older , and will they use it if it only has an L_C_D_ screen ? marketing: Yeah , but , s forty six to forty five , thirty three percent , and sixty fifty six to sixty five twelve percent . user interface: Oh , so still a little bit people marketing: But our our our what's it , project requirements are the new products should be reached for new markets , to customers that are younger than forty . But you don't want to alienate the other marketing: No , that not now , but , so user interface: But if they also buy it then it's alright . marketing: Yeah , but market share fro for for forty years and younger is higher than that of sixty five and younger . project manager: Okay , so L_C_D_ it is ? user interface: An Yes . project manager: And what else ? industrial designer: I hope we h and let's hope to reach those those sales . marketing: Yeah , i i if it Yeah , if it costs gets too much , too expensive , then yeah , we should be sticking to rubber buttons . industrial designer: Yeah , can you s I think that that they will send you some information about the cost of L_C_D_ screens . user interface: But perhaps later , industrial designer: so if you user interface: so industrial designer: Yeah , so if you you receive an email about that , can you post it in the or shouldn't we post that in our projects mail folder . industrial designer: I user interface: Well perhaps we should have a backup plan that we would use buttons if it's too expensive . industrial designer: user interface: The L_C_D_ ? Oh that's a bit of a problem . marketing: Yeah , and eighty percent of the users would spend more money with a when a remote would look fancy . marketing: Yeah , just a the plain remotes , not not specific L_C_D_ remotes . project manager: Yeah , and maybe you can make something fancy out of an L_C_D_ remote , marketing: So project manager: because it's new , as far as I know . marketing: And then you have the other thing , that seventy five percent zap a lot , but that's not a f question with the L_C_D_ screen . marketing: Only thing you have to do is wipe the screen off once each time , to get all the fingerprints off it . Okay ? project manager: Okay , what else does our remote need ? user interface: A mute button . And marketing: The most important things on a f on an on an remote control are channel selection , volume con selection , industrial designer: Yeah . user interface: But But shouldn't you put a button of for teletext on the for the people who want to use it ? marketing: Other things are Sorry ? user interface: Remembering we have got a big remote that you have to fill . Yeah , and we could make an a a separate menu on the L_C_D_ screen for teletext . industrial designer: And there's also a marketing: And other other less important things are screen settings , audio settings , and channel settings , user interface: Yeah , they are less important , but I think they should be there , marketing: Less important . user interface: or not ? marketing: Yeah , should be there , industrial designer: A sh marketing: but not press industrial designer: but in a sub sub-menu or something like that . industrial designer: I think it's also important to make it possible to how do you call it in English , to not use batteries , and use ac bat batteries to to be project manager: So you can mount the the the marketing: Yeah , in a breath it's industrial designer: the remote control to project manager: user interface: We should think of the twelve fifty we have industrial designer: to refill the user interface: but marketing: Yeah , user interface: I don't know how much that's going to marketing: but we don't we don't have any costs now , industrial designer: Yeah . industrial designer: because i when you get an L_C_D_ screen , you run it on batteries , user interface: Yeah . user interface: If you have an L_C_D_ screen that's burns all the time I dunno . user interface: You shouldn't on and off because that's ver extra , that you have t first you have to turn the remote on , and then you can project manager: industrial designer: marketing: Yeah , I think it's it's not that easy because I don't think people will like it who who that you have to turn it on first and then use it , user interface: Nee that's that's yeah . marketing: so I think it's better when th the T_V_ shuts down , the remote shuts down . user interface: But then you can't industrial designer: And go to standby mode when you don't use it , user interface: Yeah . user interface: marketing: And then b that industrial designer: marketing: before an hour when its get again gets empty . marketing: Yeah , because when you're watching T_V_ , you're zapping and you have to put it in a recharger , user interface: Yeah . Yeah , b when the batteries are low industrial designer: No , marketing: and I don't think it industrial designer: when you when you're done with s w watching your television , you have to put it marketing: Yeah , okay , but then we have to be sure that the the the the batteries go hours , six hours , five , six hours , then . user interface: But you'll also forget to put it in , industrial designer: Yeah sure , of course . user interface: because you throw it on the couch industrial designer: Yeah , marketing: Yeah , industrial designer: but marketing: then you have a problem . industrial designer: so I marketing: Or we have to be sure that the batteries last couple of days when they're recharged . user interface: Well I think the batteries should should w should work a lot longer than a couple of days , marketing: So . user interface: or not ? marketing: Yeah because you have b user interface: 'Cause marketing: but you have L_C_D_ screen . industrial designer: High power user cell , i it should be a standard move to to put your remote control in the charger when you're done watching television , marketing: Yes . industrial designer: that's also a a a great advantage because you can't lose it anymore . Because you are obliged to put it in the charger and not to leave it in a couch between some cushions . user interface: But then you also have to s have somewhere where you can put a remo recharger near your couch project manager: Yeah , also . user interface: because otherwise you have to walk a long way when you twoft want to turn on the T_V_ . industrial designer: Yeah just just a cable , or a even a a a a a charger where you can mount it on . project manager: Okay , well I've marketing: It has to be easy to use also , or things . industrial designer: Functional designs for the elderly you could make it possible to enlarge the screen , marketing: I think . industrial designer: Because we can look at perhaps forty buttons at a screen , but the elderly only look at two buttons . project manager: And you said something about speech recognition ? marketing: Yeah , industrial designer: Speech recognition ? marketing: it says also industrial designer: Hello . That's an also ninety one percent sixteen to twenty five , twenty six to thirty five years , seventy six percent , and thirty six to forty five , thirty five percent . marketing: But then I I I project manager: Even bigger than for L_C_D_ . industrial designer: let's leave out all the remote controls and just put a microphone on top of the television to user interface: Yeah . industrial designer: that should it has to be remote control , not marketing: Yeah , industrial designer: Yeah . user interface: But they want to talk into the remo remote control , or something , industrial designer: Sure why not why not marketing: Yeah . user interface: or ? marketing: Is this only would you would you pay more for speech recognition in a remote control . user interface: Oh , but do we want to implement that , or ? marketing: I think an L_C_D_ screen should be suf sufficient . project manager: But when you look at the percentages marketing: Yeah , it says a lot , but project manager: Speech recognition scores even higher , huh ? industrial designer: Perhaps the options should be Why not ? user interface: project manager: Yeah , well , industrial designer: Why not ? project manager: maybe because of the cost , but nobody knows how much it will cost . industrial designer: Let's hope to have some d user interface: I know marketing: No I think I think it's better to have L_ L_C_D_ screen , because in the area of tw thirty six to forty five , we have about thirty percent of the market share in in our hands , and fifty five of those people want L_C_D_ screen and thirty five want speech recognition . user interface: With that marketing: If it should be done , if it could be done , I won't matter . user interface: but how would you like to implement that , that you say volume up , and then it goes up , industrial designer: Yeah . Then it's y it's yours to do a French and Dutch and English marketing: True . marketing: But that should also be with f should be also with L_C_D_ screen . marketing: Because then I think in Chinese is different written , volume is different written than Swahili or something . marketing: 'Kay , what else ? project manager: So , no speech recognition ? Or user interface: Well , if it could be done , we marketing: Yeah , industrial designer: Y it should be done . industrial designer: That's not so difficult at all , project manager: Okay , just make a separate remote for each industrial designer: because I already use on several voice operated systems , and they are all possible to not all , but user interface: Well , you sh you should to adjust the thing . I think it can't be implemented , but maybe user interface: You could use that n as an option , if you have money left , or something . Well I've written down an an on or off button , volume selection , channel selection , the digits from one to zero , huh . a digits button to switch between one and two digits , mute button , a separate menu for teletext , a battery indicator . we're going to use a docking station and probably L_C_D_ and if there's enough money , speech recognition . user interface: I With teletext if it wasn't ver very important , it was but marketing: No , but user interface: You also now have colours . Yeah , marketing: Curved ? user interface: when you press the red button , you go to page one hundred two , and when you press the industrial designer: yeah . user interface: because it says that teletext not really important , industrial designer: S Shortcuts . marketing: I think we should we could that we could also implement a audio settings , screen settings and channel settings , but as sub-menus . marketing: D Mainly if you turn the remote control on , you have to u you have to see from one till zero , channel and volume . project manager: Okay , so not too much teletext support , but in a separate menu , and industrial designer: . industrial designer: So does it confuse the user ? user interface: You'll have to search for it . user interface: industrial designer: If you want to use teletext , you can push the teletext button and then the options become available . project manager: Okay , but no more buttons or functions , or ? user interface: I guess not . What else can you do with a television ? user interface: We've got anon project manager: Aren't we forgetting something very important ? user interface: Have got got two examples here , but I don't think there's anything we're missing . user interface: Well , we don't have the video orders marketing: Yes , so this is your presentation . user interface: Yeah , you could look here all the the marketing: Which ones were yours ? user interface: th th th th I don't know , technical functions . marketing: Techni user interface: They're a bit small , you can we should stretch them , because project manager: Ping . user interface: And for a T_V_ ? Can you zoom in a T_V_ ? marketing: Yeah , b wide screen , high screen , different things you have , user interface: Or that you can put 'em on on on wide and marketing: yeah different user interface: yeah . user interface: Yeah , so you can program the marketing: So those four , and of course the main . user interface: Yeah , so the first you see the main , and the other ones you can go to marketing: Yeah . marketing: Something industrial designer: There are a lot of options depending on what kind of television you got . marketing: Yeah , if industrial designer: 'Cause if you don't got a wide screen television you don't need the the screen settings marketing: No , you don't yu a no you then you don't no ni don't industrial designer: for marketing: then you don't use it . industrial designer: Colours I think the main colour of the remote control is the colour of the L_C_D_ screen . industrial designer: I Because we don't want a lot a devi yeah a device self s g marketing: Yeah , then defines itself . Because how many percent ? Eighty percent ? user interface: They think it's ugly , right ? marketing: Would spend more money if it looks fancy . industrial designer: Okay , so use very lot of peo user interface: Perhaps you can make adjustable fronts , like with the telephones . industrial designer: Adjust with phones , yes user interface: You can But I don't think that industrial designer: Okay . industrial designer: Yeah sea view , yes , Simpson's versions and marketing: Yeah , see through version . then we have separate menus for teletext , screen settings , audio settings , and what else ? industrial designer: Yeah . user interface: Otherwise you have all those teletext , perhaps teletext not , industrial designer: . user interface: but marketing: Or like you have a menu button , you press project manager: No , we said teletext also a separate menu . user interface: Yeah , but I marketing: Yeah , or otherwise you have a menu button , press menu then you have main menu search all the all the settings . project manager: So we're having a a general menu with the most used functions , teletext , screen settings , audio settings , channel settings , and maybe there are options for the remote itself ? Like large icons or small icons user interface: I don't know . project manager: and I don't know what else , marketing: project manager: but industrial designer: No . marketing: I think b because we don't have a lot of buttons on the one screen , user interface: Or do we have any buttons ? On the remote . marketing: I think the buttons Yeah , but but or like you have user interface: Which one ? marketing: you only have channel button or volume button . Those buttons you can you can project manager: Yeah , but on the L_C_D_ , user interface: But that's also in the L_C_D_ , project manager: huh ? user interface: right ? marketing: Yeah . user interface: So we don't have any normal buttons marketing: Yeah , th user interface: that marketing: No , no normal buttons , yeah . user interface: Yet on and off is p is perhaps you kno project manager: But we don't need a special industrial designer: not button marketing: But I don't think project manager: we don't need a special options menu for the remote itself . If you have if you have industrial designer: Yeah sure , of course you need a settings button , or a settings option for the remote control . But isn't idea to use what you said , normal on and off button for the T_V_ , that you don't have to use a marketing: No no no , because we we discussed that you could charge it , otherwise is it it jumps to stand-by mode automatically . user interface: Yeah but but not for the remote but for the T_V_ , that you use marketing: Yeah , but a T_V_ of course , th that's the I think that's a best thing is that to implement that one in the menu with the volume and channel . user interface: But a not as normal button , in the L_C_D_ , marketing: No . project manager: Well maybe there should be a separate button apart from the L_C_D_ , user interface: yeah . project manager: because you can't turn it on when the L_C_D_ is off . So how do you turn the thing on ? There has to be a on button on the remote , user interface: No you just tap I think . project manager: And then the television is on also , or just the remote ? marketing: No , just the remote . user interface: But marketing: A television don't have to be on , that one you can press on , industrial designer: Yeah , it should be in standby mode , but marketing: yeah stand-by , then press on remote , press on and then T_V_ should be available . I don't know whether it's handy to have a n a normal on button , a r just rubber for for T_V_ , marketing: Separate . Otherwise you I don't know whether or not that's industrial designer: A A A normal button on the remote control , user interface: Yeah , yeah . industrial designer: or norm ? user interface: Of or you should put it in the L_C_D_ screen . industrial designer: Yeah , because when you touch the L_C_D_ screen when it is in standby mode , it should pop on . industrial designer: Wh why would it be a a need to have a normal button ? user interface: Well I I guess if you use the L_C_D_ screen , you first have to search where is the on button , then you you you then turn it , and then the T_V_ goes on . But if you have a normal on button on the on the remote , then you do the on , and then you search the channel which you want . marketing: Yeah , but I think the re the remote control , if you press tap the screen , it always should jump to the screen which has the volume button , channel button , and of course of also the on and off button . industrial designer: I think it looks a lot more fancy if you use if you don't have any buttons on the s on on remote control . project manager: Okay , well that's might be a unique selling point , huh for a remote . project manager: Okay , well I guess we have to industrial designer: Oh , okay marketing: Yeah , if we can afford it . project manager: postpone further discussion to our next meeting , because we're running out of time . Okay , well user interface: project manager: thank you very much , for now , marketing: user interface: Should we put this back in our rooms , or ? industrial designer: Yeah , think so
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I'm busy writing and busy leading the meeting , but I've prepared a little presentation once again or at least an agenda I think the biggest part of the presentation will be on your side . once again I will try to write some minutes which I just from the previous meeting placed inside our project folder , which was quite some typing . today we once again have three presentations , if I'm right , and after that we will take a decision on the remote control concepts . Okay , well industrial designer: project manager: I'd say let's start with the first presentation . user interface: marketing: industrial designer: Components design , first of all I would like to accommodate some of those things I elaborate some of the things I did . What should be said about the components , its properties and what kind of materials should we use to to make one of those r remote controls . well first of all I've d subtracted some of the components that is that are used are w w you know from what the remote control's formed . There's one of the because when you use a remote control a lot of people will will drop their remote control marketing: Drop it . titanium you have to paint it and with that it's possible to scratch it or yeah make it ugly . rubber the total piece of rubber that's sor that's that's used to make the case is the same colour , so if you scratch it it's still the same colour , perhaps it's a little bit damaged . I think it's it's best to draw oh user interface: It's a colour . user interface: industrial designer: So you get it doesn't lay flat down on the table , but it's c it's stands . industrial designer: Side view yes it's side view so I I'm not technically good at th three D_ modelling , user interface: industrial designer: but . marketing: industrial designer: it's just an idea I had so it's it's very so its also looks nice when it's on the table . I thought about the L_C_D_ touch screen , which is is easy to clean too . One of the great advantages of the L_C_D_ screen you just use some or another cleaning cl some cleaning stuff . Well I already s explained some properties of that material and I think well we also we almost concluded about that this should be our button component . the batteries , we also thought about that already , will be chargeable with an option for a mount station so you can put the the remote control in a mount station so its charges itself up instead of plugging it in or something like that . industrial designer: And they should be long lasting , not not be empty in about two minutes or thirty minutes or forty minutes of use . And next step is the chip th the component that's makes or transmits the signal to the television . there was an option to use s a rather simple chip but I think because of our highly requiring requirements , there should be an advanced chip in it user interface: industrial designer: with also the ability to facilitate speaker speech recognition which unfortunately is still in a test phase , so there should be some more investigation on that side . my personal preferences I also overheard in the last meeting that there shou we should use our own business colours . user interface: project manager: Well , business colours I thought it was the the slogan and the corporate image , so yeah , it needs colour , industrial designer: Okay they should be m sh they should be in mind , project manager: but I don't think you have to make the entire thing in the corporate colour . industrial designer: wasn't it ? Okay so it d it doesn't says to have the slogan ? project manager: It must be recognisable . so they are pretty boring , I suggest , because just the availability with rubber to make fantastic colours and also in a lot of possible colours , so it's possible to make very fancy remote controls which peopl who people in which people will find they're interesting . s as I said before rubber is is impossible to damage severely imp instead of of course you can break it when you you when you break it in s for example with a pair of scissors or something like that , but i if you drop it it's not broken right away s instead of using plastic , hard plastic or titanium . user interface: industrial designer: user interface: Alright so industrial designer: user interface: I thought a little bit about the interface . And we determined that will not be no buttons , but only an L_C_D_ screen , so I had to look on that . And so that it you say good morning , coffee maker , and it says t says to you back good morning Joe or what's your name . user interface: This and there's an easy way to program that you say record into the device into the speaker and then you say the question and three seconds later you say the answer and then when you say the question it gives you the answer . industrial designer: user interface: And then I have to go out of the presentation because I tried to make some kind of a a idea of how it should look like industrial designer: Oh my God . I don't know if there is an icon for the program , but industrial designer: Not just a P_ . user interface: and then the buttons above and below marketing: user interface: the and the and the mute button also recognisable as an icon . marketing: Where's where's the button for two ? user interface: I forgot that one . industrial designer: user interface: And and the numbers , that should be a bit larger I think it's not really on scale and and so forth . And I thought the the button for teletext apar apart because it's not really options , I think . It's options is the settings of the remote and of the T_V_ and that kind of thing . Perhaps we could be more curvy the remote perhaps should , so that it's better in your hand or something . industrial designer: Oh okay , user interface: But and and a microph microphone for the speech recognition if we want to implement that . user interface: and then if you press the op options button , now we have an example of and then you should get the other options with what what you could do and that you could do with something like this this . user interface: And it's also I thought think we discussed earlier that older people don't really want to use these extra settings . And older people a also don't really want to use this th this kind of option menus . So they want to u use one button and then something happens , and not choose with this kind of And you could put in a an a really s little scrolling device on the side of your remote , project manager: user interface: industrial designer: marketing: Okay , I'm going to tell you something about a trend watching . The trends from the past years , what the people like , what the youngsters like , what the elderly people liked about shapes , colours , material and stuff . The method I used was Like I told I watched the trends from the past years about colours , shapes , material they wanted from elderly and young people . The second important thing that w should be if inv in innov innovative , okay , like the L_C_D_ screen that's quite innovative so that should be great meeting for this . I think with only one menu , four button , channel , volume , it should also be enough for easy to use . The personal preferences for the young people , they liked fruity colours like banana yellow , strawberry red and stuff . industrial designer: marketing: Th Elderly people like au colours which y are being seen in autumn like woods dark brown , red , deep reds and stuff . This is a bit like the young peoples like the fruity colours , innovative , all the colours you see , the blue , the red , the white , the yellow , that stuff . And then I th I I personally thought the front side of the shape should be something for the youngsters like like project manager: Oh y marketing: this or something . Because we decided to have two kind of remotes , two designs , or was it two colours ? user interface: It was one remote , I think , marketing: Different colours , yeah . I think like my colleague , you said , is that's e better , or for the elderly people something like like the iPod or something , with round squares . marketing: That is my Yeah , like the older o older colours I can maybe user interface: You could you could change the colours , that was also the idea . marketing: Colours th the elderly people project manager: Yeah , I guess changing colours will be easier than changing user interface: Yeah . industrial designer: Yeah , s project manager: industrial designer: round corners , but s but square , yeah . project manager: user interface: i i if you do it square , with round corners but a little in the middle of it i Do you know what ? industrial designer: Yeah I know what you mean , kind of like a . But that's industrial designer: It's also easy to to have to to put in your hand . user interface: Yeah but that's also how other remotes are shaped , so that's But perhaps that's a good thing , industrial designer: Yeah . industrial designer: Yeah , kinda like old cars , marketing: And a bit bit old school style renaissance , medieval kind of things . project manager: marketing: So Sorry ? user interface: That's easy to do with the colours , I think . In material yeah rubber , rubber is , like I said , young people like more soft materials and spongy ones industrial designer: marketing: and the old people like plain wood . marketing: So we have to decide if we're going to use real hard rubber , or soft rubber . user interface: I don't think you should be able to mould it , marketing: Or user interface: but industrial designer: It should shouldn't be . user interface: did you have something about marketing: Are you going to invite Sponge Bob , maybe he can industrial designer: Yeah . user interface: Then you can fit the L_C_D_ screen in it , marketing: user interface: and can decide . industrial designer: I also s can't help but notice that you used an you had a remote control user interface: industrial designer: and the L_C_D_ screen was rather small . marketing: Yeah user interface: Yeah marketing: w I think that L_C_D_ screen should be like user interface: it it's supposed to be bit s bit s bit industrial designer: .. marketing: Yeah the buttons won't get that small when the L_C_D_ screen is industrial designer: new , blank . So when you get this user interface: marketing: user interface: Ooh industrial designer: kinda like this . industrial designer: Larger ? Because you want to put your hands user interface: But if you pu marketing: Yeah user interface: Now you can put your hand there and then you won't touch the screen . industrial designer: You want marketing: becau because you have user interface: Perhaps that's best . industrial designer: Because when you put your f Yeah but if yo if you make the the L_C_D_ screen as large as the remote control itself , you'll you'll always get some user interface: You always touch it , industrial designer: You user interface: yeah . marketing: But it won't get that small because you have how much ? Nine ten eleven twelve thirteen fourteen fifteen buttons on the screen . marketing: One to zero , the two digit , industrial designer: Yeah you don't want it too small . How yeah how large marketing: You have to you have to Because some fat people with d thick fingers will press three buttons at same time . But if you wanna make it in international , Japanese people got rather small hands marketing: Yeah true , industrial designer: and we got these large marketing: but Yeah , we have we have the zoom option , right ? industrial designer: Zoom opt Ah yeah of course , yeah . user interface: Y you could include a pen industrial designer: You don't want marketing: Yeah . industrial designer: Because if you lose the pen if you lose the pen you can't use marketing: Use a pen You you c you can lose the pen . project manager: Yeah but I think people want to use a remote with with their fingers because th they're used to that marketing: Yeah the fingers , yeah . project manager: and industrial designer: user interface: Yeah I think this this is a good size for the screen . I don't know how how large the actual remote should be but a little bit like this , or something . project manager: And maybe we have to add a tissue to remove the grease from all the fingers , huh . Yeah , project manager: Okay well marketing: you can buy those at project manager: maybe , if I can interrupt you , maybe I should should show some points on which we should take a decision . How how should we supply the thing with energy and how are we going to do it with separate docking station and then put in it . marketing: Maybe it's better to to include rechargeable batteries project manager: We already decided that on the previous meeting . marketing: So if the badg the batteries are dead industrial designer: I kinda like your marketing: then you can re you can change them . user interface: not not like two or two marketing: Yeah , normal plain you No normal plain batteries you can buy at the supermarket or retail shop . what was with the chip on print ? industrial designer: The chip on print ? you gotta f Yeah . Didn't we ? project manager: Yeah but how did this how does that with a L_C_D_ screen ? You still have a print plate . industrial designer: Beg your pardon ? marketing: You always have a print plate , project manager: user interface: marketing: project manager: It just was in there industrial designer: Well project manager: and I didn't have any information about it , industrial designer: chip on print , I think what they mean with the regular rubber buttons that you got , it's always clear for the remote control when you press a certain button . industrial designer: But when you got a L_C_D_ screen , with no with not the buttons are not always on the same place , marketing: Yeah , okay . But industrial designer: for example if you enlarge a button , or if you got several options appearing on your screen , the co-ordinations aren't always the same . industrial designer: When you got a regular button , th the button of stand-by is always on the same place and you got on the and on the marketing: Yeah okay , but the p print plate of L_ L_C_D_ screen is more advanced than a normal print plate , industrial designer: Yeah . marketing: I don't I dunno I don't think that's industrial designer: It is a simple C_P_U_ but it doesn't marketing: Yeah yeah okay but I d I I don't know if nor o s it's quite a simple L_C_D_ . industrial designer: Yeah because it has to b marketing: Yeah , it's quite a simple L_C_D_ screen . industrial designer: Yeah but it the the remote control has to know whether you're in a settings menu or just you just want to turn up the volume . industrial designer: So it has to have some kind of a calculation unit or C_P_U_ user interface: industrial designer: to know in which state you are and which button you are pressing in at the right moment . user interface: industrial designer: And a touch screen makes it possible to to get the co-ordination of your finger on the screen . industrial designer: And the case , yeah we already discussed the case , user interface: It's rubber . industrial designer: we wanted to make it from rubber user interface: Yeah but but a hard rubber like this ? industrial designer: and user interface: Or softer rubber or industrial designer: hard rubber I think . user interface: Yeah yeah this in different colours ? industrial designer: D marketing: So the shapes is something between the square shapes with round colo corners and a round shapes ? No I don't think , I think it's more round than square . marketing: Lower than forty years , I think industrial designer: Well and how about my idea of making it with one single curve ? marketing: it was . industrial designer: So i marketing: Oh yeah that that I think I thought that was a quite good user interface: Yeah . industrial designer: Because it's a gadget and you want to show it off , of course . project manager: So industrial designer: Because it marketing: You can put it on your table with the L_C_D_ screen , industrial designer: Yeah . marketing: you don't have to put it get it in your hand , you can put it next to you industrial designer: Yeah . industrial designer: So , so marketing: So project manager: Okay so industrial designer: you got user interface: And then industrial designer: Did you write that down ? got a single curved rubber f fancy coloured remote control . user interface: marketing: You can't you You can't oh , you c you can draw it on your paper and then load it on the industrial designer: Yeah . user interface: It's pretty easy but And marketing: And load it on the the user the server . project manager: What about the user interface , there are also some some questions about the concepts I think you have some ideas on that . At least what we should also have on , I just remembered , a menu to go back through the first if if you touch options , you can't go back to this right away now . user interface: This marketing: Isn't it better to have the sound and the general buttons horizontal ? user interface: I don't know . user interface: I think it's marketing: I think it's easier than user interface: I don't know . user interface: Would you like the the buttons horizontal or v vertical ? marketing: For sound and channel . If you make it in a rectangle user interface: Right well if we make it like this , I think if you marketing: Yeah . industrial designer: I so it's it's it's it's user interface: put it like this industrial designer: Square . marketing: I think it's it's easier to have it something like Oh a button minus here , plus over here . marketing: The options and then you have something like the P_ over here , user interface: But I think I wou industrial designer: marketing: and the sound . user interface: but I think when you are holding it , you could press the minus and the plus and with the other finger the minus and the plus . marketing: Yeah I think you're going to s you're going to use it with one thumb . industrial designer: W user interface: I don't know industrial designer: We'll leave that to the usability engineering then . user interface: But I'm going to look if I've got some examples industrial designer: user interface: 'cause perhaps you should choose what's most often used . Volume selection four times an hour user interface: Yeah but But if it's usually plus or min above each other or next to each other on a normal remote . So not how much n not how often it's used , but marketing: user interface: W what's what's usual or normal . industrial designer: user interface: I think it's it's a marketing: I think because I have two televisions at home . user interface: I think the the the volume was usually above each other , because you go higher and down . user interface: And the the pay the the the program is next to each other , because you would go further and back . industrial designer: user interface: That's how it's is usually when I look here marketing: True . project manager: Yeah well I think we have we don't have to decide about that now how where we will put the buttons user interface: I don't know . user interface: This concept is in the actual design , but you should know where you would place a industrial designer: Okay , well le Yeah . user interface: And the speech shall we implement that ? Or project manager: Yeah well we just heard about the new technology , huh ? industrial designer: Technologies , . marketing: Yeah I think it's it's easy for that , where are you , but then it says I'm here . user interface: You could if you do it like this you could put it in a corner or something . industrial designer: because a lotta you can make a very sensitive microphone , so it makes it possible to just put it arou underneath it or on the on the bottom of the remote . project manager: Yeah maybe at the bottom where you can can hel hold it with you hand that there's also a microphone user interface: Yeah . industrial designer: But that's not import I think that's not im very important project manager: Yeah , yeah . industrial designer: Ah okay , sure , okay , user interface: Right ? industrial designer: well tha marketing: I think where it isn't seen industrial designer: Underneath ? Indeed . project manager: maybe just in the the spot you just pointed out marketing: I i between the round of the R_ . project manager: because I think it should be in a in an important position where people can see it , marketing: Yeah . project manager: because it is the the unique idea of our remote , huh , the the speech control . project manager: Well maybe where the one hand industrial designer: Yeah but it doesn't makes it any more fancy because you get to see user interface: Yeah actually it does because it you can you can find it better if you use it . project manager: But are we talking about the button , or about the microphone ? user interface: About a microphone , project manager: Yeah because a microphone is very small thing , user interface: there is no button . project manager: but you can make it look like it's big so as its its really an important function of the remote . Yeah , well we already s discussed that , huh , the the L_C_D_ industrial designer: The L_C_D_ yeah , project manager: and user interface: Yeah . industrial designer: supplements well the supplement is to marketing: I think I thought the , like you said , like scroll next to the remote isn't that handy . marketing: I think it's better to just up what you'd like to do on the screen . If you want to go back you have to back button go back , industrial designer: user interface: Yeah . marketing: if you want to choose audio settings you press audio settings and it goes to that s sub-menu . user interface: Or at least Yeah I don't know if it's really the scroll , but the menu they like most , and I think you can never get through a menu great with a scroll industrial designer: Fast , yeah . So if you've got a settings , if you marketing: Yeah I think it is is faster . Becau I think the scroll's easier if you have a lot of options , industrial designer: Yes . marketing: but if you don't have a lot of option then user interface: But you have it's f industrial designer: You have a lot of options , user interface: we have five or four or something . industrial designer: because when you use Yeah you get w when you use the settings menu for example to look up some some channels on your on your television , you should scroll scroll down on a menu which probably does not fit on your screen . project manager: And I think I would it would make even more fancy because you have another interesting thing on the side industrial designer: Yeah , yeah . No , colours are clear , project manager: Everybody think they can can marketing: shape is clear , material is clear . industrial designer: Okay , what's the standard colour ? project manager: work for that ? marketing: And a standard , project manager: Is there a standard colour ? marketing: yeah we don't industrial designer: I I marketing: no we have different colour . industrial designer: You got you got different colours , marketing: How many colours are we going to user interface: You should you should have a black one industrial designer: but you should have a standard colour . industrial designer: Black ? With the with the yellow user interface: But if you want to be different , then marketing: Dark grey , something like this this colour or something . project manager: silver is new but also traditional , so marketing: I think we have silver , black and between those is like I dunno s five colours between them or something . project manager: Yeah w what about a yellow thing , it industrial designer: Yeah y I think it's better to marketing: Yeah yeah yeah it'll be a banana yellow , we have . project manager: Yeah I would think about colours like red , yellow , green , blue , industrial designer: Yeah . project manager: just marketing: The fruity colours and the autumn colours , like red and brown , dark red and brown . project manager: Okay , so user interface: And and do we have to have a normal black one , or project manager: Who's pinging ? user interface: Is it project manager: You are pingin marketing: No . project manager: Okay , so that wraps it up ? Everybody knows what to do ? user interface: Yeah . user interface: Well I don't know what to do , industrial designer: Well not what to do . project manager: and especially notice that the Industrial Designer and the User Interface Designer are going to work together on a prototype drawing on a smart board , user interface: Ooh . marketing: S project manager: and of course to all four of us specific instructions will be emailed by our personal coach . user interface: But do we have to We'll work together , but do we have to stay here , or do we project manager: Well I I'd say just wait for email and find out
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project manager: as you may have noticed I user interface: industrial designer: project manager: created separate folders because it was tending to get a little busy in our shared project documents folder . project manager: I don't know if everybody put their own documents in the right folder , which is for now the detailed design meeting . user interface: Didn't we just do that ? industrial designer: Yeah , save in the folder . project manager: Oh no , this is just one big document , so you can leave that wherever it is . industrial designer: user interface: project manager: what are we going to do ? I've opened it already . I'm still going to take some minutes , and if I'm right , you two are going to give a prototype presentation ? industrial designer: Oh , sorry . And then we have to look at something which is less nice , the finance aspect , whether we can afford what we have designed , user interface: Oops . project manager: and if we can we can commence the final part which is the production or project evaluation , how did we work together and what are the results , and how happy are we with those . And the R_ and R_ logo , it just says R_ and R_ now , but industrial designer: Okay ? user interface: Any questions so far ? marketing: Big microphone . user interface: Oh y you perhaps you should make it a bit big , so people know it's there and industrial designer: Do not forget it . using the scroll button on sides y I user interface: You push the scroll button industrial designer: Yeah , you push the scroll button user interface: and it's claps out if there's a industrial designer: and a drop down menu or a pull out menu comes out and you get you get the options becoming available . industrial designer: So you can scroll down too with the scroll button , as you can see oh , it's here , just push it in , the menu comes out like this and i it all becomes visible . And you could also touch it so that it comes out , industrial designer: Yeah , that's c user interface: and and use the the the scroll thing as a with your fingers . industrial designer: Okay , it's also nice to see that we made a small menu , the options menu becoming available when pressing the scroll button , and the opportunity to use the teletext , whi which is used which should still be used and we think that it's very handy to put it not under the options menu , but in Yes . project manager: So a separate button for for text , industrial designer: In a separate button , yeah . Would you like to make any comments about next user interface: well , this is the total interface that f of the L_C_D_ screen . just when you are one and you go to two , you can or if you go to five , you can go back to one with that button . marketing: user interface: And this is the the on off knop , the stand by knop . You can see very clearly now that the teletext and options menu isn't taking much it's taking much part of the screen , so it's very when you when you use it , doesn't become irritating to see . industrial designer: 'Cause if you put it on the top you always get see the the options menu . industrial designer: project manager: And I just missed when I was typing The R_R_ stands for ? industrial designer: user interface: That's the logo of the project manager: Logo , okay . It's th th right now it's only R_ R_ , but marketing: project manager: Okay well industrial designer: Full screen . 'Kay , my task was this time to put up a questionnaire by which we can evaluate the design of the remote control by the questions we requirements from the of the users . Questionnaire with seven point scale from one to seven , from true to false , user interface: Right . marketing: like question , is remote big enough , we can say it's true or it's false by steps . marketing: The three important things of refa are from th of this year is are , industrial designer: Sorry , user interface: industrial designer: you used the PowerPoint marketing: is the remote control fancy enough , user interface: Yeah . Is the design fancy enough ? user interface: Well marketing: Project Manager , what do you think ? project manager: Well it's looks fancy , especially with the green colour . project manager: Only what happened to the single curve we spoke about last meeting ? user interface: It oh it's in the background . industrial designer: Now the single curved idea was Yeah , okay , you ge user interface: Y you should make a sideways view . user interface: So it would be something like this from the side , but with a bit of curve here , industrial designer: it works . industrial designer: That's not very i it's also very handy if you make a side curve way to make the the remote control very thin at the bottom at a bottom at a bottom . make it rather thick on the top , because on the top it has the screen , which takes in some space , and the batteries can be located over there , user interface: Yeah . So you just make the back of this part a bit bigger , industrial designer: so user interface: so that it lays a bit o industrial designer: Yeah . marketing: Isn't going to be a little bit heavy at the top ? industrial designer: user interface: Yeah , that's a bit of problem maybe . marketing: With two batteries , the whole print plate and t and top , and if you're holding it quite a lot I think user interface: Yeah . I think yeah , the battery should be in here , because it's just nothing , industrial designer: Yeah . project manager: Okay , but we have to rate these things now ? user interface: 'Cause otherwise I think i marketing: Yeah , we have to rate . user interface: I if you don't make it green , then the elder people won't won't like it . marketing: I think Yeah , I have to agree , all the colour colours don don doesn't matter that m that much now , user interface: Yeah . project manager: Well I think especially because of the microphone and the L_C_D_ screen also . marketing: Yeah , I n used I wouldn I should use that one , but it doesn't industrial designer: user interface: But it's a one Maybe marketing: Okay , no it's two ? True is a one . marketing: Very true , is it very true or isn't that true ? project manager: Well I'd say two on a scale user interface: Well they think it's very true , but industrial designer: It's very true , because we designed it to be very fancy , marketing: Yeah , I think two . user interface: Yeah , industrial designer: so user interface: but industrial designer: It's very fancy , I think . user interface: We should perhaps industrial designer: Have you ever seen a remote control like this ? project manager: No , okay well , that's true . marketing: Then ? project manager: That doesn't matter that much , so make it a one . project manager: Yeah user interface: because it has an L_C_D_ screen , a mi microphone . project manager: m industrial designer: And the scroll is rubber , user interface: It's from rubber . Also huh -huh the buttons , are they easy to find ? That was a big requirement of the old people . industrial designer: With the ones marketing: Are all the buttons easy to find ? Not only this buttons , all the buttons . user interface: but if you touch the options then it's industrial designer: Take a harder look , yeah , sure . marketing: I think th it's industrial designer: It's easier than the regular remote control . marketing: easy t project manager: Yeah , and you use these buttons the most , marketing: Yeah , I think this is easy now . I think th I think the options buttons are not the the easiest way to to project manager: huh ? So industrial designer: Yeah . user interface: No they're not , but they're they're they are easy to find . industrial designer: Yeah , they are a lot easier to find than th than on the regular remote controls marketing: I would rate it a user interface: Oh . project manager: So industrial designer: So you have t you have to use the the the manual to understand most project manager: which marketing: But that's that's vantage of L_C_D_ screen , you can have text . project manager: Two , three and industrial designer: It's not perfect , but marketing: Yeah . industrial designer: And why is that ? marketing: I personally think , because I d I don't think i maybe it's easy to use , it has to be easy to find right away . I I think if you have the button at the right , I don't think you can find the option button that easy . user interface: Yeah , but you don't have t have to use the button on the right . marketing: Yeah , okay , but you have y then you have here s written option on here , the teletext button , user interface: Yeah . user interface: You can touch options project manager: A two , okay , user interface: and it's comes out . project manager: It's the box below it , industrial designer: the next question the next question . user interface: I think it's industrial designer: I think it's the most useful remote control ever to be manufactured . project manager: Okay , you're very enthusiastic about your own design , marketing: Also if you're sixty years old project manager: huh ? industrial designer: Yeah , but because it has the regular controls , li as you can see in the screen now , and you don't have all the other options always on your screen . You want these options to marketing: Also project manager: As well for the for the older people ? industrial designer: sure . marketing: Yeah , as well as your if you're fif sixty years old , you're holding one of those things in your hand user interface: Yeah , but Yeah , but they they don't want the extra options , right ? marketing: No , but we're going to th make this f for a all kind of people , user interface: So project manager: And would it be easy for them to use the speech recognition ? user interface: Yeah , okay , marketing: so it it it has to be user interface: but so they could I think it is . project manager: Because that might marketing: If you read the manual , user interface: Yeah , alright . user interface: Because it it's not it's not it's it's not difficult . industrial designer: because a lot of user interface: You say you say record to to the to the speech recognition , industrial designer: Channel one , channel four , yeah . industrial designer: project manager: Yeah , well maybe that would make it even more easy to use for them . marketing: So industrial designer: Because all the people who can't user interface: I would make it two . industrial designer: That's definitely our user interface: Oh nee , oh seven is it ? It is . project manager: but I think you should make it one scale with with one being good and seven being bad , marketing: Yeah , I think isn't , this has to be something like isn't overwhelmed . project manager: because otherwise we can't calculate anything from the results , user interface: It's not overwhelmed . project manager: because we designed for that , huh ? marketing: Remote control has colours that different that meet different target groups . project manager: Yeah , and I though w we had about single colours , marketing: That's true . project manager: but you can also make a wood colour , not just one single colour but a wood-like thing , user interface: Yeah . project manager: can't you ? marketing: Also with rubber ? user interface: I think you can . project manager: Whether it looks like wood , it isn't w it isn't wood marketing: Yeah , okay . project manager: but user interface: It it feels like rubber , project manager: You can make a print on rubber , user interface: but project manager: can't you ? Yeah . project manager: So that's a one then , user interface: Well but then when you scratch it it does come off . marketing: Yeah ? project manager: huh ? marketing: That's a one ? user interface: So that's a bit industrial designer: Yeah , it is it is harder to marketing: Okay . project manager: Do you have many questions ? marketing: I have industrial designer: to like project manager: Oh , okay well marketing: user interface: Oh we have time . marketing: The material used is spongy , user interface: What ? marketing: that that's that's a one , that's m rubber . marketing: Yeah , user interface: Oh marketing: I th think it's not the most spongy thing . user interface: but not it's not very spongy , because it's hard rubber . industrial designer: because you want to make it rather flexible but not too flexible , user interface: Hard but Yeah . marketing: Y you can't you can't lose it if you're sixty years old . If first time see the thing you didn didn't adjust set the microphone , and then you lose it , then you have lost it . user interface: Yeah , it it is there's the project manager: Yeah , industrial designer: Isn't hard to lose . user interface: it's a six , you think ? industrial designer: Isn't hard to lose , yeah . marketing: Or if you're you're sixty years old , your demands project manager: Yeah , but a har A hard to lose is good . Yeah , so then this is it is almost true , industrial designer: This project manager: A two . marketing: Nah , the material isn't that user interface: It's it's much more younger . project manager: Well I think it's it's a lower number , so better because w we designed it for young people especially , user interface: Yeah . marketing: Yeah , project manager: didn't we ? user interface: I think it's a two marketing: but I user interface: but marketing: Okay , okay . project manager: What do you think ? marketing: I think because project manager: Questions ? industrial designer: A two ? I think it's two . user interface: What did marketing: Because younger peoples are cr critical and they wanted a lot of features on this thing . industrial designer: Well , n not exactly but if it had some games on it or something like that , user interface: Yeah bu but industrial designer: but it's for a remote control I think it i it would satisfy those needs . You could call to your industrial designer: Yeah , the speech possibility , user interface: yeah , and the screen , industrial designer: the colours . marketing: It's three features , basically , project manager: with marketing: the L_C_D_ touch screen is feature . user interface: aren't the features the microphone's feature and that you can change the channel's feature , and that you can change the volume is feature , project manager: Yeah . user interface: Enough features ? marketing: So I've chos I shou I think it's it's it's a one . I think once you've 'cause you have the channel features b you have the screen features , audio features , the you have all buttons on it which you'd like , microphone extra , L_C_D_ screen extra , scroll thing extra . marketing: Has user interface: it's not the colour , so maybe you should make two , but it has R_ and R_ . user interface: Yeah , project manager: Yeah , user interface: but not R_ and R_ yellow I think . Well m th but the logo is on on the front , industrial designer: Okay , true , yeah . project manager: so a two , yeah , user interface: One d on i it's the colours and the marketing: X_ marks spot . project manager: that's marketing: And the menu is avail that is available is easy to use . industrial designer: I think it's easier to use than a regular remote control , because when you push on the options menu , you get the the the various options entirely explained . project manager: user interface: industrial designer: Instead of just finding out what an icon means on a button . Yeah , user interface: And you can navigate easier , because wi with the you have to push the the the arrows and with a normal T_V_ remote . Well industrial designer: marketing: Let's go th for inhalation of air] user interface: Menu . project manager: Oh , well that's that's pretty good , user interface: We only have twos . project manager: let's see oh , it isn't asked to save but it did already industrial designer: Yeah . Well , the next part might be a little bit difficult to do in a group , but I am willing to try it . marketing: project manager: Because we are going to look at the finance and I have a nice Excel sheet to do that . and we're going to calculate the production costs , and if they are under or at twelve Euro fifty , user interface: Yeah . project manager: we're good , and if they're not we're going to re-design , user interface: Yeah . project manager: but we have to do that very very quick I think , user interface: So we're going to erase features or something . I don't know if I user interface: Do you have the cost project manager: put the Excel sheet in the user interface: or Let's hope . I think it's user interface: We're going to be here at eight o'clock . industrial designer: user interface: We're goin still going to be here at eight o'clock . user interface: it was in my my information , so industrial designer: It i It wasn't too much . user interface: Well , if it doesn't work project manager: maybe I could ask one of you to fill it in , so that I can also take minutes , user interface: I want to fill it in , but project manager: and maybe the other can use that thing to count numerous functions . user interface: But you should direct marketing: Count it ? Li like write it be project manager: Well we have to count some things and we have to think about some things . user interface: The number of marketing: project manager: No , count number of functions , because for every button you have to pay industrial designer: Oh okay . project manager: and there are different screen shots , so or different different screens , industrial designer: Well I dra marketing: Ah , okay , cool . industrial designer: Danny , Danny , I'll do that , marketing: Huh ? Yeah ? Oh , yea yeah , you design it . industrial designer: because I draw the project manager: so user interface: We've got a battery , one or t two batteries , or not ? nee one battery , with two small batteries . project manager: Yeah , but it's it's more about the energy source , huh ? Do you use a hand dynamo , a battery , kinetic or solar cells ? user interface: Yeah . user interface: Electronics , simple chip industrial designer: Hand marketing: We have user interface: advanced chip , right ? marketing: No , we have sample speaker . marketing: But b al but we also have sample speaker , do user interface: Yeah , industrial designer: Yeah , yeah . industrial designer: But it isn't three dimensional , user interface: Oh the the industrial designer: it isn't curved in a l marketing: This one is user interface: it's not going to work people . industrial designer: No no no , project manager: rubber indeed ? industrial designer: single curved is like this . that's the only curve you made , marketing: Yeah , bu what industrial designer: not th curved like that . user interface: Thirteen ? marketing: There are two curves , right ? Oh , okay I understand , I understand . user interface: With a scroll wheel , industrial designer: Huh ? user interface: right ? Is he integrated ? industrial designer: Yeah . industrial designer: we gotta integrate scroll wheel and push button , because when you push it and you w it won't just pu makes possible to s user interface: Oh yeah , right , we want it to it's not it's not no . user interface: Oh , we don't have any buttons , so marketing: Eighteen and a half , user interface: Yeah , we need to marketing: damn . industrial designer: Yeah , if you can't push it you have to tap the the options window button here and then scroll down with the d with with the button . user interface: Yeah , but if you would i it is a new feature , it it's something special . industrial designer: Okay , so we don't exactly need the single We don't need a curve . marketing: But w d wha user interface: No , the curve doesn't really industrial designer: 'S possible to lose curve . marketing: Was that does that mean to it , single curve ? industrial designer: Yeah , that's meant with scr with s curve . industrial designer: If you make it a flat one , s n it's no curve , you got no curves . marketing: So we don't user interface: So we still marketing: Yeah , we also have to industrial designer: Is it possible to make user interface: Could could we do it on a regular chip on print or something ? marketing: No , otherwise we don't have an L_C_D_ screen . user interface: No ? Ma y you just can't do that , or industrial designer: No . project manager: And what did you change ? You changed the scroll wheel user interface: We changed th project manager: and user interface: Yeah , and the single curved to uncurved . Yeah , so that does doesn't doesn't that mu I think project manager: point , so maybe you should should user interface: No . marketing: That that's user interface: Yeah , but it's t marketing: Yes , four points . user interface: Yeah , but it is it it is a new feature , project manager: Or can't you ? user interface: it is something special . industrial designer: Yeah , becau when you lose the marketing: Yeah , but what what else what else do you want to scrap ? user interface: I don't know . project manager: Or make it on a hand dynamo , but I don't think that will work . industrial designer: marketing: Ma make it with wood instead of rubber ? industrial designer: No , that's no . industrial designer: Make it w when you made it a remote control of wood ? user interface: We could make it titanium instead of rubber . project manager: Yeah , but a wooden remote control only helps for old people we discussed , user interface: Oh . Oh can I ask something ? project manager: yes ? user interface: What is special colour ? marketing: Yeah . user interface: this , we have to have that one too ? industrial designer: It isn't . user interface: Th then we still have too much marketing: Yeah , okay , user interface: if we use the industrial designer: But m yeah , course , marketing: three . industrial designer: but user interface: Yeah , we we scrap that one ? industrial designer: What we'll have . marketing: Yeah , but a wood user interface: Make it marketing: we can make it brown , dark brown , not wood . user interface: Yeah , but it's it's special colour , is it a all kind of colours ? industrial designer: Yeah , special colours , fruity colours . marketing: Normal colours , yellow user interface: You have to add something to the rubber to make it green . marketing: Yeah , but then I d I don't think we can ever make to a twelve and half . user interface: Yeah , you can , you should you have to lose marketing: But then we have to scrap L_C_D_ display , we have to scrap user interface: No , it is the scroll wheel , I guess . No then we have to scrap everything we got because how many colours we gonna make ? industrial designer: If we lose the scroll wheel and make it totally depending dependent on the touch screen marketing: Five ? Then we have two . industrial designer: Okay , if you lose if you lose the user interface: It was such a great idea . industrial designer: You lose this one , you got eleven point five marketing: They can add two colours . how ma the colours like l she told , is that all the colours we add or industrial designer: How d how many colours ? user interface: What do you mean ? industrial designer: Special colours , all the colours you want , because you want to make p marketing: Yeah , but we we we are we have yellow , red , black , titanium . industrial designer: Yeah , but when you use more than one colour , it's a special colour . user interface: But I think when you use the colour that's not originally the rubber then you use special colour , industrial designer: I suppose . marketing: Yeah b Yeah , but we're gonna make it yellow red , and then you add you have two special colours on top of the one we have now . project manager: Yeah , but isn't it per remote that you pay ? user interface: Yeah . marketing: I then I think I p I don I don't think they me mean they're special project manager: Half ? user interface: Oh right , yeah . industrial designer: You don't need four of those four of those special colours in one in one remote . industrial designer: project manager: Because of thing user interface: Or not ? project manager: Yeah , well you can at least make it curved again . project manager: Because that was very important , user interface: It's too bad for the speaker . project manager: huh ? So it's curved , it's still that so we we dropped the speech recognition together with the speaker . user interface: Should we change that tha that that's a one if not , marketing: yep . user interface: or not ? Could you copy it ? project manager: And the rest is the same , user interface: And make it project manager: huh ? Am I right ? marketing: Y yea the scroll wheel is dropped . user interface: Would you ? industrial designer: Twenty minutes ? user interface: By the Perhaps you can save this one , and then copy or something . industrial designer: Okay , so you had this list at start ? project manager: ? No , I hadn't . and did you try to make a new design , or what were you trying to do ? user interface: Yeah , I tried to copy that one , but it didn't work . project manager: Oh , you can arrange industrial designer: You can only re erase ? user interface: Erase . user interface: When you saw th li Earlier when we selected it , w I couldn't erase anything . user interface: project manager: Well but that's also useful for the evaluation , because I think we have a prototype now marketing: Evaluation drops . project manager: which we can afford and we only need to draw a little bit to get a good design . user interface: marketing: industrial designer: project manager: Let's see , we can save this now . what did you think about the process ? How satisfied are we ? industrial designer: Deadlines were sometimes very short . marketing: I think we it should be b it would be better if we worked a little bit together . user interface: Yeah , you had information I didn't have marketing: something he said user interface: and then marketing: yeah , and you had information I also had , user interface: Oh right . marketing: so some some things I had in my presentation , they already told , industrial designer: Yeah . project manager: And for me it sometimes was a surprise who was going to present what , huh ? user interface: Yeah . marketing: So yeah , that I don't think that is the best way to work at for such project . industrial designer: marketing: Yeah , no , or maybe session of five minutes together or something , and then work separate . industrial designer: but but why not work here together , for example ? user interface: Yeah , you could industrial designer: Why should we be separated from each other in those difference different rooms ? user interface: Yeah . Then you can work together too by mail or by , I dunno , chat , something , project manager: No . I don't think that was the best way , but industrial designer: But the technology was fantastic . user interface: I I don't really like the board , it doesn't really work great . industrial designer: Work now ? marketing: Yeah okay , but I don I do I think becau that's because industrial designer: Perhaps it is e user interface: It does work , but sometimes it doesn't erase or it doesn't industrial designer: Yeah , perhaps it is easier to get one of those dig digital pens or so and to and lay it next to that keyboard over there . project manager: So you don't think the SMARTboard is is really useful user interface: But project manager: or user interface: Well industrial designer: It's useful , but not m user interface: it is useful , marketing: Yeah , it is useful , but user interface: but it doesn't really work all the time . user interface: Th the pen doesn't industrial designer: Because when you put this pen on the screen for exam and line is d being drawn at at two or three centimetres below . But industrial designer: The project because of the deadlines you didn't had the time to have , you didn't have time to to make a very qualitati qualitative presentation . industrial designer: So you used this the different PowerPoint presentations in which you put your material in the Oh . project manager: the means , we discussed the smart board , and what about this digital pen ? user interface: I I I used it , marketing: I didn't use it at all . project manager: Yeah , well industrial designer: But I didn't I project manager: I use it as a a normal pen and and and only you use it to get it on the computer , user interface: Yeah , I used it to y to project manager: huh ? user interface: Yeah , it did work pretty well . user interface: I don't think why you would want to use it actually , industrial designer: Yeah . industrial designer: To make some designs , marketing: It is it is industrial designer: it is very easy . user interface: It's a bit industrial designer: Yeah , it's too big , it's too fat . industrial designer: project manager: Okay , and what about the teamwork ? user interface: I think it was great , marketing: Team work was okay . project manager: but that was it was our assignment , marketing: With some things that was only problem , user interface: Yeah , but it was because we didn't marketing: but project manager: huh ? user interface: Yeah . project manager: and maybe I should walk out of the room when you discuss this point , the leadership . project manager: And creativity ? Well , when we look at this I'd say we have been creative , user interface: industrial designer: project manager: huh ? But user interface: Well . industrial designer: Yeah , or the room for project manager: There was room for industrial designer: it was the idea to be creative , so user interface: Yeah . user interface: but industrial designer: The information was sometimes a little bit too late marketing: Little bit lo yeah . industrial designer: or marketing: it it it took a lot of time before you got your ema user interface: You just sit there for ten minutes . user interface: project manager: You did ? Well , user interface: Oh industrial designer: project manager: I didn't have time for that . user interface: did you ? Is it on there ? Is it on there ? marketing: Wha user interface: I didn't find the didn't look but project manager: At some times I Sometimes I received like like five emails at at one moment , industrial designer: Was searching and searching . industrial designer: project manager: marketing: I always user interface: I got like one email after ten minutes or something . marketing: So does this I think lik oh and information was a bit low I think , sometimes , user interface: And it not a lot marketing: in in in in the beginning I didn't understand what what to do . industrial designer: No , w I didn't know user interface: I didn't know marketing: Yeah , like I with with the remote and I never new we have t we had to yeah made a made a rec a remote control . user interface: And I didn't know what to do for the first ten minutes before we got here , marketing: Yeah , so user interface: so I went , right . project manager: And I was working and working and work user interface: Just looking at the screen and industrial designer: No . project manager: but after all we can say we are satisfied , but it it could've been better . industrial designer: First of all I didn't think that we were able to make an L_C_D_ screen first point , user interface: Yeah . user interface: Yea so tha actually you could make an L_C_D_ screen but no mic , or it could make mic but no L_C_D_ screen , when you look at that . project manager: And what were the other points to to improve this whole process ? marketing: user interface: I dunno . project manager: And so more time w might have improved the the quality of work , marketing: So project manager: is what you say . Yeah , but that It's now half past four half past three , so user interface: Yeah , but it's just the the off hours between that you will work alone . project manager: I just got my warning for the last five minutes , so I'll move on to I guess my last slide , user interface: You did ? Well marketing: project manager: yes , which is the closing . I don't know if that's the best way to when it isn't is it when it is too expensive to quickly re-arrange it and say , okay , this is it , user interface: Oh , right . project manager: but we had to do it , user interface: Well project manager: huh , because we have to have a design , and that is within the budget . Maybe we should re-evaluate the product , but we did that before , and we also evaluated the project . At least I am , with the results , user interface: project manager: so celebration , well , for the three of you , user interface: Yeah . marketing: project manager: But well , thank you very much for your co-operation , marketing: project manager: and I had a very nice day so far . user interface: I I think we have to fill in a questionnaire again , project manager: Yeah I have t user interface: but project manager: I think we also have to go to our own rooms again , but well user interface: We do ? industrial designer: . But maybe you can try to make a screen shot of this , so I can try to include it in the final report . user interface: Yeah , but it's it isn't a picture or , well , is it ? project manager: I know , we should remove this , industrial designer: You s file save as the J_ PEG J_ PEG . marketing: Can you find it as a J_ PEG ? user interface: No , industrial designer: No . marketing: Celebra user interface: How big do you want the images ? marketing: Or shouldn't I ? industrial designer: Let's have some fun
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user interface: ? marketing: industrial designer: I'm afraid I'm a bit too slow . project manager: we're supposed to develop a new remote control , that's both original , trendy and user-friendly . project manager: then we do some in individual work , then we have a meeting to discuss the results , etcetera etcetera . project manager: Okay and in the format menu you can select colour and line width , etcetera etcetera . industrial designer: Different pen widths , how do you do that ? user interface: project manager: with the format menu . project manager: And what's that supposed to be ? industrial designer: Are you serious ? marketing: Should it be one project manager: Oh yeah . marketing: so y you must save it at the end project manager: Yeah marketing: and then project manager: you can press the next button , which is yeah . user interface: industrial designer: How much time do we have to draw anyway ? project manager: Yeah . project manager: What is it ? industrial designer: marketing: user interface: It's a it's a giraffe . Yeah I see a long neck user interface: Yeah , that's a project manager: but marketing: It's more like a dinosaur . user interface: industrial designer: Is this part of our a acquai or introduction to each other ? project manager: Yeah sorry , introduction and get acquainted marketing: project manager: and industrial designer: Alright . user interface: project manager: Yeah it's a bit slow , marketing: It's not that fast . user interface: 'Cause it's so project manager: You were slow too user interface: 'cause it's green . marketing: So some other line width industrial designer: Do you have a turtle pet ? project manager: user interface: marketing: No . marketing: Yeah ? project manager: Yeah not exactly legs but More like fins marketing: industrial designer: Stumpy stuff . user interface: marketing: or project manager: There's a a gum , marketing: Yeah ? Alright . industrial designer: And why did you choose this animal ? marketing: So project manager: He said it was slow . marketing: A cat who had an accident or project manager: Why a cat ? industrial designer: yeah I dunno . Yeah I'm not so good at drawing with this kind of project manager: The pen , industrial designer: st Oh shit . It's my favourite pet animal , 'cause they're cute , they're independent and cuddly , I dunno . industrial designer: Or do I need to use more colours and project manager: I think it's okay . Okay industrial designer: So we have to s project manager: now it's time for some discussion . project manager: did any of you already do some work on this part or industrial designer: Well I started making an overview for myself , what I had to do , 'cause we have three design steps and in every step I have a s specific task to perform or whatever . industrial designer: So I had to , I dunno , make an overview for myself about what I have to do , project manager: industrial designer: and kind of let it work in to get ideas about well how I have to fill it . And do you have any ideas about the product so far ? industrial designer: Well I started I started with the first phase , I think was the functional . industrial designer: And let's see I had to focus on the working design , which you said . industrial designer: and we ye use button presses to activate or deactivate certain functions on the T_V_ . Yeah I kept it global 'cause that it activates or deactivates specific functions , user interface: Okay , yeah . project manager: and what did the Marketing Expert do ? marketing: well from a marketing perspective , well the function des design phase consists out of the user requirements . marketing: what needs and desires are to be fulfilled ? So there are a few means to reach that by by doing research to see what existing products are there out in the market . marketing: especially what are their shortcomings ? Are there any new functions which can be added to our product ? project manager: For example for well what kind of applications do current remote controls support , and what are f featur features of current and future televisions ? project manager: Yep . What w what would they like to see on a new remote control ? especially for future users , project manager: Okay . marketing: I'm thinking of early adopters , because they they use new technology first , project manager: marketing: and they play with a lot of tools and stuff so maybe they have some good ideas to to add . project manager: but have you any idea so far as what the user requirements are ? marketing: No n not specifically . user interface: I got some requirements marketing: and project manager: Yeah ? user interface: it has it has to be user-friendly . user interface: really easy to use buttons , not not very small buttons , but not the the also the big big buttons , but just normal buttons . project manager: what do you mean by that ? user interface: the distance from your television to your remote control has to be , yeah yeah , quite a big distance . project manager: user interface: Are you going to put the the notes on the project manager: Yeah , in the project folder . industrial designer: Well no I'm just a bit wondering what we're gonna do the next session ? user interface: Yeah . Because then we have a user interface: After that we are going to the conceptual project manager: Yeah . project manager: Y you do some individual work , marketing: We're just working the three phases . And then I have to prepare I have to defend our design , user interface: project manager: so make it good . marketing: Better make it industrial designer: I am gonna work on the conceptual design already 'cause yeah it's fairly important to know what kind of components we want to put in . industrial designer: Do we , is it gonna be a multimedia control centre ? Do we want to be able to use the video recorder with it ? marketing: Yeah . user interface: I would first m industrial designer: So if I don't know what components to put in , it's kind of hard . marketing: Yeah project manager: You can always add a few marketing: well like l li like some like some some remotes who are out there , which I know , there's one button which is very easy to switch between devices . marketing: So you can switch to your video project manager: marketing: and then the same buttons control your video . marketing: And another function I'll think of switch to your media centre , because that's getting very popular . industrial designer: Yeah so marketing: And then use your Windows media centre under your T_V_ with the same remote control . industrial designer: Yeah I I know what you mean , but you'll ne need several other buttons for a video player . industrial designer: And and for a t teletext you need additional buttons as well , marketing: No . project manager: We could just start with the assumption that's only for T_V_ and video
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project manager: You all saw the newsflash ? industrial designer: It's project manager: Or you got the same message ? marketing: Yeah I I just saw it one minute ago . Yeah I received an email so I thought I I can't mail you so I thought I'd just drop it in the folder , but marketing: Yeah pretty much . industrial designer: Huh ? marketing: ? project manager: industrial designer: What the marketing: Oh right . project manager: or is there some pressing issue ? industrial designer: Yeah my computer is not functioning properly . user interface: marketing: project manager: Did you plug in the power cable when you come back ? industrial designer: Yeah yeah . industrial designer: I spent a lot of time thinking about what I was gonna do and then a couple of minutes before this I get my function you know the information that I need . This presentation is mainly based on my own ideas 'cause I hadn't time to intergrate tha the information yet so user interface: Yeah . industrial designer: Ts marketing: there is also was also some research on the most relevant and and and irrelevant f functions . marketing: if you can't control the the sound settings if you dislike a very loud bass or something , you you need to change that . industrial designer: By the way my T_V_ doesn't have an equ equaliser but marketing: We c we c Yeah w we can't project manager: Next generation does . teletext but we can skip that because I saw the newsflash , and teletext is so outdated that it it's i should not be used any more in the future . industrial designer: By the way where did you guys get that newsflash from ? user interface: Yeah . marketing: I thought I read a project manager: Our current customers are in the age group forty plus . marketing: Yeah ? project manager: And the new product should reach new markets , which is the customers below forty . marketing: Below ? Okay well user interface: But where did you get that information ? project manager: That's in a newsflash . marketing: that's that's in the newsfla project manager: user interface: Okay . Yeah well we can skip this part as well , because I thought I read above forty so we could skip the features , but we just have to build them in because they find it very interesting . and and also there's so not only the design of the bus buttons but o how you can push them , and stuff like that . And I think and certainly for for the for the lower age groups , nice design , which does not make the remote control in your room . marketing: It's it's actually a part of your interior , of of your design in your room . So it's the people can say , well what's that , well that's my remote control , so it's d it has to look nice and feel nice , and and have all the functions that project manager: Yeah . marketing: Yeah so but I I don't think that's that's a problem because the thing has to have a colour anyway , and most of the times there is a brand present on it . industrial designer: user interface: How do I project manager: You pressed alt F_ four ? user interface: No no no . user interface: this one is the the yeah the advanced one with a lot of options and functions and buttons . marketing: Yeah and and and marketing research stated that that that kind of users are not afraid of of a lot of functions . industrial designer: And we do have to integrate the screen and the the speech marketing: And the speech recognition yeah . We have to to make them very easy so for just zapping around the channels you can just push one button . user interface: But if you want to to use your your video recorder or something else , you should use use an an advanced option . marketing: Yeah but the the newsflash also stated that it should control only one device , only your television . marketing: Yeah well what what we can do with the screen is is all the the configuration options , you can put that in the screen . marketing: And the and the yeah screen menu to to to to do that , industrial designer: Yeah . marketing: So it looks very simple and all the advanced features are hidden in the screen , with a clear menu . project manager: So what does the screen do ? They said they needed it but what does it do ? What do they want with the screen ? user interface: For for the advanced functions I think . marketing: Yeah well it yeah it didn't project manager: So but what did the marketing marketing: it didn't say what they want to do with the screen . marketing: Well I , my guess is it's it's pretty handy for advanced advanced functions . user interface: the we have to to to watch out for the i if we make it f very fashionable , it it the functional functionality will go down . marketing: Well you can improvise right ? project manager: which one is it ? Technical functions ? industrial designer: Yeah a little bit . user interface: project manager: You didn't put it in ? Or industrial designer: I have no idea . marketing: So we can go for the look-and-feel of the the left example , and then a screen on top of it . So I was just working off the top of my head and using my colin common knowledge about remote controls . industrial designer: so I didn't really know what kind of functions we had to put into it yet . industrial designer: I was working on a s yeah on a schedule , and I was supposed to do it like this . But yeah then the information came and it was kind of exact with all the steps in the remote control that I had to follow , so I was trying to organise them for myself . Mean you press a button the it tru goes , it sends a signal to a chip , project manager: And then through a transformer , it the signal gets boosted and then sent to the to the receiver on the T_V_ project manager: Yeah decoder . industrial designer: I dunno if I'm too slow for this stuff , but project manager: Work harder . marketing: user interface: Okay shou should we make a list of the of all the functions we want marketing: industrial designer: Yeah . for those that didn't see yet the basic new requirements of the management were no teletext , only for T_V_ . it should be designed for a use g group below forty , but I don't think it's w wrong if we can target the current customer group as well . And we have to decide on the functions , and on the , let's see what was it , the target group . project manager: Yeah so I think it's easy but marketing: I guess that's that's the tar yeah or male and female user interface: But it's it's also for children or just project manager: Yeah it's below forty so we can decide where to marketing: six the marketing research started on s on the age of sixteen . marketing: Sixteen to twenty five , twenty five to thirty five , thirty five to forty five , something like that . marketing: How do you mean ? project manager: So is it from sixteen to forty ? Is it from twenty to forty ? Is it from thirty ? marketing: sixteen to forty . user interface: And if we have a larger public we have yeah more options to to sell our product . industrial designer: Yeah so what we might wanna do is yeah cust I have customised the screen functions , if you know what . industrial designer: The younger users are more acquainted with these kind of machines so they can use more advanced functions . user interface: Yeah that's that's why I wanted to to make yeah two different yeah groups of functions . The the simple functions for for the the whole public , and the the advanced options for the younger people yeah who are more yeah experienced with industrial designer: Yeah . marketing: But all incorporated in the screen or or just on the remote itself ? user interface: Na I w I should put the the yeah the extra advanced options on the onto the onscreen display . marketing: like like you have a visual of the of the brightness with with a kind of sliding bar and a bus and and stuff like that for sound and and vis and and visuals ? project manager: Yeah . So is you should have a menu for all the the functions you don't use regular and which are marketing: you can make a if you make a drawing . project manager: Yeah we get the marketing: Yeah well , this is basically it's industrial designer: The remote ? project manager: The remote , yeah ? marketing: alright the remote ? well usually the power button is on top I guess . user interface: Yeah but if you are using the the normal functions , the the basic functions , you normally press them on the u yeah . So it should be a little bit longer so that you can put your thumb , also reach the middle . marketing: Okay so y yeah you have you have it in your hand , and the screen is below , and the buttons are in the middle . marketing: Okay for example if you put the screen here , it's more about the functions now than the than the layout . project manager: You want the normal piece of paper ? And you have a pen ? marketing: Yeah . project manager: Yeah ? marketing: Like if you have like ten buttons for for all the for all the channels , project manager: marketing: So you have up and down for the for the channels , and left and right for the volume project manager: And left to right . I thought but this is really your department , that we need just the functional display and four cursors . project manager: Yeah okay but this is function so if you can use them for multiple things marketing: And you you have industrial designer: And marketing: most of the time you have one button in the middle . marketing: and then if you press it you the screen gets activated and then you can use these buttons to scroll up and down and left and right to go into functon project manager: marketing: mo most of the time this menu button is also like okay , to to confirm a a kind of action . marketing: Then okay to confirm , and then on on each on each screen there's there should be an option to go back to a to a upper level . user interface: And do we need a a logo on our remote control , or marketing: That's more your your department to to to project manager: Yeah . But it should be if the screen is here then the logo should be like on on top , user interface: On the left top yeah . Yeah the position of the screen is also more essential than we we look where we have space left and then put the logo over there . marketing: But Yeah so it should be if you have it in your hand here , should be on top somewhere , maybe . This would be industrial designer: Why did we wanna put the display in the bottom ? marketing: i project manager: No that's not s sure so industrial designer: Okay . marketing: but it's user interface: Yeah may maybe because you're industrial designer: Because yeah if you use the functions your hand will block the display . user interface: Yeah okay but only for the basic functi if you're going to use the advanced option , you're going to press the the menu button and then yeah . marketing: But most most of the times if a if if a T_V_'s on standby people just press a channel to put it on . project manager: Yeah but then it's possible that you cover it with your hand so user interface: Yeah . industrial designer: But if you if you hold the ma the remote like this , if you put it on the top on the side project manager: Yeah okay . Can we leave this up to you ? user interface: marketing: Yeah it doesn't matter that much . So but the screen is on top ? Which functions did we have left ? this is basically numbers , volume , channel up and down . project manager: So maybe it , we should decide what advanced options we want to put in the L_C_D_ screen . industrial designer: Yeah so we we needed to integrate the sound and and image options right ? project manager: Yeah so sounds ? industrial designer: Like bass marketing: Yeah . project manager: Yeah user interface: Yeah it it's just a remote control so project manager: and they're industrial designer: Yeah treble , middl middle , bass or something . project manager: Coffee ? marketing: yeah sound and then within sound I guess treble and bass ? industrial designer: Yes please . marketing: wh why would you use that ? industrial designer: Yeah isn't that that depends on the on the signal of the of what program you're watching . industrial designer: And yeah in the functionality of the user interface: Television itself industrial designer: no no of the remote do do we want the buttons to make sound when you press them ? As a confirmation or whatever you know ? user interface: . marketing: most mobile phones used that in the beginning but user interface: We we could make an option for it , but you can disable s industrial designer: Under the a yeah advanced option menu you can put those things . marketing: Yeah but people don't want to sit on their knees on their knees in front of their television with only three buttons then it's very hard to project manager: . project manager: And the others were in your presentation right ? So I can just copy those ? marketing: Well yeah well I guess that these were the only ones , I guess . project manager: Yeah you have basically a button menu , which you can use directly , according to the old principle . project manager: And the L_C_D_ options are activated by some some software options , thats communicates with the infrared decoder yeah . marketing: Yeah with the chip and then project manager: So you You have an additional processor and and software part . marketing: and what you say , channel settings or channel programming ? So you you have an option to to start scanning all the frequencies , and when it encounters one , well it shows on your T_V_ . project manager: Yeah so I've g channel program is autoseek ? marketing: Yeah , autoseek . project manager: name a channel , or marketing: Well most T_V_s automatically display the name , which they get through the cable . marketing: It only has to match the the channel frequency on your T_V_ , with with the with the position on your T_V_ and and so your remote . Yeah but can you also say I want f Veronica on the channel number five or industrial designer: Help . How do you call that ? marketing: Yeah how do you call that ? ? Wait you you should be able to to browse through a list or something , which w displays all the all the values , all the channels which are possible . marketing: Just browse through it and then in some kind of way see if it if it if it is programmed . other functions ? marketing: So you most of the time if you if you swap it S let's say for example you have R_T_L_ five on on channel five . And Veronica on channel eight and you want to move Veronica to channel five , most of the times you override the previous the previous one . project manager: That's you're industrial designer: He only has to figure out how it has to look . project manager: Yeah but also , which buttons you have to press to get a certain result ? industrial designer: And how user interface: Yeah . industrial designer: to use project manager: And the working design was to specify how ph the physical interation between the components was , as I believe . project manager: marketing: Or or is it too hard to to ju to just do it all on your remote ? To programme the channels ? project manager: No I don't think so . project manager: No that's the marketing: you you current channel and then then it just says , on which number do you want to save this , and you just press a number on your remote , and then say confirm , okay , and then it's it's saved . It's easier , it's it's it's harder to , if you have already programmed it , to to swap . project manager: The User Interface Designer can design a menu for all these function I put them on the marketing: Yeah k kind of structure into layers . user interface: On the yeah can you i make a a map with with all the yeah 'cause it's now there are lots and lots of documents project manager: . marketing: So project manager: So you design the basic function menu for the L_C_D_ screen ? I think marketing: And and the layout of of the thing itself . project manager: th I think the yeah the layout of the screen user interface: The the layout of the remote control ? project manager: and I think you can concentrate more on the button placement and the placement of the screen itself on the marketing: . industrial designer: I have to know what it has to do , so if you wanna you know the changing the channels kind of s thing is , I have to integrate that in the design . user interface: But do I have to to to yeah to make the the menu layout also ? Or project manager: Yeah . user interface: Yeah ? I I'm going to make project manager: I think i that's your department yes , user interface: yeah o okay . project manager: because w he already knows what industrial designer: Yeah we have to kind of work together . industrial designer: If if I make the the the yeah the menu like , I have to state which function has to be in the menu , project manager: But we're not allowed . user interface: marketing: industrial designer: and then you have to decide , it's , in a in a way that b is user-friendly . Y you you are going to make a list of what functions are are going to to be on the the screen , the menu screen . project manager: Yeah and also make clear which buttons to press to get certain result , marketing: So some menus . marketing: So it's like the the save button on your your mobile phone , if you have a Nokia or like that . marketing: To go one step back you it's only two extra buttons , user interface: Yeah . W we marketing: but if it if it's very clear that they are for the screen user interface: I think we have to to group , to make two groups . the one group for the for the display , and one group for the basic functions , and industrial designer: Yeah . project manager: Yeah but they're incorporated ? Up and down is user interface: Yeah okay but we we have a m marketing: Yeah because this this is used for both . user interface: yeah but maybe that's that's not project manager: Smart ? user interface: yeah if you're if you're z zapping with your yeah remote control , you can press the the menu button , and then you are suddenly into the the yeah the display . marketing: And and just put it under the screen , the screen project manager: Put it on top . user interface: Yeah j just just group group the yeah we make these the advanced functions and these the basic functions . But we should place the screen on top , right ? project manager: Well user interface: F oh yeah . project manager: do we do the extra two buttons or not ? user interface: industrial designer: I think you should . So we have a a menu button and a s project manager: And to , okay and back , also . Both the L_C_D_ marketing: Should we save this picture , or or you know what it looks like ? user interface: Yeah I'm I'm not s clear about the the extra two buttons . user interface: Okay so that that's not Yeah that Those are project manager: Those are both both user interface: multifunctional . industrial designer: Hey is it interesting for users if we put LED lights under the buttons ? So that if you press on the menu function that only the buttons that are used for the menu are ligh li light up . project manager: Light marketing: Yeah that's a good idea because then it becomes clear which buttons are active now , which you can use . project manager: marketing: So project manager: Anything else ? marketing: Those buttons are are lit up . Should we use those two ? Them ? Or only this to to scroll ? project manager: I've marketing: And then use the two functional buttons to confirm , to go into something ? Oh no we have to use this to adjust some some bars ? project manager: Volume . industrial designer: Yeah keep it optional 'cause maybe you can you know go left to right and up and down in a in one menu . user interface: No industrial designer: The pr the problem with the okay button in the middle is , sorry project manager: Yeah okay go ahead . marketing: Yeah ? industrial designer: sorry , is if you're pressing up and down , you can easily press the okay once you , when you're not already at your choice . user interface: Yeah the with with the the channel and the volume yeah m a multifunctional navigation button . project manager: and then we can work for thirty minutes , and I have to write very fast to make the minich min minutes . user interface: But do we have to write to write down the our stuff now ? Or first lunchbreak ? industrial designer: Okay . project manager: marketing: project manager: I think you can put the laptop back in the room and user interface: 'Kay . marketing: Aye Y you saved it ? Does it save automatically in the project folder ? Or project manager: Yeah . It's it's just my own map so I put everything into the project manager: Yeah yeah yeah . user interface: But you got some extra information project manager: Yeah that's in the functional design folder . marketing: industrial designer: So first we have a lunchbreak now ? user interface: project manager: Yeah
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marketing: Where are are all the other presentations ? industrial designer: I just put it in the in the shared folder so it should be marketing: The conceptual or industrial designer: yeah I think so . Because I see only my own presentation user interface: industrial designer: No no no , can you go back one ? marketing: yeah . industrial designer: 'cause it has to be PowerPoint pre yeah components design , that's it . industrial designer: 'cause I knew that I didn't have time so I just copy and paste everything into the user interface: marketing: Ah , project manager: Ah . marketing: I can't cut and paste it into the other folder but project manager: You can look at the final report , 'cause I have to record everything we are deciding and such , so I'm trying to write it down between everything else . industrial designer: Sometimes I have these pop-ups or these sounds and there's nothing there , marketing: Yeah . industrial designer: and also with I don't know how to use PowerPoint , so it takes me forever to get something done with it . we have again three presentations and then we have to decide on what concepts the mobile phone has to f the remote control has to support . project manager: Yes ? industrial designer: Who wants to start ? marketing: Me first again or project manager: Yeah sure . So the developments I will address them project manager: marketing: oh yeah well this is the fruit and vegetables looks of fresh bright colours . Well the first aspect was twice as important as the second aspect,w which was twice as important as the third aspect . user interface: marketing: nothing about the buttons but just sponge kind of thing , and and some fruit and colours user interface: Yeah . Yeah you're just the user interface ? user interface: It's better than than my drawing . And I used possibilities from our manufacturing department about current components which will have to be implemented in the design . I could not drag the pictures into the the slides so s so I don't have examples of how it looks like . But it comes down to what you what you think we should do with the spongey and the fruity looking type . If you , the young dynamic people want soft primary colours , which looks like fruits you know , you can and shapes that are curved and not solid straight lines anymore . user interface: project manager: industrial designer: There's a lot of options that we have to discuss . we have a hand dynamo , which we yeah we Dutch refer to it as the kneipgatt . industrial designer: the kinetic provision of energy which means if you move the thing , if you shake it . project manager: industrial designer: Which will be fun for toddlers right , if they wanna use the project manager: marketing: Yeah . industrial designer: yeah also also in you know countries where there's n isn't much light like in Scandinavia , they wouldn't be y able to use it half of the year you know . I wasn't able to finish my personal preferences sheet , but well you know that we will have to go for the double curved 'cause it's daring and different from what we have now . industrial designer: Well we have all kinds of hard materials like the the hard plastic , the wood and the titanium . we can use a scroll buttons for the menus , but we already kind of decided to go for the f for the pushbuttons , for the the arrow buttons . industrial designer: Electronics ? Yeah , maybe we wanna decide on what electronics to use the advanced chip I think is easiest to implement for the production , 'cause they they can print it better . I first chose for the battery , 'cause yeah I'm traditional and that's the most obvious , easiest choice to go to . user interface: Or combine both with a with one project manager: I think you can only fit one source of energy on the industrial designer: Yeah maybe we marketing: I guess we can only choose one . But it is more longlasting , that the people don't have to ever buy batteries again . I always chuck my remote control around , so marketing: Yeah , just playing with it project manager: Yeah . It can be done , you can't harm it , project manager: S yeah it's safe . industrial designer: You don't have to be scared about bouncing it off the g floor and breaking it or whatever . marketing: So double curved is like this , this , this , or industrial designer: No it means curved in two dimensions . So w single curved ? let's say would be a b square box , but then with curves on one dimension . So Yeah yeah that's one thing which I'm not sure of how to implement it into the remote control . project manager: Well the visual representation is not there with speech industrial designer: Design ? user interface: No okay but it has to be combined with with the menu for functions and project manager: but you can Yeah . user interface: But do j do we do the speech just for the basic options , for the simple buttons ? project manager: Both . Everybody says it so that's what's yeah Yeah in the in the last meeting we we were yeah putting the the simple and the advanced options separated . And only the the L_C_D_ panel will light up and then you can only change the yeah the options . project manager: user interface: you have to delete this but this is the the the simple layout . user interface: display on the upper side with the the menu button and maybe a some sort of cancel button or save button . project manager: You did read the minutes I wrote ? user interface: project manager: You did read the minutes I wrote ? user interface: What ? A little bit I think but not not everything w industrial designer: I project manager: Oh okay 'cause I pretty much summed up all the buttons there were . user interface: But But this is the the basic design for the for the m yeah for the buttons . And if there are older people they wanted more yeah more luxurous so that's an a also an option . Okay so what we have to decide is what kind of components do we use ? energy source , chip type , case type . industrial designer: Yeah we need the the chip on print to be able to support the the screen and and f audio function . industrial designer: I'm just thinking , this is not my department , but I I'm not sure what this is gonna cost , marketing: Kinetic . industrial designer: to be able to m project manager: I didn't get any info on this . industrial designer: That's gonna be difficult huh ? marketing: The cost of making it should be twelve and a half ? project manager: I have total here . project manager: Yeah the interface , maybe can user interface: it's it's quite difficult because we we haven't got all the options yeah . do you have a picture of doubly curved case ? And could you put that in the group folder ? Of the project folder . marketing: If you go to your homepage or something , you should industrial designer: Yeah I'm going there now . marketing: I got my fresh and fyoo fruity picture also over there , so project manager: Ah you didn't draw it yourself . industrial designer: S see this is the the the standard traditional type , where the form yeah serves the function , you know . industrial designer: where your thumbs would be laying in the instrument and it has to be nice to hold . And user interface: But it has also to it it has also to be luxurous for for yeah rich people . industrial designer: Yeah but that's that's the the problem yeah the dilemma actually , project manager: Distinction . industrial designer: 'cause we wanna appeal to the to the young public with fancy with flashy colours , and with a lot of shape . industrial designer: Yeah , and the and the rubber , it it will look cheap always , user interface: The colour Yeah . Okay but the the colours , you you can make it make the colours with LEDs beneath the the buttons . user interface: If you press a button and you can disable the the colour LEDs for for people that don't like it . industrial designer: To customise it and so kids can make it look more flashy with different kinds of colours user interface: Yeah . industrial designer: and people who want something , you know , different , or more design , they can go for one colour project manager: Different . marketing: industrial designer: Just give me the thing that it's inside there project manager: Yeah but this this the is for the . industrial designer: A compromise between what ? project manager: instead of doubly curved we take a single curved . marketing: Yeah so we keep it singly c single curved then ? project manager: Yeah that would be an option . industrial designer: And I I'm I'm thinking you know a drawing palette , where you have the shape for your thumb . user interface: Yeah but if you if you make it more curved we we can make more and more options for buttons . user interface: If you have it have it in your hand , you you you are not only yeah you don't need one dimension but you can use other dimensions for pressing the the buttons . Something to shoot at your television industrial designer: Yeah or that that is the confirmation button or something , project manager: industrial designer: That would be a nice way to use it but , yeah , I'm thinking big already , and we need something that well that that you can able to use in one hand I think . marketing: Maybe because the the screen is on top you can have project manager: To switch from buttons to interface . industrial designer: How about marketing: Well well you have it in your hand so it's a kind of an angle from your eyes to the screen . And the buttons are more , well it's very thick now but industrial designer: Yeah I understand what you mean . marketing: That's that's industrial designer: How about we do a a pop-up screen , like the laptop . marketing: Yeah ? That that you can press it and then it comes up ? Or industrial designer: And then if you want project manager: so you have a the the side view . marketing: maybe it's too much project manager: make this industrial designer: No like project manager: . industrial designer: Yeah or preferably even keep the simple buttons here , and then under the screen even you could put more more advanced buttons . user interface: But you you want industrial designer: F for the L_C_D_ menu right ? user interface: okay . industrial designer: So w w project manager: No not all because you need most of them , the arrow buttons . project manager: and you can maybe even drop the menu button because maybe if you flip it open it will auto activate amauto automatically . Yeah and it says menu and it flips open and then you have the buttons to control it , in combination with your user interface: That's but it's it's not industrial designer: Yeah . industrial designer: Well yeah the the idea of it was , is that because you close it , you cover the L_C_D_ screen and it won't be vulnerable to scratches or whatever . marketing: An adv an adv and it will be covered in some kind of thin rubber layer or something like that . industrial designer: That actually will offer some extra protection for the project manager: Okay but then we still have the the the thing of the the the shape . project manager: What kind of industrial designer: Yeah I was thinking , if if you have your hand , it this is your th project manager: Harder . marketing: Yeah the lower part doesn't work I guess , so maybe you should try it over there . project manager: industrial designer: That you , that it would be kind of shape like this , you know . So it's easier to hold in your hand , to y f user interface: But when you are left-handed , that's that's a problem . user interface: But that's that's very expensive industrial designer: Like like you drew here . user interface: We we could make some some rubber some rubber yeah mouse , with which you can change industrial designer: project manager: Oh yeah . marketing: we have to make industrial designer: Yeah but we have hardware inside , which is so it has to have some sort of basic shape . marketing: Yeah we we better so choose one industrial designer: And also the screen , you cannot mould it . marketing: But that's the kind of the idea , industrial designer: And then you can marketing: so it lays good in the hand , and then on on the side with with your thumb , industrial designer: You can place the screen here , which can come . marketing: yeah , you can use the button option project manager: So the keywords are primary co colours , spongey ? industrial designer: And but then I w I would marketing: Spongey . marketing: Spongey can be reached by means of industrial designer: Those buttons ? And the simple buttons here , user interface: . And and the and the control thngs in the middle ? The the the arrows ? industrial designer: I y eah that's what . industrial designer: or do we wanna make its shape look like a banana or something ? user interface: industrial designer: I dunno . project manager: Yeah that's user interface: marketing: bananas wierd shape and other fruits also , industrial designer: Yeah . marketing: so it's better to have some sort of basic print and then a fruit print in some primary colours . industrial designer: Yeah we could make marketing: I don't know what what colours should the basic print be like ? Like some soft green or something ? project manager: Orange or something . marketing: Or and then user interface: Or blue ? Dark blue or marketing: Oh yeah yeah , dark blue industrial designer: We should use marketing: and then and then very bright , a yellow banana , an orange , a green apple , stuff like that , user interface: Yeah . user interface: Yeah but the primary colours w we can create with the with the LEDs on the on the remote control . If you make it just a yeah bl give it a blue colour , then it's just a neutral colour , project manager: user interface: also for the for the more yeah for the people . project manager: Y marketing: So that's that's a dark blue basic colour I guess . industrial designer: Like you have on the Samsung , well I don't like to call brands phones , marketing: industrial designer: the you know that 'cause I remember from one of our first meetings that people lose their remote controls often . marketing: Yeah ? industrial designer: So it not not only in in the colours of the LEDs , that we want something to keep it visible at all times , or marketing: How do you mean ? project manager: Yeah if you if flashing colour so you can't lose it , basically . project manager: Well I think it's a bit too much but user interface: Maybe a industrial designer: Yeah . marketing: but it's should be more real dark blue , so the contrast with the with the fruit objects is pretty high . user interface: And which which colour should should I give the the display ? project manager: Who ? user interface: Or marketing: the the colour of the background of the display ? user interface: Yeah . marketing: Ah well I don't guess it s has to be a sixty sixty six five thousand colour , so yeah too expensive . J industrial designer: As long as you loo use high contrast between the the background and the foreground colour . user interface: maybe a maybe a white a white backlight ? industrial designer: So that people with with marketing: White backlight , and dark . Or is it too expensive ? marketing: But maybe they have to they have to have some colour right ? project manager: It's difficult . industrial designer: But don't we wanna make the background the the bright colo colours ? So th the total of the thing is very bright ? project manager: Yeah you can industrial designer: Like the pictures I showed you guys . user interface: It's it's not industrial designer: The green ? project manager: Why ? user interface: Yeah . user interface: But the but the buttons have their own LEDs or not ? project manager: They have LEDs but they have a colour . marketing: How do you mean ? project manager: they they don't determine the colour that much , I think . Yeah I I was think about a red red LEDs and blue LEDs and project manager: 'Cause you have to print on them you have a background marketing: No that's that's too busy I guess . project manager: So you can't change the colour so marketing: You better bet better better keep the LED and the button itself in the same colour I guess . industrial designer: what we should do I think is is make kind of a see-through plastic button , with one coloured LED behind it . industrial designer: as the colour the And if you think about easy to use buttons , we have to , well we have to make it the shape so that it's easy to hold f for both hands , marketing: industrial designer: but also that you can reach the buttons with your thumb , if you hold the machine . project manager: Okay with Don't mean to discourage you but basically you two are going to work on the smartboard . project manager: Yeah about user interface: marketing: So wh how should I do that ? project manager: Yeah I don't know . marketing: because you are going to design it on this board right ? project manager: Yeah but maybe you can do the evaluation you don't have to evaluate yet but you can make a procedure which to follow . industrial designer: So we're gonna work here ? On this sketchboard ? project manager: Yeah . user interface: But we have to do it at this moment , after th this meeting ? industrial designer: Alright . user interface: Ah so this is basically the what what we are thinking about ? industrial designer: Yeah . project manager: So if you'll rather draw in paint or something industrial designer: Current colour ? marketing: Yeah . industrial designer: Yeah 'cause I have to focus on the on the basic look-and-feel design . And you have to think how we're gonna put the screen in it and those kind of things . industrial designer: So if I'm drawing and you think okay I'm not gonna be able to put a screen in there , you have to correct . industrial designer: so we kind of want the girlish marketing: project manager: That's included . Excuse me ? marketing: Well it's a good thing that the buttons aren't , well that they are plastic , because then you can light up the light on when when they are usable . industrial designer: How do we marketing: Erase ? industrial designer: or insert text ? project manager: I dunno . industrial designer: I thought for the side view , that the w the basic section would be rather a bit thicker than the middle , where you're holding it with your project manager: Jesus . industrial designer: 'cause your fingers have to fit underneath and user interface: The middle has to be very small so you can have it in your hand . marketing: I don't see a sign that the meeting is over yet but industrial designer: Exactly but the but the upper side has to be a bit more like that I think . user interface: Yeah the display , industrial designer: don't you think ? user interface: we yeah we can put a display . industrial designer: So the display we will put in here , the basic functions in here , where it's most reachable . user interface: industrial designer: What do don't have to draw it exactly do we ? user interface: No it's it's it's okay . industrial designer: So this is gonna be from the marketing: I is it if if this is from the side industrial designer: from user interface: From the marketing: woah . marketing: So then it's like this , industrial designer: Yeah ? marketing: or that's not convenient because then you have the screen like this and look like the it's better to have it somewhat like this . Or does it flip all the way ? user interface: Yeah I'm I'm industrial designer: The the idea is that it has to flip up to here . user interface: May maybe it's it's easier to to integrate the the the L_C_D_ screen just into this this bubble . user interface: Because here marketing: It's better to to have this like this I guess , and then flip it like this . user interface: But why why do we need the flipping industrial designer: you can adjust the angle to which it flips . industrial designer: Yeah because I think it will feel weird if you would make this smaller and this bigger or something that user interface: marketing: user interface: Yeah . marketing: user interface: the the shape is okay but yeah ? I don't see the the yeah why why we should use the the flipping mechanism . It's it's for for for more trendy marketing: Yeah but maybe Yeah but maybe we we should then user interface: Because we have enough space . marketing: Yeah there the middle Sh sh shouldn't we integrate it ? user interface: Yeah and then h we sh . user interface: marketing: Okay but the screen is a bit lower because if it falls on the other side , it doesn't fall on the screen . user interface: Yeah , then it's marketing: So there's a layer of rubber on the side . project manager: marketing: So no flipping but just user interface: No flipping or project manager: No flipping ? marketing: no . user interface: you wanted the flipping so industrial designer: Yeah I guess but most votes count right ? user interface: But if you if you If you drop it it it just breaks . user interface: And it's also for the for the children , it's yeah for people not sixteen years . user interface: But there are more marketing: they are responsible enough to have a mobile phone , so also to to deal with their remote control . user interface: Okay wi industrial designer: Remember that the weird pocketphone thingy which looked like kind of a Gameboy . project manager: I don't see any power cables here so industrial designer: Let's see . But do we want options on the on the side with the with the buttons ? industrial designer: Yeah . industrial designer: Yeah I'm just thinking , if we i we wanna make something different project manager: industrial designer: right ? So the with the scroll is is more futuristic than the standard arrow buttons
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project manager: If you Don't know if you al already had a look or not ? user interface: No n I I already did it . At the moment we have fifteen buttons , one L_C_D_ screen , one advanced chip-on-print . What's the first thing we should drop ? The special colour of the buttons ? user interface: No that's that's for the trendy feel and look . project manager: Should we switch to a hand dynamo ? user interface: project manager: that's the still the same idea as the kinetic energy because you have to use it and do things . project manager: Do we keep the shape doubly curved or g do we go for single curved ? industrial designer: Well I guess i we'll have to go for single curve then . marketing: But we can keep it single curved with top view still curved , but from the side it's it's flat , industrial designer: Yeah . project manager: another option I saw was to drop the buttons one through nine , so you can't directly access a channel , but instead use only the up and down arrows . project manager: then we have left user interface: But we don't have any basic options any more . industrial designer: And 'cause then they don't have to n They don't need special colour as well . industrial designer: And then you can make an overview of channels in the screen , and select a channel , click project manager: Yeah , some more menu options . user interface: Yeah we c could We only need the the the the the menu arrow arrow button thing . I was Because marketing: project manager: Yeah , scroll-wheel , push-button industrial designer: Yeah . industrial designer: If you go to our view , like you if you are in the sound system there , and you wanna adjust the treble for instance , project manager: Yeah . industrial designer: y y you wanna see a bar on which you can adjust it from zero to ten for example . industrial designer: But you want a sound preview of how it's gonna sound , project manager: Yeah . industrial designer: right ? So you wanna click on it , activate it , whe and when you move it , hear the difference of the treble coming out or going into the sound . marketing: So that's kind of on your mouse and then you can click it , adjust it , click again and then you're out of it . marketing: But you still But you then still need to have Well you can use the scroll-wheel as well for maybe for the channels . user interface: So you do one inte You can do one integrated scroll-wheel push-button . user interface: But but th the cost of one integrated button is far more than a few extra push-buttons . project manager: So user interface: So we have to to make it s more It has to be project manager: You could also drop j three more of these , without losing much functionality . Wh wh what what what is the what is the sample sensor sample speaker ? project manager: Oh , that's for the speech . project manager: S s Drop speech recognition ? industrial designer: No but project manager: Yeah that's possible . user interface: We we d industrial designer: Yeah it's it's expensive , but we never considered the possibilities of speech recognition . industrial designer: I marketing: No , it can be disturbed by by noise and industrial designer: No . project manager: marketing: There are more people who like speech recognition than an L_C_D_ screen . Because if you d lose the L_C_D_ screen , we need a lot of marketing: But if it But it it it's a it's a both a hypers user interface: We lose our whole concept . project manager: Okay industrial designer: We we we haven't really integrated this the speech into the system , project manager: so we drop the speech . marketing: But y y project manager: Yeah if you lose the the Back , the Okay button v let's say we only have the four arrows , and the Menu button . project manager: Then you're marketing: And then and then use project manager: Oh and the power button we have also . user interface: If we do two integrated scroll-wheel push-buttons , we can drop all the the push-buttons . To This together is more expensive than Oof , it's almost the same as t keeping this . user interface: It's the marketing: For example if you have f f four buttons , channel up and down , volume left right project manager: Volume . And then if the moment you use the scroll-wheel , the the the menu gets activated , and then you can scroll , choose an option , click on it , it goes into an feature . Or or under each option , you set a you set an a screen thing what says back , and you select that one , click again , and you go one step back . user interface: marketing: So that then you need five buttons , and one integrated scroll-wheel push-button . industrial designer: Which That's even marketing: But I see that's project manager: Yeah that's one Euro more expensive . marketing: Because which buttons do we have now ? Those five which I mentioned , and then menu , and then project manager: Menu , power . industrial designer: Yeah , if you if you go to eight marketing: Which more ? industrial designer: I don't know how to project manager: Yeah . project manager: Yeah , and even if we drop three buttons from here , we still have to make some adjustments around here . project manager: industrial designer: Yeah , we need the chip for the for the L_C_ display . marketing: Instead of r project manager: Because then also it's good in the market with the forty five plus people . project manager: Yeah ? marketing: No but I I project manager: Yeah okay user interface: That's an option . marketing: And since it's not kinetic , it doesn't have to flip around that much ? project manager: that's easy because plastic is free . project manager: Yeah ? user interface: Yeah th th it's it's marketing: Yeah we can't drop them . industrial designer: Yeah marketing: Do we really need that advanced chip for an L_C_D_ display ? industrial designer: You Yeah . So the other option would be to go for the the sample speaker , and Which can use a regular chip , wh which is six Euros in total . industrial designer: can't we f fit all the buttons in an intreg integrated scroll push-button ? 'Cause that will save us one and a half Euro already . And then if w marketing: And then integrated s Yeah but that would make it not so easy to use . project manager: No y you would rec marketing: it's not that important , easy to use , but project manager: Then you have industrial designer: Th then we have to scroll through a lot of menus to be able to get where you want , huh ? project manager: Then you still need two additional buttons I believe . user interface: But the integrated button ? How many func functions can it have ? project manager: Yeah . industrial designer: You can go into you in you main menu , marketing: You you press it for like three seconds . You see ? industrial designer: We'll we'll be on marketing: But we still have thirteen left . project manager: Ah , I don't think I can s persuade the management to say , this is better for the market so you sell more than marketing: user interface: Okay . Wh what we could do is drop the the special colour , and do the special colour for the buttons . industrial designer: project manager: marketing: Yeah but what is meant by special colour ? project manager: I just m I don't I think user interface: Just something else than than black or white I think . user interface: The display industrial designer: Well , you only have to power it up when you wanna use it . user interface: The But if you have to power the for ten minutes , then the marketing: Yeah . project manager: No I don't think the current status of chips are pretty energy conserving , no . project manager: Yeah hand dynamo ? Do you want an extra button ? marketing: Or or do we Or do we do uncurved and flat ? Instead of project manager: user interface: No no it has to be curved . That's the most import project manager: Yep ? Instead of an additional power button ? user interface: Yeah or spe special form ? marketing: Yeah . marketing: Let's do it like this , because it does not lose our identity of the product as we project manager: Yeah ? Okay . industrial designer: project manager: Did I save it ? industrial designer: It's silly 'cause we we should have had this meeting before we start drawing . marketing: Yeah what's the next phase ? project manager: Yeah , this the last phase of course , so marketing: the agenda . user interface: marketing: project manager: Yeah it was more important , so I just marketing: Yeah . True or false , and then on a scale of seven points , a scale , as we all know it . project manager: user interface: marketing: Well the criteria are based on the user requirements , the trends from the marketing research , and the marketing strategy of the company itself . Because the operating behaviour of the young user was also defined in colour and shape and the use of L_C_D_ , project manager: Yeah . industrial designer: right ? project manager: of course we dropped a little bit of those marketing: Yeah the us u It it industrial designer: Yeah . marketing: it's it's mainly con mainly concentrating on a lot of functions , in this question . marketing: So do you think industrial designer: Well , we have extended menus , on the on the L_C_D_ screen . marketing: So on a scale from one to seven , what do you think ? user interface: Two or three . If you don't want to use them , you don't s you s just scroll over them . marketing: Well yeah the button's integrated , huh ? user interface: I think we are industrial designer: Yeah . You j you just push it in for user interface: It's in Oh yeah it was integrateds . marketing: Yeah just just push it in for th for three seconds or something , and then project manager: Yeah . marketing: Yeah on the other on one side I would say yes , and the other side I would say no . project manager: It shows the most used functions and they are relevant , but user interface: Can you change channels directly with with just one button ? marketing: Yeah . user interface: No , you have to scroll through the menu , before marketing: With the scroll butt Yeah and then say channel . So it's it's not industrial designer: Well we should b build it so that if you don't kind of push into the menu or something , if When it's on , yeah , it's turned on , project manager: You say you double click on the marketing: ? industrial designer: It automatically has the the programme and the volume function , marketing: Yeah . industrial designer: but as soon as you click it you go into the menu or some Of you marketing: Yeah . marketing: But but how do you change from volume to channel ? project manager: industrial designer: No because it has four arrows , right ? project manager: No , not anymore . marketing: So you you have to double-click , for , volume , project manager: To get into menu . marketing: So that's user interface: industrial designer: marketing: Yeah but that that's not a question . marketing: You have to search for them in in the in the s in the screen , in the menu . the the remote control makes use of technolog technological innovation like L_C_D_ screen and speech recognition . marketing: I think L_C_D_'s more useful than speech project manager: Yeah definitely . Okay , it has a fancy look and feel by using fruit and vegetable prints , primary colours and sponge-like material . project manager: marketing: But the look and feel project manager: You still have rubber d Or no . Because it's basically an old one , with little curve on the side , and in a different colour . industrial designer: the sponge-like and the three D_ shape , that would give it something young and fresh . user interface: It's the white part industrial designer: Yeah but it be because we couldn't hardly draw on the b s on the lower half of the screen , we could not make it big enough to actually draw in the project manager: . project manager: So user interface: We have a we have a industrial designer: So I wanted to put digits on the buttons as well . industrial designer: And even the shape we have now simulates kind of an R_ and the reversed R_ , user interface: industrial designer: doesn't it ? marketing: Yeah . industrial designer: The only e the only thing easy about it is that you don't have to move your fingers . marketing: What do you say ? Easy to use ? Five or a six ? industrial designer: It's really not easy to use . user interface: industrial designer: 'Cause you're putting everything marketing: So a six , more . project manager: marketing: user interface: marketing: well , another question , user interface: Yeah that looks great . Nah industrial designer: Definitely in casing , 'cause we have a hard plastic marketing: But In use , both battery as casing ? industrial designer: Yeah . the last one ? The remote control's a good example for company's motto , we put the fashion in electronics . project manager: No marketing: Yeah ? industrial designer: Because we kind of tried to but we kind of failed with the budget that we have . It's it g it g goes , it's not the best we could do , I guess . marketing: But it all has to do with the budget , because it's it's not the bad idea we had , so industrial designer: Yeah . marketing: I all made it po I I all made it user interface: marketing: I all made it possible for a positive questions , so we can count it . marketing: if you have reversed question , you have to reverse the scale , project manager: Yeah , yeah . user interface: Three plus ? industrial designer: I wouldn't be able to do it that fast . marketing: Yeah just use project manager: Start over ? user interface: No it's if you press twice on the plus button , then you get s s marketing: Oh there tho there's no n There's no num pads . That's why it's marketing: It's a it's a bit industrial designer: Just type in the digits . project manager: So industrial designer: Yeah the lower the The lower the score the better , right ? project manager: Yeah . industrial designer: I Are you sure we this number actually tells us somethings ? project manager: No . industrial designer: I don't think so because some questions are related to positive issues and some to negative . industrial designer: So if you give a true to a positive , it actually means that the low the lower the better . But if you give true to a negative question marketing: Yeah , but there are no negative questions I guess . Becau But the picture would be a lot different if we didn't have to drop those those things , I guess . Nah it it's it's better than average , but industrial designer: Yeah okay because of the L_C_D_ screen . industrial designer: it's not , it's not really eye-catching , except for the colour . not on that , but marketing: Yeah we we have to maybe if we have to redesign it on this project manager: So you can just make one big L_C_D_ screen . Okay we're still gonna go for the fancy colours ? project manager: Yeah user interface: Yeah . industrial designer: But are we gonna stick with the green or are we gonna do blue ? marketing: Yeah . And then over-paint it with the green project manager: The the button has a special colour , the frame has a special colour . project manager: user interface: So that's marketing: Do we have to do other things ? project manager: Well I have to make an report of every decision we made so far . project manager: So I marketing: So you made a start , right ? project manager: Yeah I'm I'm somewhere , but maybe you can help me . project manager: user interface: Okay , but how do we make the the scroll button ? project manager: I was here . marketing: The the target group has a weak spot for fruit and vegetables , like primary colours , spongy shape . marketing: The playfulness , we decided to use kinetic energy as a power sour industrial designer: Oh Yeah we did our special colour for the user interface: Yeah . user interface: Yeah , is it's horizontal or vertical ? marketing: How many pages ? project manager: I just took one for every step and then a conclusion . industrial designer: 'cause you can marketing: Okay , and and the look and feel is user interface: Yeah . industrial designer: Is it more natural than this ? project manager: Well I think I have to make a p an issue called finance . marketing: Where did we start with price ? user interface: Maybe m make it bigger ? Or marketing: Twenty six and a half . So we can make it special ? industrial designer: Oh marketing: This ? industrial designer: What do you mean ? Like a other colour than this one ? user interface: Or or speckles in it ? I dunno . marketing: Speckles ? user interface: industrial designer: Yeah can we do it can we do a print ? user interface: ..$ I'm not sure . But industrial designer: I think we have to choose , yeah ? marketing: industrial designer: Okay special colour . So industrial designer: Does it mean that user interface: It's not very special , but marketing: Yeah . industrial designer: Shall we just give it some dots to make it look pretty ? user interface: Yeah . industrial designer: How the We did we do that ? user interface: Oh it's it's just one computer ? Or marketing: Just dual screen . industrial designer: Where do you want some more dots ? project manager: user interface: Yeah , over here . user interface: It's industrial designer: Okay , it's not the prettiest , I know . user interface: No , it looks industrial designer: It's not so random huh ? marketing: Lot of options . industrial designer: it's not too That's not their logo , is it ? user interface: No . user interface: Two R_s and a one industrial designer: It's a project manager: Yeah . Do we need to do anything ? user interface: Are we ready ? Or industrial designer: I hear you people are typing . user interface: Is this the last assignment ? Or project manager: Yeah , it's user interface: Final project manager: Yeah . marketing: What time do we have to deliver the report ? Four o'clock or industrial designer: At four , yeah , ? marketing: Or before that ? project manager: Okay . project manager: It's industrial designer: It looks like there's a It looks like a butterfly . user interface: No it's in inside the industrial designer: project manager: Yeah , and don't know how it's or eject it . project manager: From up there ? industrial designer: No , but it i It's not a bu a beamer . marketing: Yeah it it's a beamer , but then with a industrial designer: With a with a mirror , huh ? Or something . industrial designer: So are we gonna change anything to this ? user interface: It is industrial designer: is it gonna marketing: Well it's it's single single curved . It's it's marketing: But it's it's better to have in the front , this kind of shape , because it looks nice . No , you sh marketing: I thought it was a kind of thing to put it on , and then draw right lines or something . user interface: Maybe that's why it's it's not working , because it's more industrial designer: Slanted yeah . But th this one wasn't good , because if I was drawing here , I drew a line and then it came over here . user interface: You have marketing: project manager: Oh , five minutes to the end of the meeting . industrial designer: user interface: Oh yeah yeah yeah yeah , it's it's working , it's working . industrial designer: Yeah it's only a bit like to that side , but that is that one by the way . Yeah but it's better , it's better user interface: No it industrial designer: 'Cause this one makes the angle either like this . So i if I change this , it will go there , if I change that , will go there . marketing: And then ? project manager: Then I have to write this , marketing: We have to present project manager: and I don't know if you have to present , because I didn't receive any information about that so far . After after that five minutes , you have ten minutes to finish it , or industrial designer: It looks like candle wax . marketing: Yeah ? project manager: marketing: How do you do it ? project manager: well basically what that says , we discuss it and marketing: Alright . project manager: So how were did the project process go ? Did you , were you all pleased with the process as it was ? Or are there industrial designer: th do you mean the the interaction between us ? Or project manager: Yeah the interaction and the steps we followed , and and so forth . industrial designer: But then as I knew the tempo that I had to be on , the second time I think I did a bit better . industrial designer: And the third time yeah , marketing: And we move more to to working together as team , user interface: No . marketing: because at first you you make your individual contribution , and then come here , and you have no idea what the others have to make . marketing: And then finally you have some idea , okay this is gonna w this is what we gonna make together and okay I will arrange this and you will arrange that , project manager: marketing: and you have a k a kind of idea what you can expect on the next half hour when you have to work on your own . industrial designer: Yeah we marketing: The process , the interaction between us became better and better I guess . user interface: And marketing: Yeah , especially if f f if you see you se you saw the largest difference from the first to the second meeting I guess . marketing: industrial designer: Well you did become more assertive the the second time round , so that project manager: Yeah ? user interface: Yeah . user interface: Yeah but only the the financial parts industrial designer: marketing: Li Limiteded afterwards , user interface: Yeah . marketing: but If if you don't take that into account , there's plenty of room for creativ creativity . industrial designer: I marketing: Also not only the drawing and the the making of the thing itself , but also in explaining it to the other people , by means of industrial designer: We were pretty democratic . project manager: So and the about the board digital pen ? was that helpful or industrial designer: Yeah . marketing: I think in in essence project manager: marketing: the digital pen is better than the SMARTboard . marketing: I've made yeah , I've made several notes just to test it , and and just put the pen in into it , and then it came onto my screen and it looked perfectly . industrial designer: It's it's The the pen is more intuitive , 'cause we're all used to writing with pen . industrial designer: And as I said , I have no idea how PowerPoint works , so will take me half a day to be able to make a normal PowerPoint presentation . You can give it a kind of a home style , like we have i the the logo and everything . project manager: Okay , are are there any new ideas about this ? All I think marketing: Well , it project manager: I didn't really receive , yeah . marketing: It's use especially useful , I guess , to to evaluate designs and graph graphical stuff . project manager: w marketing: And and project manager: S sorry marketing: the screen and stuff like that . The drawing board has to be integrated into PowerPoint , so that you can just easily marketing: Yeah . user interface: industrial designer: Yeah the the the problem with PowerPoint for me is that you have to i put in the pre-made chunks c as well . industrial designer: You know , you can draw something on the sketch-board and then take it there , or whatever . But it it's useful to to show something to to an a small audience , and then to user interface: Yeah just for text , for text it's it's okay
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project manager: before I start with the with the meeting I have a few things to tell you about the the setting we're in , because we're being watched by Big Brother . And as I can see you you have placed your laptops exactly on the place where it must be . And that has to do with the camera settings , so we don't have our laptops in front of the cameras . So what are we going to to do ? What are we going to make f kind of functions in the remote ? And why are we going to do it ? Then the conceptual design . because at the detailed design , how , part two , we go to dig in really about how the the te the technical of If it's it's possible technical-wise . marketing: project manager: each stage is is broken up in two two stages , individual work and a meeting . This one is for the presentations , the PowerPoint presentations or the Word presentation of whatever you you had . This is very straightforward , with the save , the print , the undo , the blank , the select , the pen . Well , I don't gonna explain it all , marketing: project manager: because I think you know how it works . Every every one of us must draw our favourite animal , industrial designer: project manager: and tell tell us why we had chosen that animal . project manager: Yes ? marketing: this exercise , did the company board tell you to do it , project manager: Yeah . industrial designer: marketing: or did you just make it up yourself ? project manager: No no no . So getting used to each other , we can have a little fun then , before we dig in really to the hard stuff . marketing: project manager: My favourite animal huh ? industrial designer: marketing: It's like Pictionary ? industrial designer: project manager: Yeah , you can guess what it is . industrial designer: marketing: user interface: industrial designer: marketing: It's a pork ? project manager: No , it's not an orc . user interface: project manager: You don't see it at the ears ? marketing: yeah , I have it at home . industrial designer: marketing: Miniature size ? project manager: So we found it kinda cool to name it after a lion . project manager: Yeah ? industrial designer: project manager: So choose a colour , choose a pen width and draw a user interface: You don't have to change the colour and the pen width during the drawing . industrial designer: By the way , why was your cat red ? project manager: Because my cat is red at home . project manager: user interface: Huh ? industrial designer: user interface: Oh , it is a turtle . project manager: You watched it a lot ? user interface: industrial designer: marketing: ? project manager: You watched it a lot ? user interface: It's inside its shell . marketing: industrial designer: user interface: How did it work ? project manager: Format ? And then you have the the current colour , user interface: Performance ? project manager: you can change . marketing: project manager: Tim had Tim , what kinda line width did you have ? user interface: marketing: the big lines were like nine . Why a dog ? You have a dog at home ? user interface: Well , we had a dog , a few years ago . project manager: Had a dog ? marketing: it's p project manager: Yeah ? user interface: And and it , yeah , when it died we didn't get a new one or something . user interface: But marketing: It's pretty good industrial designer: project manager: You have an artistic inner middle . marketing: Wha user interface: Well , project manager: Okay , user interface: it's okay . user interface: industrial designer: I figure I should do something like that , project manager: industrial designer: but I'm gonna do something much more difficult . user interface: Well with the interface , it might be easier to ha to draw here and display there . But at the other hand , a pen like that is easy to hold in your hand , and project manager: No . user interface: Than on the , with project manager: user interface: Yeah , I m like like on here , drawing drawing . user interface: marketing: Project Manager ? project manager: Yeah ? industrial designer: Where does the pen go ? Just marketing: Have you been counting the time ? project manager: Yeah , a little . project manager: the selling price for the remote will be twenty five Euro , and the production cost may not be more than twenty and a half Euro . So from my point of view , I don't think it's gonna be very very high tech , high definition , ultra modern kinda remote , for twelve fift twelve and a half Euro . We have to sell a lot of user interface: Yeah , how much is it ? marketing: Like how much ? user interface: Hundred million remotes or something ? project manager: I think w when the selling price is twenty five , you got two million , two million remotes . Well what what's the most important thing at a remote control ? user interface: well I think the most important thing of a remote control is that you can switch channels . So not a not a remote control who which can can be used for television and a D_V_D_ and radio and Or just only marketing: Yeah . Can I show them on the on the big screen ? Maybe ? project manager: If you have them on I can marketing: Yeah . Between the the the , yeah , the the user interface: marketing: Screen ? project manager: Yeah , be The screens . user interface: Is it possible to open pen drawings in this on this screen ? project manager: No no no . Only All the drawings go there , at the left user interface: but which The ones we made on the project manager: Oh , that pen drawings . no , I think when it is in Word and you have saved it in the Shared Documents folder , you can show it there . I think , it doesn't have to matter which brand your T_V_ or other thing is . marketing: And by making it multi-purpose , it has a new feature , adds a new feature to the market , and distinguish from from current products . I rather find it very annoying , like when someone is standing in front of the T_V_ then you can't switch it . It's nice as an added feature feature , that , when you're on a certain channel , you can see on the L_C_D_ screen what programmes are coming up or project manager: Okay . project manager: remote ? Yeah , it must be really innovative , technical-wise ? marketing: Yeah , it has to be Yeah , our company is very good in making new innovative things . user interface: We marketing: So i i i i project manager: So we must focus on things who are really really add something to to marketing: To the current market . But we have to keep an eye that it's at the beginning of such a project , it's it's it's very cool to talk about , well , this would be cool , that would be cool . project manager: but we must not lose sight of the the user friendly marketing: Yeah , of course . So you will have individual actions where I presume will be some feedback , via the m the mail . one thing , project manager: Yeah ? user interface: we must first agree on what we're going to m going to make . Do we Are we going to use it it for multiple systems ? Or We should have some agreement on that before we project manager: Okay . wha marketing: I I don't think we have to be , we have to agree on that . But maybe , because you are working on the user requirements , you are working on the technical functions , we must have a little or kinda How do you call it ? user interface: Consensus on the , what we're gonna do . So you don't come up with the user requirements who don't fit the the the the technical functions at all . project manager: W He says user interface: if the technical functions have to be designed , I I've gotta know for what kind of machines they will be . user interface: Or do we use it a text screen ? Or will it be with with bluetooth or project manager: Well , th that's that's really a step further . But if you say is it one way or multi-purpose , that's a user interface: Okay . marketing: Like we all have a list of things that has to b that have to be in it , or how it has to be like . project manager: each individually i individually must think on what's at his point of view is the most important
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marketing: project manager: A minute please , my laptop is oh , there it is , thank you . At the functional design meeting the plan is that each one of you , so not me but only you will present the the things you worked on the last half hour . I will take minutes and will put the minutes that I have at the end of the session in the shared folder . Also the minutes of the previous session are also in the shared folder now , so you can read that now or afterwards . I had an email from the from the management board marketing: project manager: I don't know if you a al also received it , but there were four points which I think are very important . First one is they think that teletext teletext becomes outdated and internet will be the the main focus . the remote control shou should onl only be used for the television , so it not gonna it's not gonna be a multi-purpose remote control , so that's one thing to keep in mind . user interface: marketing: project manager: second , and I think that's important for the Marketing Expert , the current customers are in the age group group of forty years and older , but with this new remote they will would like to reach a group younger than forty . and I think to keep in mind , but not really for now is that they want the the the slogan and the and the logo to to be recognised more in the remote . marketing: project manager: So , we have forty minutes , so I think not more than ten minutes per presentation each , and please use all the the the facilities so that you have either SMARTboards , the the Word files , what you whatever you want . , as you can see here , the market share for the first audience is about sixty percent sixty five . and some interests from the from the age groups , it seems like the young users of remote controls really like the fancy new technology stuff , like an L_C_D_ screen on the remote control , speech recognition . , and when you see the audience , the age is going up Yeah , they don't really want it anymore , at least the new technologies . First point is , seventy five percent of the users find the most repo remote controls very ugly , and eighty percent of the users would spend more money when a remote control would look fancy . , persons were asked what the buttons were they use most , how much an hour , project manager: Switching channels , yeah , that's pretty pretty normal , that's what you do with a remote control . , I think it's good that we know what the user want wants , at least the these three points have to be very clear . project manager: But it's strange that the the manage board the management board said that the teletext will be outdated by the internet . Yeah , okay , but at the moment teletext is Yeah , th the best thing you can get on T_V_ , like getting information . marketing: So , when you ask people , what do they use , they use teletext and not the internet on a remote control . marketing: That's a ne i it It's a new technology , project manager: Yeah . , yeah , people from sixteen to forty five watch a lot of T_V_ , more than people who are el elder . second point , we have to impro improve the most used functions , as I said here , switching channels , teletext and volume controls . Third point that came out of the of the questionnaire , people used to get lost off the remote controller , so maybe it's an idea for us to design ex kind of placeholder on side of the , yeah , of the T_V_ project manager: Yeah , that's a cool idea . industrial designer: When you mentioned improving functions , what what do you mean by that what what are you think about ? marketing: not not the r not the functions , industrial designer: the funtionability . marketing: but it came out that a lot of buttons weren't even used on a remote control . So you can have a remote control full of buttons , a hundreds hundreds of buttons , but if you don't use them , yeah it's project manager: Yeah . marketing: j just to t to get it done if necessary , user interface: marketing: but the most used buttons have to be bigger or industrial designer: Could you use perhaps one button for multiple functions , like example pressing it in longer makes it switch to an different function for example . marketing: Just to get less buttons on the remote control , to make it easier and quicker to learn . Well what I did was I dissected current remote controls and I viewed how how they w looked , how they worked , what kind of components are involved , and how they are connected together . And after that I put up a scheme about how these things are organised and I'll show it to you in in a in a few seconds . And I'll explain a bit about how it works and how we could build one and why I think several possibilities that we discussed in the earlier meeting falls off . well what I did was I I checked remote controls and the remote controls of today are all infrared , not like all probably know . And the thing about that is the remote controls have to act as a T_V_ or a stereo or something , and those have a transmitter that's also focused on infrared , so if we want to build a remote control with Bluetooth for instance then the T_V_ should have Bluetooth too in order to communicate , so that would mean extra cost for the user and thus that's that wouldn't mean a a cheap remote control for us . Furthermore they all have a a very simple structure , so that would probably mean lower costs and i that could mean for us a good thing 'cause well we we should be able to build a relatively cheap a cheap remote . Well as I mentioned ready , we have some Bluetooth Well it may be possible , but I figured it wouldn't be possible in within our budget , but that's not for me to decide , but that's maybe something for marketing to look into . F because well my personal opinion is is not to do Bluetooth or or radio waves , although marketing: What do you think about incorporating Bluetooth or a radio receiver in the place-holder next to the T_V_ , connected to the T_V_ ? industrial designer: Yeah , actually I have t marketing: So it's in the wrong product . Yeah , I actually I figured that would be that would be rather nice , but then you'd still have the the infrared function . industrial designer: but what I did think about was when you mentioned about the the cup-holder , is why not introduce a speech function like where is the remote . If somebody says , where is the remote , then it goes beep beep beep beep or something , user interface: marketing: Yeah . industrial designer: I dunno , maybe maybe something to look into , I dunno what the cost that something like that would be . I figured that would be best , 'cause when the battery stops functioning we could just use you could just go out and buy a new one . So we didn't and we don't have to do all to be too complicated about that . the energy source is connected to the infrared button , but the infrared button works only via the chip and the subcomponent to the switch there is a switch between these . When the switch is pressed in a w on this this case it switches a button , when a button is prush pushed in , a electric current goes through here , and in immediately , a l a bulb lights up displaying to the user that something has happened . That's that's so the h user won't be thinking , well did the button be pressed , w what happened . Or I press button but nothing's happening on the T_V_ , so is is something wrong or something . w well the signal goes via chip that's translated into electric sig electronic signals and then it's processed and then it's sent to the infrared bulb where it will be received on the receiving end . Not too many gadgets and functions , just like you said well the most users n you have a lot of buttons and you u u use you don't use them , so why why should we invent w spend more time on those . So I think we shouldn't be spending time on teletext and st things like that , because when you want teletext on infrared you'd have to build in a receiver too , and so in order to receive the signals from what's on T_V_ and such . So I figure that would be spending too much money and time and marketing: yeah , maybe another problem , I think current T_V_s can even send infrared . industrial designer: Yes , but what should we s I I I f I agree with you , but should we spend money or and time on building a receiver into the remote control ? marketing: Huh . Like I said , use one button for instance for m multiple functions , or well just hide the few buttons o of switching it open or something , the usual stuff . And don't overbuild , we shouldn't make a big remote control for simple functions , but we we should stick to the basics . project manager: Tim and Janus don't talk to ten minutes , industrial designer: project manager: so take your time . user interface: marketing: project manager: If you take your time too long I will eventually industrial designer: project manager: warn you . user interface: marketing: user interface: Well , I'm going to give a presentation abut some of the technical functions of these design and usability functions . project manager: user interface: what's my opinion about what's most important to combine the design , technical possibilities and the user friendliness in one , so if you going to design a remote that looks good , that shouldn't weigh over the if it's possible to make , of course , but also the user friendliness , so tha that's that's some of the main points . And another one is the use of many functions will will make it more difficult , so use as as little functions as possible or at least don't display them all at once on the same remote . If you have fifty functions you don't want fifty buttons t to be shown at the same time , marketing: . user interface: 'cause when you visit an internet site you don't want fifty links to see , but maybe use a hierarch hierarchy structure . marketing: user interface: And well one of the ideas was maybe use touch screen , but s I don't know in how far that is possible , marketing: . user interface: since we are sticking to infrared and and the remote cannot receive anything , but we might consider that . If you you can use remote like this with all the functions , many functions , but Well , your thumb is a little bigger than th it than this . You have to be very careful what you push , marketing: user interface: and if you're looking for teletext you'll be searching for half an hour from yeah well , where is it ? Where the hell he here I guess and , yeah , when you have to use something else . well this was because of our last discussion , if multiple machines are used , create easy switch between the machines , but it's no longer applying . Well yeah , I prefer to use it only for T_V_ and n not to give too many options and and if possible , the buttons should give a dr direct action , not first select project manager: you you just said you wanted to to combine more functions in one , so user interface: Yeah , project manager: you you want to keep it simple , user interface: and so that's where the difficulties lie . industrial designer: Yeah , but project manager: but I think that if you want to do that , then you can't escape the the fact that there will be buttons which give s more options than one . Yeah , but user interface: Do we want to use a few options and might not be so or original , or multi-purpose as we thought , project manager: marketing: it's maybe an option if you use an L_C_D_ or a touch screen , that in the middle are the the main keys , like displayed on the user interface: marketing: yeah . Okay , just in the middle the general functions , like play , channel switching , user interface: Yeah . marketing: and then at the top or at the bottom , some menus like settings or that you can drop down . user interface: Yeah , but when all the questions I had Do we want to use a menu display on the T_V_ ? Or does have to f everything be in remotes ? 'Cause if you use a memory display on the T_V_ , you can simply push a more menu and then select the options you want to have and press okay . user interface: so that's my recommendation , if you use many options in one buttle button , display the menu on the T_V_ marketing: Nah . user interface: and don't use combination of t of two buttons at the same time or pressing buttons three times for five seconds , marketing: Yeah . industrial designer: Yeah , but marketing: I think so too , but and that's partly because a lot of T_V_s have different menus , and when you have a particular menu at your device , it could be that don't correspond to the menu what's actually on T_V_ . industrial designer: you d you have to keep in mind that several T_V_s don't even have a menu structure , or they have a very simple menu structure , so you have to keep in mind that not all d not our remote won't be able to work on all televisions . user interface: So if we have to stick with current technologies and well yeah , the restrictions of what's is on the market today , you should keep it s at this . especially the important buttons , if you want to switch channel , change your volume , use teletext , it it has to work at once and more advanced options may be put it s somewhere away on the remote , behind a little little thing or a touch screen . industrial designer: Not embed Yeah , but then with something like a touch screen could could make more menu up pop up or something . user interface: And yeah , if you want to s put on stand-by or change the channel , that should always be possible to do . If the user is pushing a button he should know if the television or n at least remote is reacting and not just that the batteries may be low . So maybe we should just ease down on the functionality to to keep it accessible on t because you all know , if there are a lot of function on the the television , some you you'll never know and never use , and therefore it's important marketing: Yeah . user interface: if you want to change the volume or channel that is always accessible and easy and other functions that are not so important well you we should consider just not using them or at least putting them somewhere on the remote where they're not in the way for the for the most important functions . , they have like a touch screen with really big pictures on it like call hang-up , and that's a big ad advantage I think , because one the one hand you make the remote control compatible for elder users just by scaling up the pictures or something . user interface: and for some design issues well , put a logo on it and maybe use it in some aesthetic aesthetic form . project manager: user interface: But th the important buttons m make them always accessible and pushable and clear industrial designer: user interface: and maybe use a touch screen , or if that's will become too difficult just like televi some o older telephones use a l maybe it's possible to to flip them open and just expand the number of options that are normally visible . marketing: Yeah okay , but but if you pick the the idea , the left idea user interface: Yeah . marketing: then what's gonna be displayed on the touch screen ? industrial designer: The extra functions . user interface: The extra functions , you you just see a menu from system functions or teletext functions , and you just choose one , marketing: Yeah , but l like menu functions or industrial designer: Yeah . industrial designer: Wouldn't it be better to make just one big touch screen , one one small touch screen applet marketing: Yeah , I think so . industrial designer: and I'll just make let's say fifteen buttons on it , and we have three of those , actually just menus with sub-menus , with or sub-items , sub-functions . industrial designer: You just have a f a few selected buttons and a few menus , and with this idea you could actually make several you can also improve later on . project manager: So you think it's will be better to have a t kinda total touch screen . industrial designer: Yeah , I wou I would actually go for the project manager: Jirun ? user interface: Okay , I agree , but I think it's very important that they always make the same buttons accessible , so use just for special options a part of the touch screen . user interface: an elder parents or grandparent picks up the remote from the little child and who's all in the systems functions , you'll have to have the possibility to turn off the T_V_ or to switch the channel without well using all the menu structures to get back to the primary functions . marketing: like building in some kind of PIN code which allows parents to switch to all channels , user interface: Yeah . marketing: but children if children don't don't know the PIN code , they can't switch to violent channels or user interface: Yeah wh Is that possible to use or no ? industrial designer: That is possible , that well that actually depends on the television , marketing: Th there's just user interface: Well , yeah well , industrial designer: but I think I figure that would be user interface: does it have to depend on the television ? marketing: Ju just a simple log-in , something like that . industrial designer: y you s you see the fi thing is when you buy a remote , you you set the channels , the the channels are different on each te television , marketing: Yeah . industrial designer: so if you lock on a remote , let's say channel fifteen , well channel fifteen on this television is different than channel fifteen on the other television , marketing: user interface: Well , I think that he means that maybe by some option make sure that remote control and the T_V_ match , and then after that you can use some s insert some passwords as being apparent that the children cannot use this change the settings of the T_V_ , like colour and then volume marketing: Yeah . user interface: and marketing: Yeah , th that kind of stuff , but maybe if you log in first as a parent , you address the the channels user interface: marketing: and like oh , that's channel fifteen , that's vi violent channel , user interface: Oh , something like that . marketing: m my ki my kids I don't want my kids to watch that , industrial designer: Yeah . marketing: then you set the priority to only parents , industrial designer: project manager: Okay , yeah . user interface: Well b but make it a separate option in the menu , industrial designer: Yeah , that would b marketing: for example . user interface: so that it's it's dif dis displayed from displayed here , marketing: Yeah okay , but but yeah , that's just user interface: so parents marketing: that's an a an added feature . But let's not go too wide about the those things , that's that why we're here . project manager: It's it's a nice idea , but I think that's we wel later in the stage . project manager: yeah , a partial , because I think elderly people may be not used to a touch screen , so they want the the the normal functions like teletext , volume changing , to be , yeah , kinda traditionals marketing: Yeah . project manager: and the the the the other functions , the more difficult functions to be maybe on the touch screen , marketing: marketing: Yeah , but but if you display it on L_C_D_ screen with r r really big numbers user interface: Yeah , you can de display it on the on the old style . industrial designer: because well , it's just not the same when you touch a touch screen user interface: Yeah , okay . industrial designer: or when you touch a button , but well we have to look at what's our target audience . industrial designer: W we are aiming for younger people project manager: Yeah , that's true , yeah . industrial designer: So that's that's probably a marketing: And th those young people , yeah . Y you saw it in my marketing report , they like the new fancy stuff , project manager: marketing: so A touch screen , like Microsoft al already developed something like that for multi-media applications . project manager: I've added the this four things from the management board just to keep in mind . project manager: each time I I had a sort of summary on what you told and what you personal think . th the the main points in this in this meeting is I think how it's going to look with we must keep it simple , but have the opportunity to have more options and have them hidden or something , so they don't you don't have a big thing full of buttons or and the point that you wanna use one controller for hypothetically each television , so you must the the the the functions , know , like the menus or the the parental control must be all by the done by the remote control and not by the television . The menus are not identical for all th for all T_V_s , so you have to display it on one T_V_ . user interface: Well you can use when you how do you call it , s synchronized , the remote and the T_V_ , marketing: Yeah , but that's not possible . user interface: then there's always , there are always possibilities to change the colour and the brightness and the volume marketing: - , yeah . user interface: and well maybe we can look out if there's options that the remote in its memory can see what kinda T_V_ it is , from ah , it's a Philips , this and this and that , and then give the options that are capable the capable from the t project manager: Yeah , but you have an marketing: Add th that that's an opportunity . project manager: yeah , but you have an international market range , so you have I think a big range of user interface: Well there are universal d remotes project manager: Yeah . user interface: and they all have a functionality for all the T_V_s , so this wouldn't be a extra feature to incorporate the men menus of these . industrial designer: But they marketing: But project manager: And it's not too complex to do it . user interface: industrial designer: Well they they all have to be programmed to fit your T_V_ marketing: No . industrial designer: I actually use one of those when They are they are kinda kinda troublesome , but but the thing is whe when you start building something like this you have to build a receiver into the t into the remotes , because in order for the remote to process something from the T_V_ , like to synchronise and you have to send and receive , user interface: Yeah . user interface: no , you can just say the c marketing: He he he he me he means just just one other thing . marketing: with the current remote controls , the universal ones , you have to press yeah , you have to press a code for T_V_ . industrial designer: Oh , okay , yeah , sure , user interface: and you press code four five five on the in the remote industrial designer: Yeah yeah yeah . Now we just connect the T_V_ type to a set of options , in just just in the memory , user interface: Memory in the in the remote . marketing: so that if you yeah , like profile , so that if you touch in like one four one zero kind of T_V_ industrial designer: Yeah . marketing: I th don't think that's that takes a lot of storage space or some just varia variables . industrial designer: No , that wouldn't be user interface: Yeah , well industrial designer: Yeah , a few variables . user interface: if you look at the manuals from universal remotes , there are maybe three four hundreds T_V_s at maximum . If you have all of them , all the old and new T_V_s summed up , marketing: It is definitely po marketing: But , on the other hand on the other hand , if you have a remote and buy a new T_V_ that isn't incorporated in the remote project manager: We have five minutes to go . Well then you have to buy a new one , it's very good for marketing marketing: New remote ? user interface: Maybe , or an update , software update . marketing: maybe we can incorporate some kind of U_S_B_ or a firewire connection , so that you can connect it to the P_C_ and download the newest firmware from from the internet . Well the most most people have , user interface: Well , at industrial designer: but not not everybody user interface: you can go back to the shop industrial designer: and user interface: and they marketing: Yeah , industrial designer: Yeah . user interface: Yeah , ser o industrial designer: Yeah , maybe something like service cen marketing: Yeah . industrial designer: Or you could well you could s actually look at the place-holder you talked about earlier , user interface: Well already digital information is sent t to the the standards , T_V_ connections , industrial designer: Yeah . user interface: you can see what's programme is on on the new channels , so maybe j they we can send that information along with standard T_V_ industrial designer: Well then then it's be back to the building a receiving well if it's actually worth it to build it in , user interface: Receiving . industrial designer: but I dunno , it it would be bringing more costs with with it user interface: Difficult . industrial designer: and marketing: I I think it's most cheap or cheapest to just do the updates at the service centre or at the shop . industrial designer: Like when you when you buy a T_V_ you just ask well I'll marketing: It's it's it's not a lot of work , just one docking station where you put it in , industrial designer: Yeah . industrial designer: marketing: And your vote ? user interface: Well , I was doubting about which one to take , but you've convinced me that if you di display buttons about the same as they would look on a normal remote all elderly people will know what to do . user interface: Break it , I don't get marketing: Yeah , th th th that i Yeah . I will put my minutes I have updated them so s they're updated in the shared folder too . marketing: Thirty minutes ? project manager: Thirty minutes , the marketing: How minutes ? project manager: Failure . the specifi specific instructions for the next meeting you will all will receive at the the the email . I don't think I can say much about it , so wait for your email and hopefully you get it done in the in the thirty minutes , and I w will see you after the lunch break and the thirty minutes . marketing: One question , project manager: Yeah ? marketing: how late do we have to get back be back here ? project manager: well thirty minutes . Thank you , that was a very good session I think , user interface: industrial designer: project manager: we we user interface: Yeah , is it possible to store this on the share documents or what marketing: Yeah , me too . project manager: Yeah , because all things are stored in smart board dot X_D_K_ marketing: Yeah , v project manager: and that's in marketing: But but you can open a from your pr from your laptop . user interface: Oh yeah , it's not connected to the project manager: You all have the the questionnaire again about the after work . user interface: The questionnaire , fill in we fill out d after lunch or project manager: well , it's it's simply filling oh no , it's it's also filling out no , I'd do it after lunch I think . user interface: We can leave the P_C_ on I think , yeah and return to the marketing: Yeah , of course . industrial designer: marketing: To my exave executive project manager: My executive big room with the with the panting
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I just thought marketing: What was it , problem ? user interface: it didn't work anymore . industrial designer: user interface: project manager: Welcome to the conceptual design meeting industrial designer: marketing: project manager: for Real Reaction . , and at the end , I , when I finish it off I have some input from a master class I visited . project manager: industrial designer: project manager: The the the the the concepts on we where we must reach a decision on . , the first one is really about the the the the the total package with Well , we have decided to do a do the with a touch-screen that must be a case around it so it won't be as breakable . how how about the energy ? Can you can you reload it or just have batteries which you must exchange ? , the user interface concept . marketing: project manager: At the end , I will take notes and at the end of the minutes will be at the shared folder . marketing: industrial designer: what I did was I reviewed previously used items by two two different age groups . And I just watch what the differences are and I checked , well , what what d do we want , and how can we d aim a at the target group . Well what I found was that a senior project manager: industrial designer: senior citizens marketing: I'm sorry . industrial designer: They , well , they like more the they like the traditional materials , like wood and and such more . , they they they they like luxurious styles , where whereas the young and dynamic , they like a more soft materials . project manager: industrial designer: soft and fluffy and colourful and marketing: industrial designer: Well , shapes are curved and round . project manager: a soft material for a remote control ? industrial designer: No , I'll I'll get to that . industrial designer: But the two basic sources that I found were the best possible were the battery versus kinetic . I figured , well that's ki kinda high-tech , when when you have a remote control that well , when you pick it up , it has power . industrial designer: Well , we could also use a battery , that's a bit marketing: Yeah but when the power gets low , you have to shake it or something ? project manager: user interface: industrial designer: Yeah . Or you can go for both ? user interface: Oh , have you considered the option of using a solar panel ? industrial designer: Yeah , I actually did . industrial designer: and you you could you could use normal light , but you wouldn't get the same amount of energy that you would from a battery or something . industrial designer: for ultimate b n use of solar panels , you could actually use you could use solar panels , but you ha you'd have to implement them into the remote control , leaving you a bit less space for the interface . industrial designer: So so i i it it wo what's actually I I c just in f I've figured it out that well , seeing that you'll always be within the l distance of T_V_ , and the from T_V_ there comes a a a whole bunch of light . industrial designer: But , well you just take up all the space , and you wouldn't have the full amount of power actually used . project manager: But you prefer kinetic ? industrial designer: So I I prefer kinetic because it's well , the costs aren't that much higher , and , ju just a bit more high-tech than than a normal battery . industrial designer: if No , but d Well , you pick it up and you press buttons and y well , you project manager: And that's enough to to keep the energy level industrial designer: Yeah , well actually it is . industrial designer: And it it if it isn't , you just shake it a bit and and add add with power up again . industrial designer: But , what l what Jarek said , you could you could use a battery that you'd just keep it on the recharging whenever it moves . industrial designer: And so that well , user interface: industrial designer: f furthermore , you you we checked the cases . You ha I you sim you simply add a basic standard model it was kind of square and I figured that's a bit boring . , single curve , it's just a well , you know , it's just a nice curve . industrial designer: That gives you an whole new effec project manager: Dynamic dynamic look ? marketing: . industrial designer: Yeah , that gives you a younger and more high-tech look , I f I figured . marketing: But , are you going to draw it ? industrial designer: What ? user interface: Th th yeah . industrial designer: And then in three-D_ effect you could go user interface: marketing: project manager: industrial designer: So y you you just Yeah , this is a this bit difficulty in marketing: user interface: industrial designer: I didn't take a major in art . So But but you could have a whole new the back back the the the depth , you could you could just play around a bit with . industrial designer: but just a Well , furthermore , well , plastic versus rubber ? You We could choose what what's better , plastic or rubber . project manager: That's the material the younger people want , ain't it ? user interface: industrial designer: Yeah , yeah plastic is Plastic also has that cheap feeling to it , like plastic Your your I usually associate plastic with something that's cheap . Well , we discussed it in a previous meeting , so I figured I'll just leave it at the L_C_D_ . And chip set , well if we are going to use traditional buttons , we could go with a simple chip set . But if we decide to go on a n L_C_D_ screen , we would use an we have to use an a advanced chip set . If it isn't manageable budget-wise , we'd have to go over to to sim to simple buttons . So I bet a big company in Korea or Taiwan , like Samsung , can give us a big discount on the chips , so industrial designer: user interface: Yeah . industrial designer: Yeah , probably , but But yeah , that's that's marketing: So That that shouldn't be a real issue , I think . I'll I'll I'll just add , I put a big summary here , so we could discuss it a bit . what i what are your ideas concerning battery versus kinetic ? marketing: user interface: I think you should use kinetic as a back-up . project manager: industrial designer: Yeah , well Fifty cent user interface: industrial designer: why doesn't And then we have single-curved versus double-curved . industrial designer: rubber ? user interface: isn't possible to make combination with kind of rubber is or bendable remotes where you've got a . industrial designer: You user interface: Or do you think it industrial designer: I figured it will be m rather than hard user interface: Rubber casing , yeah . industrial designer: because well if you use an d a touch-screen , it's just a casing around it . user interface: is it possible of is it necessary to make a touch-screen square ? It isn't , I think , yeah ? industrial designer: Well , m I don't know . user interface: We're We put fashion in electronics , industrial designer: That isn't user interface: so maybe we can marketing: ? Yeah okay , but if you have a square L_C_D_ screen , and you put a case around it that has like bulbs or that that covers part of the L_C_D_ screen . industrial designer: So so so what are the opinions ? rubber or plastic ? I I I prefer rubber . project manager: Yeah ? industrial designer: Yeah , you too ? user interface: That's good . user interface: Well , as long a as long as it's it's it's firm , and you don't it's not bendable or something , project manager: marketing: yeah . industrial designer: Yeah , it it shouldn't it shouldn't flop over when you hold it in your hand project manager: Okay . industrial designer: No , that that that that's gonna The the chip set will hold it firm in place , marketing: user interface: Okay . industrial designer: and and and and a L_C_D_ screen also user interface: It might even bounce back when you drop it on the floor . marketing: industrial designer: tra traditional versus L_C_D_ , well I figured we we all set on that . Well I figure if we go for L_ L_C_D_ , we we should have the advanced . user interface: industrial designer: marketing: Okay Last week project manager: marketing: I went to Paris and Milan for some trend-watching . In Paris and Milan , we asked different people , differing in age and in income , the amount of money to spend , what they like in design and material nowadays . industrial designer: Well , the Teletubbies sh project manager: marketing: You wer you weren't in Paris ? Okay . Okay , our secondary audience , people above forty a forty years in age , they like the dark traditional colours . Yeah , materials like wood that project manager: Yeah , but wood is not a not a material you which you build a a remote control of . industrial designer: marketing: The that isn't wood anyway , but Okay ? But , that's our secondary audience . project manager: Would you prefer that you can choose the colour of your remote control or marketing: I'll I'll come to that in a second point . industrial designer: project manager: marketing: Here , think about removable covers , as seen in mobile telephon telephone market . industrial designer: marketing: Like the Nokia the removable covers , just put a red on it and go to the shop and buy a green one . So to come back to your question , I think and the people in Milan and Paris also think that the rubber should be pretty hard . The phones and the project manager: industrial designer: Well , I actually saw a phone that you could use as a remote , so Yeah . project manager: marketing: in my second sheet of personal preferences , we have to reconsider the speech function recognition . project manager: So that you say S_P_S_S_ , and it goes to marketing: Yeah , like something . marketing: You you can see that the market is just screaming for new technologies , like speak speech recognition and stuff . But , we have to keep the cost in in mind , but it user interface: Twelve fifty marketing: Yeah , it it can be very expensive . project manager: Yeah , but you don't use that th games when you watching television , I think . But you don't use games when you're d when you're making a telephone call . user interface: When your parents are watching some boring program , you can take the remote and do something else . Well , I do that , but Okay , and project manager: industrial designer: marketing: And third , I stick with it , the log-in functionality with the slogan , take parental control to a new dimension . Well that's a just simple PowerPoint mock-up I want to m make it more as dynamic for you so I'll draw there . So if you press system , that's marketing: user interface: Yeah , well m multiple system options can , maybe five or ten or or one , can fit in . Or maybe even a step further when you want to t have some other options that are not programmable with one horizontal button . And well , how do do we want to look at f Yeah Does a remote look Well , it's you've gotta hold it in one hand . So the middle like all remotes have to be in a little bit small , so you can put it in inside your hands . One thing you've gotta keep in mind , keep the remote clear of too much functions at the same time . project manager: user interface: know that if you are changing the menu structure here , And well , I still believe you should keep displaying the buttons . But if you're programming the colour of the T_V_ , do not display twenty other options that are possible . Do not have to select a screen first and then brightness and then colour and un-plus , and push plus twenty times . And when you get to n to to ten , ye and want to go back , well you have a problem . Just m most most modern T_V_s , you you press one zero , and it goes to ten . , what do you think about a back-and-forth come-up button ? project manager: user interface: Yeah , yeah w Yeah , I I find I must trying to tell it . marketing: But if you go from two to eight , and you want user interface: Or if you're watching Studio Sports on on seventeen , and your wife is watching some soap on two marketing: Yeah , and on two . user interface: And if you're using that button a lot of times , well of course the menu will still be displayed on the screen . But if you're really switching between two channels , you won't have time to d use the other options . project manager: I think we can discuss a little about the the three kind of revolutionary things Tim came with . marketing: industrial designer: project manager: industrial designer: project manager: There's n not too much decision on that one so I think that parental control is a good function to to put in the remote . marketing: Yeah but What I see How I see it is you put it on the the remote and then you have like a Windows log-on screen with parents , children . marketing: And w when you want to use the parents option , you have to user interface: It it has to be fast . You don't want to to go down and watch the news at eight o'clock and turn it on and wait twenty seconds for for the log-on screen and then remember your code and all kinds of settings . marketing: Yeah , ok project manager: No but I think most people find it much more important that their children don't watch sex or violence on the television , and wait ten or fifteen seconds longer , so they can finally watch it because of that . You c may use like when there's X_P_ , a simple log-on , d you just push one or two or three . user interface: And if you push parents , then marketing: That then then then you have to go to three-digit log-in . user interface: And if you w you push p children , you don't have to log in , but you can only watch children's channels or marketing: It automatically goes Yeah . Well industrial designer: I don't know if it's worth the time and effort we are going to spend on it . Because well it's a simple function , but it's gonna take a lot of resources and a lot of time to programming it . And I'm not sure if it's actually worth investing that much time and effort into it . project manager: Well I think that's a b there's a big market for it , industrial designer: I don't know what project manager: because you Yeah , you read many times in magazines same kind of stuff , and you heard on the news that that he Yeah , they believe that children are influenced by the television , industrial designer: marketing: yeah . But there are a lot of people will below forty who have children in young age who who want to not watch violent or user interface: Yeah . user interface: Just make through a remote as it is , but make an option to insert profiles , project manager: Yeah . user interface: 'cause if my grandad would buy this remote , he wouldn't want to bother with all all the all the things to do . project manager: That's a that's a better idea ? marketing: Yeah , w It just has to be w when it's deliver out of the store , it has to be just simple and plain . marketing: But if you want to install it personally If I got kids , and I could choose between two remote controls . user interface: You're thinking about some channels they cannot see , but well , I I when I think , oh yeah , for the f for all the standard channels , and only for maybe after ten o'clock in the evening violent films and movies will come industrial designer: marketing: user interface: and maybe maybe some some timing will be needed instead of of channels , marketing: Yeah . user interface: because if you're watching , I don't know , you're in the at day , cartoons will come up m on maybe Friday night . But maybe there's some option that that t the kind of show view numbers are violent , and that they are blocked out . user interface: Yeah , the disadvantage vantage is that someone will has to send all the show-view numbers of the programs that they remotes and edit it all , project manager: Yeah . industrial designer: But , well , if you want to I i i if we in incorporate the parental control , let's say we do , and and well whatever , cho child just goes up to the T_V_ and presses up for instance . user interface: Well , yeah you could say if parental control is only it it'll go from fourteen to sixteen with the page-up then , but industrial designer: But that Well , I'm not sure because for that to happen , you d you will have to receive a signal from the remote control , so it would , yeah , have to be constant constant signalling . industrial designer: What m what may be better is to incorporate an a separate device that that you can program with the remote control . So there's n that's there's besides the remote control , you'll have a separate project manager: I wouldn't put it in an optional device . industrial designer: Yeah ? project manager: If we do it , we we must do it in a kind of ways that like a profile , a parent profile , and a family profile , and otherwise . marketing: And and you know w when you install another device , children can still go up to the T_V_ , p pop open the thing and and and g project manager: Yeah . But industrial designer: But , only difference is the the people buying the remote control will now get the f added feature of parental control , project manager: industrial designer: and those people wouldn't necessary want it . And what do you guys think of the games in the voice recognition ? I personally think that that becomes too much . user interface: Yeah , well yeah , I project manager: It's more like it gets you to the functionality , but user interface: A mail too from management that it's very popular to use voice recon recognition . user interface: But I don't think when you're watching T_V_ , hearing loud noises from the T_V_ , someone screaming one , and you f the channel switches , Yeah . project manager: That would user interface: As long as it's isn't a primary feature of the remote , marketing: That that doesn't c that doesn't co user interface: but marketing: Yeah , that that doesn't cost a lot of extra resources , I think . So that will that that that must be in it , you think ? industrial designer: Yeah , that will be nice . And the parental control are user interface: Optional in project manager: optional ? marketing: Yeah , it's it's in it . But too ma I I think so , but user interface: But how we do it ? project manager: Yeah . user interface: Well , I think also it's a good idea , buts very difficult to incorporate . user interface: Is t some menu function , you choose parental control , and maybe four files will emerge from menu where put it on . , but will there Like the first idea from You can buy it without and with parental contr control ? Or are we going to put it in and just user interface: marketing: To put user interface: You can put on marketing: Yeah , to put it in always . And you can just s when you buy it , you can select personal preference , parental control on , and the password or something . I I figure if you had two different remotes , you could bo choose one with well a receiver in it . marketing: Yeah ? I thought they were just project manager: Yeah , you yo industrial designer: Yeah , you you have some T_V_s any marketing: a able to receive . user interface: Well , maybe you just have to restrict it to what programs , where the parent says , you cannot watch channel seven , nine , and ten , and you cannot watch all channels after ten o'clock . industrial designer: Well yeah , you could you could easily you could easily you could easily to the mote control . But , on the T_V_ user interface: Yeah ? marketing: at least my T_V_ , is a is a compartment which you can press . marketing: And there are buttons behind it which you can use , if you d if you don't if you don't have a industrial designer: Yeah . industrial designer: Yeah , you could you could you could go like user interface: or make it ourselves very diffic industrial designer: that that would actually make things a lot more easy . industrial designer: I'm not sure what marketing thinks about it , but marketing: Or j Yeah . user interface: marketing: Ah project manager: marketing: I have to consult my legal advisor about it . So I think we have decided on the things that from Janus , the energy , the combination between battery and kinetic . user interface: industrial designer: project manager: The case will be double-curved and rubber , in a fr flashy fruity colour that with cover is removable . project manager: Yeah , but you have that in the user interface: What I was thinking about is just a menu structure , when you don't use it is simple . You use the user interface: And when you push system properties , entire list pops up with e ev all kind of f stuff you can program . industrial designer: Well yeah , you you could actually build in a function that you can program it yourself , for the more advanced users . Because you can you can like build in a back-forward button , and some po somebody would just want to watch two channels . project manager: We take it to the other meeting , okay ? I have a little w little chat to do marketing: Okay . project manager: I went to a master class and two things are are can come in handy for us . Knowledge engineering and the fact that that that the idea of knowledge , sharing and learning knowledge from other companies is like that . marketing: project manager: It's it's very hot at the moment , marketing: project manager: so it's it's mostly for the management expert to to look what other marketing: Marketing . marketing: Yeah , that's my function , to industrial designer: project manager: W user interface: marketing: Okay . project manager: What other companies had to also with the the the the marketing campaign when they put on a newer remote , just some Yeah . project manager: they're a ha they're at Yeah , benchmarking , that's the word I saw . marketing: project manager: I couldn't Okay , another thing is there were there there was a survey , and it came out that people like to buy things from a single large provider , instead of those who are partnering with us . So , we must we must bring it as if Real Reaction is is big company , a trustful company , and it has m marketing: How I know a marketing name for our product . project manager: I had a I had another idea to put the whole the whole idea of Real Reaction and a single brand and that kind of thing . marketing: - ? project manager: When you put on remote , you see a kind of a just like when you telephone , you see a little animation . user interface: marketing: Yeah , okay , but it has to be like a split second , because you have to put in a code also and project manager: The user interface: Yeah . But w th the idea from this thing is that we must present it as a as we are a a single large provider who will stand on our own . industrial designer: Well , if you if you have the l L_C_D_ screen , you can you can have a small logo i at the bottom . user interface: Yeah , I It's ok For f project manager: That's what they said in the master class . user interface: Oh , for the next meeting , right ? industrial designer: marketing: project manager: N , next meeting starts in thirty minutes . marketing: Who who gave you the master class ? project manager: The master class ? marketing: Ronald Betenberg ? project manager: Franz Mehler's . industrial designer: project manager: idea that you the the industrial development centre and user interface will work together on a prototype . user interface: industrial designer: So we're going to work together right now ? user interface: Stay here and project manager: Yeah , the well , dids this what I what I heard . project manager: But keep an eye on your laptops for a real industrial designer: Yeah , I'm not sure if we we Because I saw something about individual actions . project manager: Yeah , but th there's there's still the my instructions that you will work together
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project manager: l so let's wait it marketing: project manager: we have we have must , user interface: Some creative project manager: we must have some time for that because it will be yeah , quite a lot of mathematics . project manager: And after that , an evaluation of the process how we how we have done it here with the SMARTboard , with the with our laptops , with the all all this . So , we've worked out this concepts , how to how to hold it , where to put the buttons and and stuff . And , well , we began with with a form of shape , that is is easy to hold w in one hand , left or right handed . industrial designer: user interface: So , we made i it a little bit less thick and it has some ar artistic meaning . project manager: user interface: well , during the meeting I showed you the concept of placing the buttons on top , usable with your thumb , and the menu structure , if necessary , with your other hand , so it's just gonna hold it easily . project manager: user interface: And it has to be acce accessible with your other hand too , of course . industrial designer: Yeah , well , and as you saw , we would just have the basic remote with the panel L_C_D_ screen . Well , these would be the main buttons , h you could change them later on in your own profile if you want to . marketing: project manager: industrial designer: This is for the added effect of well y youth and dynamic . project manager: industrial designer: Well , what we figured is we'll show you a picture later on you have more b a better idea after that . industrial designer: And , in these bumps you could actually put some electronics that would you can make a more thinner design , marketing: Yeah . Oh , we added that this can be held with your hands for this maximum is om yeah , one and a half centimetres . S and you can just be the the layer of the touchscreen and some have some wires underneath it to make it as thin as possible in the middle for good grip . industrial designer: Yeah , f , as colours , do you do you have the picture in user interface: Yeah . industrial designer: And and for colours , we we figured starting with basic colours like white or metallic grey . It would be best to to appeal to a broad public and make the covers exchangeable , industrial designer: so it d user interface: so the young people will buy an orange and a red and blue and a purple , industrial designer: Or blue or whatever . user interface: but when the o older people go in the shop and they see an orange remote control , it would be less appealing than a white one . user interface: they think , ah I'll buy for a couple of Euros some noi nice hip marketing: . Maybe it's an idea to sell it without a cover , so that you can pick a cover in the in the shop . user interface: Well , I think a cover is necessary , 'cause als otherwise you'll just have the L_C_D_ screen . user interface: So , there must be some cheap standard cover , maybe white or something , marketing: . user interface: that's could comes with it and you can buy , so we can make extra money . project manager: Yeah , but you d you mustn't forget that our target aim is younger people . project manager: we had decided to put some flashy fruity colours in it , and in the survey from Milan and Paris it it came out that the d the older people are more willing to to spend money on extra features . So I think it will be a better idea to have some flashy fruity colours as as a standard , user interface: Okay . project manager: and for the people who really want a more sophisticated , more traditional look , they're willing to pay that . project manager: So , maybe it's an idea to put that as an extra and not as a standard . user interface: Well yeah , a colour of a wood style , a white c and a couple of h hip fruity colours . user interface: And lea l delivered standard with a fruity colour , but not too not too much . industrial designer: This isn't this isn't too much , is it ? user interface: Yeah , okay . project manager: Well , the buttons don't have to be all all of industrial designer: Yeah . industrial designer: I marketing: Yeah , except for the buttons it's it could be a standard model . project manager: Okay , marketing: Okay ? project manager: so we gon we gonna evaluate the marketing: We're going to vote . industrial designer: Why ? marketing: Most true ? industrial designer: Yeah , it's not just designed for people under the age of forty . marketing: so industrial designer: So marketing: so a o one is appropriate ? user interface: No no , a little more in the middle . industrial designer: Yeah , two or three , because it's not just the qu question is aimed at is it designed for people with age below forty . user interface: it will be primary appealing to to m minus forty , but also appealing to marketing: Three . industrial designer: marketing: Yeah , acco according to us , it's one ? Or project manager: Yeah . user interface: Yeah , industrial designer: Yeah , I I think user interface: it's the marketing angle on television . marketing: Yeah , user interface: We have a wonderful marketing: p s Of c of course you have to be very positive and enthusiastic about your own product . marketing: False ? user interface: And volume is impo marketing: And volume ? project manager: Volume is true . marketing: Big and clear ? project manager: industrial designer: Yeah , the they are big and clear . user interface: Otherwise , the people who read this are gonna think we have no teletext button . marketing: It's it's not industrial designer: So , it's w yeah , it it it marketing: yeah , it industrial designer: it isn't entirely unclear , marketing: J industrial designer: but So , I wouldn't give it a seven . industrial designer: What do you think , Mister Project Manager ? marketing: Yeah , it's it's yeah . user interface: and marketing: industrial designer: Yeah , it has these all these fruity colours and it has a strange shape . industrial designer: So , if you so if you have trouble finding it user interface: But , it it's not making any sound , marketing: user interface: have we deciding ? marketing: Oh , okay , user interface: So marketing: but If you put your normal remote control under your bed , or you throw this remote control under your bed , is it better findable ? user interface: It'll make a difference . marketing: Four ? user interface: marketing: Fi project manager: So , if it's in the dark place , you still see it glowing . It's it's it doesn't really make a lot of industrial designer: Well , then then I'll go for four . project manager: Ah , you must see it as , w according to the the other remote controls , there may be there in your T_V_ room , this one will stand out , I think . marketing: Yeah , project manager: Exa I think that that's what it's about . marketing: it it's user interface: If your fifteen remotes in a drawer , you find it , yeah ? project manager: If it if this lying on your couch , you're you're you think what's that for kinda orange thing . industrial designer: marketing: Like , no not not seeing it , but lost it in the house or something . industrial designer: Well , if i if you see a strange shape lying somewhere , then you'd recognise it as , whoa , that is strange . user interface: Yeah , mostly when you lose your remote control , it it's under your marketing: Yeah , okay . user interface: I would call choose two , industrial designer: user interface: 'cause we decided not to make two f fresh colours , as it would not . marketing: Easy to use ? project manager: Yeah , can it be zero ? industrial designer: Well , I don yeah , it is kind of marketing: Top easy to use ? industrial designer: It marketing: It's it's not the most easy to use user interface: No , you can do two , because industrial designer: No . marketing: Yeah , but the most easy to use is just with one button user interface: But It is r it is rather easy to use , because you have the primary buttons always visible . project manager: marketing: on t Yeah , okay , but easy n not not the most easy to use , I think . project manager: What's the time ? We also have to do the evaluation , the production costs and stuff . project manager: You haven't seen a more innovative thing in Paris ? marketing: The remote control has m remova removable from Multilux . But , maybe make it two , because the games are in a sub-menu and not it's not an entire game . Yeah , if the costs are under twelve and a half Euro , then we can ra move on to the project evaluation , as we have experienced it . We have to fil , want to do it in and see if we stay under the twelve and a half Euro . project manager: Sample sensor sample speaker ? user interface: No , the advanced chip is industrial designer: No . project manager: But is it s it's not made from a single uncurved thingy and then and then user interface: You no . user interface: Yeah , marketing: Yes , user interface: 'cause the layer around it fits around the bubbles on the o on the the back of the marketing: three . Then we'll see we'll we'll see wha how much we are over budget . user interface: Yeah , if if you're honest , we'll type one , special colour . But yeah , it's it's it user interface: j maybe we'll finish the the list first and then look back , aye ? marketing: That doesn't account for this . So , what's the thing we can change ? user interface: So industrial designer: But user interface: No . industrial designer: Well , other case , we can make it single-curved or uncurved . project manager: The kinetic thing , can we just skip it , user interface: Just cut off the kine yeah . marketing: What do you think about putting a battery in it , but also selling like the covers , a docking station project manager: Yeah . user interface: But you can use rechargeable batteries anyway , just you s you have to recharge them manual . industrial designer: Okay , project manager: So industrial designer: well you you can go from double-curved to single-curved . project manager: b but i but the single-curved is just oh user interface: Yeah , so we have to bake the ba back flat , and then industrial designer: Yeah . user interface: No , it's it's just one curve and not a back curved I think . Or industrial designer: It's just yeah well , the single-curve that project manager: Oh , okay , okay . industrial designer: project manager: And then w yeah , and then we could have it , but it's its' well it's it's r it is the main point of the the the the look . marketing: Yeah , user interface: Yeah , but what else do we have to cut out ? No advanced chip , that's a little bit of problem . project manager: So , user interface: Although , can we make it with a regular chip ? project manager: okay , a little less conversation . marketing: Hey , those ar arcs , why are there for ? project manager: Sorry ? marketing: The blue blue project manager: Fill in Just a user interface: Explanation . user interface: Yeah , but does it fit with our design ? project manager: well , the only thing that don't user interface: Do we have to u adapt it ? It's single-curves . user interface: W Could we just make the bubbles cut off the back , and then we're has industrial designer: Yeah , we just make it flat . industrial designer: But , you do l marketing: But , wha 'Kay , look , what is the If you make it double-curved , it costs one Euro more . marketing: fun function more like industrial designer: Worth , does it have added worth ? user interface: there's an a a athe aesthetic value , but not functionality . industrial designer: R if you promote a kinetic I kinetic remote control , that would b sell better than an a normal remote control . industrial designer: No , well , y , y you can go into your neighbour and tell him , ha , my k remote control is kinetic . marketing: What a what about all the m the environment freaks ? user interface: Yeah , but it doesn't fit in our co cost profile . project manager: Yeah ? Who because if you want to go to kinetic , you're you're on thirteen and a half and you must go to flat , marketing: project manager: and I think now it's it's more of a compromise user interface: Yeah . project manager: And if you make the single curve ha just a big curve , then it's then it's marketing: user interface: Yeah , just one big curve . industrial designer: That's one of the functionability project manager: Okay , well , considering we have marketing: Ah no , we have to do all those hours again . industrial designer: user interface: project manager: Well , we were above , so we did a little redesign marketing: Yeah . Were there room for was there room for creativity in our meetings or in your individual meetings ? user interface: marketing: . marketing: It was just fixed information and get your stuff from there , and I couldn't go on on i on the internet and search my own stuff . industrial designer: Well , I th I think you two , especially you and and Daniel , you d you you both had the less creative roles in the project . industrial designer: 'Cause I think m user interface: We could just sign up an remote if we liked . industrial designer: I think Jeroen and I , we had a more design we could have more we had more room for creativity than than you two . Cra industrial designer: Nah , the leadership wasn't crappy , it was the leader that was crappy . user interface: Yeah , example of crappy leadershi marketing: No , leadership was user interface: Okay , yeah . marketing: you could have but , it was your first , no no disrespect or something , project manager: industrial designer: marketing: but you could have structure it a l little bit more . marketing: So like , I I was talking most of the time the first meeting meeting , and user interface: You could of said , shut up you fool . marketing: But project manager: I was a I was also very unhappy , very unsatisfied about the marketing: About me . industrial designer: project manager: So , I hope the the the other meetings industrial designer: Try to learn from your mistake . project manager: get better and I think the the last two meetings also we we reached some good decisions about talk marketing: No , it you did better . project manager: teamwork ? Well , maybe that's only Yeah well , it's for us , because user interface: Well , we work together on a project , but everybody has his own task . user interface: So , it is a little bit marketing: project manager: But , really teamwork were you two user interface: Yeah . project manager: Yeah ? industrial designer: It's it's just user interface: Stupid stupid pen , but project manager: No hard feelings . industrial designer: user interface: in in writing letters , of course , yeah ? Yeah , normally , this the w Block letter sign it , yeah ? project manager: O Just user interface: Just just write your name in in one line . project manager: You can be you can go quicker , 'cause then it it won't notice it . project manager: I follow the Master class for the SMARTboard , so I think that's the that's the main issue . marketing: But , a and the first two meetings I brought it with me , but I didn't use it at all after the first the first meeting . industrial designer: No , it doesn't have that much added value to the project manager: Huh . As as I said a m a c few moments ago , it I would like , myself , to write with a normal pen , because must Yeah , it's almost the same concept , but you can just sim more simply put it on our scanner . user interface: I it's the same concept as the pen , where you f have to download the software or s very slow . project manager: And the SMARTboard is useful , but the the pen is I not user-friendly , I think . project manager: Be it it takes a lot of time to draw things and to write things , marketing: user interface: Yeah , and it's it's not very precise . project manager: and that's the user interface: We're trying to m to marketing: Yeah , like when you do this . user interface: Yeah , it may Yeah , and tr try to wri write your name in a in a normal size , yeah . project manager: Yeah , but that's not th the the you when you at a foreign audience , you b don't gonna wr write small . user interface: No , a as you saw on on this drawing , just open open this one or that one . It's th it it Yeah , we had more problems even here when we trying to draw these buttons , it's almost impossible to get clear when you're project manager: Yeah . New ideas ? user interface: M Abo What kind of new ideas ? project manager: Well , the the idea of the touch-screen is marketing: Do you ? user interface: Yeah , project manager: marketing: Go on . project manager: I'm just user interface: New ideas about the working of this software , about about the project , about the remote controls or marketing: Yeah . industrial designer: marketing: project manager: But the new ideas found for wi with working with this software ? user interface: Not really , just they have to improve it . project manager: Not really , yeah ? user interface: the concept is okay , project manager: Yeah , I think user interface: but it has to be quicker . , it is still opening my programme , n almo almost my entire computer is locked up during the process project manager: Yeah . People will still feel the need to to write it quickly on a page and not download it and save it , and project manager: Yeah . user interface: 'Cause when you use a pen , you can just draw like you d draw normally , project manager: Yeah . Or at least when you you don't have to adapt to the technology , just you can write in the way you normally write . user interface: Nah , okay , I I it's my opinion that I marketing: But I think this is better than regular flip-overs , but user interface: Yeah , it's can be saved easier . user interface: But if you're in normal flip-over you a lot of people write text . user interface: And writing text , yeah , you've gotta really do your best to write some project manager: Yeah , and and maybe some functions for circle or a square . industrial designer: Mean marketing: Yeah , but insert image isn't available ? user interface: 'Cause then you could marketing: Here . project manager: But not the the the the predefined squares I think user interface: So you can marketing: Hyperlink ? Hey , what if you do like hyperlink ? user interface: With W_W_ dot Google dot com . user interface: There's one way to project manager: Is it marketing: 'Kay , double-click it . project manager: So you have user interface: Well , it's project manager: as you saw , you have a little Oh , you can Yeah , thank you . So there the the the functionality is there , but it's not it's not ideal , user interface: But project manager: and it's it's very user interface: . project manager: if you if you have thirty , forty minutes for this kind of things , user interface: Yeah . project manager: and we are now with four people , user interface: And that's m project manager: but it well , imagine you are here you're with the ten people and everyone user interface: That's mostly the case , from the over here with the managements you get two minutes to make your case , project manager: Yeah . user interface: and if you have to do all this kind project manager: Two minutes of drawing , yeah . user interface: And th the one or two things you have to draw when you're there , just use a flip-board . marketing: What I really miss also is industrial designer: project manager: marketing: is a d is a turtle industrial designer: marketing: is a decision decision system like With the evaluation , you have to Polls like , what do you want , a one , a two , project manager: Yeah yeah . marketing: maybe a a l a little application like give your own number and click one two three four five six seven . project manager: Yeah , just like he said with the with the a screen which you can write , also a kind of voting mechanism . industrial designer: But , problem is , well you can't discuss anything well you you ca you can , but you will discuss a lot less than l like we did now . industrial designer: But , well I we said , no I w th think two , because this and this , and then you can react on it . industrial designer: But if you you put a three on it , just figure well , everybody knows what I'm knowing , so they'll all just put a two on . industrial designer: But then , I think the idea of one person entering it and the rest discussing it , that isn't that bad idea , actually . marketing: That's it ? project manager: well , just about , user interface: When are w industrial designer: project manager: because marketing: user interface: When are we going to produce it ? project manager: Yeah , tomorrow ? , the costs are within the budget . project manager: But , before we going to celebrate , I have a little question which you can't answer , marketing: Yeah . You might thinking what the hell was he doing marketing: What is an end report ? project manager: about all the meetings , what we have decided , a r r a report of this day . project manager: that must be made , but I don't know , here is standing whoa , we can celebrate now , but the end report is marketing: Oh , you ha you have ten minutes left , I read . Because I think it will it must be marketing: You you already made a beta version , or project manager: Yeah , it's a three with seventy five marketing: Pages . industrial designer: project manager: No no no , marketing: Hey ? project manager: I'm just marketing: Oh , okay . industrial designer: So you you finished it actually , and so we just have to read it and say yes or no ? project manager: Well , this not nit it user interface: Yes . marketing: Maybe the user interface: project manager: Yeah , I understand you , I can talk a little bit Dutch . industrial designer: marketing: No , you have to put , switch channels at the top , because that's the most used function and teletext at the second project manager: Oka okay , okay , I I really didn't knew that . , well all the things we have discussed , the energy , which turn out to be batteries , so that's user interface: Yeah . Well , okay , maybe you can add it later that we decided in the end because of the cost . , he here it is still double-curve , the rubber , the flashy , the fruity , the removable . project manager: And the the added functions like Tetris snake , it's under the parental control , the touch-screen . industrial designer: project manager: So , it's just a summary of what we had discussed industrial designer: On thing One small thing , the added functions . , was it included in the cost ? I don't think so , eh ? user interface: Ah , it's very cheap . marketing: project manager: you you maybe you you you you come at marketing: No , it's it's not very cheap , but that project manager: It's very necessary . Okay , but so we can discuss that user interface: He'll do it in his free time . So project manager: we can discuss that kind of things I think with the with the the board of industrial designer: marketing: Yeah . user interface: You can ask your personal industrial designer: project manager: Okay , so anybody misses something here about user interface: Yeah , the end conclusion . project manager: Yeah , okay , user interface: But project manager: that's that's what I'm gonna write b between now . project manager: But , i in here nothing user interface: the decision to make the buttons on the top , and the menu on the project manager: user interface: Don't save it , aye ? project manager: Oh , that's cool , Tim . user interface: project manager: Well , I'm I'm user interface: why are only the first five SMARTboard files project manager: I'm going to finish my end report
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user interface: project manager: It's important to place your laptop exactly on the marked spot over here . marketing: What ? user interface: No mouse needed ? marketing: I've got a touch-pad . marketing: Do you know how how I can wake it up ? user interface: A touch-pad ? marketing: No , my laptop . project manager: some of the oje objectives are that is has to be original , trendy , and user-friendly . You all received an email with a example of our explanation of what the particular level of design means to the different functions , and you p you probably read that already , so I don't have to tell you about that . project manager: Okay , first we're gonna gonna try some different things with the tools we have over here , so you get acquainted with these meeting tools . You can upload your documents to that folder and then you can open them over here , so you can do your PowerPoint presentations on this screen . , we're gonna skip through th user interface: Can we see the white-board on our laptops ? project manager: No , no . user interface: No , I saw I saw the file , the smart-board that X_B_K_ but project manager: Oh , no . Is is if it's mainly a thing for in the meeting , so I don't think it's I don't know if it's important . , we well , we use the same file during the whole day , and you can make new sheets by by pu puttin pressing on the blank button . And you can make new fi new blanks , and you can change the line width and the colour of the pen by pressing on forward , which y you have to select pen format . , every participant should draw his favourite animal and some of its favourite characteristics , user interface: industrial designer: project manager: on blank sheets with different colours , with different pen widths . And I like its overall aggressive look and Well , that's what I like about piranha . , I don't know what my favourite animal is , marketing: user interface: but the easiest animal I can think is is a bird . project manager: marketing: user interface: I will marketing: project manager: marketing: You know , I thought of that actually . project manager: user interface: Yeah , it's the most simple animal I know , I think . user interface: M marketing: I haven't got a favourite animal too , so user interface: Pictionary . user interface: industrial designer: Which is not as the case with with bingwings and project manager: Well , you can have a piranha at home . industrial designer: It's not very very good drawn , but you can see a cat from it . marketing: industrial designer: user interface: industrial designer: marketing: industrial designer: It's marketing: user interface: industrial designer: Ah , it's not scared . user interface: marketing: He's crying because it's ugl because of his ugliness . industrial designer: project manager: What do you like about it then ? marketing: industrial designer: it's i most cats are small . Okay , user interface: marketing: project manager: and then we are through the tool training , I guess . industrial designer: marketing: I wouldn't call it training , but project manager: Okay , this is something about the project finance . user interface: project manager: The market range is international , so it's gonna be sold world-wide , and the production cost should be a maximum of twelve Euro fifty per remote control . project manager: Okay , we're now gonna discuss some stuff when well , we're gonna brainstorm about what kind of kemoro romo remote control it's gonna be . Do you have know what good experiences with remote controls ? Or do they annoy you sometimes ? industrial designer: Yes . project manager: Are they difficult to understand , or maybe they don't interact with different kind of equipment very well ? user interface: . marketing: I don't th I don't think the four of us got problems with remote controls , project manager: Yeah , okay . marketing: but if you see elderly people , all these buttons , and then they buy new T_V_ because their previous one was stolen or whatever . marketing: And then a totally different remote control with with different functions on different places , and half of the functions a are removed , or whatever . All th all the buttons which apply to the text functions in in one project manager: Different functions of of marketing: Well , one area or whatever , not like the button to enter text on top of the remote control and the button to , yeah , to minimise it to this this or whatever o o other functions totally somewhere else . marketing: And same for the for the volume buttons and the the t project manager: And , is it gonna be a remote control that's what it can be used for different kind of equipment , like your T_V_ and your home stereo ? marketing: Well I was I was thinking since a T_V_ is mostly used together with a V_C_R_ or D_V_D_ player or recorder , and not with a stereo , I think it should be good to include functions for V_C_R_s and D_V_D_ players , recorders . But , the D_V_D_ players and home cinema sets often double as stereo hi-fi sets probably . project manager: Oh , it is only for televis user interface: I thought it was only for television . So so we probably don't have to have to have the functions for D_V_D_ player or V_C_R_ . marketing: Yes , it is only for television , but project manager: So wha what What wha what what document marketing: Well well we we're gonna brainstorm about that . project manager: But , where where did it Where did you find that ? user interface: in the email . industrial designer: Yes , marketing: But I was thinking since it is useful with D_V_D_ project manager: Yeah , but most television remote controls support other functions as well . project manager: Okay , but we've gonna put some a is is it so user-friendliness , is a is a pri priority in this case , or user interface: True . project manager: Well , this the maybe is some aspect of the , or or some point at at which we can excel by making it very useful . project manager: That w Well , then you're you're the usability man , so this gonna be a very important task for you then . Well , other ideas ? How can we make it trendy or something ? Do by just sh shape and the look of it ? industrial designer: to go with to go with fashion and project manager: Maybe a can opener underneath it ? user interface: For the bear . Or someth something special , like M_P_ three player inside of it , or user interface: I I , no I think it project manager: Oh , well then the production costs are gonna be too high probably . user interface: I th I think yo we have to keep it simple , to get a whole market . Maybe with different type of fronts or user interface: It's international , so we have to use a standard . project manager: Well , m has to be something spectacular or one which makes it marketing: Well that's an idea of course , yeah . project manager: original , trendly , and user-friendly Well , we al also already talked about user-friendliness . project manager: No , well something trendy and original , well that that goes hand in hand I guess . 'Kay , so you the technical part of the process is something you're gonna look after for , so you have to think about what kind of equipment you want to , you know , you want to manage with it . Well , and that's an important part for you then , with gogors regards to the user-friendly part of it . The the Industrial Designer will w or the working design , of course , we will Already s said that . project manager: Oh , and what does it said ? marketing: And it said five minutes , so we got four and a half . user interface: Oh , I don't project manager: W Okay , well user interface: I didn't get a message . project manager: And it's it's clear you can put the stuff in the project documents presentations . project manager: You can all Or we're all marketing: Project joc project documents is for showing on the white-board . project manager: or or sh or should we or is important that we leave at exact industrial designer: No . project manager: user interface: I don't think Oh marketing: Yes ? project manager: Yes
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industrial designer: Okay , project manager: Yeah ? industrial designer: how can I get this on the whiteboard ? project manager: Well it's you dumped the file in the in the sh in the project document folder . , diodes , bat batteries and LED lights , they're needed and they're everywhere available . It's a common technology , like I told , the circuit board , it's the most important part of the remote control . , we can use for that fibreglass with copper wires , it's it is can be made as fast as printing paper . project manager: But you don't think it's a problem to design the technical part of the remote control ? It's gonna be easy ? industrial designer: No . M user interface: With technical industrial designer: no , it's it's just a part of a known technology , yeah . industrial designer: user interface: But I kind of industrial designer: I don't think so , project manager: Okay . industrial designer: because of the all the televisions there are a few maybe a couple of televisions with the new functions , user interface: Yes . industrial designer: but is it useful to put them on a on a standard remote ? project manager: Well , we'll see . , well I don't know if you got the same pictures as I got , project manager: No . user interface: and I think they're we have to focus on the one hand the expert view or the novice user . th I think it's it's very much depending on the user requirements , I don't s know who's doing t project manager: Well , will there be some user requirements later on ? The ones I I've received from the account manager . user interface: Yeah , but it I think that's very important to watch what kind of functions there we want to put in a remote control . user interface: Yeah , well y we can put functions in it when yeah , when we get the user requirements and we can update it . we should we should choose one we should not compromise but really choose for expert viewer or novice v marketing: Yes , I agree . user interface: Well , yeah w if you want try a a a huge market , if you want to reach a huge market , like elderly people and we have to choose for novice user . It's it's really depending on how how how far the the the remote controls are already in n in use . Well , some of that will Yeah , but i but it will be more clear when we come to the u some of the new requirements . project manager: So user interface: well , there are l at least basic functions , like just th the channels one till nine , on and off switch , which must be clear with a red button or something like that . , most standard have volume , of course , and a mute function , and , of course , the next and previous channel . Yeah , I just I thought Joost was looking at the trendy the trends in the markets , and I don't know if there are any if you put more functions , more buttons , maybe it's com becoming less trendy or something like that . user interface: M you can just you can k marketing: I haven't really found a conclusion like that . , I th I thought the the with less buttons you can make a more trendier marketing: Design . project manager: user interface: Yeah ? marketing: user interface: well , that's all I have to say , I think . The working method there were hundred w h one hundred people , how do you say , f watched using remote controls in the usability lab and they also filled out a questionnaire with a few questions . , ask whether common remote control looks good or not , about willingness to spend money on remote control , about zapping behaviour , and and stuff like that . So if we make a trendy design , we sure have seventy fi seventy five percent of the market , which you can reach . , channel selection , volume and buttons for text , and the more , yeah , other functions , like audio settings , video settings , sound settings are not said to be very important and very much used . And an important thing here , the most important customers , which is over seventy percent of our market , is in the age range of thirty six to sixty five years old . And elderly people , our market , are less interested in nice features , but more willingly to spend more money on remote controls . We shouldn't implement too much features on on our remote control , because elderly people will get th lost . , all the settings , about audio settings , video settings and channel settings , which are not very often used , we could group them on one button and make them accessible in one menu button or whatever , because they are used very rarely and well , it there are a lot of options there , so we can really make yeah , how do you say , we can spare at buttons over there . marketing: And , if you want to implement V_C_R_ and D_V_D_ options , group them in the button , not too Yeah . Small buttons , so they won't be very , how do you say project manager: Visually presents . And a trendy look , well , although seventy percent of the market is consists of elderly people who don't really care for trendy looks or whatever , I guess it can do no harm to make it trendy for the other thirty percent . project manager: Well , then we I'm gonna show you some of the new project requirements and then we gonna discuss on what features we find important . Well , I think that may be so , but well , we can't just leave the teletext button off . project manager: So the compromise we could make is just to make one teletext button , you know , like on and off , and don't make a lot of special put a lot of special features on it to make it transparent or marketing: Not too much , no . project manager: You know , it's just you want you want to be able to make use of teletext , but not to play with it that much . Otherwise , the project becomes more complex , which endangers the time t t ma the time to market . So maybe we should leave all D_V_D_ and V_C_R_ related features off completely . So you talked about the elderly who were willing to spend more on a remote control and who were interested . project manager: But , well , they're not relevant because we are aiming at a younger marketing: I don't really agree actually , to be honest . It's a very small market which we will approach then if we want to reach customers younger than forty . project manager: Yeah , but it is it's is a dif it's a fact that the th th that bigger market you're talking about , we already cover that . marketing: Mayb yeah ? project manager: Our company already sells remote control to the older people , but we we also want , you know , a new customer group . project manager: no no , but I think we have to just keep in mind what the older age group wants . So maybe we can make a remote control that's primarily interesting for the younger group , but isn't that bad for an older person either . user interface: But what's our slogan ? project manager: Sorry ? Yeah , you will have to look that up . I thought it w might be , let's make things better or something , but user interface: Sense simplicity . Well , if I can make a start , I think it's becoming more clear what kind of remote control it's gonna be , and I already talked about the maybe you have a f familiar with the rem remote control that has the the can opener underneath it . I think we're we're looking for some marketing: project manager: Yeah , we we're looking for a really simple remote control with only basic T_V_ functions . marketing: Well , to be honest , if our aim group is till forty , not older than forty , maybe that's not very yeah , we don't really need to have a simple remote control . marketing: I think we can implement more functions then , because basically the younger people are more able to adapt to new technology user interface: Yeah , but wha project manager: Yeah , yeah . marketing: and therefore will be a more project manager: M yeah , that's why well a lot of the use the requirements the the account manager sent me , I think they are are c are contradicting each other , user interface: But project manager: because they want a simpler design , and no other s functions than just T_V_ , but they s do aim at a younger marketing: Yes . project manager: Well , ma user interface: Yeah , but you sai you said that that a lot of functions aren't used . user interface: So why should j we put this function in ? marketing: Well , I think user interface: I think more I think people younger people are more looking for just a trendy look than more functions . industrial designer: project manager: But I think you we can make some discuss distinctions in what kin in the , know , th th in functions you have Y Well you have different kind of equipment in your room , like a t T_V_ and a D_V_D_ player . project manager: You can , know , you you can make very d you can put very detailed functions regarding the T_V_ set on your remote control with the with the , you know , audio settings and v screen settings . But w maybe we should put some func , I know that the younger people will most likely have a D_V_D_ player they want to , you know , they want to marketing: Yeah , control . user interface: Yeah , d yeah , but th the functions are not in the remote control we're making . marketing: project manager: No , yeah , th th the user requirements of the the The new project requirements told us not to user interface: It's n Yeah . Maybe like rewind and wind , marketing: project manager: or n what d what do you guys think ? industrial designer: But you can put them under the same button . project manager: But what do you think ? marketing: So t project manager: Do th should we implement features that or functions that to control other devices ? user interface: No . project manager: No , you don't think so ? marketing: user interface: No , new requirements say no . project manager: maybe there there there is something th m most of the time these functions don't support the particular device as well as their their own remote control . user interface: Yeah , but project manager: You know , a lot of D_V_D_ players have some tricky settings with industrial designer: Yes , but we user interface: I i if it's too simple th they won't use the remote control , they use their own th th with lot more functions . That's that's wha marketing: But but for for example , V_C_R_ , that's better example in this case . I think on a remote control for television you don't need to be able to programme the V_C_R_ to start recording at three P_M_ or whatever , project manager: No no , you don't No no , you don't need it . project manager: Okay , but we have to think w we have to think D_V_D_ I th , I guess , marketing: Yeah , I know , but project manager: so but from my experience it's kinda a lot of D_V_D_ players , you know , like forwarding , goes differently . project manager: Maybe if we just leave the D_V_D_ functional m Well , I was thinking about putting it in , but concerning the project requirements and what you just said , I think we m should focus on the T_V_ then . user interface: Yeah , but just keep it simple and look more at th project manager: And and it's just an a complimentary remote and not a universal one . It's just a s it it should be something that is like a gadget on your coffee table , industrial designer: Yes , but there are there are project manager: and it's just for when you you you jump on the couch , you pick up the the the nice remote , the simple one , just to put on the television , nothing more . project manager: but what televis industrial designer: But how wi how will you be able to handle a whole market ? There are a dozen of dozens of of remote controls that have project manager: Yeah , we we'll make w this one trendy . project manager: Well , we we will come to that , but ju first on the on the functions . If you have a a page which consists of more pages , and you are not a very quick reader , project manager: Oh , okay . marketing: then I think it's very irritating if the next page shows up , but project manager: Yeah , but I think that becomes too difficult , it's not a very common function and people will have to read up on their remote then . project manager: Yeah , yeah , but maybe you s yeah yeah , maybe y you do , but I've never heard of it in the first place . And user interface: Will you look marketing: industrial designer: project manager: we have to well t yeah , and t and teletext is becoming outdated . user interface: Yeah , I , it's Sunday I always use it for the yeah , for the soccer project manager: Yeah , but do you like to have a such a s stop button ? Or do you think it I think it's a kind of very rare and special function . user interface: Well , when you when you look for example , a couple of weeks ago I looked at the for the flights , and there are a lot of flights in one page , so if if th project manager: Yeah . Okay , it goes Yeah , but that's kind of stuff we should do on the internet right now . industrial designer: Yes , but you could put user interface: Yeah , but industrial designer: on the z on the zap buttons you can put it to to access all the same pages . project manager: Well yeah , industrial designer: If you have seven pages , you can go up and down . project manager: lots of new televisions can store pages , you know , and then you can just skip manually through them using industrial designer: Yes . we also meet the other thin y you sh you just re we have to choose for the the simple design , I guess . , well , what functions do we have to decide on ? Or do we I dunno if we have t stif specifically name all the functions we n we want . marketing: I think the plus and the minus button should be quite present , project manager: Th that's that's that's considered to be trendy also . project manager: Or maybe you should place them on a , in a special way ? user interface: I don't know . project manager: Yeah , something or somethin special way to to zap through the it has to s it has to be yeah , and quick . project manager: Yeah , and it the buttons should make it possible to to zap through your channels in a rapid at a rapid pace . project manager: Oh , what should we decide on then ? I think in a in a case of this simple remote control , the technical aspects which weren't worked out already , but it w shouldn't be a problem then . user interface: Maybe project manager: No , okay , but we don't have to , when we don't want to control other devices , I think it makes it even more simple . project manager: I think that we should use d user interface: Yeah ? marketing: I think double A_ . project manager: th the most Well , it has to be simple , and I wi user interface: Yeah . How much time do we ha we have left ? M m m more than thirty minutes ? marketing: I think about twenty minutes . But that's that's Do you have you have you think about tha thought about that ? How we can what the extra touch can be . Do you suggest design or the shape or some gadget f f kind of feature or industrial designer: Maybe th m project manager: Well , it was something about how we lose them . Maybe it should be a remote control when you you clap you hands it makes some noise or some gadget kind of thing . marketing: I think that's n that's more for a for an age range or ten to twelve or whatever . user interface: industrial designer: project manager: Nah , a lot of people like to have such kind kind of kind of gay kind of things . It w it w should be like a birthday present or something that you give someone , and it is i has something nice . project manager: Or maybe it w should have a big light that can flash or something on it , user interface: Yeah . I think it's very impor because we're gonna make such a basic remote control , we have to do something to make it special . marketing: Ye I think the can opener i is a brilliant idea actually , because television and beer is not a rare combination . But and I think it's gonna be very it has to be sturdy or something , so maybe with with bouncing pads so that you can just throw it on the floor or something . project manager: you know y not s people , when they buy it , they have to think , well this one lasts for a long time . project manager: So maybe that's i I think that's when when we decide on these type of functions , know , basic functions , it's very important to find something like this . project manager: also for you maybe , when t you it's very nice when you can be entra when you can be trendy , and and and al as in a friend use friendly as well , you know . project manager: So big buttons , flashy design , and maybe some kind of gadget kind of thing . project manager: Yeah , or just different colours would be I don't know if people also wanna spend more money on fronts for their remote control . project manager: It could be be Yeah , you never know , but user interface: Why not ? marketing: Yeah . If you want it to be something , you know , it's ha doesn't have much functions marketing: project manager: want to be you don't want to get it l make it marketing: Yes , it it it should be f be visible nearly anywhere in the room . Yeah , you have to put it on its So it's like a vase or something you put on a table . project manager: Yeah yeah , but yeah , but you also can put it somewhere near the window in marketing: If you do that , but I don't know if that's possible within the production cost of twelve and a half Euros . user interface: project manager: I I don't marketing: I in in the base we could like make a button , and if you push it , the remote control itself s makes noise . marketing: That's probably stupid , but as I found here , fifty percent , was it fifty ? industrial designer: But that's that's fun for the first time , and then the second marketing: fifty percent fifty percent often loses remote control . project manager: Yeah , but but when you when it gets lost , how can you press the button to make it marketing: No , of the base the the the the the the the thing you put it in . marketing: If an a button in in that user interface: project manager: And then also you don't even need batteries , because you can make it chargeable . project manager: Yeah , that w yeah , but yeah , the pro No , well I think that it might be t p Well , nee but we don't Yeah . project manager: Maybe you , but we don't know much about production cost , but when you you can imagine that when you spend twenty five Euros on a remote control and it's a basic remote control , then the then the money there must be money to spend on that kind of st you know , rechargeable units . Aye ? project manager: Yeah , but we would d ma we'd do it in Taiwan and So , it's not gonna be that expen user interface: Production . project manager: S some kind of be I've never seen that before , and you make it be , you see it with the mo the mouses nowadays . industrial designer: Yes , but is that handy ? project manager: Well , I well it's really ch you can recharge it , so you ha never have the battery problem . user interface: It's it's it's it's project manager: And you can always find your remote control up user interface: it's not the purpose to be handy , it's industrial designer: But but remote controls remote controls nowadays can can last two years , three years , with with t two batteries . Well , maybe yeah , you could when that's when it's too costly , you could probably skip the recharger , industrial designer: And then you project manager: but you will you do need also an , also you would need a battery in the the base unit as well , you know . Or marketing: Well y you you could connect that to two hundred to twenty volts , of course . project manager: Yeah , but then it's very easy to make it also a rechargeab I don't think that is gonna cost much to make it also a recharge function in it . marketing: On the other hand , if you don't do it , we can also make a nice bay . , it looks trendy and still still put a bleep function in it , project manager: Yeah . marketing: but I think the bay is definitely project manager: I think it's a good idea . And make it , you know , we we Well , we it's it isn't a t a most costly remote control . We just put some simple button in , make it big and sturdy , nothing more , and just make s sure there's some noise that it can make , or probably some kind of cheap light thing around it or that it that it lights up , marketing: Sure , why not . And if you put it away , I think it's w we have to we that's marketing: Yeah . And for twenty five Euros people want something remote c special from your mote control , marketing: Yeah . project manager: and we can't deliver that in r with regards to the functions , user interface: Yeah . project manager: because we aren't gonna put marketing: With eye candy , ear candy , whatever . And then when make it , you know , nice looking shape and this and then you also you got the stand-up thing . project manager: Oh , if it let's well , we will see what's possible concerning the the costs , and if it's possible we'll do that . project manager: And the first thing we the most likeable thing to to n to skip is then probably the recharge function or something . And and what people just think about , well , I'll never have to buy any r batteries again , so y b because it's very annoying when your battery is empty . And you know then when you haven't batteries around , and probably for two weeks , your remo I've experienced that that marketing: Most televisions break down before the battery pack is empty , so yes . Well , we will we will I think we'll work that out , zapping , numbers on it , bi user interface: Or just give a beep when the battery's out or down . user interface: project manager: 'cause as long as it stays as it ke keeps working , you're not very motivated to do something about it . project manager: You don't want to have ever have those problems , and you won't have if if you have the rechargeable . And you don't have to use the unit , you can also put it on the side if people don't like it . project manager: Yeah , but it w , if if they pay for it because they think , oh , that's a great idea , I'm gonna use it . And when it , you know , when time goes by and they think , well , I'll never put him in the recharger , I think last long enough , then they put it on side and they can use it now and then . Then when they look get m I I I know for sure that everybody who buys this remote control , within a couple of months of they will be in the situation that they they're seeking for the remote control , they wanna see something quick and just push the button and th , user interface: Yeah . project manager: Yeah , I've never it's so simple , but I've never seen it . project manager: Okay now , well , how much time have we got left ? These clocks aren't synched . marketing: project manager: Oh , now I've put well , it is twenty p user interface: Yeah , I'll project manager: Okay , so we have ten minutes or something ? marketing: Something like that , yeah . project manager: Oh okay , I'll make sure I'll I had some problems with the digitising the the first minutes , the the s the next minutes won't be a problem , but I'll try to make sure the first one will be in the folder too , but maybe it won't work , but you'll see . user interface: Can you make an a part of f folder for the minutes maybe ? project manager: . Yeah , because I I d I did the first minutes I did were were were a bit scratchy , you know . Then I did a s second one with a nicer layout , which I could , know , use for the other ones well , but I d think I forgot to do put done under the first one , and when you go write a second it's get it's not working when you try to write second paper or something . project manager: And then you you had to overwrite it or someth I don't know . Has anyone got a little bit detailed ideas about the shape ? user interface: Do you get an idea of the shape ? marketing: I don't , for one . user interface: A little bit bigger , yeah but marketing: The shape is nice , it's something different , and we want we want that . project manager: Well , I I I have to say , I have this can opening remote control in my head most of all , marketing: Yeah . user interface: project manager: or I think some maybe we should no , that will be too costly . project manager: We shou we could also , that was a would also be an idea , but I don't think it I don't know if it exists already , you should like make Alessi or something design it . But that's gonna then you c then you don't marketing: Yeah , but twelve and a half Euros ? project manager: Yeah , but then you don't have t yeah it that's not something i that's in the production cost a one it's a one time , you know s was it's a single cost . project manager: Yeah , m but but then you can nah , I don't thin I think that it would be more expensive , because I've bought the Alessi stuff more often and even small pencil holders or something are more expensive . marketing: Yes , volume and programme should be there I guess , because you hands wi y your hands will be in the smaller part . project manager: And and lights ? How we're g well , maybe s a ring of no , no , you have to Maybe on the side of it . project manager: Yeah , but I also meant the the blinking li w you know , the ones that also blink when you try to locate your remote . And then you have a strip of lights or something user interface: Yeah , exactly , and then there is yeah . industrial designer: marketing: Half and hour ? user interface: Okay , five marketing: I thought our next next individual round was half an hour
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I'll again be the secretary and make minutes , take minutes , and it will be three presentations , just like the last meeting . , before we begin it , I want to say I've I've put the minutes of the second meeting in the shared folder , but they're still not quite okay . It it still some technical difficulties so the the first part of the minutes are very hard to read , because there are two documents that were layered over each other . project manager: But , from now on I won't use my pen anymore , so will be p just ordinary keyboard . industrial designer: Okay , when we talk about components design , it's really about the material and the and really the stuff we build the remote controls of . We have to choose th these wisely and it could affect a kind of grow of in in buying the remote controls . the properties of the case , it has to be solid in hard material like hard plastic with soft rubber for falling and and yeah , it feels good in your hand . they're telling me that when we build a remote control of of plastic or rubber , the buttons have to be rubber too . I when we use a rubbled a doubled curved case , we must use a rubber push-buttons to the the rubber double-curved case is a is a t three-dimensional curve in the in the design , which is necessary when we want to be trendy . , the basic battery , which I thi prefer because of its its non non-depending of of of here you have to have a hand yeah , kinetic energy . Also in this one , like in the watches , but a remote control can lie on a table for a day , and then you push a button and so you don't have to walk with it all the all the time . marketing: project manager: industrial designer: also the case material , I think that plastic is the is the best with rubber , because wood or titanium would also be a bit weird . , the base station is also off the shelf , all the materials and the components are just available in in our factory . , it's all off the shelf and even the speaker and the wireless retriever are all available in our company . Could be something special to our remote control , and it's possible , but it only cost a bit more , but maybe it can be within the limits of twenty five Euros . industrial designer: I th I got an email with some examples and it these were were the most trendiest one . user interface: industrial designer: You see a covers , which can be project manager: What are those , t tooth brushes , or so user interface: industrial designer: I don't know . marketing: project manager: But it's actually kind of user interface: I project manager: well , it resembles the design I had in mind for this proj industrial designer: Yes . industrial designer: Yes , maybe we can bri bring a couple of couple of types of project manager: And we can we can steal their ideas . industrial designer: Maybe we can bring a whole line with with a huge variety of project manager: Well , it's a possibility , too . industrial designer: Like maybe radios and television also in this in this in the same style , but project manager: industrial designer: Yes , because we have to we have to we have to bring the logo and all the stuff back into it . marketing: user interface: I was thinking about just the basic functions and I got project manager: Oh , we decided upon that in the last meeting . Didn't we ? user interface: Yeah , but but then wh I don't know when there are new user requirements . Well , tha I didn't receive any new requirements or somethi user interface: I ha I ha I have the I have project manager: Just user interface: nothing . user interface: I dunno if they're maybe a little bit more , but project manager: Well we maybe we can think of that later . project manager: these are the ones you already summed up in the user interface: Yeah , I I well , I pointed them out here , just to make it a little bit easier . , I was also looking for what you said , for I got an email about L_C_D_ in in in front of the remote control . I don't know if that's a good idea , or maybe it's a little bit too much for twelve and a half . I don't know what kind of information it would user interface: Yeah , I don't know . marketing: Then you project manager: user interface: a little too A little bit marketing: and then you've got a flag s Very big R_C_ . user interface: It's it's just the base things we already discussed that the no V_C_R_ or that kind of marketing: No . And I thinked of the button sizes and I'm not sure if they have to be big or just small industrial designer: But you're the expert . user interface: Well , I'm not a e I'm the expert for user-friendly , but not for trendiness . user interface: Maybe it marketing: Well , if you save Perhaps s tiny buttons aren't user-friendly , then we wouldn't im implement that of course . project manager: user interface: Well industrial designer: marketing: user interface: okay , that's your point . marketing: user interface: Yeah , I've nothing to s industrial designer: project manager: Well , w when we only use basic functions , we have the possibility to make the buttons larger . user interface: I thought so , but maybe with the project manager: Well , I think we already agreed upon the fact that the the the skip buttons and the cha and the volume buttons , th th those two have yeah , they have to be large . project manager: th th the the two two basic buttons , you know , the to skip channels and to user interface: Large ? Yeah . project manager: I think yeah , I don't know why , but I think that is that's t trendy too , user interface: Most the most used buttons . marketing: Those are probably the the th project manager: because that's the mo it it you know , it's acc acc accentu , how do you say it ? It puts an extra accent on the the on the simplicity of our remotes to j to make these two most basic functions extra big , like t marketing: Yes . I've done some investigation , and well I got some information from fashion watchers from Paris and Milan . And the third point there in this order if of importance , the third point , is a high ease of use . And , well , for the idea , I've put some trends for the market of elderly people . user interface: marketing: The younger market likes Well , the themes of of this year are surprisingly fruits and vegetables and spongy material . industrial designer: user interface: industrial designer: marketing: I found this image , which is Well , it symbolises the idea of fruits and vegetables . But with a little bit of fancy project manager: Well maybe c then we have to do something with Sponge Bob then . I got some ideas user interface: marketing: well , yeah , pictures isn't really good word , but industrial designer: marketing: some symbols of fruits or vegetables maybe . marketing: And , the docking st industrial designer: marketing: I think the spongy material is is very irritating for the remote control itself . But to industrial designer: marketing: Yeah , the To implement some spongy thing , maybe we can do it in the in the docking station . And , we could bring one line with a dark colour to p yeah industrial designer: marketing: v how do you say ? project manager: For diversity or something . marketing: Yeah , also a bit for elderly people who are a little bit crazy and want maybe want a little younger design but still the dark colour . user interface: Well , how industrial designer: marketing: it it it reaches a different market , but it it it doesn't cost really much effort to b to bring like a black R_C_ on the market or whatever . user interface: But how do we use fruits and vegetables in Christ's sake with remote control ? industrial designer: project manager: No , but I I I think that our design already resembles so a piece of fruit . marketing: Yeah , there's there's always a user interface: make it a banana ? project manager: It's like a pear or something . I think this part of the R_C_ well the upper the upper part or whatever is is not not used with buttons , I guess . project manager: No , I don't think you have to do it like industrial designer: user interface: marketing: So you you can put some fruity things project manager: Yeah , but it that doesn't have to remind you , you know , like explicitly of s our f of a of a specific piece of fruit , but just , you know , like the the the the round curves . project manager: And so y I I think this y it already sem resembles something like a pear to me or something . marketing: Especially i user interface: Yeah , but th yeah , but that marketing: Yeah , yeah . project manager: You do get the idea , eh ? The fruity kind of round user interface: Yeah project manager: 'Kay . marketing: A and we could use one of these for the w what is it ? project manager: Yeah , yeah , I don't know . user interface: But d don't we need a creative artist or something like that to m make it to feel like a a a a vegetable or fruit ? industrial designer: project manager: Yeah , yeah . marketing: And , maybe , yeah , a b a banana is is n not easy for a remote control , but m yeah . project manager: No , but I think it's it's already what we were were up to . project manager: it's it doesn't have to resemble what I already said , a specific piece of fruit , but just , you know , like a fruity thing going on . user interface: marketing: B but that's great , and and and what I was project manager: And , but I do like the marketing: what what I was saying , the catchy colours project manager: yeah , I do like the f to the idea of making a a y , a catchy colour design and a d because I do I think a dark colour would be nice too . user interface: But , we we have to There have to be the the the the firm colours , our own colours has to be in it . Pictures was a was a bad word , but project manager: Okay , but what are the This is yellow . user interface: A yellow do marketing: If this is our docking station , we can make our logo over here . project manager: Yeah , on n on the bottom of the remote you can do marketing: Well , the button button over here or whatever , user interface: Okay , yeah . project manager: Okay , you can you open the conceptual design presentation ? marketing: Conceptual design , yes . project manager: but I don't think it's there , yeah , do we want to use an L_C_D_ display , for example ? marketing: Well , it's nice , of course . industrial designer: Maybe maybe we can make a T_V_ guide on it , for the channel you're on . marketing: project manager: Yeah , but it's so marketing: Yeah , but it should be li like this big , and I don't think industrial designer: No , no , only the T_V_ channel with the with with four programmes . marketing: Yes sure , but it it has to to show an entire title of a programme or at least a q a quite quite large part of it and then you get a very large L_C_D_ screen , because industrial designer: Yes , it can On your No , on your mobile phone you can y you can read text also . project manager: And it's also not I don't th even think it it looks s like sexy or something , user interface: Well well what would you display on it then ? project manager: it's industrial designer: programme information or or or or g or a guide marketing: Programme information . user interface: But is it isn't that a already on T_V_ , a lot of new T_V_s ? marketing: But industrial designer: on t on teletext , yes . marketing: Well a lot a lot of T_V_s indeed show when you zap to a industrial designer: But project manager: But you're already watching the T_V_ , you're not gonna watch your remote control . marketing: But then we also w need to bring out a line of T_V_s which we were planning to , user interface: Yeah , project manager: user interface: and we also have to yeah . Because the T_V_ has to send information back to the R_C_ , and I don't know if that's possible . project manager: marketing: Yes , yes , o of course it's possible , user interface: marketing: but you gotta implement it in the T_V_s , and I don't think everyone's gonna buy a Real Reaction T_V_ within a month after the release of our remote control . industrial designer: project manager: I really understand you want to make your job more exciting by putting an L_C_D_ in it , user interface: And I also industrial designer: user interface: marketing: project manager: but I I really don't think it's a good n goo because it also doesn't stroke with we wanted c When we talk about the materials , it's a good idea to use these plastic materials with soft rubber stuff on it . It was our idea , you know , to give it a more sturdy look and that you ca like you can throw with it . project manager: But I don't think a L_C_D_ display fits in that image . marketing: That's true , that's true , it breaks f yeah , it it it's not very solid , it's frag fragile . You could make it , but it's just it it doesn't I don't think it it's coherent with the design we're after . user interface: industrial designer: project manager: If we wanna user interface: Yeah , I dunno . industrial designer: project manager: And I've read somewhere that I've got some kind of veto veto rights . project manager: But did we skip the Yeah , you could do marketing: project manager: m but what what i so what i but do you think we should user interface: Yeah , I don't know . , I i if it's it's a simple p project manager: We're not even sure what what information we want to display on it . So user interface: No , that that's right , industrial designer: No user interface: and I also have to think about new functions , maybe buttons or something like that to control it . Kind of L_C_D_ or something or industrial designer: Y yes , you can use buttons w that are already on the remote control for double functions . user interface: But how does it display then ? W when I go to the second channel , what what does it show me ? industrial designer: then you push a button . user interface: About that programme ? industrial designer: But but yeah , what he said was right , about the televisions , they have to be customised to the project manager: Nah , that's not gonna work . industrial designer: But maybe in future it will be a giant hit , and when you are the first marketing: No . industrial designer: you have the biggest project manager: Do you know th like the the bigger rem universal remotes , they have d L_C_D_ displays , user interface: Yeah . industrial designer: Yes , you can put a little L_C_D_ display on it with with lots of information . project manager: But it just it j it doesn't doesn't match with the our whole basic concept . But whe but when you put a a a transparent plastic screen on top of it , it i it isn't vulnerable . That's maybe not the most important , industrial designer: You can throw with it and project manager: but it's just user interface: Is it fashion ? project manager: I don't think so . industrial designer: When when you put maybe a colour L_C_D_ t screen on it , it's very special and very trendy to have a remote control from user interface: I don't know . project manager: Yeah , well do you ha do you have to You haven't looked after the trendiness of L_C_D_ displays , have you ? marketing: No . industrial designer: user interface: Because our our motto is we put fashion marketing: Well , I think it's I think it's pretty trendy , to be honest , but I don't know if if if well , I'm coming back to the costs again , but I think we gotta build a b pretty cheap design to to stay within our limits . project manager: Yeah , but we're gonna if it marketing: did it say a price also for for monogramme L_C_D_ or coloured L_C_D_ ? user interface: Yeah , if you want to be trendy you have to be coloured . Coloured marketing: Yeah really , user interface: If you have black and white or something , or grey , that's marketing: if y if you c i project manager: Then then you better don't yeah , d marketing: I in in two thousand and four you can't put something on the market which is a monogramme . industrial designer: No , but it doesn't sa say anything about a colour or But , I alf I also got a possibility to put a scroll button on it . But project manager: I really don't feel the whole idea of an L_C_D_ display . I don't know how well how to with you guys , but I don't really feel it . We already we're user interface: It's too much maybe with with the L_C_D_ and the docking station and project manager: Yeah , we already have the the th th th base station gadgets , marketing: Yeah . project manager: and want and it , do it has to be a simple design , which sturdy , which soft industrial designer: Yes , but o on the marketing: W we've we've gotta find a balance , of course . project manager: I don't think I j , and really , I don't see how the the L_C_D_ display is gonna add anything , you know , on a design level . industrial designer: No , when y project manager: Y we want to it's simplicity , w you have two big buttons and you can do whatever you want with these two buttons , so you don't need an L_C_D_ . industrial designer: Yes , but but when you want to have something special project manager: Yeah , but we already have the docking station , which is industrial designer: Yes , but you had a picture of it from another company . industrial designer: project manager: but no , but it that's industrial designer: project manager: that's our that's our killer feature . marketing: Is that so ? Was it it wasn't just a prototype ? user interface: Well I industrial designer: Yes , he have a picture of it . project manager: but re we really have to cut this off , user interface: project manager: I re I know you I I I I I get the idea you really like it , you know , the the L_C_D_ thing , but I I think it's it's not a good idea , and we have already mentioned all the arguments . I don't , do you guys agre How do you guys think ? I d user interface: No , it's too much . project manager: I'm sorry , maybe you can do something if we are at your own place , or make it make it make it happen in your basement or something . industrial designer: Yes , maybe a bit of a cushion is project manager: Yeah yeah yeah , p Exactly . This is what it w Yeah , but it it was already what we're we're after , you know , to give it , you know , the soft touch in your hands marketing: Yeah , for the spongy feel . industrial designer: Maybe it marketing: industrial designer: but then we have to look that it w will not be too childish to see . And that's why I like the dark t col dark colour bit , you know , because it may be the design , it's maybe it is a bit of the marketing: Yeah . project manager: it's a bit nineties maybe , what we're what we're up to rat fun to this point . project manager: Yeah , that's that's true , but but it has to be a little big solid . user interface: But can we ge project manager: It mustn't be too , n you know , th too overwhelming , then when you put it on your just user interface: Can we combine it or something ? with yellow and black ? project manager: Yeah . marketing: Well , we can as as I industrial designer: But that's not really fruity . project manager: But marketing: But , i project manager: Okay , but what , what are other tef technical things we have to discuss ? user interface: project manager: industrial designer: fronts of the We can have different fronts of the project manager: Should we do that ? industrial designer: telephone . That's project manager: The materials you mentioned in your your personal preferences were all were quite okay . project manager: O o only only the last point your user interface: And tita titanium , is is is it a no ? industrial designer: Yes , project manager: no titanium's not not out of question , I guess . industrial designer: But also w Yes , b bu but when we use s soft project manager: But is it possible to use both the the plastic and so soft things and t p titanium , as well ? industrial designer: marketing: Sure . It will make a huge noise or break other stuff project manager: It will it will break other stuff w when it's plastic , as well . industrial designer: But also on the colours , the young project manager: Okay , think of the possibilities and make it in completely titanium . Well would it be more trendy ? More chic ? marketing: Yeah , I think it I think it does . industrial designer: Yes , but a titanium remote control , when you're watching T_V_ or your hands are a little bit sweaty , and the user interface: In trendy things . marketing: Yeah , o On the other hand , if you want to make fruit fruity stuff with user interface: Yeah . project manager: Yeah , but I I really like the idea of the the the plastic and the big kind of thing . project manager: But the question is i then it's , you know , is is it fits in our s philosophy to make it sturdy and simple and , know , like user interface: Yeah . Define project manager: When you make it titanium , it becomes more like some kind of gadget you actually don't need . And when it's big and plastic , it's like some fun stuff you can always have around . user interface: Isn't that titanium with a little bit of rubber ? industrial designer: Yes , it's w but it is plastic . industrial designer: Yes , w we can do that on the on the marketing: What ? user interface: Yeah , he is . 'Kay , that that's very with rubber , so it's very marketing: Oh , yeah . industrial designer: this is just a project manager: Oh , maybe th maybe this is an marketing: Yeah , I th I think that's difficult , because that's different material , and then you gotta have like two material lines of of of industrial designer: No , we c we can make it from the same kind of plastic . marketing: Yeah , if it's just a colour which you which you change then , I guess it's it's nice to have one of these . project manager: No , I do like the idea of maybe a t titanium kind type of body w and then with s plastic colouration around it . industrial designer: marketing: project manager: You know , like the the soft stuff , marketing: Yeah . , I I didn't got it project manager: But you can't make the plastic give the ti titanium look . But if you want to la yeah , last longer than two weeks or something like that , you can maybe marketing: Yeah . project manager: And and marketing: project manager: maybe we sh should we t I don't know if we should talk about , how how much time have we got left ? industrial designer: in a lot of other user interface: I don't know . user interface: What time does industrial designer: in a lot of other product categories like even in b in bags industry . , they began with t typical leather bags , but then they became stylish , with all all si all sort of colours , and w kind of fon of of fronts , like we can use on the telephone and it marketing: Yeah . industrial designer: Like Eastpack began a revolution with it with all this kind of bags and and colours and and project manager: You putting in different colours . industrial designer: They have also a kind of roses on it , a and marketing: yeah , yeah . But , let's think about the bas industrial designer: Then we can always use the same design for a greater resemblance , but with new with new colours , new marketing: Yes . project manager: But wha th our basic idea y , you gonna we're probably gonna have like two type of materials , like the d d b the plastic enclosure and then the the pads that surround it . But , do w gonna gonna are we going to give it a two-tone colour look , like the the plastic mould is in in one colour and the s the cushion pads around it are in another colour ? Is that the idea ? Is that a good idea ? marketing: How do you mean ? Th th the base in a in another project manager: How many colours are we how many colours are we gonna we're f f user interface: The rubber . project manager: Like two-tone colour ? T industrial designer: There there are three components three components type . industrial designer: You have the buttons , the the case itself , and the rubber and th marketing: How the buttons yeah . project manager: I think maybe the case itself should be in one colour and then the rubber of the buttons , and the cushions as well should be in another colour . user interface: Or you just make one colour , maybe with a a z a kind of like a big wave or something like marketing: Yeah . project manager: Well , yeah , it's user interface: Not more than two colours I think . industrial designer: Yeah , or or when you use the buttons as black , it you can use two colours as well marketing: Yes , definitely . user interface: The funct yeah , I was I was thinking about th the st do we still want a joystick idea . user interface: The volume , teletext and project manager: And maybe want to access a a menu or something . marketing: Yeah , but that's that's I was thinking that's gotta be on the television . user interface: Yeah yeah yeah yeah , b project manager: That's just i the only button only user interface: Yeah , but wha what kind of menu ? project manager: You know , I user interface: Is isn't that different from every television ? project manager: No , I think most T_V_s have an a menu nowadays to access the screen settings . Yeah , if it's c if Yeah , I think it's okay to to add a menu button for user interface: project manager: But that that covers all the all the other settings . marketing: and if the T_V_ doesn't have a menu , then industrial designer: But then you have to put up and down and left and right marketing: Yeah . project manager: No , you can use the marketing: Yeah , you can put that on the two eight four and six or whatever . project manager: Th in that way we have like only the numbers , the power button , skip and volume , and then ten rem marketing: yeah . So project manager: Something important about a s , no , which sh should remind us of the remote itself , I guess . marketing: Are we gonna do something with the spongy thing there ? project manager: Just use I think the spongy thing already comes forward in the in the in the cushions , pads and things on the s side . project manager: And we will make it spongy and and and well , the fruity thing is just the shape should be fru i did I think this is kind of fruity , you know . Just round shapes with user interface: marketing: Yeah , it's kinda fruity , and with th with catchy colours w project manager: Yeah , but we're gonna have to we really have to think I think colours is very important , because it has to be flashy , but and but it d it doesn't have to be annoying , that when you , know , some things is just over the top , and when you have it on your table for more than two weeks , you it just gets annoying , because it's so big and flashy . project manager: it has to be some level of subtlety , but we have to still have to think of how we manage to to get to that . project manager: But we I think also we just so we have to do something with colour but also , I I think we have to keep the dark colour thing in mind . project manager: too much colour maybe m user interface: Too much colour , i it when you got it in a living room , it's too much maybe project manager: But our des design experts will work that out . It has to be project manager: Okay , well I think the meeting will be over within a minute . Well , you will read the minutes in the you can find them in the user interface: Oh , okay , yeah . You see a kinda prototype you can a little bit more industrial designer: I will make one in the next twenty minutes
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user interface: project manager: who's gonna give the prototype presentation ? You two guys ? Okay . The logo is is is pretty obvious to see on the on the remote control , user interface: industrial designer: but it is necessary when you want to build your company f to a level higher . And then we had just two buttons , we place them in the middle , the menu , and for the teletext project manager: Oh no , the the the mute button misses now . user interface: I thought that was th marketing: Alright , I project manager: Do y do you user interface: Oh , the mute button . project manager: did we want to have a m mute button ? industrial designer: But that marketing: Yeah . marketing: Alright , and you gotta point out which is the volume button and which is the programme button . industrial designer: Yes , user interface: Well , yeah mo mo industrial designer: we've disc user interface: Yeah , well most of them are right-handed . industrial designer: Most of the users marketing: Yeah , but you you gotta make it clear on the on user interface: Yeah well , I don't have time in anymore on the industrial designer: Yes , y there there will be a p a little a little P_ on that and a little yeah . marketing: industrial designer: user interface: marketing: industrial designer: project manager: there are different ways for remote controls to do like marketing: project manager: d I call it teens and twenties . project manager: Yeah , but do we have do we need extra buttons , user interface: project manager: for example some some have to user interface: I think so . marketing: I think industrial designer: Yes , yes , you have you have a lot of standard buttons that has to be on it , th with the one and a double marketing: Yeah , I think you should add user interface: Zero ? marketing: A cross , or whatever . project manager: Yeah , but you don't you don't actually need them , user interface: May maybe here ? industrial designer: yes . project manager: becau b l a lot of remote controls work that y when y that you when you fir you push the one first , then you have a couple of seconds user interface: Yeah . industrial designer: Yes , you have televisions , then you have to , you know , you have to press marketing: I do know so . user interface: Is it depending on television ? project manager: Nah , I don't think so really , marketing: Yeah . project manager: because you have a I know some remote controls that don't have these buttons , but you still can , know , obviously you can still select the twenty a number in the twenty or in the ten . industrial designer: Yes , but but a lot marketing: Yes , but no remote control nowadays are they come with the television . project manager: No , I think I really think it's n marketing: But project manager: because you can when when you put a button on it with like one and then a dash , it's the same thing as when you just push the one , marketing: Yeah . project manager: because it i it first gives you the functionality of that that separate button you also had to apply . industrial designer: Yes , but marketing: Yeah , well but su If industrial designer: some televisions don't accept that that project manager: Yeah , because that's i it's for television . I in th in the first place it gives a signal which it would also send when you put a separate button on it . project manager: The one with dash , that signal gi and when y whe when you don't push another button on the remote control within five seconds , then the remote control gives a signal for channel one . marketing: No , it it it works if you haven't got a special button for it , if you push a one , then on your television there will appear a one and a a line , which is an empty space . project manager: Yeah , but it's exact the same that w would appear when you put a separate button push a separate button . industrial designer: Yes , but some some old televisions you have to click on a special button , then you go to a a next level , you can push two buttons . project manager: I think it's exact the same thing when y industrial designer: You want Yes , but some television don't support it . project manager: No , but then they would a would also support that button , because it's the same thing . user interface: But the ex project manager: Listen , with that that's that special but button you're talking about , eh ? That's just a signal to recei ju they send a t signal to the v tv T_V_ that they have to put a one in on your screen and a dash , which you can pu so you can still put another number on it . When you don't have that separate button , and you push y one , it's exactly the same thing . Do y you the remote control gives that same signal as it would give when you only had industrial designer: No , marketing: No , s some some televisions need the input first and and you c industrial designer: a remote can project manager: Yeah . That's the same thing as the button with the one and it marketing: No , that's not true . industrial designer: No , user interface: You you can wai when you push the one you can show on the telly a one and just a dash , and then wait two seconds or something industrial designer: but marketing: project manager: And it's the same thing what happens and a g remote control gives another signal after five seconds that is just one . Yeah , but I m but it's I I know for sure that some televisions that w th th the remote control supplied , only ha has the c these buttons with a one and a dash and a two and a dash , but when you use a bu a n remote control that doesn't sport these buttons , it still works . industrial designer: Yeah , it project manager: But okay , we we'll impl marketing: No , definitely not . marketing: user interface: I don't know I don't know if if it's it's necessary . project manager: Yeah but marketing: you can access that via zero , and then minus , I guess . What I said about the remote control sending another signal , that that might not be true , marketing: Yeah . project manager: but I still think i it it all T_V_s in some ways support it , I don't know . I think it's more c is m maybe we don't we both don't really understand how it i how it really works , industrial designer: No , no . project manager: but I think there's more to in than wha than what you just said . project manager: I do think that m T_V_s support mur multiple kind of remote controls . M industrial designer: some N some televisions when when you want to go further than ten project manager: Th won't work wi with industrial designer: No , you have to you have to give the television two or more signals . industrial designer: When you make the technology that that it will give more signals , it could work , but Just a basic idea of of of the most most y most common and simple operations on the remote . It's here on the user interface: marketing: user interface: Well it industrial designer: user interface: yeah , there's nothing I think it's pretty basic , industrial designer: We came user interface: the the there's no fu industrial designer: Yes . user interface: there's one there's one button , marketing: No nothing really trendy about it . user interface: that's wha there's there's there's one function and that's n the one button when you want to find it . industrial designer: But maybe we can maybe we can make the docking station a bit standard for for the other products we sell , marketing: The button . So maybe we can use the docking station , for example , M_P_ three players or or marketing: Yep . industrial designer: Yes , but when you put that same volt voltages on it , you can put when the when the when o the the the lowest part of it , when it's o the same as the other products , you can put it all on the same marketing: Yeah , of course . industrial designer: Yes , but we can make marketing: The technology and the voltage can be the same . marketing: Yeah , that's true , but industrial designer: When when the the recharger has a has a bit what points out , we can place all on top of it . Just have to be big enough for the biggest marketing: Yes , but I I g Shouldn't it fall then ? It isn't going to fall down ? That's a bit industrial designer: No , when you make it large enough no it it will not . marketing: yeah , I think industrial designer: But then it's a little bit marketing: No , but if if like this , I'll I'll point it out , if you got a a a base a base like this , industrial designer: But it's just an idea . If you got a base which is as big as this industrial designer: But it's flat it's flat as as this , so we can p make all the products as flat as this . marketing: Yeah sure , but if you got if you got a tiny player , it can industrial designer: Yes , but when you make a bit of big user interface: But it's it's backwards . project manager: But user interface: marketing: you could make like a hole in it , you know , of in in the industrial designer: Yes , little holer littler , little products go deeper in it . project manager: Well let's ha let's talk about the docking station later , because maybe we have we have to consider the docking station anyway , because we have some cost issues still to come . industrial designer: the f the look and feel would be great on this remote control , because you always will pick up the remote control in the in the smallest area . industrial designer: Then your left thumb of your right thumb is near the programme button , which is the most common used function , and all the other buttons are available for your thumb . That's it ? industrial designer: Yes , on the side there will be a strip of rubber , and in the middle there is a hard a hard material , a bit hard plastic with a light behind it . industrial designer: Yes , we can make also n neon lights on it , or or the buttons that can make light on it . user interface: lights ? industrial designer: But , it will also use batteries , marketing: Yeah , why not ? industrial designer: and do we want to marketing: Of course . industrial designer: The all the aspects of the interface buttons were project manager: Okay , but in the oh yeah , the colour , because we're gonna use one colour for the the plastic enclosure and one colour for the rubber , isn't it ? Then we're gonna do the buttons in the i are we're gonna have rubber buttons . project manager: And they're be a they'll be in the same colour as the rubber on the side . And I think we should use a a darker colour for the plastic , and maybe some more m brighter and flashy stuff industrial designer: Yes , maybe we can use on the on the lights on the side we can use multiple lights , marketing: Yes . project manager: but may I dunno if that's important , but we'll talk about that later . project manager: the next p y you gonna give a presentation too ? , I have to see the agenda . marketing: We gotta do that on the right the most right-most screen , because the leftmost project manager: Evaluation criteria . Right , the remote is not ugly , a bit weird sentence , but the positive things has to be on the left , so I said not ugly instead of ugly . user interface: marketing: what would you say , we we gotta give points to to all of these to evaluate that design , and please forget the drawing skills of these guys . How do you feel ? project manager: Yeah , I think four maybe would be appropriate , because it's Yeah , maybe it really depends on taste . project manager: so if maybe a lot of people find it really ugly , you know , o other people find it really cool . industrial designer: I think I think the the fronts will give it a more less uglier side , because you can make it in your own marketing: How do you guys feel ? The different designs . project manager: Yeah , but we d we didn't we're we're not planning to use fronts , I believe . marketing: And that's still , yeah , is is is a little personal touch , I guess . project manager: Okay , but Oh , maybe we should do three or something that w you know , our marketing: What ? Yeah , wha wha what would you guys think ? Personally . marketing: I was I was thinking about three , so I guess project manager: I was thinking about four , so I think three is user interface: Okay , three . marketing: Antek , you agree ? user interface: Okay yeah , I'll I'll agree . user interface: I'm the I'm the usability , so marketing: I totally agree . project manager: But user interface: Well project manager: Well maybe a two , because of the menu button or something . project manager: And telete industrial designer: Also , the the the buttons of the one , the two , the the digits , project manager: Yeah , we don't know if the they're necessary . industrial designer: o they're used marketing: the the yeah , m well , you d you've got a point . project manager: Came a long way , but not we didn't not marketing: Two or three ? user interface: two . industrial designer: But you can't make a remote control without them , marketing: Two ? Antek . user interface: Because we got industrial designer: because marketing: Nay that that that's true , that's true . project manager: No , w w it can also always be more simplistic , but two is marketing: So we put it on a two ? project manager: yeah . industrial designer: project manager: Yeah yeah , y i it's hard to say from this picture . project manager: But I do think it's more user interface: I will I will make it a three , because yeah . project manager: So so I think maybe it has to score higher on this than on the user interface: Yeah . marketing: I was planning to give it a two , where I give the not ugly project manager: A th a three . project manager: Yeah , but we you mean the rubber stuff ? marketing: Yeah , and the light . user interface: But project manager: And I don't u also it's also really not innovative , industrial designer: Lights lights are marketing: Well , I g project manager: it's more marketing: It's not seven ? project manager: No , six . industrial designer: Because we've tried to make it a little bit innovative , user interface: Yeah . industrial designer: but it but it project manager: it's depends on the on the maybe marketing: How ? industrial designer: With the lights it it's it's kind of future user interface: project manager: No , I think I think actually it's a seven maybe , but there's nothing innovative about it . , I agree , industrial designer: But still you can retrieve it when it's when it's gone , with the with marketing: m but user interface: Innovative in generally or just f original for marketing: I'll Yeah , you you didn't draw the docking station . project manager: N no no , marketing: Yeah , it it's I think I think with its project manager: t . user interface: A docking station is innova project manager: Yeah , the dock station , but but , I think the the docking station , it's gonna be a kind of a problem . project manager: But marketing: that that's n project manager: Well , let's leave it open for for us later to see what , because we have to reevaluate anyway . project manager: No ? marketing: No , well , the agenda says evaluate now , so I think we project manager: Okay , for now it's a six or a seven , sev marketing: It's it's a six . project manager: because industrial designer: But the retrieval or the marketing: That m f project manager: Yeah , but I don't I don't know if it's very inno yeah . project manager: Yeah , v industrial designer: Yes , how would you innovate a remote control more ? project manager: Yeah , more through like function T_V_ functionalities and industrial designer: To put it on your head . industrial designer: marketing: project manager: You have must be innovative technology for remote controls , but more in how you control stuff , not in how you find your marketing: Yeah sure , but project manager: yeah . Yeah , it's marketing: But I d I definitely don't think it's a five , project manager: that's that's think about it la later on marketing: but project manager: and marketing: Remote control is easy to use . project manager: Remote control will be bought by marketing: It will be bought by people under the age of forty . project manager: Well industrial designer: In in and comparing with people of th of the age above ? marketing: No no no . marketing: Antek ? industrial designer: Yes , two , but only in c when you compare it with with elderly . marketing: W w industrial designer: When it succeeds , it can get a two , mu marketing: Right , the rem The remote control has recognisable corporate image , colour , logo or slogan . marketing: Can we see the slogan ? project manager: Yeah , you can put that on the side if if we would like to . industrial designer: Yes , encrypted with project manager: Yeah , and I will I th still think it's gonna be a two or a three . Because of the slogan project manager: And marketing: Remote control's got a basic design intended for novice users . marketing: Alright , we project manager: Yeah , and that's mostly the inno marketing: yeah . So project manager: Because I I still think that the most important part of this meeting still has marketing: We did a pretty nice job until now . project manager: I'm gonna open the spreadsheet and we're gonna work this out together , because I didn't really fin I have a . project manager: we we indicate the amount of components of the specif specific component , how much we need of them . , I think we should know how many simple chips , regular chips industrial designer: it's it's one one chip , but but you have to choose one from it . But industrial designer: The simple chip is e enough I I think , but with the lights with the lights and the retrieval , it can be marketing: I don't know project manager: Where did we find this information ? Was it marketing: I haven't got an idea on on which we need to use , really . project manager: I think it was your job in the first meet , f your first presentation to make this clear , but then you had some t time problems . industrial designer: The the email I got said simple chip , but when we put in the speaker and the retriever device , it will cost a a bit more , like I think the advanced chip maybe . Did it point out what to use them for ? industrial designer: Bec No , the they didn't know about a retriever or a speaker in it . When we don't when we leave the retriever and such aside , what industrial designer: Then it's a simple chip . industrial designer: Yes , I I I s I marketing: Alright , well , point out the advanced chip for now , I guess . project manager: Yeah , I don't know about the special colour , but I think w industrial designer: Otherwise , you get a standard plastic colour . user interface: I don't marketing: I don't know if it's very special . industrial designer: St project manager: I think you have to indicate the amount of push-buttons we want to use , isn't it ? user interface: Whoa , it's a little project manager: Well that's bit of a problem , industrial designer: Yes . project manager: because I re but I really don't understand that , because I can imagine a remote control with far more push-buttons , and it wouldn't be possible according to this sheet . industrial designer: No , it's only when you use push-buttons , it will cost that much . Yeah , it wouldn't marketing: The the the yellow row is the amount of project manager: Fill in the number of components you plan to use in the and the total cost I don't know . user interface: Is that one or is that nine buttons ? industrial designer: You can have project manager: And I count them like this . project manager: And plus these two , f plus the mute button , and it's will be eighteen . Y I do I don't get the point , because it's would be s relatively so expensive , just these m small buttons . user interface: Is it cents , the the the fifty cents a button ? marketing: Fifty cents for one single stupid button . industrial designer: So , whe when you so then it project manager: Well , okay , well well let's make it just one . industrial designer: It's eighty percent of the price of the of the amount of project manager: Here , now it's now it's already s marketing: Yeah , exactly . project manager: shall we just give our own interpretation to , user interface: project manager: because else we would really have a problem . It would be impossible to make it marketing: I can't user interface: It's way marketing: I I I couldn't understand it if it was fifty cents per per button . industrial designer: When you have the same amount of button , you have to put in wi in your carton . industrial designer: And then throw it marketing: Yeah , yeah , industrial designer: project manager: This is the most simple user interface: No , no no . industrial designer: But whe project manager: industrial designer: I've seen one one remote control with only the pu yeah , only with page up , page down and volume , project manager: marketing: No , really . user interface: Yeah , industrial designer: but but marketing: Yeah , but I d I wouldn't want to own that . industrial designer: but but it isn't fo Yes , it's for it's li it's just for a little user interface: Yeah , that's no option , that's no option . , I think we should mark the special form thing , because it this will be some special forms incorporated in these big buttons , I guess . user interface: A special colour , why a special colour ? project manager: Because the buttons will be d will be matching colour between the buttons and the rubber surroundings . user interface: But wha what s what special ? project manager: I think that's the what they mean by a special colour . industrial designer: Otherwise it would be the marketing: I don't think the special form is really true . project manager: I think all the special colour things have to be marked over here , because that's what we were planning to do , making it industrial designer: Special form also , it says . project manager: Yeah , special material r also , marketing: Is it ? project manager: because i has rubber . project manager: 'Kay , but the problem now is that the There's no such thing as a docking station in this list , but we can all imagine that it would be impossible to make a docking station for thirty cents . And and but we don't have to tell it , but what we can say of can almost make it impossible to buy a remote control without the docking station . industrial designer: user interface: project manager: It but it then the docking station isn't relevant for this project anymore , but we can marketing: No . project manager: but then you still have to use we have to find out what chip we u need . project manager: Yeah , I think that's what what what they mean industrial designer: But for two Euros and thirty cents , we we don't get a docking station . project manager: But can we find out about this chips ? Because when we don't need a d a docking station , then probably we also have only we also need a simple chip . Oh , n oh , still industrial designer: For project manager: oh , it's gonna get more expensive with . marketing: i i if you if it would cost two Euros , that had a total a total thing , it would be nice too , we're not gonna add a trip to Hawaii to it . user interface: But what what can we do project manager: Yeah , or we can ki do the kinetic cells . user interface: But what can we do with the simple chip and what's difference with a regular chip and a advanced chip ? project manager: Yeah that's what then what he has to find out . Maybe you can find it in your email right now , then we know then we exactly know what it will cost us . user interface: Regular chip and because we don't have special functions to use in advanced chip , for example . project manager: Yeah , bu bu but when we yeah , but when we skip when we when we don't use the do we're not gonna make the docking station , then we still yeah , we need something else maybe to make it kind of special , marketing: I like the hand dynamo part . marketing: project manager: Yeah , okay , you can also do that , but maybe marketing: Wi wi without recharge project manager: It still is a special remote control cons you know , wi its form is special and material . marketing: Yeah , but but we can make a docking station for two Euros if you don't put the recharge function in it . project manager: Yeah , but for two Euros , then we have still maybe we have to use the advanced chip , marketing: Of course it has a shape , but i i project manager: then two Euros isn't even possible . marketing: Why should that not be possible ? project manager: Yeah , then because then we'd thirty cents left . marketing: No , for for the for the docking station if you do if you choose the simple chip . project manager: Yeah , but yeah , I don't know , because maybe d yeah , we have to find out with the simple chip . If we do i do we need an advanced chip , or is it okay f project manager: Yeah , and w and and we need f marketing: Yes . industrial designer: It isn't in my information , I I I've got a schematic view of the remote control , but nothing about advanced chips or project manager: You can look at it for s presentation . industrial designer: I've got here in user interface: No no , they were mine , yeah . industrial designer: But that was my second project manager: Yeah , it was your second marketing: It's already open . industrial designer: project manager: this is n this is not this n user interface: Was it working design or components design ? marketing: Sorry . project manager: You know that a push-button requires a simple chip , but a scroll-wheel , it it me requires industrial designer: Ah , okay . project manager: it s only states that a scroll-wheel requires a regular chip , and that a display requires an advanced chip . project manager: And what's the sample sensor slash sample speaker ? industrial designer: Maybe you can say against the remote page f page up , page down . user interface: Yeah , lights , yeah , there's no marketing: Well , there're three , I guess . user interface: Can we do it wi within two two Euro ? marketing: I think we can make a docking station . project manager: Okay , but what we have to think about now is that is is it still a special remote control ? But it isn't it hasn't got any innovative technology , we aren't gonna apply any innovated innovative te technology anyway , I think . I don't I don't see any possibility to do so , because it would wouldn't fit our defi design philosophy . Instead of the rechargeable the rechargeable thing was something to know , so y so people wouldn't have to worry about their batteries anymore . marketing: M bu project manager: Maybe we if we put the kinetic thing in it industrial designer: But but sometimes you put a project manager: Yeah , you leave the p yeah , I know , but still I they will think about that . if you u industrial designer: Kinetics aren't nowadays only used in watches and that's because you're always walking . project manager: The it's made for s people well , the they don't if it was r useless technology , they wouldn't put it as a possibility . project manager: And i it it th th the the target marketing: Or the hand dynamo dynamo project manager: the target group are people who zap regularly and throw with their remote control as a matter of speaking . project manager: Because I think it when when there w was a remote control where it was useful to have a kinetic power source , then it would be this one . Because it's one it gets thrown around thrown around a lot and it gets used a lot Hey that maybe that's cool that's a cool thing about it , you know . marketing: Yeah , but but if we ca project manager: I've never seen it before in a remote control . project manager: Yeah , we can als or also m we we can make one user interface: Wow , w why no li marketing: We can make a docking station for two thirty . project manager: we can still make user interface: Look at now , we got two industrial designer: Fo for a docking station . Ca can't we make a docking station of that ? marketing: We can make a docking station . project manager: Yeah , but be serious , then the docking station will be a fifth of the price of the remote control . industrial designer: Wi with a button to user interface: Well , we we industrial designer: wi with a button to retrieve it , so it will beep . project manager: Yeah , but we we don't inc we haven't looked at the these costs of the speaker and other stuff . industrial designer: Look at the case , project manager: Oh , because we industrial designer: the case the case of of of user interface: Yeah , then we don't have any innovation things . maybe it with the kinetic thing , I think we could do do a compromise with the kim kinetic thing . user interface: marketing: No , sta yeah industrial designer: No , then we have to sell it for thirty Euros . project manager: Yeah , I don my suggestion is to just forget about the whole docking station thing and make it like a I I I I still fee I also feel this concept of making it kinetic , because of the you know , it g it gives something dynamic to the remote control . industrial designer: user interface: project manager: Yeah , and it is also not a good it's not you have to really do it only kinetic , you don't want it to think about batteries anymore . marketing: And I think only industrial designer: Yes , but when it's then when it marketing: Yeah , but only kinetic , then you gotta project manager: No no . industrial designer: then you have to shake it and all when it's when it's empty . user interface: industrial designer: project manager: When you use it your remote like once a day , or maybe even less i i it industrial designer: You asked for three d No , that's n that's not true . Becau be but a remote control gets why do they state that this technology can be used if it industrial designer: Yes , solar cells are also stated . project manager: Yeah , m but a w n a calculator also works on r on solar cells . industrial designer: Why don't we use solar cells then ? project manager: Because I think the d whole dynamic part , do you know , appeals to me qui thinking of our design philosophy , you know , with the rubber parts and sturdiness of the thing , and y when you move it around a lot , then people find the idea funny that when I move my remote control around and industrial designer: That's true . I guess something like that , where you have to move it around very frequently , is demotivating . project manager: Okay , then we d Okay , well y we don't have to do it , but what that would just have a lack of key features , you know . You have to make people buy it and We can really can do the docking thing , it's not yeah , we can do it , but it's would be a easy way out . project manager: Okay , but we have to grou to agree upon something , industrial designer: The c The case the case alone is is is project manager: because we only have a minute left or so . Okay , w b we can s we can leave it on be well then then th it's this is then then our concept is ready . user interface: It w it won't tell , but industrial designer: But now marketing: No , this not gonna sell . marketing: We come back tomorrow , okay ? project manager: No no there's still there's still someth concept and something special left . project manager: we're gonna it's gonna excel in in on in the the range in the field of design and and looks and feel . Yeah , and I would li I would have liked a kinetic part as well , to give it some just to give it some extra special feature , and I know it will work , but it's it's an They're they're not putting technologies on this , but if it if it was impossible to to make it happen . industrial designer: Why not a hand dynamo then ? user interface: project manager: Okay , well we leave it like this . project manager: Okay , project e industrial designer: Is this it ? project manager: well , we were gonna what look take a look at the last sheet . I don't see why , but industrial designer: Where's the champagne ? marketing: I think we gotta fill out another questionnaire , to be honest . user interface: Can we can't we do it here ? marketing: I don't think so
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project manager: I've made a presentation but I'll open it on the Smartboard , so we can all see it . project manager: So it's in the project documents because that's what we can find here . So I'm the Project Manager , so I had to fill it in , marketing: 'Kay . we'll do the opening and then we'll meet each other , what we already do , so , that's not very much trouble . I'll I'll show you the the tools we have here , so that we can all use them . marketing: project manager: We'll discuss about our first ideas about the project , and then we'll close the meeting , and then we can individually do our things and then we'll get back here . And Well it has to be a have the the right the right buttons on the right place , that kin those kind of things . so every time we we'll do some individual work , get meeting , talk about it , and then go into the next phase . well as I just showed , there's a project management folder , a project document folder on the desktop . You just click on the on the folder and you open the everything you you put in it with your laptop . and the w the r the rest also works the same so when you open a notepad you you just get your things , you can draw . industrial designer: user interface: industrial designer: Maybe you should try to write on the on the big white project manager: Yes I will industrial designer: Does it ? Yeah . project manager: just we can start a new one , and we just go on , and don't throw anything away . So we all are going to draw a nice animal on this board , user interface: industrial designer: marketing: project manager: not my idea . So I'm to going to have to draw a kangaroo , industrial designer: project manager: but I'm going d I'm not going to . industrial designer: I hope this was part of the assignment and not your project manager: Yeah , 'kay . project manager: but I am the Project Manager , industrial designer: project manager: and officially this is my idea . project manager: what ? marketing: We're losing time , but project manager: Ah the first the first meeting is just a bit loose , loosen up , a bit meeting each other industrial designer: so start marketing: Alright . project manager: I hope our Industrial Designer does this better because this is industrial designer: Don't count on it . marketing: Do we have to guess ? project manager: Yes yes marketing: A hippo ? project manager: guess . marketing: project manager: We're going back and now our Industrial Designer can draw its most favourite animal . project manager: what kind of animal is that then ? industrial designer: I think can I say it ? marketing: Yeah sure . marketing: project manager: No no save it and start a new save it and start a new black doc a blank document . industrial designer: These are very important documents , of course , these drawings , project manager: Yeah well we have to save everything marketing: Yes right . project manager: So well you should try it but marketing: I should have made mine a white rabbit . marketing: project manager: What the industrial designer: It looks like an project manager: just a duck . project manager: Is it a duck ? marketing: You're standing in front of it , industrial designer: It's it's project manager: Is it a plane ? marketing: I can't see it . Yeah it's a bird , but what kind of bird ? industrial designer: project manager: It doesn't draw circles that easy . industrial designer: But we have do we have to name the specific species of the bird ? marketing: Release your anger . project manager: and then user interface: marketing: project manager: And then a a new blank document for . industrial designer: Why do I have to do the difficult tasks ? project manager: No well first industrial designer: pen project manager: yeah . project manager: And then you go to format I think , and current colour industrial designer: current colour . Just a wa that's the way we do industrial designer: project manager: it's quite easy . project manager: industrial designer: Well if this isn't obvious project manager: Well well marketing: Just save it . project manager: Well it's terrific , eh ? user interface: industrial designer: Thanks for this exercise . We're we want to sell it at twenty five Euros internationally so but we dunno what exactly th i it is in dollars , but twenty five Euros . industrial designer: So project manager: we want to keep it our costs at twelve and a half Euros so , keep that in mind when we talk about our materials an f and stuff , and marketing research . project manager: Now then we all we can sit down and discuss what do we think about our current remote controls , first about design about aim in the market etcetera ? marketing: Right . We can take notes and Well who has some remarks about the current remote controls ? Please ? industrial designer: Well I I didn't have to prepare anything about project manager: No I did . industrial designer: it's not , it's it's not my task to talk about experience with current remote controls , but project manager: Well just w we're four if we if we would just have one then marketing: I think it's im it's important to look at the remote controls of our competitors . marketing: On our corporate site I saw a new D_V_D_ player we're gonna produce . marketing: Maybe it's important to make it compatible with the D_V_D_ player project manager: That would be a nice idea , yes . marketing: so you can use your television and your D_V_D_ player with the same remote control . marketing: Furthermore it's important to make it acceptable for the whole world , for different cultures , maybe , because we want to we want to well fifty million ? project manager: Yes fifty million is our aim to a profit , so . marketing: Yeah yeah user interface: marketing: so a lot of people have to be able to use it . industrial designer: No but the b the buttons have to have to have international recognisable buttons and marketing: So user interface: Easy to learn . project manager: I'll make notes and then maybe well I'll put it in the project folder when I'm done just now . project manager: Y y you don't use the half of them that's that's user interface: Precisely . marketing: Maybe we could make one button to switch between D_V_D_ player and T_V_ user interface: Yeah . industrial designer: Yeah so it doesn't become too complicated with too much buttons and marketing: Yeah right . project manager: Yep , and maybe we do we even have more than just a D_V_D_ player . Don't we have other ou user interface: Yeah we should make it compatible perhaps with everything we use , we we make ? project manager: . marketing: Yeah so but th that's kind kind of standard T_ television so it also works on that . user interface: And I think the people who who will buy our remote already have some experience with remotes . industrial designer: It doesn't project manager: It doesn't have to be , but we can . user interface: industrial designer: it doesn't have to be user interface: W well it's a n it's a new remote and you don't buy a remote if you don't have anything to to control with it . user interface: Yeah alright , but marketing: We need to to keep it consistent with other d project manager: Yeah because we look at competitors industrial designer: Well . project manager: and w if we pick up the good things about that and give it a nice design industrial designer: . industrial designer: you can make it triangle shaped , user interface: Well we we could make more more oval or something , and and industrial designer: but that's not very recognisable . project manager: Oo industrial designer: Oval ? project manager: N we can use it as a as a game pad . user interface: Yeah or so industrial designer: I project manager: So one hand has the beer , so the other hand user interface: Well yeah it's new . user interface: but young people want something different marketing: No user interface: and it is project manager: Well i we already marketing: Yeah but it's quite important that it fits . project manager: one of our aims is that it has to be original and trendy so user interface: Yeah . But you still have to know it's a remote and not another project manager: Well there has been done a lot of researches about remotes we have to we can imagine user interface: Yeah alright . project manager: for me personally I have a a lot of remotes at home but those ones that have a a round ending and well just an square middle I don't like to use them . project manager: When it falls over it and I just have and then the button that I use most has to be here . project manager: It f it fits your hands and then you just push the button that you use most with thumb . marketing: Nah I don't agree with the long box shape industrial designer: Why not ? marketing: it it has to be custom made for the hand . project manager: Tho tho those new D_V_D_ players on the market do have those . industrial designer: But it does fit in the hand if you hold it like this , and you can make it another shape , marketing: Yeah but if you shape it industrial designer: but then you have user interface: No if y if you look at new Phillips D_V_D_ with their remotes pl players they they are the new remotes aren't box shaped . marketing: industrial designer: W no w what else ? marketing: No that's ol old fashioned . industrial designer: Yeah well but what what what do you suggest then ? user interface: Yes marketing: I can imagine that us user interface: Well most of of them are are somewhat thicker at the end , and get yeah thinner towards the the other end . industrial designer: but it's still then the the long box , but then with some round round forms in it to fit your hand , user interface: Yeah it project manager: Well marketing: ? project manager: A it h it has it it has a that's tha th th shape that it fits your hand . industrial designer: but it's it's still Yeah yeah al alright project manager: That's industrial designer: but but it's still it's still sort of box , yeah . user interface: Yeah yea industrial designer: It it has round forms marketing: Well industrial designer: but it in the end it's still the box , so that's what . industrial designer: Yeah yeah I understand , but no no I don't mean an entire box like completely square marketing: It shouldn't be too boxy , you know . industrial designer: but in in in at the end it's still this long box shape with convenient round shapes to fit . project manager: marketing: Right maybe something like this industrial designer: Yeah yes marketing: and then a button here to switch between different systems like D_V_D_ player industrial designer: I thought about something like that . marketing: and so you can I've industrial designer: A big recognisable button on top or something . marketing: Yeah right , and I do think we have to keep this kind of idea with the with the numbers and user interface: Yeah . industrial designer: The buttons should also be not too small , not too big , of course , marketing: Right . marketing: But it should be possible to to make it ap apparent that there are two functions for every button . user interface: Yeah maybe we can just like on cell phones those well you can you can put on on them , industrial designer: Colours , yeah . user interface: and so you can customise your your own remote with different colours or or special paint jobs marketing: That's kinda trendy . user interface: I dunno but industrial designer: I think we have to talk also about the the materials for project manager: Well it's just about our first ideas now user interface: Well industrial designer: . project manager: so I think individually we'll have to come up with ideas for the next meeting about these materials and markets etcetera . But project manager: Yes ? industrial designer: Already thought about something tha marketing: I think it's it's important to notate all the the decisions that we make , project manager: Yes . industrial designer: we have some some minutes left I w wrote down that the case should be plastic of course , hard plastic , the buttons should be rubbery I think . project manager: Well I have had remotes that they had the function of the buttons was about a layer over the buttons user interface: . industrial designer: No n n project manager: and when I've had use it much it was gone . Is there an a universal universal way of transmitting from the remote to the television so it's all about industrial designer: I think so . industrial designer: It's a a common stan standard way project manager: It's not that in China it's different ? marketing: Yep . But y you can have of course different between D_V_D_s and televisions and between marketing: And you can use industrial designer: It it's a we we make an a universal remote so it ha has to work with all kinds of brands and things . But our T_V_s are mostly made in China and that sort of country , so project manager: Probably yes . user interface: industrial designer: And have well yeah I've wrote something down about how it works . The user presses a button and with an infrared beam it signals the television set accordingly , project manager: marketing: But are industrial designer: but that's pretty obvious , I think . project manager: user interface: marketing: Are we going w with the front fronts idea ? project manager: Well I think w we can look into that in the in the next thirty minutes . marketing: and you can always use a front front on it , you know ? You can use it just plain project manager: Yes . project manager: Well j just y you get a n a normal front with it , but you can change them when you buy the user interface: Yeah . project manager: And we should dispatch those kind of fronts fronts a a around the world so user interface: . user interface: Well you can make profit with them , and it's a way to make them trendy . project manager: Well th those fifty million don't don't se sells itself so we have to make some extra effort like fronts . industrial designer: Well but th but the standard front will be just grey or something user interface: Yeah alright . Yeah well it has to it h it has to fit the the te television and D_V_D_ set we are going to sell , user interface: No a colour everyone accepts . project manager: so if they are black and black black and silver we'll make them black and silver so user interface: . user interface: project manager: If you have a a a television room for little children and you make a if if you buy a a pink front they'll they'll love it . Well our user interface you can maybe I don't know what your specific instructions will be , but probably about the precision of the buttons and and those kind of things and what buttons will have to be on the remote . industrial designer: yeah also the the look and feel of the the remote's also my task , yeah . user interface: What's the url or the website 'cause I didn't get marketing: Right . marketing: It's Yeah yeah yeah just if you start up your Internet Explorer project manager: Well it it it's user interface: Yeah . project manager: if you industrial designer: It's the the the start starting page user interface: Oh oh right oh well I didn't use it . user interface: project manager: Well we're going to back back into our rooms so user interface: Yes . user interface: Next meeting is in project manager: In thirty minutes , but I think it will be you will be warned through your laptop to get over here . user interface: Yeah alright it's it's handy to know project manager: I'll have to restore my my desktop industrial designer: Very handy to know . project manager: Ma industrial designer: W marketing: Oh user interface: S project manager: W that was a nice meeting
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Who starts ? project manager: Well I'll start just with another presentation , so then we can look at th at the agenda for this meeting . project manager: Well in we'll just have a look at the at the notes from the previous meeting , what we thought we had dec decided . Y you also have received that mail , the new project requirements from our bosses ? industrial designer: No . project manager: Well I think we should show them before your presentations , because it's not really smart to to include some things we can't , because of the new requirements . project manager: We have to deb we have to decide it in this meeting what our function will be . So we said that we have to merge the strong points from our competitors , and look at their remote controls . project manager: We should make it compatible with our new D_V_D_ and other releases we have , our technical releases . And well they can have two functions , because you have a D_V_D_ and a television . industrial designer: marketing: project manager: Yeah well that wa It's just thirty minutes ago , user interface: project manager: so it's not quite But well I have to do it . project manager: The materials well should be hard plastic with rubber from , and well the labelling of the buttons should be indestructible . industrial designer: I I disagree , but it's not t it's not my place to disagree I guess . project manager: Well the second is a bit sh pity because we just said we wanted to d include the D_V_D_ user interface: Oh . project manager: and they don't want it , because of our time we have for this project . project manager: So that's a shame , because especially for the third requirement we want to reach people under the thirty years . well it's a bit pity because it's just those people want to have one remote control for all those technical devices they can reach it . user interface: project manager: Well and our corporate image should stay rec recognisable in our products . So we have to use maybe a slogan , maybe a colour , and Yeah well on our remote controls the design has to be , well as we already said a actually , familiar . project manager: So maybe that's a slogan we can put somewhere on our remote control or something . project manager: Oh you have to start ? I didn't see anything about who had to start . marketing: I I just have to to think which file's mine , user interface: marketing: 'cause I was bit in a hurry . next sheet ? at first I tell you something about what people dislike about the current controls , because it's a smart thing to exclude those things . They also say , that's about I thought it was fifty per cent , that more money will be spent on better looking controls . So it's really important to make the the buttons for the common tasks kind of big or kind of flashy . Thus it might be might be smart to make a a big zapping button or something in the middle , so you can reach it with your thumb . industrial designer: project manager: marketing: So it might be sensible to make some kind of a button on your television , that's your your control beeps or something , that you can find this very easily . marketing: 'Cause it's a big I think fifty per cent of the users loses his its control , within the same room . industrial designer: Oh ? project manager: It should actually It should actually be loose from the television , user interface: Yeah . So if you deliver a small click-on device that you can put on your television , that bleeps to your remote control , everyone can use it . marketing: Yeah but what if you lose your click-on device ? project manager: No you can click it on your television . marketing: Yeah but if someone d somebody else uses it in ano other room or something ? project manager: Yeah in another room , yeah . marketing: Nee but it it specifically says it's the the control is lost in the same room . marketing: So Well a beeping device would be project manager: Well we'll have a look at it , yeah . So the the learning curve should be very short for the dumbest people should be able to use it . user interface: industrial designer: I think our user expert should also consider manual a manual for the remote , of course . industrial designer: users to add one ? Do you think ? user interface: I don't think marketing: I think you should put more time in the in the design of pick up and use , than a manual . Yes you should You should could take a look at it and and and know how it how it's supposed to work . industrial designer: Well maybe for the If you don't recognise a button who d who d who do I call wh when I don't know it ? marketing: Alright . But the designer should take it should Wie zeg ik dat ? Yeah , consider the consequences of using your remote . , we're Like the requirements said , we're gonna specify of we're gonna target a younger audience . research shows that they like to have a little L_C_D_ screen on their on their zapping device . I thought it was the age between sixteen and twenty , ninety nine per cent of the people like that . project manager: Well marketing: So it's very important we should definitely have that in our designs . project manager: Well with twelve Euro fifty as production cost , we can't afford an L_C_D_ industrial designer: It's going to be expensive . marketing: So if we want to s If we have a big If we make lots of of the stuff , maybe we can buy it very cheap , I dunno . project manager: Yeah well it's your your task to look into the costs of those industrial designer: We'll think abo we'll think marketing: Yeah , I don't know . project manager: It's not yet a standard development those so user interface: No and we have customers in multiple countries I think . project manager: We sh marketing: Well I do think L_C_D_ is more reachable than the speech recognition . Okay , how do you enlarge it , so that you can have the project manager: F_ five . industrial designer: well I think it's important for you to realise the basic function of a remote control . industrial designer: And I then can select I can select on the dings It goes to the next page . You have basically the energy , the power of the of the remote control , and the sender , w which is the LED , the the the the the the the the the bulb that sends the the infrared beam to the , no , to the set . user interface: industrial designer: And the the user interface sends the the different signals of the different buttons to the chip , and the chip sends it to the LED , and the LED sends it to the receiver . marketing: industrial designer: well I have put it in a in in in a a couple of basic steps . project manager: industrial designer: The chip produces Morse code , a specific code to indicate that specific button that is pressed , of course . And it uses transistors in the in the remote control to amplify and to send that signal again to the to the LED , which is the bulb , of course . project manager: industrial designer: Now the LED produces an infrared beam and signals the , well it's very simple , and signals the signals to the sensor on the T_V_ set , project manager: Yeah . marketing: industrial designer: and the T_V_ set also recognises the the the signal , and performs the assigned task . project manager: So it is also why we have to have a button that says I'm now busy with a D_V_D_ if we had done that . And if we if we're going to add an an L_C_D_ screen to it , it won't look anything like this , but This is very basic basically the the shape of of a remote control . It has very little buttons and user interface: industrial designer: But it it it's it's quite Yeah , you can easily recognise the buttons . So we have to change a little bit to that , so that it becomes more user-friendly , and that problems like R_S_I_ and those kinds of thing don't don't oc don't occur . marketing: But I think it's very important to make the power , channel and volume buttons near to the thumb , so you can't have R_S_I_ consequences . industrial designer: Yeah , because they are the the most important buttons and you can immediately marketing: Right . project manager: Well but but user interface: You can also like industrial designer: You don't have to look and and search for them . project manager: if you have the most used buttons all in one place , and you keep making the same well moves . project manager: But if y if you would put it at a different place , then you have to move your hands , user interface: project manager: and that's on of the things about R_S_I_ . marketing: We project manager: No but the most important buttons m maybe you can just put them a bit apart so you would reject R_ R_S_I_ R_S_I_ . And user interface: Maybe you can make , for for channel changing , two little buttons on the side of the remote , so you can just do like this . Like some little Gameboy things or some project manager: Yes I've saw that on m on mi mobile telephones they also have those buttons . marketing: But is that is that useable ? user interface: ? marketing: Do people , when they pick up a remote , know that they have to do that ? project manager: user interface: Well marketing: It's a f it's a new feature , project manager: Well it it's industrial designer: Yeah . user interface: Yeah alright , but project manager: Well also i if someone puts picks up his remote user interface: Yeah , but if you s say them up and down , they they'll understand it , I think . If someone puts up i picks up his remote , and he picks up it he he touches the side then he's a already on the next channel . industrial designer: But in e in any case the the basic function should be indeed , and as you say at the thumb . industrial designer: I think that's a good idea , and and that the less important buttons , like the the the different channels , the numbers one two three four five as well , should be yeah well not in reach , because they don't use it all the time . industrial designer: And I have some pictures of the inside workings , but I don't want to get too technical , project manager: Oh I had to delete this , but I had to make a schematic of the of the new marketing: Alright . industrial designer: But I had too too little time , marketing: industrial designer: but don't don't look at it please . project manager: Well then we have still the time , so But we do have to come to a decision , right later on . project manager: user interface: Well I thought everybody on the website would see the same thing , but obviously that's not the case . user interface: The the method ? Well I used my own experience with remotes , took a good l look at the remotes on the corporate website , which are these two . user interface: marketing: These are already in use ? user interface: Yes , these are from from another manufacturer . user interface: Well , I thought that we reduce the the option to control the D_V_D_ also , and teletext and that kind of stuff . user interface: So we can can yeah customise the project manager: Well absolutely , but i th they all have to have something about the recognition from our company . user interface: You can marketing: But it project manager: So if y if you make a a front with just a a tiger on it , then our recognition is totally gone . marketing: Yeah , that's right user interface: Or you can you can can put the same symbol on on every remote . So the symbol's always on user interface: Yeah ? industrial designer: Yeah , so that you don't replace the symbol , yeah . Something like that , project manager: Or the th the the lowest part of the remote isn't changed by the front . I think industrial designer: Mike , can you put that picture from me on the in the Word documents file ? In Map ? user interface: Yeah , I will . project manager: Yeah ? marketing: there are two target audi audiences , and we've chose for the younger one . project manager: Well what if we I at I at home have a remote that has the most familiar buttons on the top , and the bottom side of the front has a little clip , marketing: project manager: a f a little You can click away and then you have f much more functions that most people don't use but s some do do . project manager: Well but because you say they their features are important , they want m a lot , industrial designer: No usually marketing: Yeah right . industrial designer: But project manager: but not user interface: Yeah , but what kind of features ? Like L_C_D_ screens and voice recognition . marketing: You see ? So we must build in something , or they will to go to the concurrent . project manager: On some calculators you have lo those little little L_C_D_ th that you can click on or something , marketing: Right . project manager: Those kind of things , because you also have those those program recognition for your V_ V_C_R_s . And well if y if your remote picks that up also , you they can display which programme you're currently watching . So it it just signals the the different sig the different symbols on the screen you have , project manager: Yeah . industrial designer: because if you change to s channel two you have two on the screen and two on your on your on your L_C_D_ screen . It it could be such a little th that you can click in and out and you and you have it . user interface: It will industrial designer: But should it really be clickable , project manager: Well maybe . industrial designer: But that's of course a bit more expensive than the basic calculator design , with the scrolling text and that kind of thing . project manager: Well I think it's you got It just means it's a script that's keeps it rolling , marketing: Well it's just one script . project manager: and it's not That's five minutes off implementing time I think marketing: Yeah , five minutes of ja ja for programming . marketing: Alright , we go with the L_C_D_ screen ? project manager: well I think so , yes . Right , I don't know if I can find that , but project manager: We're g No but we're we'll have to look into that . user interface: Or maybe you will get that information project manager: we can use this board again , I think . user interface: At the top or at the bottom ? industrial designer: The L_C_D_ screen alright but we should start with the power button ? marketing: I think the top is more project manager: Yeah . industrial designer: user interface: Yeah but marketing: When you s How do you zap ? project manager: marketing: You just sit in your chair ? project manager: industrial designer: Huh ? user interface: Yeah but with with the L_C_D_ screen on the top it gets a bit unnatural . industrial designer: And then marketing: We'll draw two , and then we'll see industrial designer: Maybe we should centralise the discussion here . I dunno what you were talking about but marketing: No industrial designer: we are busy with something . He thinks it's better to put the L_C_D_ at the bottom , and I think it's better at the top . Why do you think it's better at the bottom ? user interface: well because most remotes have some space left at the bottom , and that way you can keep the shape recognisable for everybody . marketing: But your user interface: I c industrial designer: But you just can put the the the the the whole interface a bit down , so that there's room for the for the interface . user interface: Well I d I think that's that's ugly but marketing: The the ticker The L_C_D_ is like like small . But project manager: Well I th I think Mike Mike has a point , user interface: I th industrial designer: And and we can project manager: because when when when I use a remote I l I hate the buttons but buttons at the at the bottom . project manager: So when I u when I have to have an L_C_D_ s scr window marketing: Yeah right . marketing: We industrial designer: It looks more like a calculator to people , if you have the l the the the thing on top . user interface: Yeah you don't want project manager: We don't want them to look like a calculator . project manager: We want to look it like our original but familiar industrial designer: Yeah w well , user interface: Yeah . industrial designer: but you don't have to throw important aspe important aspect like familiarity completely away , marketing: High-tech . project manager: Yea industrial designer: because I think it's marketing: project manager: Maybe a bic better white We White ? industrial designer: I think it's still important to have it at the top , marketing: Width . format yeah format ? Line width ? Width ? industrial designer: because it's it's more familiar that way . Well project manager: Well let's talk about that later industrial designer: Maybe you should another pen . marketing: I think we have a few functions , and we can put the L_C_D_ above it , and still have lots of room at the bottom , where you can put your hand . user interface: At the bottom ? industrial designer: Well I'm the I I'm the designer , so user interface: In a few minutes marketing: At the bot user interface: Oh yeah , oh yeah , I totally agree . project manager: Well but what what if we we first decide the different functions , user interface: He's the boss . marketing: And moreover I think that you two should be come to consensus about the L_C_D_ s . industrial designer: While you have to agree , I can say it's like this and you must agree . project manager: We have a power button , setting buttons , L_C_D_ window , the number buttons user interface: The ten numbers ? Yeah ? industrial designer: Channel , yeah . user interface: I think we we should use something like this to The the channel up and channel down button ? Yeah , in circle , you know ? project manager: Yes . project manager: Well h ho industrial designer: But th th on this remote th these controls are for something else , a D_V_D_ player or something . They are for some video user interface: Yes , as I already said , we could drop some of these buttons . When when you put them all in the same place , the most used buttons , you're doing the same thing all the time , project manager: marketing: and that's just what R_S_I_'s all about . industrial designer: Yeah , it's it's also not good to completely stay in one position constantly with one hand . project manager: That's what I always do , industrial designer: Y project manager: because all my i important buttons are the same place . project manager: Yes ? user interface: Yeah but people don't like it when their buttons are all over the place . industrial designer: No but now y W would we have to choose a way in middle ? marketing: Frequency of button use . marketing: So the the channel channel buttons should be far far apart , I think , up and down . project manager: Up and down far apart from each other ? industrial designer: Far apart ? marketing: You thinking about R_S_I_ ? user interface: Yeah but project manager: Well not too much . industrial designer: marketing: Nei not too much , but user interface: The other the other two frustrations are far more important . So industrial designer: I think you can have the two buttons of up and down close together , but you don't have have to have volume control and and zapping button close together . project manager: Well for example the power button , you can user interface: Well they are used four times an hour , so project manager: If someone is constantly z zapping , it's not going to miss , that it that the power button is not right beside it . project manager: The power button can be user interface: Power bu button should be left at the top . marketing: The most important things we have to project manager: how are we going to do it with those numbers ? industrial designer: C c can you make you make We can use the drawing board now , I think . it it doesn't work well but But it it would be pretty pretty nice if we could just draw a simple thing . project manager: Well user interface: Well consensus , We we can put it in the middle , so project manager: Well it's a bit hard , because we are going to be individually . We're No project manager: That's a bit marketing: We're deciding now , so project manager: Yes . marketing: Top or bottom ? industrial designer: Well yeah I I still think it's it's quite important though to to have it at the top , so project manager: Yes it is . You say familiarity isn't important but project manager: Well what if we're going to now decide about the functions , and the design comes into the next round ? Plus the d th the design round is still to come huh ? marketing: Okay . industrial designer: As we we we we agreed , we do have a L_C_D_ . Are we going to do it like on Mike's screen with one button that says I'm going to do a t two number digital ? user interface: No . project manager: How do you want it to do then ? user interface: Well just when you push a one one and industrial designer: There's one two three four five six six seven eight nine zero . user interface: No , if you On most T_V_s if you press two numbers shortly after each other , d it industrial designer: Oh , like that . project manager: Okay anyone any oth other functionalities of our remote ? industrial designer: I think these are the the most important functions . You do need them ? project manager: No , we'd just said we didn't marketing: Yeah , I know . project manager: well because we can't integrate it with any other remotes , all those buttons on those pictures are irrelevant . marketing: project manager: We'll have those buttons about And the two important ones we're l f forgetting . project manager: Those two ? But it's just two , and we make a clip ? industrial designer: just two just two under under marketing: project manager: Th that's a bit waste . industrial designer: I I think project manager: Your L_C_D_ screen is going to go . user interface: Or at industrial designer: But you you can put two or three buttons under another section . industrial designer: You can just put it somewhere project manager: Yeah industrial designer: They they aren't used much , not as much as those other , so you can put it somewhere user interface: Oh , they can be small or round like buttons . What do you think those those buttons ? project manager: Well I think they should in an in an isolated part of the remote . Well any other marketing: Well if you you take those th If you user interface: Why go to video ? project manager: Go to video , that's always on your remote control . marketing: Yeah , but you can z you can zap t you can you can zap to the video channel from zero to industrial designer: The the video channel ? user interface: That's just zero . user interface: Yeah , but you can can zap down marketing: Yeah , but when you zap down zero you get to A_V_ . user interface: I think go to video is an irrelevant button , but project manager: Th that's the button No . industrial designer: But it's easy to go If you are at at channel fifty five and you want to go immediately to the video channel , you do you have to push a to to get below zero . project manager: I I think that one button is I use it user interface: marketing: Yeah , but if we're choosing to incorporate these buttons , you have to have channel setting , if you wa if you have a new T_V_ . project manager: Yeah ? marketing: Right all th these different buttons you have to project manager: These buttons , I don't have buttons for channel setting especially on my remote . project manager: It's it's incorporated with p m plus and down , those user interface: Yeah well y you must have . user interface: Yeah you yeah you have one one button from s set frequency o or something , project manager: user interface: and then with plus and min minus you can adjust the marketing: Right . project manager: Ch ch industrial designer: Yeah to oh yeah of course to configure the programme the Yeah . Oh the Okay button ? marketing: project manager: Oh you always have in the centre an Okay button , for your menu . project manager: user interface: I think things like contrast and brightness should be in the menu , yeah . project manager: We're going to go to our rooms , and we'll have to decide s things on our own I think . project manager: Well see you user interface: I thought we'd lunch right now , or not ? project manager: W w we have lunchtime , by the way , now so industrial designer: Yeah this is this is your thing
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It's not as interesting as it should be because we just had the meeting , marketing: project manager: but I'll show them . I've put a f a file in the project management folder , which says exactly what kind of decisions we should take . this because of our last model was very functional , but it people didn't like that , so our new mo model must be very good-looking . project manager: marketing: such as an L_C_D_ screen , speech acknowledgement , as we talked about earlier . marketing: So we have to have something like that , like we project manager: L_C_D_ and our our fronts . industrial designer: Easy to use ? project manager: Well , easy to use s is a bit contradictionary with the first marketing: Yeah ? industrial designer: I think that's your ta user interface: project manager: Functional is not an issue , and then easy to use . industrial designer: you can make a very complicated remote anyway , so ease of use It's not a very comp complicated device . But the most important thing is that it looks great and people say wow , that's real great great concept . project manager: user interface: marketing: The group we are targeting is very pleased with fruit and vegetables . industrial designer: marketing: So we we we might cons consider in front of in in that sort of way . project manager: Well the the handy thing about our fronts is that we can follow these trends e ev every year . And the materials ? I have heard several things , so I I'll have to change that on the way . project manager: Well maybe it it it is , industrial designer: We should move to something project manager: but it doesn't look strong . Y Hard plastic i is of course pretty pretty tough , but it doesn't have a really really tough look . it's generally the case that senior and wealthy people above forty five years old like , as you said , particularly the traditional materials as such as wood and materials such as that . industrial designer: And then we have young and dynamic people , which is of course our group , the people we aim at . Soft materials is of course agai again a bit a contradiction with our material choice of what you said , that it should be hard an and and and and strong looking . And if also a finding but not very ap applicable here , that sports and gaming devices such as discmans for jogging and that those kind of devices , gaming devices , should define the characteristics of the device . But since we don't have a really a sports or gaming device , so we don't really have to consider that . project manager: Sports , they're that are accessible on on your L_C_D_ window user interface: Soccer fronts . project manager: All the results ? industrial designer: Well I also have several examples of styles , marketing: We keep coming back to the fronts . industrial designer: It looks like Well you know you recognise the shapes , project manager: industrial designer: it's very primary colours , bright colours and round shapes . project manager: industrial designer: You also see this device , it's not very round and Fruity of course . industrial designer: So to give you an idea of marketing: Well it's got a strong look , this . Although it's plastic , it's it's grey to to to give it iron look . Well we have to make a project manager: Well you can make th th th that middle ring can you you can make another colour . I don't think that's very practical , project manager: No , it isn't . industrial designer: Because if we make it grey or or silvery looking , it it does make it a lot more does make it looking a lot more stronger . industrial designer: 'Cause if you look at this , it it doesn't look very very strong , marketing: Yeah but the industrial designer: becau But this is plastic , and and this too , but marketing: But it doesn't have to look strong . project manager: So , if you ti industrial designer: Well user interface: And it it doesn't have to be strong , also . project manager: Well marketing: Nah yeah the feel project manager: You you Maybe you should have some some coloured titanium or something . But solar energy is not very practical inside a house , because you don't have a have a lot of sun . marketing: industrial designer: And kinetic and and and dynamos are are not very practical , I think , for for a simple remote , marketing: industrial designer: that's a bit , oh , that's a bit That's a bit much . If you use the curved case , a curved case , double curved then you can't use titanium . project manager: What do you exactly mean with double curved ? industrial designer: Now this to give it a more modern look . project manager: Double curved ? industrial designer: I'll draw it , project manager: It it mean user interface: Yeah . marketing: industrial designer: And it makes it gives it a more u user friendly shape , than if you have . No otherwi no difficult scroll things or some things like that , because it makes more complex and expensive . And , as we agreed , we don't use a speaker or a sensor or speak speech controlled device . But we do use an L_C_D_ screen , so we we do have to consider of we have to use a more advanced chip , which is more complex and expensive . But It's worth the trouble I think , project manager: Well user interface: The buttons can be made of an a soft material . project manager: marketing: user interface: there are new developments in speech recognition systems , and they are already being used on coffee machines . user interface: it's not really speech recognition , it's more like you can talk to the chip , record the message and record an answer , and then once you talk to the remote , then he will a answer with the the prerecorded message that you left . So if I say hi Mike , and you have recorded hi Mike back , then you will get that . That's a bit user interface: But i it's just a marketing: But that that makes it cheap . marketing: It's it's just a an extra function , project manager: But it has no functionality for our remote at all . user interface: No marketing: No but user interface: but that's the gadget they want , or the gimmicks . user interface: Well , as I said earlier I think the L_C_D_ screen should be positioned at the lower end of the remote . project manager: user interface: the buttons for screen width and general settings and and that kind of stuff marketing: user interface: we can also do let that kind of functions be shown in the L_C_D_ screen , instead of extra buttons . project manager: So you put a menu in the L_C_D_ ? user interface: I think young people and yeah w well every user would like that . the buttons should be positioned positioned the same way as they are on a , well , conventional remote , I think . And I drew an example , industrial designer: user interface: but it did not work quite the well the way I wanted it to do . user interface: ? Well I have the I can draw it again , industrial designer: Can you draw it now ? user interface: and I know what I did wrong . marketing: How do you give input to the menu on the L_C_D_ screen ? user interface: with the the up and down and and well buttons and the marketing: Alright . industrial designer: Those are the the cha the channel buttons of course ? user interface: Yeah just the numbers . industrial designer: And then below is the L_C_D_ screen ? user interface: These these will be bigger in the the real design . user interface: This must be the Okay button used to interact with the L_C_D_ screen . user interface: And with this you can , yes , go to through the menus project manager: Yeah . user interface: and that can the video button should be an apart button , marketing: You've project manager: Yes . project manager: And what's the menu button ? user interface: it's marketing: And you you need a you need a speaker . user interface: ? marketing: For the user interface: This button can also be the Menu button , we use in the menus industrial designer: project manager: But how did How do you get out of the menu then ? Yeah . user interface: Well we we can add another button here , but project manager: Maybe I you could j just do an an exit with Okay . project manager: Yes , well but bec because when you push Menu you get in , industrial designer: Yeah ? Yeah ? project manager: and then you have to push Okay when you get to a choice . That's you you should have user interface: No no , we we we should add a extra Menu button industrial designer: No . project manager: Or you can put in the L_C_D_'s window an option Get Out . user interface: Ah once you have an extra Menu button , you don't need that that extra option . user interface: Yeah , industrial designer: marketing: Or don't user interface: if we decide to to implement that , maybe we should . industrial designer: Why would you put it then , and where is the recording the microphone ? user interface: Well they that could be anywhere . user interface: Well the speaker and the microphone , I think , are the same little hole thingy . industrial designer: but we could d do , but it's perhaps more expensive , the speaker on the back or something . user interface: Well i there are a all already being implemented in in coffee machines , so they won't be very expensive . And oh I think as you can see so , the L_C_D_ screen does look better at the lower end , or at the bottom . project manager: Yes ? user interface: You can But I did not like it very much , but marketing: user interface: Well these are quite obvious , very ugly remote . user interface: No , well th marketing: Nei They're n they're not trendy . user interface: this is for children but th industrial designer: Tho Yeah those marketing: It doesn't look strong . user interface: W but with the colours i it's a bit the way we're going to . industrial designer: But it it must not look too childish of course huh ? project manager: It's it's all too much buttons . I think we should , if it's possible , one with colours , but marketing: Nah th It's too expensive . user interface: I don't know project manager: Well , that's too expensive I think . project manager: It still has t marketing: You can make the the underside , you can make it more round , where the L_C_D_ is . user interface: Well marketing: I dunno if you know the No Nokia telephone , with the round thing at at the bottoms , s something like that . It's just a half round half half circle at And then it falls exactly over the hand , and that's very nice . All the the materials from the case , the electric cable that's all your your side of the story . now from the user interface , your package ? where No well , that's more like the buttons where they have to come . marketing: Materials are the most , most impor project manager: So as you said , fruity is in , well sells good . so if we go through them industrial designer: Copy paste this story into a into a Word document , and then put the answers after the subjects . industrial designer: Well we have to decide all these things ? user interface: Yeah but all these examples are of a coffee machine . project manager: Yeah well Why should I industrial designer: W we can override them ? marketing: project manager: Yeah . I suggest Well what do I suggest actually ? project manager: What what kind of properties should it have ? Well we just listened . user interface: Why don't we use titanium or or a hard , yeah , some kind of metal for the the the whole remote except the front . industrial designer: Yeah but the non-removable elements of the of the remote , so not the front , could be titanium , user interface: Yeah . user interface: And I don't know if you can make steel just any way you want it to . user interface: Well any colour industrial designer: According to my sources , it's it's totally possible to make an entire Titanium is available , and we can make an entire remote out of it , if we want . marketing: So , we're going for a titanium back and a plastic front ? project manager: I've user interface: . project manager: So material , hard plastic for the front ? industrial designer: Yeah , for the front and then titanium for the back . marketing: But then you have the problem , when you have a titanium back , you can't switch it . industrial designer: Well but marketing: You know ? industrial designer: The titan titanium isn't isn't v very Yeah , i it doesn't curves . Titanium is very No no no , but you know b Titanium is very basic colour , marketing: Yeah , yeah , yeah . industrial designer: and it doesn't really matter if we have a purple front on it or a orange front . industrial designer: And even if it does doesn't match , it will People like colours that don't match . industrial designer: Excuse me ? marketing: user interface: The electrical cable does industrial designer: project manager: It's from our coffee industrial designer: Yeah copper i just a ba basic user interface: No we don't use an electrical cable . industrial designer: Yeah in project manager: industrial designer: Yeah well inside the remote control we use a couple of project manager: Of course . project manager: Well marketing: project manager: all the all the inside work of our remote is standard work . user interface: and I will project manager: Well you can put that in into the shared folder , user interface: The shared folder . And what do we ? user interface: project manager: We thing that fruit and bright colours are industrial designer: Yeah the the the front w marketing: I think we can launch a couple of packages . marketing: Yeah but if you if you launch five different packages like iPod mini user interface: Yeah , right For the initiative launch . project manager: We should not give them the m the most lovely front when they buy it for the first time . user interface: Well you can you can give them s s three or so , industrial designer: The most boring fronts possible . industrial designer: Yeah but you you can have some basic colours , and then we come with the special patterns on them , project manager: Yeah . user interface: Red red , blue and green you give them or something , industrial designer: and and marketing: Yeah . this fruit and bright colours , yeah well I think we'll have to in the next half an hour , we'll have to s s specify the different types we want to launch , when we well introduce our remote . industrial designer: we still have to make We have still have to make the es the the real basic design . project manager: Well I'll have to , before I get another warning for five minutes , I'm going to get Where is my mouse ? where is my mouse ? industrial designer: marketing: Lost my mouse . industrial designer: How Yeah yeah , but how do I user interface: But bu we stay we stay here or something ? project manager: Yes well we'll get it to hear that I think . Th they're saying SMARTboard and that's it marketing: You can take the SMARTboard . And take it to our rooms and project manager: so you can you you are going to make a prototype , and y Well that's includes specifying the buttons etcetera . well you will go and do something else on the project user interface: industrial designer: Some Some non functional tasks . project manager: what are you going to do ? I don't know what product evaluation exactly means , but you'll get the specifications . user interface: marketing: industrial designer: No but project manager: How long do we still have ? industrial designer: Well , can we talk about something else ? project manager: Yeah . industrial designer: Yeah ? user interface: Will we use round buttons or square ones for the for the numbers ? industrial designer: Round I think . user interface: And these these s these buttons are more triangle-ish shaped project manager: Why does marketing: Curvy . industrial designer: But now I see the marketing: And this must be volume I think , project manager: Heh ? marketing: and this programme . project manager: We can't get user interface: Well most of the time up and down is programme and left and right are volume , I think . user interface: Yeah , it depends , but If you turn up the volume , you always see this thingy go up . industrial designer: Well we We we j we'll just give them an marketing: Yeah , that's right . industrial designer: project manager: So what are we going to do ? I as Project Manager ha don't have a clue . I think a logo , our company logo , and the slogan should be or could be project manager: Also the slogan ? On the industrial designer: Yeah , why not ? If there's enough space , you can put user interface: I I'd say only the logo . project manager: And well you c On the back , you can put h At the bottom , you can put the logo with the industrial designer: Right corner , or maybe here in the middle ? user interface: the text ? project manager: Yeah . user interface: yeah , at the back ? marketing: But the logo the logo shouldn't be exchangeable , when you get off the front . industrial designer: Yeah it it should be hard on the on the on the board , project manager: Yeah well marketing: Yeah . marketing: Yeah , user interface: Yeah , but then you must really yeah push it in or something . industrial designer: I l I like the idea of the of the slogan on the on the on the thing . user interface: industrial designer: But am I the only one , or user interface: Yeah , on the backside . industrial designer: No not on the front , user interface: On the back Yes , you you can , yeah , push that in , industrial designer: but on the backside . industrial designer: I think it's a nice idea , to make it more recognisable , that the next to the logo you have the slogan . project manager: Yes , slogan from company on the back with logo industrial designer: But we'll we'll take that with us into the design . industrial designer: Do you do you see a bit of the of the of the titanium ? O on the front ? project manager: Five minutes left . industrial designer: maybe if we make this this this lower part titanium , user interface: Yes we could industrial designer: the front is the the upper part , and the the bit with the with the L_C_D_ screen . industrial designer: of between we can do but But then you have two parts of front , two fronts that user interface: No , they have two fronts , marketing: No no no no . industrial designer: This enti entire bottom ? marketing: Else you you get problems with the L_C_D_ . user interface: No , you can you can just And then not a straight line but some sort of wave or something . industrial designer: it's marketing: Yeah , project manager: What ? industrial designer: Yeah yeah . industrial designer: That's a bit too much , but project manager: No that's nothing . project manager: Well I think we can , I just It's marketing: It's not relaxing . project manager: Yeah , o user interface: the fourth one is empty , isn't it ? marketing: project manager: Oh user interface: Yeah . industrial designer: marketing: You have to empty one huh ? project manager: Oh , we have a one . marketing: industrial designer: What are you doing chief ? project manager: So , you can draw a Yeah . user interface: Yeah I think we have to wait ? industrial designer: Yeah project manager: Well I'll get a I'll get the message . marketing: No user interface: industrial designer: But I don't Do we have to stay here , marketing: project manager: No , I think industrial designer: or I think we have to return first . Well we have b you have to have a bit of humour in the in the discussions too , marketing: You just have to push harder . industrial designer: project manager: We know you'll you'll you'll hate it but industrial designer: But th youth doesn't care about functio functionality , so marketing: No . project manager: Well , that's not bad , is it ? industrial designer: Well they marketing: No . project manager: So is it user interface: Yes , but you you get really close to the screen with your hand , industrial designer: user interface: and I don't think that's industrial designer: marketing: . user interface: industrial designer: Where's the good old chalk board with the the green board with the , how do you call it , chalk , yeah . industrial designer: Maybe if i if that thing is recalibrated , we can draw a thing quick , and then before it goes off again . Alright now we know what to do , so user interface: We'll stay here ? project manager: marketing: Yeah . industrial designer: Maybe w maybe we maybe w m Can we get email here ? project manager: No , get away
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project manager: Then I guess that's your bit ? I I didn't s see anything about it , marketing: Yeah . marketing: project manager: I'll show you how we're going to do with financing this design . project manager: Well the finance we'll do later , so firstly I'll show you the notes . project manager: Well user interface: marketing: project manager: We ge we went through the agenda , industrial designer: project manager: and well we had some some presentations from you three . marketing: industrial designer: it's pretty much like Mike draw drew the in the during the last meeting . industrial designer: and later we'll put out more interesting covers with different patterns and pictures and everything . You can see it also on the on the on the side view , that only this part is the front , and the rest of it , the under the under side of it , yeah , the back side and the lower part of the front is of course titanium made of titanium , and has the titanium colour of course , the look . industrial designer: which is made which is also part of the back , part of the titanium titanium part . user interface: Yeah , it's a double R_ , but industrial designer: Yeah ? user interface: It's a double R_ . industrial designer: it's difficult to draw so small , but it's our double R_ logo is in there . it's difficult to draw again the little oval or round I think oval will be better for the for the d for the different channel buttons . And then we have the m The m user interface: Channel up and volume ? industrial designer: Yeah the the con the the the , yeah , the t volume and the channel controls in the middle here . with kind of arrow shapes , which makes it also a bit more exciting than basic round or square buttons . Oh nei we the Okay button's here in the middle of the of the operators , of the channel and volume changers . project manager: Well if I look at it , the side the side view user interface: Well , at the back industrial designer: Maybe we maybe we should finish first our talk user interface: Yeah . industrial designer: Maybe I I don't want to I don't want to suppress you but n I'll finish this quick . project manager: industrial designer: okay I've had everything I guess on the front ? user interface: No the back . user interface: No I don't think And the industrial designer: And the company slogan , we thought in a kind of arc shape above the logo . industrial designer: and project manager: W user interface: And about the side view This the front won't be as thick , industrial designer: user interface: but again th the the drawing technique makes it very difficult to to really project manager: Well I see , but industrial designer: Oh and before I forget . industrial designer: And you can record it using , yeah , the the the back of the f w device . marketing: project manager: When I look at when I look at this side view , I think w when I have that in my hand , it's terrible . ? project manager: If if you look if if this this is thick , and this is thin , th th then it that it lies over your hands . But industrial designer: Why ? Well it fits it it it it fits the hand , user interface: Yeah . industrial designer: mean the the the the project manager: Well what what what I what I agree is that when when you have such of an arc in the middle , so that the the a the ends and the fronts is a bit thicker , so th then it falls over your hands . user interface: If y If you handle a remote , you you usually don't have your hand straight like this . H What do you suggest we do ? This was Mike's prototype , project manager: Well marketing: industrial designer: and y you seemed to agreed on it . project manager: Well the sides I haven't seen yet , ? industrial designer: But now you have a totally different . industrial designer: The size ? Yeah well the size doesn't really matter w project manager: They the the the the the side view , industrial designer: Side ? oh the side ? project manager: we didn't industrial designer: W we we he drew the s the side , user interface: Yeah yeah . user interface: Yeah you you don't you don't grab it , industrial designer: You're not holding it like this or something . user interface: you you industrial designer: You , yeah , y How do you call it ? Yeah . user interface: industrial designer: You you you're using buttons this way , or if you're right-handed , this way . industrial designer: And maybe you can you can grab it a bit higher , marketing: Yeah , I agree on this . That's not the point user interface: No but but industrial designer: Well the the Well that's a reason to to to put the L_C_D_ screen of course on the upper side , but user interface: Well f for as far as I can see , three of us agree project manager: Yeah well user interface: and only Nils project manager: I think if you t if you three agree then then that's it . industrial designer: But are d Can you live with it ? project manager: Alright , if you think that that's the way it should user interface: Yeah ? industrial designer: Y Yeah , y y y y you said it was totally unusable . project manager: No No , industrial designer: But do you project manager: when I I my personal taste is that I want it to fall over my hands with a thick But In the market industrial designer: But d you don't think this is completely unusable I guess . industrial designer: Not totally , well project manager: For me , I I wouldn't buy it . project manager: Yeah , we don't know , industrial designer: Maybe a thousand people , project manager: but that's that's that's that's more market research . user interface: industrial designer: any other suggestions ? project manager: No , I think it's great . You can do the evaluation criteria on this ? user interface: industrial designer: You're very personal again . industrial designer: project manager: marketing: So I made a I made a few questions on the hand of the impor most important requirements and trends . marketing: I think you have all seen this kind of evaluation , so I don't have to explain it . the first question is , is the device good-looking ? Because normal p most people thought that earlier devices were ugly ugly . So what do we think ? industrial designer: Well d we designed it , so of course we are very user interface: . project manager: To the customers ? industrial designer: So and we ha we have answer now ? project manager: To potential customers who have to take this questionnaire ? industrial designer: Yeah . We designed it to be good-looking , so industrial designer: I Yeah , I think it marketing: Yeah , but , you know We dis we di we designed it to be perfect . Easy to find t industrial designer: Well l well let's start with the beginning , just one by one . is it good-looking ? industrial designer: Well , I guess I think it's it's it's pointed towards the youth of course , if you look at the design and and the colours and everything . it's it's not f a device that marketing: The titanium might be f for older people . industrial designer: Yeah , that's that's for older people , it's it's more that classical look . I think Yeah they like black of course , but I think they'll they they think the the titanium look of it is also I think it's also good for them , so I think we both have consider considered the youth and also a bit older people . user interface: I think we shouldn't discuss any points points that long , because I don't know how how many points there are but project manager: No . user interface: no it's marketing: Easy to change channels ? project manager: No , not false . industrial designer: D we d we don't we don't have that s user interface: Well it's easier to find than a a normal black one or something , project manager: Well six then . industrial designer: Well we don't have the device that beeps when you lost it or so , project manager: Are the functions easy to learn ? industrial designer: but project manager: Well w I we do want we have a l f f less of an user interface: We have so few functions , so Yeah . project manager: And the device R_S_I_ sensitive ? user interface: Well , I should I think two , project manager: Yeah . Two ? industrial designer: ? project manager: Yeah , but just do some We we marketing: Yeah project manager: I th I th I think this is too time consuming . industrial designer: Are we take too much time ? project manager: not not towards you , marketing: Yeah , I agree . marketing: Right , R_ R_S_I_ sensitive ? R_S_I_ sensitive ? project manager: well well a bit , so four . project manager: Is the device easy to use ? user interface: The project manager: Yes we have not many buttons . project manager: Are the trends about fruit and vegetables implemented ? user interface: T industrial designer: F project manager: Well in our covers , in our fronts . industrial designer: Four ? marketing: If you look at this industrial designer: Well , it doesn't really resemble any fruit , that's true . project manager: industrial designer: But but we have the the the the the sparkly fruity colours of course . user interface: This is the last meeting ? project manager: Yes , but we we have to design much more , user interface: Yeah . industrial designer: The what ? project manager: The sample speaker , industrial designer: The marketing: Out . marketing: Batteries are quite project manager: L_C_ three ? Yeah hand dynamo ? Y t come on , marketing: no , no no no . user interface: Well well why why why should we use a advanced chip ? industrial designer: Because project manager: Well be for the L_C_D_ you had said . user interface: Why not ? industrial designer: Because that y project manager: Well what what's the difference between simple and regular ? industrial designer: because my information says it . project manager: What's the difference between a simple and a regular chip ? industrial designer: Huh ? user interface: Yeah . project manager: And simple ? industrial designer: well yeah I I read something about it , but user interface: Simple . So Well you have to use the advanced chip , if you have the L_C_D_ screen . user interface: We we we Why ? project manager: user interface: We have very little options furthermore , for the project manager: Yeah . industrial designer: But if you have a regular chip , you can't have the L_C_D_ screen . project manager: Well , we could say , well this special colour , that isn't that that isn't there , marketing: No project manager: because the the fronts they will buy it . industrial designer: it d it doesn't marketing: No , that's n It's not relevant . marketing: No , Then the whole concept is industrial designer: Yeah , I know but that's what my information says . user interface: You you we have an advanced chip-on-print , industrial designer: user interface: and we have an L_C_ display . industrial designer: Well and what do they mean with curves again ? Because we you have uncurved project manager: Well I I did single curve to Well you said s double curved , user interface: I ? project manager: he , user interface: ? project manager: because I thought it's a b a bit cheaper already . industrial designer: Well marketing: No industrial designer: But what what did what do n marketing: no no no . project manager: But industrial designer: Sorry , but What do they mean with the curves ? project manager: Curved ? industrial designer: Is th Is this a curve ? project manager: Yes , that's curved . Come on , if we if we if we make this fifty million , they won't hesitate to congratulate us , so user interface: industrial designer: marketing: If if you make people brand-aware , they are willing to pay more . industrial designer: But I user interface: Yeah or we could replace it marketing: If you if you make it cool to have project manager: By the way , we also have this one . industrial designer: Hey but I think you'll agree that that we that now we have this screen , it's it's very not practical to ha to consider this after we have designed the entire thing . marketing: industrial designer: Well that's pretty l user interface: Why why don't we replace the titanium with plastic coloured titanium , marketing: That is pretty stupid . Well user interface: titanium-coloured plastic ? project manager: Who ? marketing: project manager: You want to dump the titanium ? user interface: Yeah well if we we we have to get cheaper . industrial designer: I think project manager: Th then you have a ugly , stupid , l ugly looking , dumb remote that that no-one would buy . industrial designer: I think the titanium just provided the the tough look and the and the marketing: Y project manager: Yes . project manager: and th that it is strong , and industrial designer: And also the the older people will like it because of that . industrial designer: Alright it's not our target audience , but it's it's useful if it's important for old people . project manager: We still we had to focus to get more people from the younger group , industrial designer: Yeah . But I think you could better change titanium to hard a hard kind of plastic looking like titanium than lose the L_C_D_ screen . project manager: I'll put in the report we that we think that fourteen point one is the l m lowest price you can make a remote for that's trendy d these days . project manager: Titanium , I thi I think this this is this is e really good re remote . But user interface: industrial designer: Yeah this is good , marketing: Osl industrial designer: but it it's not good enough . project manager: Ah those those account managers , what do th d what do they know ? user interface: Well project manager: Come on . user interface: industrial designer: What do we Well what do we know ? All we want is a is a fancy design but we don't really consider the costs . So marketing: So s If you don't have the money , you can't make it . industrial designer: And on plastic times two and then we are there ? project manager: Well , no it's just all plastic . W marketing: project manager: What do we want , guys ? industrial designer: I want gold plating . user interface: Because you y have that curve industrial designer: We have we have to fill user interface: and you have that curve . project manager: Finance ? user interface: this this ain't titanium , but it looks like it . project manager: Well , guys ? industrial designer: We get more salary , if we make if cheaper than twelve twelve and a half . project manager: Guys ? user interface: project manager: We have to dump our titanium , marketing: Shoot . project manager: and we'll hate the managers for that , but now we're going to evaluate our project , of project , user interface: industrial designer: Objection . Well , satisfaction on for example , are we satisfactory about our creativity ? industrial designer: Well I can't get no satisfaction , but marketing: project manager: user interface: industrial designer: I think it's Well in in if we consider the costs then this is the best , yeah . user interface: project manager: I think it's terrible that we got those costs at the last moment . But that that that's that , yeah that's a reason , industrial designer: Its it's ridiculous actually , but user interface: And unrealistic . We had nice design , and then you get the cost , and you had to dump all your creativity . project manager: I al I I've filled that in in a the questionnaires each time , so user interface: marketing: Yeah yeah . user interface: project manager: But o alright , the teamwork ? industrial designer: Well they they didn't think of the requirements . project manager: No they said , oh we won't d we won't use teletext , we won't use the D_V_D_ . project manager: well what do you , what did you think about the SMARTboard ? industrial designer: It was a complete disaster . Yeah ? industrial designer: No it it it it is project manager: Well user interface: No , that's a SMARTboard , and that's a digital pen . marketing: This this this isn't a SMARTboard , right ? project manager: Well it's both a SMARTboard . marketing: You u you use the project manager: It's both a SMARTboard , but this one is used for a desktop , and that one is used to to draw . But project manager: Well , wi w which one did you like ? user interface: industrial designer: Yeah . industrial designer: Well I didn't use marketing: Yeah , but I think there's a big distinction between the these th project manager: We're now talking about the SMARTboards . user interface: Well we we used that one , industrial designer: Nei It it's much m user interface: and we needed it . user interface: Yeah alright , but project manager: Or install a laptop to a beamer , or have this one standing here in an I I like it . project manager: And the digi the digital pen ? Did did you like that one ? industrial designer: I I didn't use it . project manager: I used it just to check it out , but industrial designer: That's the marketing: Yeah . project manager: You you can't send that to anyone , because you you've scrabbled something on a page for yourself , user interface: marketing: Yeah . industrial designer: So what's the what's the th what's the point of importing it into project manager: It's , no , it it's useless . industrial designer: you can bring your paperwork along and p Well of course if you have a lot of paper project manager: But marketing: Yeah , it might be useful for drawings . industrial designer: If you've If you've project manager: But for notes , it i you you have to put that in a strict you have to put a name , standard date , and all those things . So if you were to write them down for yourself , and then put that in your computer , you still have to type it over to Word . user interface: industrial designer: project manager: So it doesn't d doesn't have any marketing: Yeah , right . industrial designer: But I think d this option is only useful if you've got a lot of paperwork . industrial designer: Well did you really Did you really take take those in account ? I half of time I didn't notice they were there . project manager: Well w why not ? etcetera We industrial designer: project manager: N new ideas found ? industrial designer: Right . user interface: project manager: What kind of ideas for n a future schedule What ? For future meetings you have got ? industrial designer: marketing: user interface: Well I missed the option to to email , marketing: Communicate in between . project manager: But two t But th then you have to have a lot of drawings , because if I had a company and I'm going to buy those expensive huge expensive things , I and I have to w pay those papers that are expensive , I'm not going to user interface: industrial designer: Well No marketing: For people who sketch th the whole day , I can imagine that it's useful . project manager: Well th then still they they they should have a a nice graphics programme on the laptop . industrial designer: But it's still an expensive expensive project manager: Because this is huge marketing: Well project manager: this v very very expensive paper . user interface: Well you you can't you can't draw on a laptop like you like you paint of or draw with your hand . industrial designer: Well and if marketing: Mouse is ju just isn't working if you're sketching . industrial designer: And but what if maybe this this board SMARTboard is malfunctioning or someone . But suppose it was working correctly , what would it be useful then , if it wasn't off all the time ? A project manager: Well no . industrial designer: Really ? marketing: Yeah , but he's saying if it is correct , and you can draw very , yeah , very precise industrial designer: Anything you want . project manager: Well th th then still it's it's it's very expensive towards a a just a green school board . industrial designer: Well it isn't , but maybe that thing is is marketing: Yeah , mu industrial designer: Yeah , board , a school board , yeah . user interface: Yeah , but but then you can save it in instantly , and and and re-use it , and industrial designer: Yeah . user interface: industrial designer: This if it works correct , maybe this thing this thing is just malfunctioning . project manager: industrial designer: So if we get in if we get another one and you make sure it does work , project manager: Yep . project manager: Se user interface: Yeah , we can go to the bar and with our newly earned money . But industrial designer: Maybe till four o'clock or something ? marketing: industrial designer: Well dunno . project manager: Well yeah , it is a bit Well we still have to make the end report and all those things . project manager: I Di did you save this one in the folder ? marketing: You better get started . industrial designer: They also want to see my cat and his rabbit , and user interface: My big bird . project manager: marketing: project manager: Where is this ? marketing: industrial designer: Maybe the pen is just broken and the board isn't . user interface: industrial designer: Who is she you're talking about ? project manager: She already knows . industrial designer: Because then we have to confront her with our user interface: So she can see we're ready . project manager: I'm going to resign after this project anyway , so marketing: Oh , that's just great
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TS3010a
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marketing: user interface: industrial designer: marketing: industrial designer: project manager: user interface: project manager: industrial designer: user interface: No , no . Not all the small buttons , you don't know project manager: Is this positive or negative , that big buttons ? industrial designer: Big buttons , positive . industrial designer: All all small buttons like when you have like a hundred buttons on your remote control , you won't know what they're working for . What are your experiences ? user interface: well I think the the the goal of a remote control is that it's it it has an influence on the T_V_ set . And I I I think it's positive if there's a a LED a LED on the corner of the of the remote . And that if you push the button the LED gives a light , and and you see that it's working . project manager: So and do they always have that ? user interface: Yeah , but No no no . marketing: at home we have a T_V_ , a video recorder , a D_V_D_ player , and a satellite receiver . But i it it had a lot of buttons on it , and you didn't know which one was what . So what ideas do you have for it , for the new remote control ? What what does it have to have ? industrial designer: The weight . industrial designer: When you push a but a button on the T_V_ , then you hear some some sort of bleep . industrial designer: marketing: Yeah I think it from a marketing point of view , it also has to look nice . So you don't won't have to change the batteries once a week or once every two weeks
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project manager: Yeah on your computer , or the industrial designer: But where ? project manager: What's the name ? industrial designer: project manager: What's the name of it ? industrial designer: It was about the working of the remote control . I just had an half an hour j to study it user interface: industrial designer: and I don't get it . industrial designer: First I will tell you something about the findings , what I discovered about the remote control . then I'll have some kind of map , and it's the top of the remote control . The remote control is a very difficult thing to to explain to just all of you wh who haven't seen a remote control inside . there's a lot of plastic on it , marketing: industrial designer: because its not so expensive . And there are a lot of wires , which connect the components in it , the battery , and there are switches and things like that . but we can also use it a bleep like something , when the battery's empty , then there is a bleep . And also the bleep , when what I told you about when you lost it , and you push a button , and then you hear bleep bleep , and we will find it . Why ? industrial designer: If we w if we use only just one small pen-light , then it will be cheaper than when we use two . When you use it on the television , you've you need the television , wh which can use it . But I think this our remote control is for the televisions we we sell in our company ? project manager: Okay . industrial designer: Or is it also for other company for other televisions ? project manager: I think we have to use it also on other televisions though . And on the other tele televisions , you can also use it , but then we won't use the project manager: Yeah but I don't I think it They are two different things though . But , to have a trendy remote control , we can also make something like the Nokia mobile phones . marketing: Will this will this add to the cost ? industrial designer: then it won't be will have just one cover on the original one . D does it make it more difficult to design ? industrial designer: I think it will be a little more difficult , but not too much . project manager: industrial designer: Yeah but then we'll have to to just put five covers on it , and see if it works . project manager: Yeah but are their profits bigger than their cost ? industrial designer: a p a a cover made in in China , it it won't be I guess so expensive I think . I don't think When you have a remote control , do you change the cover ? Would you change the cover ? industrial designer: Maybe . industrial designer: But maybe I think trendy people or like children where you can paint on it , and the the children think , oh this is my remote control , I made a picture on it . And the other people ? What do you think about it ? marketing: user interface: Yeah it's a good idea . But If if it Yeah , I don't I'm not sure if it will make profit enough to industrial designer: Okay . industrial designer: user interface: I thought the the the technical function design was to for a remote control to to to have some influence on the T_V_ set . And and and and well basic operations like on and off , and switching channels , and and maybe teletext or something like that . But shall we make a basic remote control , just swapping channels and volume and power button and well nothing much more . any ideas about that ? Basic or multifunctional ? project manager: We'll got back on that later . project manager: industrial designer: user interface: marketing: So So I'm gonna have a presentation about the market , about yeah what people think . among them design , d d how d did they like the use of it , what frustrations they had while using remote controls . Which buttons find users very important and which which not ? And how much would they use them ? Well the most used button is the channel selection . not important they found the audio , that's not the volume but specific the the pitch , or the left or right . And to come back on the the swapping things , I don't think , I I think the younger will be most interest in it . If you have an L_C_D_ on the remote control , what would you think of it . Now if we look back at this graph , we can see that among the first group is about sixty percent . of course n saying we aim at the young group doesn't say that old people won't buy it . So if you make a remote control that is very easy to use , that's especially aimed at this group , even the young group will also be more interested . So you don't have to have a lot of audio options , or screen options to change the brightness . One thing I did not say I think , is that a lot of users also said then I would buy a good looking remote control if there will be one . industrial designer: If we aim for the younger people , and there will be a lot of features like L_C_D_ or the the the speech f recognising , the cost will be a lot of h a lot higher . user interface: And I don't I don't think twenty five Euros for a remote is really cheap or something . not everyone who is looking T_V_ can go to internet when they want to see the latest news . marketing: project manager: So what controls do we need ? Who first ? user interface: Well a power button ? marketing: project manager: Okay . Do we make a menu ? project manager: Menu ? yes the n newer televisions ha do have menus . project manager: And Hello ? That's ch marketing: I think it will be q quite easy to use , to have four arrows . And if you press the menu button you get into the menu , and you can use the same buttons . project manager: On the L_C_D_ screen , you mean ? marketing: well yeah that depends on if you have the menu on the T_V_ . project manager: Think it's better to have it on the remote control , 'cause it it has to work on all televisions . But well if you aim at the younger market , a as they as s as we seen in the usability lab , they will buy a nice looking remote control . So if we have a L_C_D_ sh screen , and not too many buttons , I think that will incre even when it's a bit more cost , it will still sell . industrial designer: And we don't yet have to decide what the remote control would look like ? Or project manager: No that's for the next phase
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, first I'll I'll discuss the buttons we just chose , show you some samples , discuss some colours and design maybe , already . The channels buttons , one to nine , and off zero to nine , and the button to choose higher channels than nine . the volume and channel quadrants , left and right , up and down arrows , to do the volume and channel . industrial designer: user interface: well what's pretty standard is that it's that they're all pretty high marketing: Large . project manager: user interface: So it's it's not really very clear what's the function of that . So , that's project manager: Can you go back one page ? For the menu , what do we use for that ? We don't have buttons for the menu . But user interface: So , how project manager: You have to put it on the user interface: Like this . user interface: well I don't I don't know if we have to discuss this already , or in the next meeting . industrial designer: user interface: But , as we have to to to design the the case and the whole remote control in our our our corporate company colours and the logo , I would recommend a yellow case . user interface: yeah so good good icons on the buttons , and and big buttons is my personal opinion . marketing: project manager: industrial designer: at first we will I will f say something about what younger people want , marketing: Okay . And then , I'll discuss what my opinion is about the costs , about what battery is in it , what kind of buttons also . Maybe it's nice to get a remote control not like all the other ones , straight and flat and long . But to give him the shape of your hand , so you it's easier to use or something like that . And then , I'll have to discuss about the costs of all the things for the remote control . When you want to go m move up , you just scroll up and click on the button , if you wanna see the next , if you wanna see that channel . And that's also easy just w when you have a thing like this , and you get it here . , but then we have just a basic remote control , and I think there are a lot of those things , and people won't buy it any more . And I think our budget is too low to use and an L_C_D_ , and the chip who is more expensive . And maybe it's also then thoughtful if we u use as different kind of shapes for the for remote control , that we then use the primary colours . But , thi i This is with an L_C_D_ ? No , industrial designer: Not with an L_C_D_ . industrial designer: but l when you see a menu on the television , it's like you see one to twenty , you go s scroll up , and push number tw twenty . marketing: can you give an indication in b in the cost difference between the chip with L_C_D_ or without ? industrial designer: I got it on my screen and it was higher . marketing: I think if we have an L_C_D_ , it will also sell a lot better . marketing: And that might bring back the costs industrial designer: But then we'll I think we must discuss who what will be better . Or , a more hand-shaped remote control , with scroll , without L_C_D_ . So , well how we did do that ? , well we made an investigation of the market , by Trendwatchers . And well , what did you find ? , we have two groups , young and trendy , and the old and rich . Well th and the young and trendy , they they starting to like fruit and vegetables as a theme for n clothes , shoes , and also products . So , we m must not just only look at what the trend is now , as it might be totally different next year . How w how we how we make it ? project manager: Yes , a concept on industrial designer: marketing: project manager: Just industrial designer: Shouldn't we first discuss about like what w we all marketing: Yeah . , what do we want ? industrial designer: Yeah , but if I paint with project manager: I'll paint . marketing: We have this , and we had the idea of an a more like sh in the shape of your hand . user interface: industrial designer: M like Yeah I can't dr I can't draw it . user interface: marketing: A g project manager: So , it has to be soft ? marketing: . And , the buttons ? industrial designer: So , you can squeeze in it and Sorry ? project manager: Buttons . industrial designer: user interface: But but i that's the only scroll button on it then ? industrial designer: But now we use one scroll button and the other one is here . marketing: And i if we go to industrial designer: If 'Kay c If we do If we use one , then we'll have just a switch on it , and you'll just switch it , and now it's the sound to switch back user interface: . project manager: It's better in marketing: If we have a menu , how do we choose other options ? industrial designer: with the menu button . Just not like all the other ones , with this thing , and here an arrow , here an arrow , here an arrow , here an arrow . project manager: But if we don't have a L_C_D_ we don't have a menu . project manager: Yeah , but again maybe th How do we know the T_V_ can handle it ? industrial designer: user interface: project manager: You don't know . It's like some sort of teletext option , but we don't have teletext . industrial designer: And if we put an L_C_D_ thing on it , then the costs will be much higher . industrial designer: And this has to be harder , because when it falls , it mu mu must not burst . user interface: industrial designer: Paint it ? marketing: user interface: industrial designer: With the scroll thing on , like this ? project manager: One with two scroll buttons and one with without . industrial designer: So ? project manager: And the one with with a menu has an L_C_D_ . user interface: But if you put push the the menu button project manager: that's the menu . user interface: Yeah , wh what Yes , but you don't know which of the scroll buttons you have to choose . marketing: industrial designer: But is it easy to use ? When you have it on your left side , and project manager: When it's not too big . marketing: M yeah , maybe it's better if the scroll-wheels are industrial designer: Separate , more separate , h yeah . But would it be easy to use then ? If it's like you have a big project manager: industrial designer: project manager: Very good . marketing: But , industrial designer: Personally , I think two scroll buttons aren't easy to handle . industrial designer: No project manager: Then you go down , you switch , you go into the right , you switch , you go down . But is it Does that break , a joystick ? Or a small one just like in a laptop . industrial designer: A small one like this , like a Nintendo k project manager: No just like in a industrial designer: Playstation thing . project manager: Oh the sh Yeah , but then you can industrial designer: Just like a Playstation thing . project manager: So Maybe , if it's possible , it's not too expensive , I think a joystick is better . industrial designer: No , that's okay , I got marketing: And on the L_C_D_ , how much it costs ? , it costs extra ? industrial designer: they're not in details . project manager: industrial designer: It's more expensive or less expensive , huh ? project manager: Yeah we I think you get it . industrial designer: And that's project manager: And , we If you use the L_C_D_ , we have to industrial designer: the most expensive . So , the shapes of the design depends on the L_C_D_ and But , it has to be small . industrial designer: Or shall we just put it on the pistol thing ? And then just put also on L_C_D_ on it ? project manager: If you have pistol , it L_C_D_'s not easy . industrial designer: If you have a joystick on No , if you have like an a ni a Playstation game controller . But , the easy of user interface: But that's marketing: th the ease of use wasn't the most important aspect of it . user interface: industrial designer: project manager: So marketing: project manager: I think it's clear
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user interface: And then you can still use the the power button and the mute and the the joystick . What's the R_R_ d user interface: R_R_'s the l the the the the company logo . industrial designer: project manager: So , we have marketing: That's on the rub rubber part . marketing: Do we project manager: We have marketing: Do we change the project manager: Sorry ? marketing: Do we change the the order ? Or are we going to ev evaluate it first ? project manager: Finance is Yeah it's No , first Yes . Well , we , I have thinked a few evaluation criterias , based on our marketing strategy , on the latest trends , on user preferences . project manager: What do you think ? marketing: Yeah , I think it's , well technologically using , it's not it doesn't contain many new features . What not anoth , marketing: industrial designer: not a lot of a lot of remote controls have . user interface: marketing: Well , it's a statement which I disagree with , because we really aim at at young market and I think the way it looked c totally in yellow , it's not really aimed for all customers . user interface: Yeah , but it's it's project manager: So I think it's four . I think if we do this , as it's c it's really orientates on the design . industrial designer: Me too a two , because only the battery is not techin technologically high standard . So , did we do that ? Well , if we go to this fashion , I We still have caused a lot of buttons for the numbers . So , but can it get lost if it's such a thing ? user interface: Yeah , but Yeah . marketing: If we looked at the latest trends for the younger people , and they ate fruit and vegetables , well it has a a nice colour , well compared to food but we didn't We did not paint any fruit and vegetable on it for something like that . industrial designer: project manager: So industrial designer: marketing: project manager: Then we have plastic , wood , rubber . Scroll-wheel , integrated scroll-wheel push push-button , or L_C_D_ display . industrial designer: project manager: So , we have the L_C_D_ We have two scroll-wheels ? Or one ? industrial designer: One . project manager: So , then then then then then then then Then industrial designer: We're not gonna make it . project manager: Oh , no , we industrial designer: I don't think it's a very special colour . project manager: No , it's Sorry ? industrial designer: Yellow ? , is it a special colour ? marketing: For a remote control . So industrial designer: And what if we use only one sort of just only plastic or only rubber ? project manager: That's one Euro . If industrial designer: If we change the joyst the joystick thing into a button up , button down , button right , button left . We industrial designer: And if you say it's just a r normal colour it's a normal colour , wh project manager: Yellow rubber . industrial designer: Normal colour , and the the joystick away , and put the button up , button down , right , left . But if you lose the joystick , it's still an advanced chip ? industrial designer: No . marketing: The advanced chip was for the L_C_D_ wasn't it ? user interface: Yeah . project manager: So , the advanced is for the L_C_D_ and the regular for the joystick . project manager: And what if we lose the L_C_D_ ? industrial designer: If we lose the L_C_D_ , then we have an regular chip and no L_C_D_ . marketing: If industrial designer: So , the T_V_s has to have to be up-to-date . marketing: If we have the n no buttons If we have we have not a joystick but buttons , we would have , we have thirteen Euros ? project manager: yes . What's the normal colour ? user interface: industrial designer: Oh , well that's clear . project manager: Now it's industrial designer: marketing: still , he waited at the project manager: Very good . Well What do you think of it ? marketing: industrial designer: About the project manager: About the project . I I espe I especially liked the the means , the the SMARTboard and Yeah , it It brings up new ideas when you work with with it . marketing: Yeah , I think you have to compare it to if you would have a normal normal project without laptops and without these devices . I think Well , the laptops if you have them out front of you , you sometimes looking at that instead of the presentation . And maybe is then the task of the the project manager to also ask more to the people less talking
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industrial designer: How are you today ? How was your business trip to Boston ? project manager: well , actually I didn't go , didn't feel like it . user interface: You have the same message of Windows cannot marketing: user interface: sen oh stand-by . user interface: project manager: I'm sure you've had a mail from our account manager about it . Ruud is here as the Marketing Expert , Roo is here as the User Interface Designer and Sebastian is here in the role of Industrial Designer . project manager: we're going to do a little tool training for the tools we are going to use during the meetings we are going to have here . then I will tell you a little bit about my idea of the project plan , and we will have a discussion . is there any room for a little presentation ? maybe during the discussion section ? project manager: There is ? Yeah , there is . user interface: project manager: okay , this new product we are are g are going to develop , it's a remote control , a television remote control . Those are kind of easy goals , and I'm sure we can find more goals for the for the product we are going to develop . we will discuss later on more ideas about how the remote should look and how it sh it should function and all those kind of things . we are going to use a a pred a project method during this development , which consists of three different design stages . the functional design , the conceptual design and the detailed design , all of these stages mean that we do some individual work , prepare , and then meet to discuss our the the the progressions , yes . project manager: the first stage , the functional design we are going to search for the user requirements , and we will make a specific specification of that . the second is the technical functional design , what effect should the remote have ? Well in this case control t the the television I think . to presentate , to show us a file you'll need to place it in your project documents folder , which is on your desktop , at least it should be . project manager: sensors , so do not grab it here , but a lit more a little bit more to the to the end . you can insert a new slide or or white-board file by either using the insert function or by clicking the next button or the blank button . user interface: or should we only use it in the in the meetings ? project manager: Yeah , in the meetings , only in the meetings . to oh well , I'm I wrote down the documents should be in the project documents folder if you want to discuss it with us . as a little training I will ask Ruud first to draw your own animal on a new slide with a different colour and a different line width than the one now selected . marketing: project manager: Roo , could you do the same please ? But a different animal with a different colour and a different line width . Well , it looked more than a bunny than a cat , but it works , industrial designer: Well , I'll give it a try . user interface: project manager: Okay , so you can use this at any time during the presentation if you want to . user interface: industrial designer: marketing: project manager: we we will focus this internationally , so the product will be sold , if there is market interest , in in more than one country . And the production costs should not be more than twelve Euro fifty , so we should keep that in mind by w w during the development , because , well , those are important numbers . industrial designer: Yes , I have some technical issues which I would like to present to you before we start the discussion , because there might be some project manager: Limitations . I would like to think about the implementation of of things , and the technical possibilities and impossibilities . So if someone of you comes up with ideas , I'll try to translate them in technical functions , but there might be some impossibilities . and I also will remind people of some new technical possibilities which are available and which might be interesting to implement in our product . industrial designer: I have some initial ideas about some things which are maybe nice to take with you in the upcoming discussion . user interface: And for a cell phone ? industrial designer: Well , there should be some interoperabi interoperability between them . We're not living in the nineteen eighties anymore , so infrared is not project manager: industrial designer: is not really hot technical stuff anymore . user interface: But Yeah , but the infrared , it's , well , a little bit old-fashioned , if you would call it like that . user interface: But all the T_V_s are equipped with infrared , so industrial designer: But it's cost-effective . user interface: Or you shou sh use a industrial designer: So marketing: user interface: you should equip infrared and Bluetooth together in one remote . So that's just my role , I'll just give you everybody some technical input , and I think now the time is to have a little discussion about what the product should be and how it should look , project manager: Yeah . project manager: Okay , so the the main por the main points you are telling us are focus on the inter operability , industrial designer: Yes , project manager: and industrial designer: so one thing one remote control should control one or more pieces of equipment , project manager: Okay , and and industrial designer: and the way of communicating with these equipments . there are other things like how to make it trendy , which is I think most Ru Ruud's role . project manager: H how do you think the remote should function for the user ? user interface: Well , I had a few things in mind . well , the interoperability , just like Sebastian said , the remote should work on different T_V_s or even different Yeah , what is it , devices ? project manager: Yep . user interface: so i i I think it's a universal remote control for customers to buy just new in a store . user interface: It's not for for for Philips or whatever to buy our remote for their own product , project manager: Okay , so we're we're going business to consumer , user interface: right ? project manager: not we're we're it's not a user interface: Yeah , I do I don't know that . industrial designer: We're not developing this product for a specific vendor , are we ? project manager: No . industrial designer: we're just developing this product , and we want to sell it to a very broad public , so it should fit to every device . project manager: Ruud , y do you agree ? marketing: Yeah , I think I think they're right , yeah . user interface: Well , the techni fu technical function what you said is just by pressing the button you should change the state of the T_V_ . user interface: Well , that's just the fu the technical function is pure what should the remote control do , wh what is his task as an as an device . but furthermore industrial designer: And you you see the buttons as a as a means of doing this ? user interface: Yeah . industrial designer: Or are there any o other controls ? user interface: Yeah , or maybe you want a touch-screen or industrial designer: Are there only any other cont Well , user interface: But industrial designer: I I've seen these remote controls with this little stick which you can move forward , sidewords . And it's very easy for a user to to switch user interface: They're very vu vulnerable . industrial designer: to to switch b between channels or change between tracks on a on a C_D_ , on on a chapters , you know , on a D_V_D_ player . point at a T_V_ , I think it's it's quite disturbing when you always have to point directly to the T_V_ , industrial designer: user interface: Yeah , just don't even point it , so in that case infrared should maybe be restriction to that . project manager: industrial designer: is that are there restriction for the range , the operating range too ? So when you're not able to point at the device the range is very limited . For T_V_ , you're always in in the neighbourhood of a T_V_ , so I don't think think the range should be a problem to that , industrial designer: user interface: but if you want to get it working with a radio , and you're in outside your garden with just one speaker , then maybe the range should be industrial designer: project manager: Okay , gentlemen , just a reminder , we d we have five minutes left for this meeting industrial designer: Okay . user interface: You should able to feel the buttons without it mis you have to know what you do without looking at the buttons , so it should be as user interface for feeling should be good to understand . user interface: And of course you don't always know where all buttons are , so it should be visible al in dark too . user interface: So when it's dark project manager: user interface: Those are two really user interface project manager: I'll write down glow in the dark . industrial designer: Do do you project manager: do you have anything already w ab idea about how the market will respond to the such a product ? Or what we should take in account when developing such a product ? marketing: I think most most things have already been said , like control multiple devices . project manager: Because ? marketing: well , he said about n abo what he said about pointing . Okay , Sebastian , did you have any other ideas ? industrial designer: well yes , I had , about three minutes ago , project manager: user interface: industrial designer: but I've seem to forget them forgot them . industrial designer: would it be nice for a user to have display on this remote control , on which you can see functions ? Which makes it easier to operate it . Well , maybe I but it it can be quite simple , industrial designer: I I don't know . project manager: Yeah , yeah , okay , because because we wa we want to develop a trendy product . project manager: Yeah , industrial designer: Well , that's more project manager: twelve Euro fifty , yeah . I think the the financial part of this project implicates that it's not going to be a high high-end product . project manager: So maybe we could for example only light the buttons that are applicable at that moment or user interface: But Necessary , yeah . user interface: 'Cause I think Bluetooth industrial designer: It's use a lot of project manager: Well does it ? user interface: Yeah , I know it from the cell phone . industrial designer: Well , cell phones have integrated Bluetooth also and , well , it's it seems to work quite okay . user interface: But you can't you can't use Bluetooth all the time , twenty four hours a day . next meeting starts in thirty minutes and , well , you know your o your individual actions or your personal coach will probably email you about th it
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industrial designer: Is there any time for a cup of coffee ? user interface: We have a slight problem . project manager: Sorry ? industrial designer: Can I get a cup of coffee ? project manager: no . project manager: then the three of you prepared a presentation , I think ? Sebastian ? industrial designer: I think so too . user interface: industrial designer: project manager: Then we'll do your one as la the last . the top goal of this m user interface: But you can't upload your presentation from here , I believe . project manager: the top goal of this meeting is to reach a decision on the product , on the target group and and the functions of the remote control , so keep that in mind . the new project requirements , first of all , we didn't speak about it , but we should not support teletext in the remote , because our b board feels that teletext is out of date and internet is replacing teletext . the remote control should only be used for television , because it's not f feasible , it's not w user interface: Yeah . project manager: we we cannot make it because of the time to market that we have to deal with . project manager: the third requirement is that we should focus on customers that are younger than forty , which is important for you , Ruud , and as well for Roo . then for Roo , as well important , the corporate image should be recognisable in our product . the individual presentations , I th Roo or Sebastian , who of you would like to start ? user interface: Yeah , I'll start . the method of the remote control is just the function of remote control is basically to send messages to the television set . user interface: Then I found two different kind of remote controls , the multi-function remote control with many possibilities , but the lack of the feeling I already mentioned in the previous discussion . user interface: And the ease-of-use remote control with the less p possibilities but a great feeling in in touching the buttons . My personal preferences were ease of the easy to use remote control , because the user-friendliness and it can be more trendy in in user design . But it should b I think it should be a combination , but teletext buttons are not in our design . But my in my opinion , the the easy to use R_C_ is the best possi possibility for us . project manager: Okay , so marketing: project manager: the important thing here is user interface: And it's also i indeed Ruud's insight in the in the topic . project manager: Yeah , okay , w we will s we all user interface: Just for for user desi user friendliness I should choose for the the ease of use remote control . well , there are some changes in the design requirements , so there are some changes in the method also . user interface: industrial designer: basically all this device has to do is send messages to a T_V_ set . And the m most easy way to do this is by sending pulses of infrared light to a T_V_ set . Well , I th I tried to implement a picture here , user interface: Energies and industrial designer: but it's hardly readable . The user interface connected to a chip , which is connected to the sender , which generates messages using infrared light , which are sent to the receiver . And there's a little picture , just for your imagination , how a device like this should look or can look . Usually these kind of things consist of a battery , infrared diode , buttons , chips , and circuit board . It's almost every piece of equipment every piece of every T_V_ set is controlled infrared . And I think that's what we w user interface: The glow in the dark concept we discussed . And the whole thing is transmitted by a infrared li diode , and there is not a power source here . industrial designer: and I think we should we should c s succeed in in our plan to do this . industrial designer: personally I think we should infra use infrared , because otherwise our device cannot communicate with almost every T_V_ set . And if we want to use a rechargeable design or a energy-save design , we should really implement them . for cost-effectiveness , we should really use a very low-cost circuit board , because most of the production cost are are in this part of the equipment . industrial designer: And the money we save on using this we can use for elaborate fancy lighting techniques , blinking LEDs and all that kind of fancy stuff . user interface: And what's the industrial designer: I think our users will really will really like that . user interface: if we use the LEDs , i does it use much more energy or industrial designer: No , they're p f power friendly LEDs also . user interface: For the same costs , it's can be in our industrial designer: no , they're they're a little bit more expensive , but by making user interface: Combined with the low-cost circuit board so it's industrial designer: We can we can make its I think . project manager: Yeah , but but the question is whether two or four buttons makes m makes such a difference in the costs if you already plan to include fancy lightning techniques , I guess . user interface: Yeah , I think it's the same as in the cell phone , just light in in the device that that shines on all the buttons , marketing: true . Well , it's not one light , it there are more lights in a in a in a mobile device . project manager: Okay well , industrial designer: project manager: we ar we are very curio curious to what the market will feel about such a product . marketing: But since the other part is forty percent of the market , I thought earlier we might want to constrain that portion of the market . The buttons to zap are used the about fifteen hundred times , when the power button is only used one time . So user interface: Yeah , well it should just have a design The perfect design for those only those buttons . Just one thing I'm just wondering , the sound signal , from where do you execute th the s sound ? industrial designer: Well marketing: Yeah , that's a problem . project manager: Well industrial designer: Usually project manager: maybe maybe like clapping in your hands , user interface: It should be project manager: like turning on and off the the the lights . You press it and your T_V_ set starts to make a kind of weird sound , and your remote controls then start to beep . project manager: But th user interface: But but T_V_s don't have all buttons . marketing: And you project manager: Yeah , because we do not have a a a a a home user interface: But I believe you will have an marketing: Yeah , and usually industrial designer: We do not control the T_V_ set so well . marketing: And even if the T_V_ set would have such a button , you would have to walk to your T_V_ , industrial designer: Yes , m yes . S and we b we want to make so it's is easy as possible for our customers , marketing: and it's project manager: Okay . industrial designer: so we should think about project manager: So what about the clapping technique ? because you se user interface: I'm convinced Sebastian will find one solution for us . marketing: And b project manager: Well , you see it a lot in in light lightning industrial designer: Yes , yes . Well , basically the characteristics the characteristics of clapping is just an increase in the volume , the amplitude of the sound , project manager: Yeah , a peak . industrial designer: But there are many other sounds which are exactly the same from the point of view from a remote control . industrial designer: Yes , user interface: But we can have just a home stat f a base station next to the T_V_ . user interface: Well if you lost th industrial designer: Well , project manager: Well industrial designer: is there not something f something more easily user interface: I don't think people would bother walking to the T_V_ and press that button because they lost the their remote . user interface: that's just industrial designer: No , and y the the most important thing for people is that there's a central point to which they can go and b perform a a some kind of . You do not want another device , which can be everywhere in the house , which you have to find first before you can find your remote control . project manager: Yeah , m maybe w we we do agree on on the thing that the remote should have such a function , if it's possible within the costs and all that kind of things . project manager: maybe Sebastian should have a detailed look later on and come up with a solution , industrial designer: But before I do that I w I want to warn you that by implementing this kind of a function the technical design will become more complicated project manager: And there are some implepe imp user interface: And do we even prefer the sound above the the LEDs , the lightning function ? industrial designer: Well , I I think so , because when you have a p newspaper over your remote control , you cannot see it . user interface: It's a unique item project manager: Yeah , it's a distinction in the market . project manager: and I think it's worth looking and and probably more i interesting than than the lights . user interface: And just about the user interface , I came up with an easy remote control and an advanced remote control . marketing: Well , t we won't support teletext which which was the third-most the second-most used function . project manager: Well , we we do have a wise board , so I'm not questioning that . And we don't have to use it for D_V_D_ players and all kind of stuff . user interface: So industrial designer: we should save costs by not implementing a lot of functions and the money that we can save from that we should use for having a nice design and thinking about the user interface project manager: Yeah . Okay , industrial designer: and project manager: Ruud , how do you feel about that ? do you agree , do you think the market would would respond to a simple marketing: well if we include other innovative functions then they might , project manager: user interface: just a few buttons , trendy design , nice lightning effects wh and the sound . You can make it look like an easy s piece of equipment , but it's quite elaborated , because it has many functions . industrial designer: Maybe it's more important to make the make it look like a very friendly , easy to catch piece of equipment , but nevertheless project manager: But but are we not in in the in the manual if you have few buttons , no display , I guess it's l it's working with with a shift functions and one button can industrial designer: Well , I was more thinking about a more elaborate way of controlling , by by these kinds of sticks or something like that . project manager: But but how does how does the remote report r give back to the user w in what state it is ? user interface: Yeah , I don't know yet . There's no , but there's no way to do that , because we cannot implement that kind of the system . project manager: I know , but but if we use like a stick , for example , industrial designer: W When you move the stick to a to a position , maybe a light next to it can lit up . So you know I've just pushed the button , or I changed the channel or t turned up the volume . marketing: And if you use that stick for volume control and channel selection , you have the m two most important functions in one button . user interface: But does it I then should n just use i instead of the stick , like many cell phones , just a round m well , project manager: Yeah , draw draw it on the board . Oh user interface: It's just an easy way of of a round button what which can be pushed in four directions . user interface: A stick is v vulnerab vulnerable when it's falling down project manager: Yeah , it can break down . marketing: And it's also quite easy to use , so it'll it attract younger people because well new , and it might attract older people because it's easy to use . project manager: Okay , but w we still we're still in the question of putting in advanced options . we can't discuss it right now , because n no one of us have has the information to discuss about that , I think . user interface: Yes ? project manager: We need to have the the user function the functions decided and our target audience . Do do you want a list of functions ? Do you want an explicit list ? which incorporates all function available on the device ? project manager: well , I do not want a full it's not necessary to to have a full list , but I want the kind of functions , for example th the most important are volume and programme selecting . l how is the remote going to look ? Not not in the user interface , but user interface: Oh , and just one function . The the the the programme to programme button , the switch to two channels , when you have something on channel four and something on channel six , just one button which which can change industrial designer: project manager: Mielsen , because I I was writing it down in the last Mielsen . industrial designer: but make a s make a sub-folder for it , because it's starting to fill up already . project manager: And and do we want the ten digits ? user interface: The ten digits ? Yeah , I believe so . industrial designer: Well , are are you sure ? marketing: Well , if you want to go to channel ninety and you have th that button . industrial designer: but is that so relevant ? Because I don't think but you should shou you should know that . industrial designer: Okay , user interface: and I think the most industrial designer: I can imagine when project manager: I agree actually . user interface: Just elder elder people would would buy it , industrial designer: I can imagine when you're when you have a satellite decoder and and you have , well , about six hundred channels , I can imagine you want this . marketing: Well user interface: but industrial designer: But if you're a regular T_V_ user , and you just want to watch the the Dutch television networks , well , you can you can use about ten buttons . industrial designer: Well , marketing: Yeah , industrial designer: but how how often do you watch all these channels ? marketing: and if if we And if we are targeting at the younger audience , they will probably watch more channels than the older people . Don't you think ? project manager: Well , it depends on the on the on the looks , on the on the industrial designer: The design . marketing: Well project manager: You c you can d make them very fancy marketing: And project manager: by Nokia , they have ten digits on their phones and it still looks very fancy . industrial designer: Okay , so you can experiment by with with shape or with size or with colour , that kind of thing . it might be expensive and hard to implement , but it would be a solution for project manager: Okay , speech . industrial designer: So when you add speech recognition to your remote control , it's very easy to change the channel . industrial designer: So maybe that's a possibility , but I'm afraid it will be a bit costly . project manager: If if we would drop the ten digits industrial designer: But maybe when we project manager: but keep the programme and the volume , industrial designer: It's mas it makes it very easy for us to implement the find find the remote control button remote control function . industrial designer: There are some hybrid hybrid devices which incorporate a solar panel and rechargeable batteries . industrial designer: So when you just leave the device in a in a light room , it charges itself . project manager: But But but can we manage it bu for the costs ? industrial designer: You have to do nothing for it . marketing: And if we if we could inc include a c a cradle in which it could recharge , then there wouldn't be a big problem . marketing: 'Cause when project manager: Is a cradle very cheap ? industrial designer: It's Oh , it's very cheap . I would like to hear maybe maybe you all have th things not spoken about , yeah , but that are important . are there other things about the market we should know ? marketing: I think we dealt with the most important information . project manager: Sebastian ? industrial designer: I just want to make a summary of all all things spoken and the different possibilities . So on the outside it looks easy , but we can make it easy on the inside or elaborate on the inside . But I think there's a big advantage in making it more elaborate by implementing speech techniques , voice recognition , that these kinds of things . there are some advantages and some disadvantages , and the main advantage is that we can implement fancy techniques , which I think our customers will like . The disadvantage is that there are some concerns about the the costs and the things like battery lifetime , energy saving . industrial designer: another advantage is that the circuit board will become much more easier if we do not do not implement these buttons . If we just add a chip which does the voice recognition , our circuit board will become even more cheap . So that's another project manager: Yeah , and that was the main issue , right ? The the board industrial designer: well , it wa it w it was an issue , but we also thought that we already thought we should do it as cheaply as possible . user interface: But the cheaper the ch the the chip or th what was it ? industrial designer: project manager: No , it's th industrial designer: The fewer buttons you have , the ch ch the cheaper the circuit board , yes . user interface: Well it then we should just take a look at the costs and especially for the voice recognition . project manager: I'm not sure how how we'll f determine the costs , I will have a look at it . project manager: I'm not sure how how that industrial designer: Yes , I al I I hope my personal coach will have a lo look at it . project manager: I'm don't know how long the break will be , but we'll find out . project manager: then we will have thirty minutes of time to perform our individual work , and I'm sure your personal coaches will assist you with it . project manager: User Interface Designer , Roo , I would like to see the user interface c concept . project manager: And user interface: the only problem is it that it depends on the divisions the decis decisions Sebastian makes . industrial designer: Well project manager: Well , i it should be easy , user interface: Well project manager: that's w w what we concluded . industrial designer: So we drop the voice recognition ? project manager: No no no , we didn't industrial designer: Or project manager: but it shouldn't be integrated industrial designer: Oh . project manager: yeah , it's of course it's user interface , but i I was talking about really the design of the industrial designer: Okay
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project manager: I have some points I would like to some some issues I would like to point out . first of all , if you make minutes yourself as well , like Sebastian does , could you put them on the shared folder ? If you do not make minutes , no problem , but it's easy for me to see what you wrote down , user interface: Yeah . the second thing , I was th s thinking to myself , I have this little remote control , and I'm talking to it , but I still need to point to the television , because it works with infrared . industrial designer: So project manager: the agenda for now are there any pre-discussion questions ? marketing: user interface: No . industrial designer: project manager: we wi we will have your individual presentations , then the decision on the remote control concept , and the closing . So I think we we can immedis immediately start with the individual presentations , the progress you've made . project manager: I think it might be smart to look at Ruud's information first , because I understood there are some significant changes in the market situation . Ease of use is important , but innovation is more important , and a fancy look and feel is even more important . And some fashion watchers have found out that the young target group likes fruit and vegetables in their clothes , shoes and furniture , user interface: marketing: and that they want spongy material . But we since we are concentrating on the younger group project manager: w wait a sec wait a se industrial designer: Oh wait wait up . project manager: could you go to the previous slide ? because I'm taking minutes marketing: 'Kay . The feel of to be spongy industrial designer: so do you think when fruit and vegetables are important for clothing and shoes that they are in remote controls also ? marketing: Well , one example given was this , so I assume they just want something colourful . user interface: you said in the p industrial designer: marketing: No , the younger group likes more colourful objects . marketing: But user interface: I had industrial designer: But can you can you go back to that slide ? The marketing: Which one ? industrial designer: just one slide back , marketing: This ? industrial designer: no no no . industrial designer: Has it something to do with that natural feeling also , do you think ? project manager: marketing: well , it might . project manager: Okay , so so , yeah , it might not be t it it shouldn't be too hard . marketing: Yeah , and like the older group likes familiar materials , user interface: Or we could make oh . But since we're conten concentrating on the younger group , I think we should use soft materials and make it colourful or like cell phones , exch exchangeable covers . industrial designer: project manager: Do you know the phone ? industrial designer: I don't know the phone , project manager: It's the Siemens C_ twenty five , industrial designer: but I can imagine it . project manager: I believe it's it's the one the Post-bank gave away , user interface: thirty five . project manager: the very user interface: And the b the light blue and it's also in yellow . project manager: You kn you know , Ruud , as well ? About th marketing: I've seen it , project manager: Okay . Okay , so the the m important findings are innovation is more important than ease of use for the our target group . Well , I don't ha really have much to add , because most of things we already said in the previous discussion . project manager: Okay , well it's good to to sum up the things we already thought about . user interface: the previous ideas were voice recognition and the round button for the p channel programming and volume . These are both with with voice recognition , but they're very advanced and very high-tech and just , well , a weird shape . user interface: So I suggest I couldn't I had a small mock-up sign on the on paper . But it's it's kind of it's kind of o organic , so that's very good . project manager: And what I'm thinking about , maybe we should make very light but a grip this is how you hold a remote control . project manager: it shouldn't be too glatt , too slippery , industrial designer: Slippery . project manager: s because user interface: But if you have something like the Siemens phone , it's rubber . There are there are also remote controls who have a little shape underneath where you can put your fingers in , project manager: Yeah , ex for your fingers , yeah . industrial designer: user interface: Oh and to add on Ruud's information , in this interface we can have high-tech with the voice recognition and , well , the the fancy colours and and so on , and still have the ease of use , because we have an easy interface . user interface: So if you have the voice recognition , you can you can programme like thirty thirty c controls on it . marketing: industrial designer: project manager: Okay , b but I think we'll industrial designer: Okay , but I'll I'll go into that , project manager: yeah . I had a talk with our manufacturing division , and we had a talk about all the different components who are in this design . that's the most common remote con control form we're used to is just a it ju it's just a box . I c I think you can compare it a little bit with the big grey image you had in your presentation . industrial designer: But it's quite advanced and it's it's quite daring to to use I think . We can use plastic , which is very slippery and maybe not so nice , but you can give it any colour , which is the same for rubber , but it's not slippery . And these latex cases , there's there's just the plastic ones won't allow the use of solar cells as an energy source source . project manager: user interface: marketing: industrial designer: You really have to imagine like winding up your user interface: Great . project manager: Well , it would be very new to the market , industrial designer: I d marketing: project manager: but industrial designer: It would be very new , marketing: industrial designer: but it's a kind of a retro style , I think . So when you're watching T_V_ or when you're you you have to make some kind of energy kinetic energy by shaking the remote or throwing it against the wall , whatever you wish . project manager: marketing: industrial designer: It have it it has to move , that's the the sense of it . project manager: I think , if if I can hook on to that , the kinetic thing is very funny . project manager: solar is of course it's nice , but it's , well , your your calculator has a solar panel . project manager: hand dynamo user interface: But if you're watching a movie , how many times you take the the remote control and and project manager: Well , maybe m user interface: if if you have a watch , you have the kinetic idea in a watch also . industrial designer: But you know you know from your own watch your watch uses a minimal con it consumes a minimal amount of energy . the the shaking of your body , which is almost every activity makes your body shake , it charges it . So I think you have a problem when you're watching a movie and you haven't moved the remote i remote control in a in an amount of time , and you want t to switch the channel or something , project manager: Yeah . industrial designer: So , but maybe maybe there's a possibility com to combine it with m traditional batteries , so we can save on the batteries project manager: Yeah . industrial designer: and when there's enough kinet kinetic energy , use the kinetic energy , and otherwise use the batteries . project manager: Okay , because I guess the voice recognition feature u consumes quite a f a lot of power . industrial designer: And we of course have the traditional solar power , which is just a piece of material on the remote control which transfers light energy into electricity . The user interface controls , of course we have the push-buttons and we also have scroll-wheels . in the indicators we have the L_C_D_ displays , which means you can watch in a display w which channel you have chosen or something like that of the li amount of volume which is currently user interface: So we don't really have the the kind of button we had in mind in our in our last meeting , the the thing with the the round with the four user interface: user interface: But I th I don't think the scroll-wheels I had some I had some information about it too . user interface: I don't think there's any possibility for us to use scroll-wheels . project manager: Well user interface: I d I can't see any scenario where you would use a scroll-wheel with a button on it . What about integrating a scroll-bar on this side ? user interface: Yeah , that's a possibility , industrial designer: it's do it's done before . user interface: But Flores , think about a scenario where y where you would use the scroll-button for project manager: Volume ? industrial designer: Well , it's it well , i what he means is there's an button integrated in the scroll-wheel . project manager: Ruud , wha what do you thing about a scroll-bar ? scroll-wheel . But it's done before , there are many other devices like telephones and our radio , pocket radios . industrial designer: And Well , it's it's been done years ago and I don't see it anywhere now . project manager: Nokia has a well , okay , it's not really a scroll-wheel , but on their side th the the volume button is on the side , because you gri grab it like this . user interface: Yeah , I believe if you have what we've earlier said , the grip places in in the remote control . You have your hand on one place on the remote control , so you have to place all the buttons in a range of your thumb . user interface: So in that case the volume button on the side of the remote control would be perfect . industrial designer: Okay , we have to know , if you want to use these rubber double-curved c case , you must use these push push-buttons . We basically have three types of chips we can use and these chips incorporate all the Logica and hardware that is needed to send to send a signal . So so user interface: you programme it , you m mute and you g you give an an action to it that that's really the mute function industrial designer: okay . user interface: So you say mute , he repeats mute and you makes a computer sound mute , and then goes to the mute function . If we want to use the L_C_D_ display , we really need the advanced version , which is a bit l little bit more costly . And if we don't want to use any of these more advanced functions we can keep with the simple chip , which is a bit cheaper . project manager: d did we already decide on the display ? To industrial designer: no , but I think that's something for Roo here to think about . Well , I don't have I haven't looked for for information about it , but I don't think information y I don't think you need it on a display . user interface: Especially when when we have to look at a cost , I don't think industrial designer: I I don't think either . user interface: 'cause all any T_V_ can can view a digit on on screen , industrial designer: No . Okay , well project manager: th industrial designer: my conclusion , unfortunately the market has decided the a little other than I thought . I thought the market would like a sort m sort of titanium casing , but they seem to like natural stuff . It's it's more advanced , but I'm I think you should combine it with batteries . project manager: Okay , it's maybe a bit too too flashy , industrial designer: Otherwise it will not too advanced , project manager: too industrial designer: well . industrial designer: It's in in in some way it can give us an advance , because you will save on your batteries . user interface: But what about the markets wants colourfuls designs ? So if you use titanium project manager: No no , but the that's what Sebastian said . project manager: No , user interface: And I would think marketing: And project manager: r marketing: yeah , project manager: rubber with colours . industrial designer: Okay , well these scroll-wheels , I think they they can be they can be handy . user interface: And they can be implemented with a regular chip ? industrial designer: So Yes , they can . But they really need the regular chip , you cannot use the sa simple user interface: Okay , but we also we already need the regular chip for the sample sensor speaker industrial designer: Well , I'm not very sure . Maybe that's an a different user interface: oh , project manager: But but do we want the curved design , user interface: evalu project manager: or industrial designer: I think so , if you if you stick with the the simple straight-forward not curve design , i it's too dull . industrial designer: And if you take the double-curved , then you cannot you can only use the rubber buttons and you cannot use the scroll-wheels . project manager: Okay , what about the issue I addressed at the beginning of the meeting ? the voice function w with the infrared issue . It's it's I I can imagine it's very dull to talk to a device w if you have to point to another device . But project manager: It depends also on your on your user interface: Well , if you if you take your hand before it , okay , it won't work , but you can point it just to the other wall . project manager: But if you have carpets on the wall , which our natural loving friends probably do have , then yeah , th th it might be a bit more of a issue . industrial designer: I think it gives us the advantage of user interface: And and the scroll scroll-wheels . project manager: according to Ruud , the the the market likes new flashy technology , industrial designer: Technology . project manager: well , ok I know , but it's m it's less s standard marketing: Standard ? project manager: than than Well , we are not very w we do not know much about the the f the financial part . project manager: Because if we do have enough space in in our finance , I would say do integrate it , industrial designer: user interface: But we already have the scroll-wheels , the sp the speaker the speak recognition , the rubber , the fancy colours . I think i Ruud , do you have any anything you would like to add or or maybe thoughts or marketing: Nah , n no , I don't think so . M project manager: No ? Sebast nee , Roo ? Roo , do you have any other user interface: no . the n the next phase will be the not the project manager: Sebas industrial designer: what is the next phase f Flores ? project manager: Well , we we need to describe decisions now . project manager: So industrial designer: So i project manager: on the energy , well , we decided . project manager: User interface user interface: but can't scroll-wheels work with one one-curved case ? Yeah , okay . marketing: user interface: project manager: and the I_D_ and the U_I_D_ need to work together on the prototype drawing on the SMARTboard . user interface: The project drawing is for the next industrial designer: So you will be on the Bahamas . marketing: project manager: Yeah , it's it's when we come back in thirty minutes , you will have a prototype ready . So can you give us a summary of all decisions we've made ? project manager: Yeah ? I can . user interface: But can there be wor can they work together ? Or do we have to choose between them ? project manager: No , user interface: 'Cause if we have to choose project manager: they can be complementary . industrial designer: Well , project manager: Every device user interface: What if not ? industrial designer: It it should be . Okay , industrial designer: So project manager: th industrial designer: So just the energy source is the batteries and the solar . What about the finishing of the case ? We have decided we wanted to use the rubber ? project manager: Yeah , with colourful rubber . project manager: if it's possible with different covers , but I'm not sure if our suppliers can can help us with with such a wish . Don't you think ? project manager: Well , I was more thinking about the fruit colours that the Ruud showed us before . so maybe it shouldn't even be two colours , it should be a full colour cover with such an image industrial designer: . project manager: or or thinking in two colours is is too black and white for our m c market group , I guess . marketing: industrial designer: Okay , marketing: industrial designer: but I'm afraid it's not possible to print a picture on the device . Just a week ago , a keyboard manufacturer would print , industrial designer: Oh , I've read . industrial designer: And th the they should be spongy also , because they're they're rubber too . marketing: user interface: What what did you say ? industrial designer: Well you can use well , when you use the buttons , they'll they'll be made of rubber too . Because it i what do you touch the button , and what do they want spongy devices , or or i user interface: Yeah , b But then you just have the the fact that the drawings on the buttons will disappear eventually . user interface: What I said in the in the first discussion , the digit six on the button , it will disappear when it's from rubber . project manager: is that does our our supplier say so ? user interface: It is not something it's no information I read about it or so , but it's just from marketing: didn't did we inc include the digi digits or leave them to the speech recognition ? user interface: No , but but it marketing: 'Cause things like volume could be placed next to the button . So still then , if you feel li if you feel your remote control , you just rub on the cover , so you rub on the painting . project manager: No no , there's no painting , only yellow or But it's into the rubber . project manager: Yeah , but this is on the pla user interface: You have to draw the industrial designer: Yes , the signs . project manager: What about making this rubber and making this plastic ? industrial designer: I see what you mean . project manager: But the front , on which the the buttons are doesn't have to be rubber . project manager: industrial designer: Well , I'm I'm not so sure , user interface: Y can you separate these these industrial designer: I think it c should be Well , I'm not sure , I have to ask with manufacturing , but I'm I'm not sure that's what you want , because our customers specifically ask for the spongy feel , and that's what you get with rubber . So if you want the spongy feel , you need to make these buttons all all of rubber . project manager: I know , but do you touch this or do you touch this ? industrial designer: I think both . The side , but do you touch between the the these buttons ? user interface: I think Yes , especially when there are l a few buttons on it , you have a lot of space to touch . project manager: because you have to make its prototype , and yeah y you have the most knowledge about the suppliers , the possibilities and user interface: Yeah . The chip is is not really industrial designer: The only difference between the advanced and the regular version is that the advanced version of the chip supports L_C_D_ . project manager: Yeah ? Yeah , if you write wrote anything down , could you put it on the shared folder ? industrial designer: Okay
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user interface: But we don't we don't we do think it's well what if with ease of use , w which prefers the which the the customer of the user prefers . And after a while they start to develop some skills in the the voice recognition functions , and then they will not use this dial as often . industrial designer: They n they need to understand what how to change channels and change the volume , so it's easier for them project manager: Could could I see the scroll bar as as as a sort of shortcut ? A a and the voice recognition as well , industrial designer: Yeah , maybe so . Yes , it's project manager: th maybe you could could industrial designer: Well , it's it's it's another approach , it's more that our . And and the case is is rubber ? industrial designer: Yes , rubber ? project manager: And the buttons ? user interface: Plastic or rubber . project manager: and the colouring ? industrial designer: yellow with project manager: with with grey or black . project manager: Okay , user interface: project manager: we'll we'll come to that later . industrial designer: But marketing: Well , you could use two of them to programme the channels on the two channel button , industrial designer: Yes , but it marketing: 'cause you have to assign two channel new channels . industrial designer: Or not ? project manager: M m but maybe you do want a programme button to for example activate the voice recognition , or train the voice voice recognition . project manager: Yeah al although by pressing the button for I n don't know two , three seconds , you could also say it you'd disable it with a little beep and and industrial designer: Yes . project manager: Okay , well marketing: So project manager: the then we'll switch to my presentation . project manager: Yeah , it's it's w way above above the the the twelve Euro fifty . user interface: Why does the price and and the s oh , one exa project manager: Yeah , the the price , the the number of items and the the sum . if you would user interface: And and does it project manager: if you look at the w w w what we could do to make it more to make it just between the twelve Euro fifty , then I did the following changes . Twelve Euro forty cents I came up with by leaving out the solar cells , by not using the voice recognition feature , industrial designer: project manager: I I guess if we leave the if we leave this one out , user interface: So the button we can use plastic . user interface: And the pla And a plastic b just plastic buttons , a plas instead of rubber . industrial designer: Well , b basically it when when this is our only option , we should even consider changing the casing , because I think there's very little added value in an enhanced case with these dull functions . Maybe we should look at an focus on another industrial designer: So Type of m maybe another market segment . project manager: Yeah , m maybe not not all that fancy , but just way way more easy basic industrial designer: Yeah . Although I think we yeah , but we could still make a remote control that ap applies more to young people by giving it another colour already . project manager: so it is possible to make a device that attracts a little bit more to young people . industrial designer: Well , maybe it's good to do it anyway , because if we evaluate it , we we can also determine if our objectives are good . industrial designer: So project manager: Well industrial designer: Is it fancy ? project manager: I d it is it is marketing: industrial designer: marketing: Yay . industrial designer: I think I think it would have been more fancy if we used the titanium housing the casing . It would be even more project manager: You like tita user interface: industrial designer: oh , you really like titanium . user interface: project manager: Yeah , I know , marketing: Is it project manager: but but it but that's fancy in the way fancy has has a lot of industrial designer: It has to do with fashion , I guess . user interface: It's trendy trendy , fun industrial designer: So do marketing: And w user interface: yeah . user interface: It's not the ultimate fancy two , but industrial designer: I think I th I think it would have been I would have think it could have been more fancy by using the double-curved case . It would have been even more fancy , but we decided not to , because if we use a double-curved case , we could not use solar . user interface: Yeah , but that's sti that's industrial designer: So user interface: Looking at the user needs , we only don't we don't have the double-curved case . marketing: Okay , and was it innovative ? user interface: project manager: Well , marketing: project manager: with the voice recognition feature and user interface: But that's not in it . It could have been a little bit more innovative u by using the kinetic energy source , but it's it's way too marketing: Yeah , and project manager: That would have been a thrill . industrial designer: yes , but marketing: So also a two ? industrial designer: I think it's a two . industrial designer: marketing: user interface: Well yeah , the voice recognition of course is hard to learn , I think . When you have a more advanced , elaborate user , well , such a user really would like to explore all these additional functions . industrial designer: So It's maybe it's not very easy for user interface: Wouldn't give it more . two or three ? Three ? Wha wh what would be your guess ? ease of use does not only apply to the most basic functions . You're right in that , but I I guess an advanced user will will find the voice recognition function easy to use , project manager: Yeah . project manager: So I could make it e easy ? user interface: If you make it a four it will be three in general . Three ? marketing: Yeah , industrial designer: Two ? marketing: two , two , three project manager: No , user interface: And a three ? project manager: I haven't said anything yet . project manager: Okay , but if I would say a three , then it's six , and four is ten . industrial designer: That's not even project manager: Does it will so it will be a two point five . marketing: industrial designer: But that's not possible to fill in , project manager: Yes , it is . It's not about the content , it's about okay , is it easy to f Yeah , definitely . user interface: we haven't re re really worked it out , but you c you can you can just say find and he repeats find . user interface: Yeah , but that's the that's the the basic idea of the the speaker industrial designer: Yes . Maybe you have to programme it once , so to that l respond to a certain word or a certain sentence , something like where are you , and then it will sing I'm here . marketing: project manager: Well , I industrial designer: So , I th project manager: we should not stay too long on this subject because of the time , but I personally give it a one . There are cases in which the outside casing is can be how d how do you prono is is moldable . user interface: Was it one of our options ? industrial designer: No , it's not one of our option , marketing: No . project manager: No okay , but but user interface: So , in the in industrial designer: but when you look in the market , when you look marketing: this this was a most spongy option . industrial designer: but that's not that's not what they are talking about , I think . user interface: But I think in this case in this case we've done the best we could . industrial designer: Yes , but it's not good enough , project manager: I'll give it a one . industrial designer: You take one ? What do you give it ? marketing: Well yeah , it depends , 'cause it's the most spongy we could project manager: Yeah , I know , but you have to name a fig a number . I'll I'll change it , I'll make it m my my mark will be a four . user interface: project manager: Well , Ruud , what what do you think about it ? marketing: Well , the basic layout doesn't offem offer much , but the voice recognition could add a lot . project manager: What what we didn't talk about is user interface: Yeah , but it ha doesn't has the digits . I believe it's If you ask yourself it offers enough features , I don't I don't think it is it has all the features a normal remote has . Bec because you can we didn't talk about it , but you do have remote controls that are able to adapt another signal . project manager: you place a a regular remote control in front of the other one , hit the one or the two or the three , whatever , and it r records the the the the signals . project manager: So you could enter any comment you like , as long it's able to as long as our device is able to reproduce the infrared signal . But that that's its power , I guess , because a regular programmable remote control contains , well , really a lot of buttons . marketing: I think think a one , 'cause v with a voice recognition you could add anything you want , so that's like industrial designer: Yes . I I've I think we've succe succeed in in developing a product that's actually quite good , but not for this kind of market , and not for this kind of price . project manager: The product is is is b high qua has a high quality and and is advanced . But whether or not our clients are are willing to pay twenty five Euros for this kind of device is doub is well , is not sure . user interface: But we could couldn't what what's the selling price ? Fifty ? project manager: Twenty five Euros . industrial designer: That's quite ex user interface: That's price , but w w industrial designer: well , it's not it's not very expensive for a remote control that that has this functionality . An original remote control of any T_V_ kind , a Phillips remote control , y you pay industrial designer: Yes , it's more than fifty Euros . user interface: Yeah , I kn I know from a few years ago , it it it costed hundred Gilders . project manager: Bu but well yeah , I know , but you're paying for th for the brand , because there are remote controls which control your stereo , television , D_V_D_ , C_D_ player , for under twenty five Euros . industrial designer: And it's easier to use because those remote controls don't offer voice recognition project manager: . What did you think about the process , the project process ? Ruud ? marketing: industrial designer: marketing: project manager: Try to translate that . project manager: Any any other , Roo ? user interface: Yeah , I think industrial designer: Well , I think marketing: Ye project manager: Roo . industrial designer: So And the the the well , looking at room for creativity , there was w way too the the choice of components was way too narrow . industrial designer: So there was not really a process of project manager: So we could we we could be we could've been creative . industrial designer: We we thought of possibilities who are not possible with the the current offer of manufacturing components . project manager: Okay , Roo ? Any other thoughts on that ? user interface: No , no . project manager: I think so too , it's it's it's of course a laboratory environment . So user interface: marketing: project manager: Yeah , but but si w w w when taken in account the the situation , I think we performed pretty well . project manager: Because of the response industrial designer: It it's project manager: or user interface: Response industrial designer: The response is very slow user interface: and industrial designer: and the possibilities are very limited . The p the pointing of the pen is not the place where it it writes its where it marketing: Draws . project manager: Okay , so user interface: So project manager: it it had to be better aligned , or what's the word ? user interface: You to take in account that your you m project manager: yeah . user interface: It's too slow project manager: It it was calibrated just before this meeting . industrial designer: It is ? project manager: So it's not the calibration , industrial designer: Okay . project manager: Ruud , w did you use the pen a lot ? Or not at all ? marketing: No . user interface: If it has O_C_R_ , I think I would use , but I I just took notes for myself and and and that's it . user interface: So industrial designer: But I think it's a great solution for for a known problem , writing down some notes , some some inf information , and then forgetting your notebook somewhere and losing all that information . industrial designer: Because you have everything in one place and it's quite easy quite easy it's it's possible to make this information digital and share it with others in a quite easy way . What w Ruud , what did you think about the SMARTboards ? marketing: Oh , I only use it to draw a rabbit , project manager: Yeah . I think that would be very easy if you could say okay , I want to use this for my own work or my own presentation further on or user interface: Yeah . project manager: Or the other way around , that you could show but m industrial designer: Yes , yes . project manager: I know , but user interface: So it's almost project manager: I know , but we couldn't use that feature , user interface: yeah . industrial designer: And and w you were when you're using Windows , you're used to a certain interface and certain buttons , which you can use for drawing . industrial designer: user interface: industrial designer: we're done , we're finished , I believe . Thank you for your industrial designer: But how much time did we get for this meeting ? project manager: Forty minutes . project manager: So , we can redesign our I would like to industrial designer: Well , I think we we we all know what the redesign should be . industrial designer: No , it's it's just the same product that is already on the market
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Well , of course we're new to each other , so I'd like to get acquainted first . So let's do that first , Let's start with you , can you introduce yourself ? You're our Marketing Expert . And I will see what the user wants and what we can do with the new produ project product . industrial designer: My name is Xavier Juergens , I'm the Industrial Designer , and there are three main questions that I have to find an answer to today . First one is what happens inside the apparatus , second is what is the apparatus made of , marketing: . So , our new project is about we need design a remote control for television set , so , which has to be original , trendy and user-friendly . It's We're inspired by latest fashion , not only electronics , but also the latest trends in clothes and interior design . Everybody has a piece of individual work and a meeting afterwards , so we can share information about So I'm gonna keep this short , since we had a technical problem . Every meeting we everybody can present their their views and everything , so to help with these , you have we have the SMARTboards here . I'm supposed to give you an introduction on this doodling board , so it's actually it's very easy . And so it will be easy just to illustrate your views , if you wanna change the format , you just either take out jus just like the pen , and whatever you want , your current colour , your line width , just to make the line bigger . We're just gonna keep using this board all the time , so I think it will be it's very clear for everyone , I suppose . Yeah , just just just stuff that you wanna share , just put it in the in the project folder , like I put my presentation now . I'll put the the minutes of every meeting , I'll put them there too , so everybody can read up if they have to leave early or whatever . user interface: Well , I'm more into the technical aspects of drawing , industrial designer: user interface: so I'm not really good at drawing animals , project manager: Draw us a technical animal . industrial designer: project manager: user interface: This thing isn't doing what I'm What I want . project manager: marketing: user interface: I'll just finish up real soon , because I'm marketing: user interface: So it doesn't really look like a dolphin , project manager: Anyway , user interface: but then again , this is all new for me . project manager: it should It It's supposed to be a dolphin , you like the freedom that it that it represents . Do that in my spare time , so that's basically an project manager: What do you like ? Okay . It's big , it's strong , so Oh , it's a little bit user interface: It's not really that responsive , no . project manager: user interface: You picked a hard one , didn't you ? industrial designer: My drawing skills are really bad , so . project manager: marketing: What ? They are industrial designer: They are really bad , my drawing skills . industrial designer: I'm not sure how the legs should go , but project manager: industrial designer: these are stripes . project manager: What does it want ? industrial designer: well , basically it hunts for prey , but it does it always in a very well-thought way . industrial designer: And it always goes for security , in seeking a hide spot and and doing everything , marketing: . So marketing: project manager: I'm just too lazy to draw it all black , so That's the coolest ant ever . user interface: You've done this before , haven't you ? industrial designer: project manager: I love to draw ants . You're supposed to make i make it different from from what other people have , and just make it a little distinct . Well I guess we have a little little time extra , but Just a little quick discussion to to open open our work . What are y What are your first ideas for the new product ? What user interface: Well , I basically had a question . Do Are we going to introduce a multi remote control ? Is it just the T_V_ or do we want to in project manager: The project I got was just for a T_V_ remote control . marketing: But user interface: thing to keep in mind is that we need to stick to what people are familiar with . user interface: No rational changes or whatever , 'cause it revolutionary changes , project manager: Okay , so very intuitive design , I guess . So that was something I wanted to add , project manager: user interface: and perhaps some usability aspect . Do we want people who are disabled in any way to , yeah , to be able to use it as well ? project manager: Yeah , we want I suppose we want almost everyone to be using it . So I think , really disabled people , yeah , might be a problem , but I think it's a little take it into consideration . industrial designer: Only one thing that has to be added according to me is the the material it is made of , it should be something light . industrial designer: That's it speaks for itself , project manager: It should be light , okay . project manager: What do we This Quick What we're going to Selling price , twenty five Euros . Do you have anything you you came up with yet ? About marketing transfer , whatever ? marketing: about what ? Marketing ? project manager: Marketing I'm not sure what you what you came up with yet . You have anything to share ? Or else we'll cut the meeting just cut the meeting short marketing: no , not really yet , project manager: since we're supposed to stop . marketing: and I will say it project manager: Anyways , the the personal coach will give you the your p your personal assignments and everything
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See , shall we wait ? I'm not sure if he's late or delayed or whatever , so I'm gonna start soon , we have now don't have much time anyway . project manager: have a little thoughts on what your vision is and on this project , so I put the minutes on the I made on the on the p the the project share , so if you wanna review them , they're there . I will do so after every meeting , so if you have some information you wanna take back you can find it there . after that I got some new project requirements from project board , so we're gonna go af go after over this later . marketing: there was a little problem with my computer so not the whole presentation project manager: Anyway , let's see what you have . The the method we used it it's not m not a slide , because it went wrong , but the method we use , we tested it w with a hundred men , and we asked them to w what the remote f feel like and what what's important . project manager: If I can cut in , is it people or men ? marketing: People , project manager: Is it people , okay . project manager: 'Cause I thought it was only men , marketing: Both women and men , project manager: so marketing: yeah . marketing: Yeah , and yeah , most th th they want to spend money for a better system , for better remote control , so we can do a l a little nice things with it , and they use yeah , they use zap a lot , fifty percent say they only So that's the most important things . marketing: oh yeah , not all of it is it on mine on my PowerPoint presentation , project manager: Okay , just talk ahead . marketing: they use it , but it's not very important on the scale of zero to ten they six and a half project manager: Okay , that's okay . user interface: marketing: and but not important is the channel selection , the the ? project manager: That's a little weird . marketing: Oh , user interface: Which channel selection ? marketing: the the no no no no no , that's very important , but w and not important in the audio settings , display settings project manager: Okay , marketing: and project manager: we can we can hide those under a menu or something , user interface: Oh , okay . beep to find your control , was project manager: That's like a button on your T_V_ ? marketing: that was in the test , the the most people f find it irritating when they cannot find a rem their remote control , project manager: Remote , okay . marketing: so I think it's a bee beep to sound it and you can find it . And another thing they want was speech recognition so they can say what they want to let's go to channel one and that's kind of things . marketing: And they want maybe an L_C_D_ screen to to look it wh what's on every channel and what do I want with it ? user interface: project manager: We wanna have a little preview on the remote control . my personal preferences is a button for my favourite channel , so I can I dunno , so I can zap to my f quick to my favourite channel wh what I so , the remote mu must see or must see wha what mine preferences are for which channel , project manager: Okay , you don't set it yourself , marketing: so I can zap t to project manager: it just remembers the channel that you are on most , for example . marketing: What ? project manager: You want the you want it to be programmed , for example y programmed f marketing: Yeah . project manager: Let's see , you you spend twenty minutes each day on that channel , marketing: Recognise project manager: so it recognises your favourite channel . project manager: Okay , so it's it it does it recognise itself , you don't have to set it marketing: No , project manager: Okay . marketing: the computer crashed , project manager: No problem , it's it's okay , marketing: so . user interface: It sounds really easy , what does the user do , what does the th remote control do , but there are quite some issues . So the things I'm going to concentrate on are the user aspect , because the technical aspect , that's pretty much covered . Where is the remote control ? We've all had it once , I want to watch some television , marketing: Yeah . user interface: where's the remote control ? That was one of your ideas which you posted in the network folder , marketing: Yeah . user interface: There's nothing more annoying than faded symbols , because you don't know which channel is this button , so possibly we could find something for that , project manager: Okay , so have it more make it more durable actually . So you press more once remote control goes kablouey or something like that , project manager: Okay , so the buttons should be user interface: so we have to pay attention not to put too mun too many buttons on the remote control . user interface: So this is basically what I h had in mind in the fade-proof symbols , locator , a sound , so clear we should stick to existing symbols , but maybe we could do a little investigation to see whether some symbols are need to be replaced by others . So what we want to go to is not this one , project manager: Yeah , it's true . user interface: This is not the final design , project manager: No , of course user interface: this is just a general idea of how I'd like to see basically the general idea . So we agree on the the part that we need to get something on the on the remote to find it somewhere and increase it the durability of of the thing , user interface: Yeah , I think it's a really good idea . project manager: The other aspects , we'll just see how what you came up with and what's possible for that budget . if it should be programmeab grammeale then we need something like a mode that you can switch it . industrial designer: And how big is the remote control going to be ? I'll tell you why that's important to me . there are a lot of technical parts in the remote control , so that's why I also would like to say go a little bit easy on the designs , I heard ab you talking about beeps and about video screens , but the material inside and the technical aspects are quite complex already . industrial designer: So keep in mind that everything that you keep think of , it has to b to be built . that is how it is done and all the remote controls work that way , I think we can just go on with that . industrial designer: Exactly , so if we make a circuit board with the the connections already on it , then that's cheaper . project manager: So you have industrial designer: This is what look like looks like if you press one button , so this is not the entire thing . The switch if you p press it then some electrical charge goes into the processor , that thinks over a Morse code , that's how you should see it . You have infrared and an interv how to say it ? a light in indication , light that you know that it's functioning . industrial designer: here again , that's my story about the different modes , if you do want to make remote universal , then the processor has to make up a different Morse code when some button is pressed . That makes it much more complex , so we really need to have a look , do we want that or not . I don't have any personal p preferences so far , except for the materials to be used light , that they are light . Like you said teletext is not not very popular anymore because the the internet , nowadays people don't use the teletext anymore or hardly , so it can either Well , I don't think we should remove the button , because there are always people who are using it . project manager: But I don't think it should be very it should be one of the big buttons for example . we're targeting young people now , because our This is a new product and with this new product we want to appeal to younger people , marketing: . project manager: that's also good with the fashion and everything , marketing: B project manager: so yeah . marketing: Yeah , and they want to pay for it project manager: They want to pay for it , people are willing to spend money actually to buy a remote that they like . marketing: and project manager: If they like the way it looks , the way it functions , so they're actually gonna spend spend money on it . marketing: in the project manager: see how far we can go with it anyway , so marketing: Yeah . project manager: And one thing that should be important is that the corporate l colour and slogan are recognisable , which is apparently black and yellow , but I'm not sure if we I think we should keep the the logo in mind , because with colours you can have a lot of fashionable colours and everything on it , which suits everybody's taste . So With that concept I started thinking , so why not just steal Nokia's idea and just make changeable covers for your user interface: Oh . project manager: those cost hardly anything I think , and people could even spend extra money on buying a cover industrial designer: Yeah . That's just a little marketing idea that could be applied , so you can p it appeals to really everyone . project manager: So that was that was my idea on what we could do to appeal this product to everyone . project manager: just I'm not sure if you came up with anything in the meantime , after making a presentation . industrial designer: But marketing: But oh ? user interface: Is it manageable ? Is it easy ? industrial designer: Go ahead . marketing: Yeah , with with an L_C_D_ screen you can project manager: Oh yeah . I think we should lose the L_C_D_ screen , industrial designer: Y Yes , I think so too . I think for example it's it's huge I think the L_C_D_ is huge , user interface: Yeah . user interface: And it costs too much to fabricate , project manager: It costs a lot , I think . industrial designer: Okay , project manager: What we could do , what could be possible , is maybe not an L_C_D_ screen but with a preview , marketing: Okay . project manager: just just a text only , not colour , just a little text thing industrial designer: I have to check that out , project manager: but maybe okay , make it industrial designer: I'm not sure . project manager: Yeah , find a little compromise in that , but What did I write down ? marketing: Yeah . project manager: I think the p yeah , the beep is a very simple thing to imple implement , just make a button on your T_V_ industrial designer: That must be possible . user interface: And it's industrial designer: whe where do you wanna hit the T_ you wanna we want a button on the television . project manager: I thin Yeah , where else should you put it ? industrial designer: In th okay , but that rules out a universal remote control . project manager: but how are you gonna use that if your if your remote control is lost , how are you gonna press where are you gonna press the button ? industrial designer: . user interface: Maybe just a slap-on sticker with a button which sends out a small signal . project manager: A little little box you can attach to your T_V_ is fine then , okay . industrial designer: Okay , then I'd I'd like to know now if we want the universal remote control or not , because that's determines everything I'm gonna do . I think we should go for universal , industrial designer: If not project manager: because apparently we're a separate company making separate c remote controls to sell to a lot of diverse people . marketing: Everyone wants to buy it , so we w project manager: Yeah , I think we're targeting everyone , industrial designer: Yeah . user interface: And it's marketing: Or when you say one two i it it's enough , project manager: Yeah , but I don't see Arabian people speaking one , two whatever . user interface: Besides that , the technology isn't really super yet , so that is a problem in implementing this . project manager: It's not a mature technology , I think it takes a lot of memory and everything in in a remote control , marketing: Okay . project manager: so user interface: It's a good idea , but it's just not I don't think the market's ripe for that yet . project manager: maybe we don't have have to do all the buttons , but especially the ones that are the popular buttons , so those always fade first . industrial designer: If we make a remote control with changeable covers , then we can also make a cover for every language area . project manager: For example ? industrial designer: That's fo is especially for older people , that they can read it read it in their own language . project manager: Well , we're not we're not targeting older people , marketing: Yeah . project manager: You assume that that they read correctly and I think they're industrial designer: Huh . project manager: The most important thing about young people is that they're really sensitive to to trends that are passing through the world , marketing: But b project manager: so industrial designer: okay . user interface: But should the exchangeable covers include the buttons themselves or just the project manager: No , of course . No , I think it's just something you you put over them , because Yeah we c Yeah , you ca Well , industrial designer: . project manager: tha that's not a that's not a bad that's not even user interface: C marketing: But every user interface: that's a problem with the with the text then . , for example , if you're if you're into the durability issue you could user interface: industrial designer: . project manager: For example , if your buttons are faded , after if you make a durable remote , they are faded , you can just buy a new cover . industrial designer: but I know that the buttons are like a Nokia telephone on one sleeve , project manager: industrial designer: It works the same as a Nokia telephone , it's it's in my 'kay . project manager: Yeah , I know , it's just just a one one piece of rubber for example , marketing: Yeah . Either either change both the buttons and and the cover or just the cover , I'm not sure which which is easier , industrial designer: . project manager: so anyway , yeah , this is what we're gonna do afterwards , just lunch break and have more individual work after that , so let's see what we let's see we So you have to come up with a components concept , yeah . I want some you should do some trend-watching , because even if we're if we're gonna do those covers and everything , what people really want , that's what we need to know in this phase , marketing: Yeah . project manager: because that's gonna be the essential final design that we're gonna come up with . for example I bought a remote control last week with a new T_V_ , it was it l it's like all buttons and you have no idea what it does at first , industrial designer: project manager: and I'm total T_V_ new , anyway . So I think it should be have less or l very little buttons and maybe a second second level menu for the advanced things . Or maybe just stick 'em under a menu , like you said the the sound options and the surround and whatever , they're more complicated , just stick 'em under one menu and give it a just put it in in s in a software piece , you can menu and you can select everything you want to to set on your T_V_ . user interface: Is it techni technically possible to send a signal to a television and then pops up a menu , project manager: industrial designer: Yeah . user interface: because we're working with different types of television , so we're going to work with that ? project manager: That is true . user interface: It's an in-built menu , industrial designer: and if it doesn't know how , it's user interface: isn't it ? Yes . user interface: So basically project manager: I'm not sure if it's impossible , user interface: we project manager: but there's a chance it's not , so . user interface: Or we could use a double-sided for less used functions project manager: A double-sided remote control ? user interface: you project manager: I don't think that's useful . I it's basically an idea to overcome these issues , project manager: Yeah , but then you're gonna have a lot of wasted buttons . user interface: because project manager: For example you have a Sony T_V_ and the half of the buttons won't function if you have a for a Sony that won't for a Philips T_V_ . project manager: I don't think we should user interface: Because if we use a universal remote control , we're going to have to have most buttons on it , project manager: Yeah , for exam user interface: so project manager: I'm not s marketing: yeah . project manager: yeah , for ex you have to make it a little decision between the part if you want a universal remote control that it should do what people usually do with their T_V_s , not not the very complicated settings industrial designer: . project manager: that you can usually do that with either a old old remote control if they really hate that thing , industrial designer: . project manager: but you can't you cannot take into consideration all the different brands of T_V_s . project manager: I think there's I think there is a standard for example between industrial designer: . 'Cause everybody I have a universal remote control and it can use the menu button , so I think industrial designer: . project manager: I'm not sure , if you can put some research into that , if it's possible . For instance , if your old remote control is broken and you buy ours , then you should be able to get everything out of the television that's in it . project manager: we need to put some research into that if if we can open the menu , I think it's possible , just the way how to . project manager: Yeah , then then you could do everything I suppose , because usually the T_V_s have tha that inside in this other little piece of software , so it's okay . For instance Sony makes all their remote controls exactly the same for all their devices , project manager: industrial designer: and you always grab the wrong one because formatting of the buttons is exactly the same , only the labels are different . Yeah I think it should be a little distinct from everything else , industrial designer: We should not do that . project manager: So user interface: I'll put some on paper and present them next time the ideas that I have . project manager: because we have forty minutes , I'm not sure how much time we have left for the meeting anyway , so . project manager: So anyway , yeah , we could do some i do some work now on on the design for example . what do you want , do you want , but user interface: Yeah , but we like some some curves or project manager: Yeah , may maybe something like this . Let's see what I think this should these are always on top of the of the control , so they should be here . user interface: Yeah , and since you're holding it like this , I suggest you put the channel up channel down and volume project manager: Think it's like this . So you have the up channel the down channel the volume , do we want that horizontal or vertical ? project manager: Do you take triangles or marketing: it's it's fine , I think . project manager: I think it should be I think it user interface: This is basically what people are accustomed to , project manager: Maybe we should make 'em bigger or whatever . industrial designer: Perhaps we should also make something like a flash on it , if you if it's lost , for people that are deaf . project manager: Yeah , but for example if it's lost in your armchair , we'll not see the flash . Yeah , it's true , but it's it's only has to do so when you press the button that it's lost . user interface: We could make a combination that it goes beep and that you that some light lights up . marketing: Just a light on it or user interface: So we have the basic channels we've got here , the power button somewhere over here ? project manager: Oh yeah , it's true . project manager: You shouldn't be you shouldn't press it by accident , but it shouldn't be stacked away somewhere . marketing: And user interface: What would you like to ? project manager: Yeah , I thought maybe we should move the buttons down marketing: But you r project manager: and put it here for example marketing: And you are reading from the t project manager: to marketing: you always read from the top to the the bottom of it . Yeah , that's true , marketing: Yeah , project manager: you should marketing: so it's project manager: I think the bu the power button should be on top , industrial designer: . user interface: Is that used often ? marketing: So i it's user interface: The mute button ? Do people use that often ? marketing: sorry ? project manager: Mute . user interface: 'Cause I'm pretty much accustomed to it right over here , at least in general , marketing: . user interface: but project manager: I don't think it's important , but I think it I think it should be you c user interface: It's not that important , no . project manager: No , because it Yeah , people are accustomed to that , marketing: Around not not at top at the around the volume selection . marketing: I don't know where exactly , project manager: Take this out and here see marketing: but project manager: are we gonna take triangles anyway ? I'm drawing triangles , but marketing: user interface: That's pretty much what people are accustomed to , project manager: Yeah , user interface: aren't they ? project manager: it's maybe a bigger lesser than thing . So anyway , I think this is should be the channels and or sh user interface: Well , marketing: Wha user interface: I'm accustomed to the channels being on top . industrial designer: Shall we also look if it's possible to make a rechargeable remote ? That you don't have to buy new batteries if every project manager: Well , marketing: Yeah . project manager: for that is it's on one part it's it's a good thing to recharge it marketing: Maybe it's more ex expensive . project manager: Maybe we should what what could be possible is one with rechargeable batteries for example . project manager: You have just put Penlite batteries that are rechargeable , because it's an it's it's it's very annoying . user interface: But isn't that expensive in the entire package ? industrial designer: But that's already possible . project manager: I'm not sure y I'm not sure it's if it's expensive , but just take a look at it , because it might be a very good idea . Because if it's it's useful to have it rechargeable , user interface: project manager: but at the same time , if you don't want recha if you forgot to recharge it and you wanna watch T_V_ now , you wanna be able to put different batteries in it , use it now and not in half an hour . you could make a device , but I'm not sure how that is possible with the costs , that you can put in normal batteries , rechargeable , project manager: I think I have a nice idea . industrial designer: You can put in normal Penlites , rechargeable Penlites , but they can also be recharged with the remote , with a wire . project manager: I think it's it's a pretty good idea to have like sort of a maybe a base station that you put on the T_V_ . industrial designer: So but marketing: Yeah , that's g industrial designer: But I think that will cost a lot . project manager: A what ? industrial designer: Like a like a P_D_A_ , a hand-held . You can just put it in the electricity and it charges itself , project manager: Well , we were talking about the fact that we wanted to insert either a beep or a flash into the thing with a little separate signal industrial designer: you don't need basic station . marketing: But Which project manager: It's a very small Yeah , I'm drawing it big now , but So you can put your remote on flat for example . user interface: 'Cause that means that we have to implement rechargeable batteries , a docking station industrial designer: project manager: I'm not sure if it costs a lot , that that's what he r industrial designer: . I'm not sure if there's information available on this , project manager: It's just an idea , we have to find out if it's possible . industrial designer: but marketing: But user interface: And do people actually want that ? To pay extra they want to pay for rechargeable ? marketing: Yeah , they want to pay for it . project manager: I'm not sure , you should find out if it's if rechargeable is important . marketing: But project manager: They want to pay for comfort , industrial designer: Well , this is comfort . project manager: we just assu we we could either make a separate station which just sends a signal to the remote control to either beep or flash to find it , marketing: But f . project manager: and Yeah , we have to either that or make it integrated with a with a docking station . marketing: project manager: So marketing: project manager: let's go through the industrial designer: I like the covers . So user interface: marketing: project manager: what we have is you have I think you have to do a lot of work on if it's possible for the cost . industrial designer: I hope if I have information about that , project manager: Maybe yeah , industrial designer: I'm gonna project manager: or maybe you can find out i what people are willing to pay . project manager: We are going for twenty five Euros sales price , industrial designer: marketing: Yeah , okay . project manager: but just try to find out what they're willing to pay for it , because if they're willing to pay more , we could lose a little profit and maybe attract more customers , marketing: Yeah yeah yeah . What it costs and what kind of materials that we can choose what we want in it project manager: Yeah , if you have some financial information that that'd be nice , industrial designer: and exactly , I need it . user interface: Could you post some other essentials of what people want , so that I can work with some buttons , where to put it project manager: marketing: Yeah . user interface: You seem to have information on that , I'd like to see some of it . industrial designer: Was it not possible to send emails around the office ? project manager: No , it wasn't wasn't allo user interface: No , it's not . So that's why I'm not sure that you're allowed to share documents on the on the draft . marketing: but I have the user interface: Well , I have your PowerPoint presentation , I can get some inf information out of that . marketing: Yeah , but I Here I have the the s the homepage of our internet , user interface: Let's see . project manager: Yeah , the oh , they inc marketing: and here is my project manager: they include the new one . user interface: Oh , where would we marketing: here is my marketing report , project manager: Oh marketing: maybe you ca you can look at that project manager: no , I didn't have that . marketing: and user interface: Where would we want the teletext button ? marketing: Ah yeah . project manager: All it tells just let's make make a new marketing: And one user interface: Do we put it somewhere over here ? project manager: tick the new one . Yeah , let's increase it a little because marketing: And wha what people want , I've user interface: Or maybe this is something for the next meeting , I can draw out some ideas . project manager: Yeah , draw us up some some designs of of possible marketing: I have another thing project manager: just keep in mind that the important buttons should be on top and either big , user interface: Yeah . project manager: so the more less important user interface: Well , we have decided more or less the basic structure . user interface: I can put the other buttons in project manager: Just play a little with this , put l shift a little up or down and we'll see what looks best . industrial designer: What what did you wanna say ? project manager: Or just po post your designs from time to time on the product share . marketing: what I al already said is the the the remote controls are always lost , user interface: Maybe another idea . marketing: but it it's also for people , they want to learn it fast , industrial designer: . marketing: not they want to project manager: Yeah , so we don't want we want very little buttons , just the buttons you use a lot . marketing: It's yeah , it's easy to learn user interface: Yes , but it should cover all the functions , marketing: wi and project manager: Well user interface: so possibly , just an idea that popped in project manager: what we had function that what people do , marketing: project manager: so . People change channels , people they change the volume and they they change channel , they turn T_V_ off and on , for example . That's the basic fu that's what you do I'm not sure who present that again , but those are the basic function that people use it for , so those should be very well represented . user interface: Yeah , but we could go a step further , marketing: And The If user interface: because some T_V_s have the possibility to adjust brightness , that kind of menus . user interface: Yes , but it Because we're making industrial designer: But that's the question , is it ? marketing: industrial designer: Because it needs to be configured in the television under the menu . project manager: Yeah , but industrial designer: If it isn't , then we cannot reach it . industrial designer: isn't there a possibility to do research on that , so we know that for sure ? If you rule out functions , then and that gets known , then people are not gonna buy it . marketing: user interface: No , I thi industrial designer: Then the consumer bond or something says you cannot do this and that with it . That's a bad bad com commercial marketing: If project manager: we'll we'll see what we can come up with . marketing: Another thing I want to say is that we are looking at the market for the age younger than forty . marketing: on my report , I didn't ish I didn't show it in my presentation , project manager: Yeah , project manager: shall we ? industrial designer: Do they realise how much that costs ? marketing: and industrial designer: That's almost undoable . user interface: Oh , we're not going to be able to sell it for twenty-five then , with an L_C_D_ screen . marketing: but project manager: That's all here , here it says industrial designer: No , that's that's . marketing: So user interface: marketing: we can project manager: Speech recognition is quite marketing: We can look at the possibilities for an L_C_D_ and project manager: Yeah , just look at the possibilities then , marketing: I dunno . project manager: it's supposed to be a luxurious remote , marketing: How much it will cost industrial designer: . Or find a compromise , maybe just a black and white or for some extra information on it , on your programmes . industrial designer: I user interface: Well marketing: user interface: I doubt it , but industrial designer: But I really need finance information . Even if you put it even if you put a different cover on it , it looks still looks boring , marketing: Different colours maybe . marketing: But all industrial designer: This is Philips , huh ? project manager: I have no clue . Oh , I realise if we make it small , then it needs to be a little thicker , project manager: I think it's a very industrial designer: because I need to put all the electronics in it . project manager: Sorry ? industrial designer: If we make it s smaller , less wide , then we need to m make it a little thicker , project manager: Yeah ? industrial designer: because I have to put all the electronics in it . project manager: Huh even if user interface: So project manager: in the worst case we can even user interface: what kind of project manager: Could you give me the pen back ? user interface: Yeah , sure . project manager: So let's say that people would want an L_C_D_ thing . We could let's say we have an L_C_D_ screen , people want an L_C_D_ screen . marketing: project manager: It doesn't have to be really big , but just just have to be has to be there . project manager: Think it's a good place , people don't marketing: If you're reading from top to bottom , I think it's better to put it at the top . project manager: No ? It's not that it's not the most important function , industrial designer: Me too . marketing: It's j project manager: it's just an extra thing , industrial designer: Ah project manager: it just you press the buttons on top , marketing: . But i if you if you are going to put the L_C_D_ on it , I think it's very important to use it , industrial designer: but . marketing: because it's use it project manager: How can you use an L_C_D_ screen ? marketing: But nee the function of it . project manager: if you t if you press a button , you can see it , industrial designer: . project manager: ri I'm not sure wha I'm trying to imagine myself what it would look like . marketing: so project manager: this looks a little user interface: I'm still not convinced of the marketing: you must use the maximum of it . project manager: if it's possible wi if it's not too expensive , we should include it , industrial designer: They want it . But industrial designer: Also keep in mind again , the L_C_D_ screen is very flat , but it needs transistors , resistors , I don't know what more and that needs space . user interface: So basically industrial designer: But if we user interface: can I project manager: we have green now user interface: what we have to decide now is what goes on top . Do we put the volume control and the channel control here , or do we put it on he Would we like to press it in the middle ? project manager: Or maybe we should m we could draw draw something a bit that has it on on on the bottom . user interface: Yes , but we do agree that we keep this at the centre , project manager: because it marketing: Yeah . project manager: We're not sure about the size anyway , user interface: So maybe you'd put them here . For example if you take user interface: Yes , but a big remote control probably not something which people would like . For example just industrial designer: If we have a a space issue , we can also lose one battery . project manager: I don't think if we if we even use an L_C_D_ screen , we need to , definitely . Yeah , but if we need two batteries and an L_C_D_ screen , that means a lot of space that we need . project manager: The L_C_D_ doesn't have to nee doesn't need to be very big . So either user interface: So would we like this or would we like the project manager: We either we have to decide what what people want . project manager: so if your basic function's here , we should like we decided before , programmes up and down , and volume here . marketing: Or And what about speech recognition project manager: Well you can just no , I'm not sure if we can do that , marketing: Yeah , yeah , project manager: but we could put a microphone in here for example . project manager: Just to do research into both , w what it costs and what it takes for space . industrial designer: One more thing I'd like to say , let's give this a name , and not like some vague serial number that no one understands , like with cars . marketing: Yeah , okay , yeah , industrial designer: Shall we all try to think about a name ? user interface: So I think of a name . project manager: Okay , at anyways , the the minutes will be on the on the web shortly , user interface: So project manager: so there we go . project manager: industrial designer: Yeah , I've Do we save the ? project manager: marketing:
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project manager: Can I close this ? user interface: we don't have any changes , do we ? project manager: Oh , okay . Well Ah s Forgot to insert the minutes , but it's about the same thing we discussed before . Well , we discussed the design , no sharp corners , we rounded it off , like you see on the other screen , which is fine . We agreed that we would implement both the L_C_D_ and speech recognition , but I'll get to that in a moment . Nee no , you just go ahead and present the w we'll scrap it later because What ? industrial designer: I think it's more or less the same as we had . user interface: It's basically what we agreed upon , marketing: ? project manager: Oh that's user interface: but just a little bit more specified . industrial designer: No much s project manager: hasn't changed that much , huh ? industrial designer: No no no , not at all . Basically in what we discussed , cover and buttons will be made of rubber , yellow colour , black components , as you can see right over here . user interface: So Probab project manager: I think that's more I think that's more durable anyway than printed on to user interface: Yeah . user interface: And it I guess it's more easier to just paint it on the rubber industrial designer: Yeah , of course . user interface: that's what we had We chose the buttons to be teletext , okay button , favourite channel and the mute . So just half a Euro for You have pushbuttons and an L_C_D_ display . Well think I had the best solution that I came up with is just to s take out the speech recognition . But ninety percent who favour an L_C_D_ display , and only sixty percent that favour speech recognition . I think it's also harder to user interface: we don't really have a extra function with the speech sample , marketing: Yeah . So and so it's still stuck with thirteen , so I had to take out the special colour I suppose . Yeah , I could take out the push-buttons , marketing: Pushbut project manager: but we need those . So , generally what I came up with , in order to be cou to to have production cost of twelve and a half Euros , spe scrap speech recognition industrial designer: Huh . project manager: and the separate covers can account for the if people want it , we'll just then we'll do it in black . We'll just deliver it in black , have the it has all the function that it's supposed to have , and if you want it if you want the custom design , then you can buy the separate covers . user interface: I'd I tend to disagree with you on that , because the trend issue was a big issue when we started designing this . project manager: It was a big issue , but user interface: So can't we just basically extend it to thirteen ? project manager: I'll just go back . let's just let's see what okay , let's just see what we no , we we have to be under twelve and a half . marketing: Yeah , it project manager: It it's not marketing: The p project manager: the project is a no-go if we go over twelve and a half , industrial designer: Okay , but there's another problem . marketing: What industrial designer: If we take another cover , for instance black , then we also need another button frame , 'cause black and black doesn't work obviously . project manager: I think you that's what you were ass assigned to do really , to to see how b th both those work together . project manager: So I think yeah , it's I think it's y one of the it's a good way to to help people to make to keep the product trendy too . project manager: And everything that's left is is the basic function that that we want our product to have . project manager: Then again , we have the L_C_D_ display , which is also expensive . project manager: For you ? industrial designer: Although we are demolishing a little bit the style . marketing: But the and user interface: I think the colour is more important than the really the curve , project manager: Yeah . industrial designer: But project manager: user interface: because if you just end up with an entirely black remote control project manager: I think it's it it does ruin it , marketing: Yeah . The people project manager: but the fact that I t took that decision or t industrial designer: Yeah . project manager: Took this example actually , not really decision , but the example is because we do offer the the possibility of adding your own custom covers . So it's just you deliver a basic remote control with a possibility to change you into whatever you want . industrial designer: Can we then not also change the material ? We take plastic for the basic cover project manager: You can take plastic , industrial designer: and project manager: but I d it's something that's stuck into my mind is that something that really came forward from the marketing research is that people like the the the the squishy feeling of the spongy feeling of the marketing: Spongy , yeah . project manager: and it really makes it also makes it different from the existing remote controls , marketing: Yeah . project manager: Rubber would increase durability industrial designer: But project manager: because it doesn't break . But what do you then suggest we'd lose ? Because we have to lose two things and I guess . project manager: I al like I said , I lost the speech recognition and I lost the special colour , marketing: But industrial designer: Yes . industrial designer: Okay , and that's enough ? project manager: Yeah , that's that that that's enough , because user interface: So black and grey is okay . marketing: The people want to pay for for it , so why why do we have to keep us on the twelve and a half ? project manager: To ensure the profit . We're just we're the project team and we got our our orders from the pro from the boss of our company marketing: Yeah . if we we have the the backup of or the backup design thing marketing: I hope the people will like it , project manager: to have marketing: but project manager: I think they would do . Th I think they do like because yo we you we agree upon that the that the the the cover thing was a nice idea , marketing: project manager: because p you could have all sort of designs while at the same time just manufacturing one product , one basic product which you could turn into any any taste you want . project manager: So I think it's the best solution to make those cu custom covers for the design aspect industrial designer: Perhaps we should make m marketing: Yeah . project manager: and keep the functionality between of within the th the boundaries of the your f your budget . project manager: So industrial designer: Perhaps we should make clear to our customer that we had to do this to stay under the cost . And that's they know that this is an option and that we had to drop the option to stay under the cost , that they know that . Is it worth is it is it industrial designer: Perhaps they decide tha user interface: But they don't project manager: does it mean anything to the customer ? Like , it like , we don't care we don't care that you had to industrial designer: Of course . Perhaps they no , but perhaps they think okay , the cover is such a nice idea , let's that that then they that allow us to make some more costs . project manager: True , industrial designer: We ca we we can at least tell them that project manager: but we did we didn't get that . project manager: it should either be a pack , maybe we sh that should be sold in in the s in stores with with a standard cover or something . project manager: But industrial designer: No , I'm not talking about that cost but the one that g has given us the order to design this . We could at least m make it like this , like you said , project manager: They could , but industrial designer: and then tell them okay , we had to drop this and that , just that you know . project manager: So it's either one fi just just to get it f just to get it through final , it's either turned into plastic , drop the squishy feel , make it make it more breakable , marketing: Yeah . industrial designer: I'd say lose the curve and the colour project manager: I say lose the curve . Oh that's true , industrial designer: and project manager: we could lose the c I forgot that , yeah , sorry . So user interface: So which curve is that ba project manager: That's just this one just d this is the banana curve . project manager: So I think it would be a good idea to keep the curve to separate it from the rest of the remote control world , so to speak . user interface: I would project manager: And I'm in favour of keeping the rubber , because it has more more advantages than the colour yellow has . user interface: because that's an extra option , an extra service we can deliver for a little bit of more money . So I think we can take that option and just with with the idea in the back of our head that you can customise your remote control . project manager: I sort of expected that everything would turn out this way , but because you yeah , everything cannot be for free . We didn't I think it was too bad we didn't have the financial info the last time . project manager: it was really essential really user interface: we could have project manager: to ma because we spent entire stage designing a product of which we had no idea what it would cost . marketing: project manager: So industrial designer: Me too , I felt a bit blind throughout the project , project manager: Yeah . industrial designer: because in the beginning I had no list of available materials , project manager: Yeah , I think would have been . project manager: Materials would be ok industrial designer: and then I d had not list of available c finances . industrial designer: So project manager: So I suppose marketing: Let's see project manager: Yeah , let's see if it sells . project manager: it's got everything for the for the reasonable price , because we didn't know what it's gonna cost anyway . I will pre present some statements and we will decided together wha what if it's true or false project manager: Okay . I thought it was okay , but the advanced settings , screen , audio and channel project manager: They're stuck under menu . project manager: because we we really took them for the they have the feel they want , marketing: Oh the menu button is it . marketing: Then it's all S project manager: I think it's very very well met . marketing: it's red , okay , but Look and feel is everybo it's true . marketing: So Anyone ? And the next one yeah , when it's lost you can find it . marketing: It's project manager: It's I don't think it's perfect , but we did everything possible to to get it back . industrial designer: I think the L_C_D_ display could be a little bit more difficult then a normal remote control , marketing: But I think that's a part of it . So marketing: Yeah , an L_C_D_ , it tells a lot about user interface: And it's pretty straight-forward , industrial designer: Yeah , I th project manager: It's pretty straight-forward , -huh . user interface: you have a navigation no keys to navigate through the L_C_D_ menus . user interface: So marketing: So it's a one user interface: One I d no , marketing: or a I don't know . user interface: actu project manager: I think but we didn't even marketing: For the advanced settings . project manager: but I don't think it takes no , it really does doesn't take time to learn , I think . We took it s it's so easy , user interface: No , it it is pretty straight-forward . marketing: Oh , so it project manager: we have so little button , everything speaks for itself really . marketing: Takes no ti project manager: Maybe it's a two , because d the L_C_D_ is a little is a little new and there is there are some option hidden under the menu button . marketing: But it tells you or not ? project manager: You can use the L_C_D_ in a good way . I think it's perfect , the w where it is , what it can do , if it useful . What are we displaying on the L_C_D_ screen ? Just only the channels and or industrial designer: the menus Things like brightness and those kind of things we've put in the menu , marketing: What ? industrial designer: because we have no buttons for those . marketing: And for a channel selection , or that's not project manager: Well I thought it was I thought it was I thought that people wanted previews on their I'm not sure if that even possible , marketing: Yeah , I thought I thought too project manager: but marketing: but project manager: 'cause it's this requires a quite quite a bit of band-width . marketing: Maybe a T_V_ guide or something in your L_C_D_ project manager: But I think in for example like T_V_ guides , I think that's that th that you can transmit through it and everything . project manager: But also things like like like menus or p how about preferences of your with configuring your remote control for favourite your favourite channel for example , how do you configure that . No , maybe it's not a one because it's we're not using it perfectly . project manager: marketing: So everybody's agree with an three on it , project manager: Yeah , we are using it , user interface: Yeah . marketing: it's project manager: but it's not marketing: W project manager: it's not poorly used , but it's not efficiently used , I think . project manager: We could have ev even lost the selection button and done everything via L_C_D_ selection . project manager: It's now it's just extra to illustrate im extra features , marketing: Yeah , I project manager: but okay . that's industrial designer: Think about project manager: Can you talk to remote control ? user interface: Or we could say it project manager: Well , it can't talk anymore . user interface: Or we could say neutral , project manager: Oh yeah user interface: we 'cause we scratched the project manager: Just to be a prick , user interface: C project manager: but of course you can talk to your remote control , it doesn't do anything . project manager: Yeah , special co but we took into consideration the fact that it's customisable user interface: So I marketing: Yeah , project manager: to the fashi marketing: but we user interface: Yes , but the end product So industrial designer: . marketing: yeah , we don't have it , so d project manager: We don't have it we do have it , marketing: In the end product . user interface: Maybe we should go with a two then , marketing: But it's not a one . user interface: because it's not perfect , because we can't do it initially , marketing: Yeah . project manager: but you have to pay extra for the for the possibility of having it in a f a different colour . marketing: So project manager: marketing: we can say it's it's the product is it's okay . project manager: It's okay , but that's yo m marketing: Y not industrial designer: project manager: mostly it's it's influenced by the fact that we didn't have enough resources to implement speech recognition . project manager: Without that it would be like under it wouldn't yeah , it would be under two . user interface: Yeah , if we make it into a four , as in neutral , because we didn't implement it , so we can't say that we that it's really not well implemented . user interface: So We could definitely have done better if we've had more resources , industrial designer: of course . user interface: but project manager: Yeah , I think it's probably I industrial designer: project manager: I do admit that we d did miss a little or didn't sp didn't talk talk enough about the possibility of the L_C_D_ display . project manager: So like I said , changing channels , everything hidden in your L_C_D_ display , so you just need the navigation buttons to do everything . project manager: I think we div I think we did very well , industrial designer: It's a good product . industrial designer: But if pep people really want speech recognition , then they must be prepared to pu to pay more , because it's cannot be done for this . project manager: They sh they should get kids , and just stick 'em in T_V_ and say change the channel . industrial designer: You cannot th think of that project manager: Or your sh you should lose the L_C_D_ screen probably , industrial designer: No , it's not . project manager: but I think that's I think the L_C_D_ screen is more worth than speech recognition . user interface: So did you project manager: Let's see , what was left in the the Another one . General project , what's i in For example , I thou I thought we were pretty creative in what we created . We took the whole new approach of making exchangeable cover for example , which I thought was pretty creative , because it was never never ever listed somewhere . Because , yeah was very hard to work with one another if you cannot communicate in the meantime , industrial designer: Yes . project manager: because when I got the when I got the input for the financial results , initially of course I wanted to contact you . project manager: Say , look , this is you're doing the wrong thing , marketing: Yeah . project manager: you're s you're wasting your time now , because we're implementing stuff that we cannot afford . project manager: because that's that's what would w you what you would normally do , either call or email someone . project manager: It didn't have industrial designer: So project manager: or didn't knew what they costs or whatever . project manager: There was just too little information about what things actually cost and if you could use them . I think s especially for design issues , it's very easy just to give your give your thoughts a little it's easier to share them . user interface: Although for actual design I'd say the response time should be a little bit higher , industrial designer: . project manager: It's a little less it the response time is le it's very bad . project manager: It's good to visualise everything , but I think the response time should could be a lot better . you have to finish a page before going to a n project manager: No , you don't have to . marketing: You can project manager: I just you just ditch it and you can copy it or whatever . industrial designer: Okay , I saw that project manager: only if you check the notes or press done . industrial designer: Yeah , project manager: You can just preview your p you can just preview your page in the in the programme . And when the third one was finished , I wanted to download it and then it was not possible anymore , because you have to close all the pinnits the pages before going further . industrial designer: That's not very handy , project manager: That's industrial designer: but if you know that , then it's not a problem . Any new ideas ? Yeah , more communication between between that's the thing I noticed , that communication is very very important , industrial designer: marketing: Important to project manager: because if you get new information , it's essential f for the other team-mates to know that as soon as possible , because you would avoid making doing extra work , because you were doing extra work now m working on the on the speech recognition , you have limitation both on the technical on the d on the design side . But that's I think it's more of a a setting here that you cannot communicate than than somewhere else . project manager: So user interface: Yeah , well it could also possibly be well , is it a more real-time information base , so we can all see which information is available to one another . I'm not sure i I'm not sure you got spammed as well , industrial designer: project manager: but I get spammed like every t every two minutes there was a there was another email about master classes or something . So I just user interface: Well , I personally did not have that , marketing: project manager: Oh okay . project manager: I didn't have any more information , it's just always the same here . So I'd I had no extra information to go on that one than what you give me actually . project manager: yeah , w I could have done a little extra work probably , then marketing: it's project manager: But I was busy enough anyway . project manager: Any new ideas found ? Or is that a 'cause yeah , it's well , industrial designer: No . user interface: How much time do we have for this anyway ? project manager: I have no clue . project manager: if the project is evaluated and it was it was in b within budget , we should celebrate . project manager: I'm not sure what we should still do though t let's see what all your tasks were finished , right ? What you ha from your assistant . project manager: Okay , marketing: Yeah , project manager: I should I think I sh marketing: my personal coach i project manager: I still have the the total report to finish up . I think we took very little time now , because Yeah , we're in agreement , everything the design is okay . marketing: What industrial designer: No , project manager: How about you cook a how about you cook up a product name ? user interface: Product name . user interface: Well , I was going for the R_C_ deluxe , but it's not really a catchy name or anything , project manager: No , user interface: it's more project manager: it's industrial designer: at least it's not something with numbers . user interface: Is that a name or a c campaign ? marketing: project manager: No that's a that's a catchy slogan . Something like It's short f industrial designer: The Real Reactor , I don't find that that bad at all . user interface: Should I write the banana down or project manager: I take f marketing: Yeah , sure . user interface: You mean it like this ? industrial designer: Yeah , that marketing: Real Reaction Remote Control . It should be it should be longer , because it's not a product name that you f print on a box . project manager: Just write out triple , like a word triple R_C_ , triple stripe Oh . Triple R_ or triple R_C_ ? user interface: Like a C_ right now or a dash in a C_ ? marketing: Triple R_ dash . I think that the the R_C_ together takes away the the the image of it's a triple industrial designer: . project manager: the first the first one looks like it's a triple remote control , industrial designer: . project manager: Yeah , triple R_ yeah , you can user interface: Well , that's another option . industrial designer: did you do now ? project manager: Just like this just and you just print triple R_ , it looks doesn't look bad , industrial designer: Yeah . project manager: Could you guys draw me a picture of the final design to put on the cover of the report ? user interface: Yeah , sure . marketing: industrial designer: Can't we take this one ? marketing: Oh sh industrial designer: Otherwise we have to do it all over again . marketing: user interface: I don't really know whether we can save it as a picture or no . industrial designer: Is it okay if I try ? Is that okay with you ? user interface: Sure
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